The Important Stuff Download this pdf presentation at: TheEvolutionOfKrav.com Warrior Training Systems 2019
How to Host A Women s Self Defense Seminar Goals: 1. Level 1 s in the door 2. New members 3. Extended or upgraded membership 4. Family add-ons 5. Revenue 6. Referrals 7. Retention 8. Increase your contacts list 9. Reignite old leads and students no longer training February 1st @ 6pm 1400 Millcoe Rd 904-662-4660 Everyone Free, bring your friends!!
How to Host A Women s Self Defense Seminar 4 Weeks Out: Create an event on Facebook using business page Invite FB friends to event Share to different groups in your area Boost event ($25-$50 for 7 days) to adults within 5 miles, ages 25-45, use credit cards, make online purchases, interest in women s clothes/shoes/spas/makeup/hair Tell students about the seminar every class and ask them to share the event on FB Create Posters to hang in academy and local businesses in area Invite old leads or students no longer training
How to Host A Women s Self Defense Seminar 2 Weeks Out: Reboost event ($25-$50 for 7 days) on FB Create and boost another post ($25-$50 for 7 days) personally inviting everyone to attend the seminar and demonstrate a self defense to preview the seminar (use same audience and pin to top of page) Constantly contact and invite anyone that liked/shared/commented/going/ interested in the event or post to attend class like page an confirm they are participating in the seminar as well as bringing any friends
How to Host A Women s Self Defense Seminar Week Of: Reboost personal invite post ($25-$50 for 5 days) Constantly contact and invite anyone that liked/shared/commented/going/ interested in the event or post to attend class, like page, and confirm they are participating in the seminar as well as bringing any friends Get water bottles, apples, and bananas/name tags/and guest list ready Follow up with old leads and students no longer training to confirm they are coming Send friend request and introduce yourself as the instructor to new likes on the page and anyone going or interested in the seminar.
How to Host A Women s Self Defense Seminar Day Of: Have school clean and ready with music playing Table near entrance for signing in and name tag Greeter at door directing where to go Follow the planner and teach a great seminar Take pics and videos then post immediately on FB Invite and schedule everyone to come back for a free month Present anyone on list for renewals, upgrades, family add ons, cashouts
How to Host A Women s Self Defense Seminar After: Follow with text and/or email to thank everyone for coming and confirm they are coming to class Present them memberships with no initial investment to represent free month Offer paid in full once they enroll If they don t sign up, schedule their next class Any leads that don t come back or don t sign up add them to contacts list to invite to next event.
The Results - Event Boosting Event Boost - Total Spend $700 Reached from spend 21.8K 89.3% were Women 10.7% were Men
The Results - Event Boosting Event Boost - Total Spend $700 Responses = 1.1K (931 interested & 127 going) 98.3% were Women 1.7% were Men
The Results - Event Boosting Event Boost - Total Spend $700 Ticket Clicks (Link Clicks) = 441 95.8% were Women 4.18% were Men
The Results - Event FB Event: 127 Going 932 Interested 106 shares Event Results: 254 Registered 106 Participants 6 enrolled day of 3 enrolled next day 2 enrolled the following week 1 Upgraded - day of 1 Cashed out (presented day of) next day 30 scheduled for next Gun Defense Seminar
Self Defense Seminar Stump speech: 5min Anyone has the possibility of being attacked. Crime doesn t discriminate between race, sex, or social class. We shouldn t be negligent to that possibility, but rather look for ways to increase our safety and survival. Hello everyone my name is Master Alfaro, I m the Chief Instructor of the Warrior Krav Maga and Kickboxing Center, (introduce others) today we will be covering prevention tactics and dynamic responses to violent attacks. Now, real life combat is violent and evolves rapidly, so to succeed at it you must be willing to respond at that same level and adapt to the changing dynamics. Throughout today s training I want you to assume you find yourself in the worst possible scenario, where you re left with only two options: do something and increase your chances of surviving the violent confrontation or do nothing and end up becoming a victim. Let s get started! Warm up: 5min rotations, knee touches, shoulder touches, knee/shoulder touches Lecture: Assault Time Line 5min 1) Pre conflict: prevent vulnerability (being overpowered) and accessibility (being able to get to) by creating barriers (physical, visual, and situational) and being aware (conscious of surroundings and people in it, you understand the world is a potentially dangerous place and you are prepared to defend yourself if necessary) Avoid any confrontation whenever possible: the fight you always win is the one you were never in. Almost all attacks are avoidable if you do not become complacent to your surroundings. 2) Pre contact: early identification of an attack- create space or use a pre-emptive strike 3) Contact: address the immediate danger, violently counter attack, and evacuate the danger zone 4) Post conflict: field check for injuries, report to the proper authorities, and deal with the residual effects of stress with rest Combatives 30min Ballistic attacks used to neutralize the threat. Technical by count 10x each side and Impact on pads in line drill / have a female student demonstrate with full power and aggressively 1) Palm strikes (4 alternating on pad) 2) Elbows (3 same side on pad) 3) Knees (3 same side on pad) 4) Front kick from ground (3 alternating) Lecture: Warrior Mindset 5min You must have the will to engage the opposition without stopping even if you are hurt. Only with a killer instinct will an individual have a fighting chance at escaping and winning a violent encounter. If an individual doesn t possess the proper mindset for combat, then the sudden shock of being attacked will mitigate any skills and he/she will freeze. To harness this instinct, turn fear into anger and aggression and then focus this rage against the attacker until the threat is neutralized. Self Defense 40min- An attack has been initiated towards you and puts you in a position of disadvantage. Divide into 4 groups 12min each and rotate Bear hug from rear arms trapped / Escape from mount Gun from front redirect up / close contact shooting Knife at throat from rear / attack sequence #3 Aggressiveness Drill 20min- Duck tape: attack the pad standing, kneeling, on the ground 1min (switch on cue) everyone gets taped and divide up to top and bottom floor- 5 instructor pad holders per floor Closing remarks 5min: Thank you ladies for your hard work, all of you did a fantastic job and we appreciate you. We want you to continue training with us and learning more about self defense and fitness. Our memberships are on our app as well as our schedule. Now, the first 10 ladies to sign up, will receive a starter package, which is a value of $150 (show bag and gear) at no additional cost, this will include everything you need to begin your training.
Krav Maga Advanced Planner - Week 12 Warm up: Let s warm up to accelerate your heart rate and increase your breathing. Rotations, lunge series, dynamic stretches (hamstrings, quads, knee hug, handle pull w/knee push), jump rope 3 min. Warrior Conditioning: To prepare for our Adv Test we will engage all out in 5 x 1min rounds. Fit Test 1 min push ups 1 min sit ups 1 min front kicks and round kicks on pad 1 min punches and round kicks on pad 1 min punches on pad *Total reps min goal 400 Use heavy bags or body shields and have students count reps and total at end. Have students partner up and one side complete test and then other side goes.
Krav Maga Advanced Planner - Week 12 Cont. Sparring is the application of offensive and defensive techniques against an active opponent. (light contact) Sparring Round 1 - straight punches and holds (body & head) Round 2 - round kicks and front kicks (body & head) Round 3 - straight punches and front kicks (legs, body, and head) Round 4 - hooks and round kicks (legs, body, and head) Round 5 - all strikes (legs, body, and head) Sparring 1min x 5 rounds - rotate partners several time, but do all 5 rounds with that person (wear all sparring gear) Aggressiveness Drill: Instills a Survival Mindset and develops our Killer instincts. Free for all with all chokes, head locks, and bear hugs 2 min. Everyone attacks everyone non stop.
Taekwondo Class Planner Martial Arts Athletic Development: Speed & Agility Drills: accelerate heart rate and increase breathing. Traditional Training 15 min Basic Knife Hand Strike Technical (proper Tech) Two count and single count on spot Impact (power & accuracy) line drill on targets Image (eye contact and presentation): back and for the with partner Form Individual Techniques linked together in a pattern of movements to develop concentration and self-discipline. #1 Side Kick Technical (proper Tech) Two count on floor and single count standing Impact (power & accuracy) line drill on targets Image (eye contact and presentation): back and for the with partner Forms - A Days White-Orange- Yellow Songahm 3 Camp-Green-Purple Inwha 1 Blue-Brown-Red Choong Jung 2 Black Rank Weapons - B Days Single Ssahng Jeol Bong
Taekwondo Class Planner Cont. Core Training 30 min Self Defense Dynamic responses to violent attacks Fight Club Aggressiveness Drill - Instills a survival mindset Contact and response- pad holder bumps operator at random/operator has eyes closed until umped then opens eyes and strikes pad for 5 sec repeat for 1 min. Thai Flow #1 - Blend punches and kicks to body movements & footwork Left check, jab, left inside low kick, cross, hook, right mid round kick, switch left round kick Sparring Offensive and defensive techniques and strategies against an active opponent. Point Sparring Slide side kick Slide round kick Combat Sparring High load R. shoulder load Lead Training 15 min Board Breaking Develops power, focus, & follow through. Knife Hand Side Kick Leadership 15 min - Discipline XMA Hyper Bo Form
Teaching Quadrants Quadrant Total Attributes Proper Technique Power Speed Balance Eye Contact Focus Rhythm & Movement Memorization Black Belt/Leader Attitude Class Structure Instructor Points Follow Class Planner Set Point Black Belt/Leader a Minute Zero Down Time Pace and Peak/Coaching Verbalize Expectations Praise-Correct-Praise Corrective Feedback Lesson of the Month/Mental Benefits/ Knowledge Domain Awards & Announcements Quadrant Total Rapport Building Dots on Floor Bow on Mat Saying Lesson of Month Line Up by Height Uniform Inspection Bow to Parents Recite Correct Oath Collect Cards Equipment/Target Procedures Move on Command Students Turn to Right Quadrant Total Name Touch Eye Contact Praising Class Examples Personal Stories Rewards Smiles Good Job Note Talks/Stories Quadrant Total Name Permission Targets Self Defense Judge Lesson Uniform Smiles Good Job Note Conference
Attributes Power Proper Technique Speed Balance Eye Contact Focus Rhythm & Movement Memorization Black Belt/Leader Attitude Quadrant Total
Instructor Points Follow Class Planner Set Point Black Belt/ Leader a Minute Zero Down Time Pace and Peak/Coaching Verbalize Expectations Praise-Correct-Praise Corrective Feedback Lesson of the Month/Mental Benefits/ Quadrant Total Knowledge Domain Awards & Announcements
Class Structure Dots on Floor Bow on Mat Saying Lesson of Month Line Up by Height Uniform Inspection Bow to Parents Recite Correct Oath Collect Cards Equipment/Target Procedures Students Turn to Right Quadrant Total
Rapport Building Students Name Touch Eye Contact Praising Class Examples Personal Stories Rewards Smiles Good Job Note Talks/Stories Parents Name Permission Targets Self Defense Judge Lesson Uniform Smiles Good Job Note Conference Quadrant Total
Teaching Quadrants Quadrant Total Attributes Proper Technique Power Speed Balance Eye Contact Focus Rhythm & Movement Memorization Black Belt/Leader Attitude Class Structure Instructor Points Follow Class Planner Set Point Black Belt/Leader a Minute Zero Down Time Pace and Peak/Coaching Verbalize Expectations Praise-Correct-Praise Corrective Feedback Lesson of the Month/Mental Benefits/ Knowledge Domain Awards & Announcements Quadrant Total Rapport Building Dots on Floor Bow on Mat Saying Lesson of Month Line Up by Height Uniform Inspection Bow to Parents Recite Correct Oath Collect Cards Equipment/Target Procedures Move on Command Students Turn to Right Quadrant Total Name Touch Eye Contact Praising Class Examples Personal Stories Rewards Smiles Good Job Note Talks/Stories Quadrant Total Name Permission Targets Self Defense Judge Lesson Uniform Smiles Good Job Note Conference
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To Contact Master Clark with questions or about seminars call 904-724-2100