Portfolio Franziska Fried / E-Mail: Franziska.Fried@googlemail.com Hi!
About me As a creative and visual thinker I found my way into the world of web, print and social media design. Highly motivated, with a pro-active attitude and a keen eye for detail, I am always eager to utilize and strenghten my skills. I understand the importance of usability and accessibility and I am passionate about design and creativity. This assortment shall give you an impression of my expertise. Franziska Fried / E-Mail: Franziska.Fried@googlemail.com
Print World Freaks Event Posters World Freaks was a series of world music concerts at various locations in Stuttgart. To portray the different styles of music and the mixture of cultural traditions from around the world, I chose an assortment of vivid colours.
Club Zentral Promo material To revive the modern charm of Club Zentral in Stuttgart, I refurbished the promo material. As eye-catcher, I used big emotional pictures of the main acts to attract the attention of the public.
Musikladen Event Flyers For the concert series Musikladen, I created a series of flyers which reflect the different seasons in which the concerts took place while carrying a high recognition value at the same time.
Municipal association of youth centers Brochure Design This is a brochure that assembles music services of the youth centers in Stuttgart and training possibilities for musical professions. The focus lay on the clarity of the information as well as the attractiveness for a young target group.
Band exchange with Sweden Event Flyer For a German-Swedish band exchange, I designed the event flyers for the gigs in Stuttgart. The national colours of Sweden visually support the message.
artistguide Festival Posters For the fictional artistguide festival, a music industry meetingpoint with live-concerts, I created this poster design. The dog embellishes the visual identity of artistguide. I coloured it to differ it from the original motive but to keep the recognition factor at the same time.
Topfschlagen 2.0 Event Flyer Topfschlagen (=pot hitting) 2.0 is a series of events that offer music workshops and seminars for children and teenagers. To attract the attention of the people I used a playful picture that visually picks up the title of the event.
DJ Contest Promo material For the promotion of a national DJ Contest, I created posters, flyers and banners. The message is communicated by an eventful but dark and calm picture that is rich in contrast. The yellow colour and the bold font support the message.
SIHmobil Information Flyer SIHmobil is a programm for elderly people that offers computer and internet support as well as various workshops. As the flyer informs mainly elderly people about the programm and the offered events, I used an easily readable font, muted colors and friendly pictures.
Logos Sweet Clicks: Zeitung in der Schule : Medienwerkstatt Kindergarten: apasson: Regionale Medienkompetenztage: CeGov: Logo concept for an european electronic government project Logo for a topic series about candy stores on the internet Schools Project of newspaper publisher to strengthening the competence in reading Project to learn the proper usage of media A Seamstress based in Stuttgart, Germany Conference about media literacy
Brand Identity Play Live Bachelor Thesis: Identity, Print and Online In the context of my bachelor thesis I developed a new communication concept for PLAY LIVE, a national sponsorship award for bands. The focus lay on a newly created Wordpress website as well as other online marketing methods and the redesign of the contest s visual identity.
Jazz Baden-Württemberg Identity, Roll-Up, Brochure To present the jazz-scene from Baden-Wuerttemberg at the most important international jazz trade show, jazzahead!, in Bremen, I created a visual identity to show its sophistication, variety and creativity.
Online VerbraucherBW Facebook banners VerbraucherBW is a facebook page that stands up for consumer protection. For important occasions like birthday, christmas and easter, I created banners that carry its visual identity. www.facebook.com/verbraucherbw
Mediendaten Südwest Website relaunch This is the new design for the Mediendaten Südwest website. The big squares in the modern flat design tempt to be clicked and the responsive design allows the user an optimal usage across all devices. www.mediendaten.de
MFG Filmförderung Baden-Württemberg Website relaunch To modernize the look and feel of the website of MFG Filmförderung Baden-Württemberg, I created a clean and fashionable webdesign. A lot of white space as well as a clear and simple design give it a modern and attractive look. Yellow accents are used to navigate the users through the page. www.film.mfg.de
MFG Medien- und Filmgesellschaft Baden-Württemberg Website relaunch To welcome the users on the opening page of MFG Baden- Wuerttemberg and to faciliate their access to MFG Film Funding and MFG Innovation Agency for ICT and Media, I chose big pictures and clear forms which communicate in a friendly and simple way. www.mfg.de (under construction)
Haus der Wirtschaft Baden-Württemberg Website relaunch For the website relaunch of Haus der Wirtschaft Baden-Württemberg, I chose clearly seperated elements to allow a simple usage of the website on all devices. The font and the colors are conform with the colours of Baden-Wuerttemberg and Haus der Wirtschaft s supporting ministry. www.hausderwirtschaft.de
Franziska Fried / E-Mail: Franziska.Fried@googlemail.com