At The largest nostalgic Car show in the world AUGUST 3-12 RENO SPARKS VIRGINIA CITY
Over 32 YEARS LATER AND WE'RE STILL REVVING HEARTS From the moment we first unveiled Hot August Nights in 1986, we knew it was destined to be a classic. Now, as we celebrate our 32nd anniversary, we re proud to be known as the world s premier nostalgic classic car show. Not only do we have the most classic cars for enthusiasts to enjoy, but we also bring together legendary rock n roll bands, heart-pounding drag races & burnouts, Drifting & AutoCross, Show-n-Shines, an auction and so much more. With hundreds of thousands in attendance, there s no other event that gets your motor running quite like Hot August Nights. 2 Celebrating America's love affair with cars and rock n roll
WHAT SPONSORS ARE SAYING ABOUT HOT AUGUST NIGHTS We are proud to sponsor such a great community event that celebrates the traditions of classic cars and rock & roll and supports kids and families in need. Summit Racing Equipment has been a proud sponsor of Hot August Nights for over a decade. We cannot be more pleased with the relationship we ve developed over the years. The event has grown significantly, and so has our involvement. We are also very appreciative of the connections we make with both the participants and spectators. Summit Racing Equipment loves Hot August Nights and we look forward to the event each year! Hot August Nights is a feel good event the times of the classic cars was a fun time in our history. The event is a great community event that has grown to be the biggest special event in Reno and is a big plus economically to our community and to the many charities HAN supports. Jack Stanko HOTAUGUSTNIGHTS.NET 775.356.1956 3
Fast Facts $ 81,707,033 New money brought to Reno-Tahoe AVERAGE SPEND PER PERSON = $1,514 MORE THAN 5,500 Registered classic vehicles attend the event 1976 or older classic vehicles, including pickup size trucks, vintage trailers and emergency vehicles 80.7% non-locals reported an average stay in commercial lodging 5.6 DAYS 65.1% NON-LOCAL ATTENDEES 34.9% LOCAL ATTENDEES Unique non-local 91.4% attendance for primary attendance is 91.9% ATTENDEES WHO WILL ATTEND FUTURE HAN EVENTS 4 Celebrating America's love affair with cars and rock n roll
41 3 25-65+ PRIMARY AGE GROUP $75k-149k AVERAGE ANNUAL HOUSEHOLD INCOME states countries EVENT PARTICIPANTS COME FROM ALL OVER THE WORLD, INCLUDING: Norway, New Zealand & Canada 8.6 out of 10 FOR OVERALL EXPERIENCE SOCIAL MEDIA FOLLOWERS 98.1% ATTENDEES WHO WOULD RECOMMEND HAN TO FAMILY/FRIENDS 25,932 1,426 4,247 300,206 WEB PAGE VIEWS More than 500 Volunteers Dedicate time to the event A U G U S T 2017 HOTAUGUSTNIGHTS.NET 775.356.1956 5
LEGENDARY ENTERTAINMENT The roots of rock n roll are alive and well in northern Nevada. With legendary musical headliners and world-class outdoor venues at Grand Sierra Resort and Casino and Victorian Square, Hot August Nights is your place to shake, rattle and roll to the classics you grew up with. 2018 ENTERTAINMENT LINEUP Michael Furlong s Tribute to Tom Petty Greg Kihn Band Ambrosia Jay White AMERICA S DIAMOND Hotel California A Salute to the Eagles Eddie Money Starship Featuring Mickey Thomas Kool & The Gang 6 Celebrating America's love affair with cars and rock n roll
DRAG RACES & BURNOUTS The Hot August Nights Drag Races & Burnouts brings the excitement to all involved, as the roar of big blocks come to life and the smell of burnt rubber fills the air. Car participants flex some vintage muscle as they rip down one-sixteenth of a mile track to prove who s got the hotter rod! This event is a favorite and leaves you only wanting more. Attendance of the 4 day event Between 20,000-30,000 HOTAUGUSTNIGHTS.NET 775.356.1956 7
HOT AUGUST NIGHTS AUCTION PRESENTED BY MAG AUCTIONS More chrome. More fenders. More muscle. The Hot August Nights Auction returns, featuring hundreds of classic beauties on display. During this three-day event, buyers, sellers and adoring spectators gather to watch each vehicle roll out on stage for its moment of glory. This is your chance to see some of the world s most sought-after, unique and valuable vehicles in one place...before they re going, going, gone. 8 Celebrating America's love affair with cars and rock n roll
BIG BOY'S TOY STORE & DAZZLING DIVA You re never too old to play with toys. These toys, however, are all about feeding your adrenaline, embracing your inner weekend warrior, and sparking your love for nostalgia. There will be hundreds of booths with thousands of products spread throughout 55,000 square feet of the latest in parts, accessories and technology for your hot rod, street rod, and muscle car. Visit such vendors as hot rod builders, stereo equipment, tires and wheels, chassis, bodies, engines and engine builders, and anything else you can think of for your hot rod or classic vehicle. It s not all about the Boys! There s shopping for the ladies too at Dazzling Diva offering tantalizing and unique boutiques all in one location. HOTAUGUSTNIGHTS.NET 775.356.1956 9
SHOW-N-SHINES You wax it. You polish it. You baby it. Now it s time you flaunt it. Hot August Nights Show-n-Shines offers the most opportunities for proud classic car owners to strut their stuff and win big with over $100,000 collectively in cash and prizes at stake. Best of all, Show-n-Shine participants are coming out for more than the heft prize purses, they re here for the bragging rights of winning and showing off that trophy. Crowds love lining up to see the winners announced, it s an exciting thing only further establishing Hot August Nights as the premier classic car event in the world. Thirteen Show-n-Shine competitions happen throughout the region that recognize a wide array of vehicles, from the most luxurious collector cars to everyday automobiles. This beloved tradition is one not to miss. 13 DIFFERENT COMPETITIONS OFFERING C O L L E C T I V E L Y 10 Celebrating America's love affair with cars and rock n roll
AutoCross & Drifting PRESENTED BY It s time to put your skills to the test and see what your classic can do. From novice to expert AutoCrossers, this track is meant to be a thrill. Get behind the wheel and improve your driving skills as you race through a series of cones aiming for a better time. You can cook-up some friendly competition and earn major bragging rights. Prefer to watch and cheer from the stands? Don t miss Pro Drifters doing the unthinkable! With every twist and turn, you won t be able to get enough of this adrenaline junkie s dream. Drifting presented by AMSOIL will have you in complete awe as drivers maneuver and oversteer from turn to turn. Thanks to our friends at Drift Evolution, you will be at the edge of your seat while they heat up the track. You won t be able to keep asking yourself, how do they do it? Over 20,000 IN ATTENDANCE FOR A 3 DAY EVENT. AND WE VE ADDED AN EXTRA DAY FOR 2018! HOTAUGUSTNIGHTS.NET 775.356.1956 11
We couldn t just stop at cars. We had to welcome everything classic, including vintage trailers! We are calling all 1976 and older trailers to dry camp for the entirety of the Main Event and flaunt their polished chrome. You won t believe your eyes as these rolling pieces of art are brought to life from the past. Watch as celebrity judges put their expertise to the test through the judged Show-n-Shine and determine the best of the best. It s time to travel back, as these trailers show off their unique glitz and glam. 12 Celebrating America's love affair with cars and rock n roll
Grand Sierra Resort and Casino Vendors In addition to being a Hot August Nights sponsor we also offer Grand Sierra Resort and Casino vendor options if you want to be in the middle with our legendary entertainment! HOTAUGUSTNIGHTS.NET 775.356.1956 13
For sponsorship opportunities contact: Mike Whan - Executive Director Mwhan@hotaugustnights.net 1425 East Greg Street Sparks, Nevada 89431 P: 775-356-1956 F: 775-356-1957 HotAugustNights.net