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1 PRESS KIT 2017
2 Our common belief in the culture of skateboarding Beneath the growing industry of skateboarding will always remain the stronghold of culture. The people dedicated to moving skateboarding forward. The style, the art, the music, the little wooden toy that started it all. At Skateism we support that culture. Creating content dedicated to exhibiting the skateboarding as a form of artistic expression, Skateism produces high quality imagery, copy and multimedia which shows the raw, unregulated aesthetics of true skateboarding scenes on the streets. Without the culture, we would have nothing.
3 WHAT WE DO Skateism.com: European Skateboading Magazine A-Z: A hardcopy series documenting paired skate scenes around the world KEEP PUSHING: A documentary on Greek skateboarding in the face of economic crisis ART EXHIBITIONS FILM PREMIERES SKATE PARTIES
4 OUR AUDIENCE 25% UK 20% US 55% EU GENDER 55% MALE 45% FEMALE AGE 75% years old COVERAGE SKATEBOARDING ART / PHOTOGRAPHY / FILM ALTERNATIVE MUSIC (ROCK, PUNK, METAL)
5 Skateism.com Established in Athens in 2013, Skateism s online publication is the cornerstone of our world. Quickly established as the most popular source of skateboarding news in the SEMEA area, Skateism.com has since expanded across Europe as a unique hub for skateboarding culture news. Skateism s main operations are now based in Amsterdam & Athens. Focusing on the activities of artists, athletes, professionals and musicians from skate scenes around the world, Skateism.com has built an international list of contacts, our friends, through collaborations on features, interviews, events and films. 5K 6.5K 3.1K 2.5K UNIQUE VISITORS PER MONTH PAGE VIEWS INSTAGRAM FACEBOOK
6 EDITORIAL COLLABORATION An online editorial collaboration Includes: Article created by Skateism s editorial team (featured on our home page for one month) An online editorial item (can include rich media produced by Skateism or supplied by you) Facebook activation Instagram post promoting editorial item on 3.5k follower platform Optional additional online advertisement placement Optional additional event sponsor opportunities with our art exhibitions and parties CREATIVE PRODUCTION Photo production Film production We produce high quality multimedia which is catered to your brand, and always maintaining that high quality aesthetic which falls in line with the raw culture of skateboarding and attracts our readership. CONTENT PRODUCTION Event reviews (inc. Festivals) Product reviews Live/Album Reviews Interviews Features
7 ADVERTISING 1. SIDE BANNERS Home/post page 300 x 250px (small) 300 x 600px (big) HOMEPAGE POSTPAGE 2. HOME PAGE BANNER 1220 x 250px (small) 1220 x 700px (big) POST PAGE BANNER 800 x 400px SKIN BANNER (Apears in all pages) 400 x 1030px 2.
8 6. 6. ADVERTORIAL - POST PAGE Brand s own promotional material Skateism photography and curation Material: Brand s campaign material product pictures (slide show) video Benefits: 3 Facebook shares 1 Instagram post
9 A - Z Magazine A-Z is Skateism s first hard copy publication. Oriented towards local scene promotion, this series of magazines will pair two international skate cultures in each issue, starting with the same letter. A simple concept, but one which will compare and contrast how skateboarders live what they love around the globe. We can all learn a thing or two from each other. The first issue of A-Z, entitled A-A: Athens to Amsterdam will be launched in time for Bright European Tradeshow 2017 in the Spring/Summer season. It will be distributed free across both featured cities, and sold online per unit via the Skateism E-shop.
10 KEEP PUSHING: DOCUMENTARY Despite the crisis in the country, urban sub-cultures are springing up all over Greece, and in nowhere is this ardent cultural undercurrent more evident than in Athens. Skateboarders, artists, musicians, designers, photographers, independent business owners are all emerging over night, and working tirelessly to survive in the unstable times they find themselves in. It is a testament to the strength of the Greeks that in incomparable financial upheaval, so many are staying passionate and motivated. This documentary is not about the money, it is about the people. It is about raising awareness for young creatives in Greece, and about offering hope to other European countries who are watching Greece with bated breath. Due for release in September 2017, production for Keep Pushing is now underway and will feature interviews with key players in the Athenian scenes, plus mini skate parts from some of the country s most talented skaters.
11 DISTRIBUTION: Film festivals in 2018 Online Premiering/distribution deals can be negotiated. ADVERTISEMENT: Product placements Opening credits advertisements Sponsorship logos
12 EVENTS SKATEISM was built on a love of the art, music and film of skateboarding, as much as anything else. It has always been our mission to host events for our skate communities, showcasing the latest and greatest from the international scenes we are connected to. Servicing our skate community is the top priority, and keeping them excited is a must. We host: FILM PREMIERES ART EXHIBITIONS PARTIES & LIVE MUSIC ADVERTISEMENT / SPONSORSHIP We welcome sponsorship during our events in order to let you reach people directly via our platforms. Our events are targeted at both skate communities and surrounding subcultures, and are therefore a great opportunity to branch out to a broader audience.
13 CONTACT General Enquiries Marketing Enquiries
14 P E A C E
CONTENTS 1. INTRODUCTION 2. PHILOSOPHY 3. SKATEBOARDING 4. ATHENS 5. MISSION 6. IMPACTS 7. DONATE 8. CONTACT
MEDIA KIT 1. INTRODUCTION 2. PHILOSOPHY 3. SKATEBOARDING CONTENTS 4. ATHENS 5. MISSION 6. IMPACTS 7. DONATE 8. CONTACT Free Movement Skateboarding is an Athens-based, UK-born non-profit organisation which
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