Media Contacts. For media access to the 2015 Hot August Nights event, a media request form must be completed.

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1 2015 Media Kit

2 Media Contacts For media access to the 2015 Hot August Nights event, a media request form must be completed. Hot August Nights Heather Libretti, Marketing and Public Relations Manager Direct Phone: (775) Ext. 224 Cell Phone: (775) Address: HLibretti@hotaugustnights.net Biggest Little Group Ashley Brune, Communications Partner Cell Phone: (775) Address: Ashley@biggestlittlegroup.com Website Facebook Hashtag #HotAugustNights

3 2015 Welcome Letter Distinguished members of the press, Hot August Nights has played an important part in the lives of locals and visiting car-enthusiasts for 28 years now. As we prepare for our 29th year, the incredible entertainment, beautiful cars, and consistent growth of previous years leave quite a legacy. After my five years as Executive Director of Hot August Nights, it's unquestionable that it's had an amazing impact on my own life. Nothing makes me prouder than seeing northern Nevada s streets filled with classic cars and lined with smiling faces during the event and knowing that my team and I helped bring everyone in the car-loving community together. It is with a heavy heart but considerable hope for the future that I make 2015 my last year running this event and pass the torch to my successor, Mike Whan. I want to personally thank you, members of the media, for always giving this event the coverage it deserves. You've helped us grow Hot August Nights and its great reputation for years, and we simply could not have done it without you. Your continued support is greatly appreciated in making 2015 another fantastic event. Thank you, Tony Marini

4 Event Overview From the moment you hear that first engine roar to life, you're hooked. Excitement revs up, and the love affair red-lines. The Biggest Little City shifts into high gear for Hot August Nights, when hundreds of thousands come to pay tribute to the exquisitely powerful automobiles and electric-guitars lacing music of the '50s, '60s and early '70s a combination so classic it may as well come with a poodle skirt and strawberry malt to share with your sweetheart. The world's premier classic car event, Hot August Nights showcases more than 6,000 vehicles from this golden era of design at events all over Reno, Sparks and Virginia City. It's impossible to miss the white-walled tires, fins, flares and chrome accents cruising the streets or parked, ready to be admired at Show-n-Shines, free concerts, nightly cruises, Drag Races & Burnouts, AutoCross and many other community events. Visitors from all over the world and locals alike thrill at the sight of these beautiful beasts revving up, racing and high rollin' about town. From the Big Boy's Toy Store a massive event where enthusiasts can find the latest parts, accessories, and technology for their street rods, hot rods and muscle cars to the third annual Barrett-Jackson Cup a Show-n-Shine classic car competition with over $100,000 in cash prizes available it's a motorhead's dream. Nothing goes with classic rods better than classic rock 'n' roll, and this year's event has it in spades. Ride the curl with Grammy-nominated Papa Doo Run Run's surf tunes, put the bop in the bop shoo bop shoo bop with Lil Elmo and the Cosmos, and get ready to turn back time with Billboard chart-toppers Blood, Sweat & Tears; Hotel California "A Salute to the Eagles;" Paperback Writer The Beatles Experience; Sonny Turner s Platters; Peter Noone s Herman s Hermits and more. These events and many others are free, open to the public and not to be missed. Hot August Nights gets bigger and better every year, and with only one left to go before we turn 30, this year promises to be quite the blowout. Join the party, and be a part of this internationally-renowned event as Reno and Sparks play host to some of the planet's hottest rods, best tunes and happiest classic car fans you'll ever see.

5 Information KEY DATES July 31 Aug. 1: Virginia City Aug. 2 Aug. 9: Reno-Sparks Aug. 5 Aug. 7: Barrett-Jackson Cup Aug. 6 Aug. 8: Hot August Nights Auction presented by Barrett Jackson FAST FACTS Hot August Nights is in its 29th year More than 6,000 registered classic vehicles attend the event The event is open to all 1976 or older vehicles, including pickup size trucks and emergency vehicles Participants in the event come from 38 states and other countries More than 500 volunteers dedicate their time to the event Alan Taylor of The Drive is the Grand Marshall The Swap Meet and Cool Car Corral boasts more than 700 vendors and almost 500 classic vehicles for sale Hot August Nights has the largest Show-n-Shine prize purse in the region this year, offering more than $160,000 in cash and prizes

6 Information ECONOMICS & DEMOGRAPHICS As anyone who's walked the streets of Reno and Sparks during the event can tell you, Hot August Nights attracts a diverse crowd. Who are they? 52% of visitors are male and 48% are female. The primary age group is 35 to 54 years old. Under 34: 3% 35 to 44: 30% 45 to 54: 36% 55 to 64: 18% 65 to 74: 6% 75 and over: 7% Average household income: $125,000+ annually How do they feel about the event? Average number of days attending the event: Typical attendee: 3.5 days Car participants: 4.8 days Attendee satisfaction rating: Excellent Visitors continue to rank Hot August Nights at a 4.6 out of a possible 5 points for overall enjoyment, a number that has climbed consistently since our first survey in 1992 along with ratings for: Price vs. value Quality of entertainment Number and variety of events Information availability Event maps Visitors, of course, consistently like seeing the classic cars the most, but they also highly ranked: The entertainment The variety of events and exhibits With the Show-n-Shines, Big Boy's Toy Store, and Swap Meet and Cool Car Corral being standouts. Cruising Nostalgia The atmosphere and environment Getting out with friends and family Where are they from? California: 50% / Nevada: 23% / Oregon: 7% / Washington: 5% Utah: 3% / Arizona: 1% / Canada: 1% / Other: 10%

Entertainment Lineup From incredibly talented artists paying homage to the legends of rock 'n' roll themselves, Hot August Nights brings some of the year's best shows to Reno, Sparks and Virginia

7 Entertainment Lineup From incredibly talented artists paying homage to the legends of rock 'n' roll themselves, Hot August Nights brings some of the year's best shows to Reno, Sparks and Virginia City. Don't miss these free and family-friendly events. Performances are scheduled to start at 8:15 p.m., unless otherwise noted, beginning Friday, July 31 and running through Saturday, Aug. 8. The following concert dates and times are subject to change: FRIDAY, JULY 31 Night Flight at the Delta Saloon lot in Virginia City, 3 p.m. 7 p.m. SATURDAY, AUG. 1 Lady an the Tramps at the Delta Saloon lot in Virginia City, 3 p.m. 7 p.m. SUNDAY, AUG. 2 Night Flight at Bonanza Casino, noon 6 p.m. MONDAY, AUG. 3 Hot Rods at Atlantis Casino Resort Spa, 5 p.m. 10 p.m. Beatles Flashback, Peppermill Resort Spa Casino, 6 p.m. 9:45 p.m. TUESDAY, AUG s Summer of Love at Grand Sierra Resort and Casino Ronny & The Classics at Victorian Square, Sparks WEDNESDAY, AUG. 5 Satisfaction/The International Rolling Stones Show at Grand Sierra Resort and Casino Paperback Writer The Beatles Experience at Victorian Square, Sparks THURSDAY, AUG. 6 Papa Doo Run Run at Grand Sierra Resort and Casino Lil Elmo & The Cosmos at Victorian Square, Sparks FRIDAY, AUG. 7 Peter Noone s Herman s Hermits at Grand Sierra Resort and Casino Hotel California A Salute to the Eagles at Victorian Square, Sparks JamPro Music Factory at downtown Reno, 5th St. and Virginia St., 5 p.m. 9 p.m. Silver Legacy presents fireworks in downtown Reno at 9:45 p.m. SATURDAY, AUG. 8 Blood, Sweat & Tears at Grand Sierra Resort and Casino Sonny Turner s Platters at Victorian Square, Sparks JamPro Music Factory at downtown Reno, 5th St. and Virginia St., 2 p.m. 9 p.m. Silver Legacy presents fireworks in downtown Reno at 9:45 p.m.

8 Show-n-Shines + Events SHOW-N-SHINE SCHEDULE There isn't anything prettier than a fully detailed classic car set out on display. You'll find these beauties flaunting fins, flashing chrome and generally looking amazing all over town. JULY 31 Virginia City Show-n-Shine AUG. 1 Virginia City Celebrity Choice Show-n-Shine AUG. 2 Bonanza Show-n-Shine AUG. 3 Circus Circus Show-n-Shine AUG. 3 8 Mill Mile Show-n-Shine, Peppermill Resort Spa Casino AUG. 3 8 Cruise of Champions Show-n-Shine, Atlantis Casino Resort Spa AUG. 4 Summit Racing Equipment Show-n-Shine AUG. 4 8 Ultimate Classic Car Competition presented by Nugget Casino Resort AUG. 4 8 Classic Cherry Show-n-Shine, Grand Sierra Resort and Casino AUG. 5 Under 21 Show-n-Shine, Summit Racing Equipment AUG. 5 7 Barrett-Jackson Cup Show-n-Shine, Downtown Reno AUG. 5 8 Summit Racing Equipment Downtown Reno Show-n-Shine AUG. 7 Nugget Casino Resort Best Stock Original and Best Stock Restored Competition AUG. 8 Celebrity Choice Show-n-Shine: Reno, Sparks and Grand Sierra Resort and Casino BIG EVENTS As if drooling over classic cars and dancing to classic rock 'n' roll wasn't enough, Hot August Nights features a long list of other fun events to check out. From Drag Races & Burnouts to AutoCross, Swap Meet and Cool Car Corral and craft fairs to poker runs and premium auto parts shows, there's something for every kid, car lover and motorhead in the family. AUG. 2 Pre-Kick-off Party at Bonanza Casino AUG. 3 Official Kick-Off Party at Peppermill Resort Spa Casino AUG. 4 Official Locals Kick-Off at Atlantis Casino Resort Spa AUG. 3 6 Nightly eating contest, Atlantis AUG. 3 8 Nightly Guinness Book of World Records Hula Hoop Contest, Atlantis AUG. 5 8 Controlled Nightly Cruises, Victorian Avenue in Sparks AUG. 5 8 Controlled Nightly Cruises, downtown Reno AUG. 5 8 The Dazzling Diva, a fashionable boutique for the ladies, Reno Ballroom AUG. 5 Happy Days Sock Hop at Circus Circus Reno, Mandalay Ballroom AUG. 5 8 Big Boy s Toy Store, downtown Reno AUG. 5 8 Drag Races & Burnouts, Nugget Casino Resort AUG. 5 8 Poker Walk, downtown Reno AUG. 6 8 Swap Meet and Cool Car Corral, Reno-Sparks Livestock Event Center AUG. 6 8 Jelly Belly Dragster with free jelly beans, Peppermill AUG. 6 8 AutoCross, Reno-Sparks Livestock Event Center AUG. 8 Barrett-Jackson Cup Finalist presentation at Reno-Sparks Convention Center AUG. 7 8 Hot August Nights Fireworks Extravaganza presented by Silver Legacy AUG. 9 Grand Finale Parade, downtown Reno

9 Barrett-Jackson Cup For the third consecutive year, Hot August Nights, Barrett-Jackson, The World's Greatest Collector Car Auctions, and Reno s downtown properties are teaming up for the Barrett-Jackson Cup offering more than $100,000 in cash and prizes, and making it the largest prize purse of any collector car competition in the world. The Barrett-Jackson Cup brings out the cream of the classic car crop every year to compete in a three-day Show-n-Shine during Hot August Nights. Renowned judges, including Bobby Alloway, Pete Chapouris and Bob Millard, will pick a total of 25 cars from the Barrett-Jackson Cup Show-n-Shine, Aug. 5 7 from 4th Street in downtown Reno. Differing from years past, all 25 cars will be brought to the auction site at the Reno-Sparks Convention Center on Saturday, where they will be displayed for final judging. The top five finalists, also known as the Reno Five, will be announced from the block at the close of auction. The Ultimate Best of Show winner will then be awarded the coveted Barrett-Jackson Cup. This event showcases some of the region's and the world's most exquisitely restored and maintained vintage vehicles. It's a must-see for car enthusiasts and lovers of design alike, and there's nothing like seeing these beauties in person. Don't miss it.

Prizes ULTIMATE BEST IN SHOW WINNER $30,000 cash and individualized Barrett-Jackson Cup trophy General Motors Crate Engine and Transmission ($15,000 value) Craftsman Tools ($6,000 value) Reliable

mechanics t-shirt Hot August Nights Barrett-Jackson Cup jacket ($300 value) 1ST RUNNER-UP $18,000 Cash Barrett-Jackson Car Care Products ($1,000 Value) Dodge Driving School ($800 Value) GoPro Camera

10 Prizes ULTIMATE BEST IN SHOW WINNER $30,000 cash and individualized Barrett-Jackson Cup trophy General Motors Crate Engine and Transmission ($15,000 value) Craftsman Tools ($6,000 value) Reliable transportation credit for one (1) year ($5,000 value) Barrett-Jackson care care products ($1,000 value) GoPro Camera ($399 value) Optima Battery Certificate ($225 value) Red kap Barrett-Jackson Cup mechanics t-shirt Hot August Nights Barrett-Jackson Cup jacket ($300 value) 1ST RUNNER-UP $18,000 Cash Barrett-Jackson Car Care Products ($1,000 Value) Dodge Driving School ($800 Value) GoPro Camera ($400 Value) Optima Battery Certificate ($225 Value) Red kap Barrett-Jackson Cup Mechanics t-shirt Hot August Nights Barrett-Jackson Cup jacket ($300 value) Second place trophy 2ND RUNNER-UP $10,000 Cash Barrett-Jackson Car Care Products ($1,000 Value) GoPro Camera ($400 Value) Optima Battery Certificate ($225 Value) Red kap Barrett-Jackson Cup mechanics t-shirt Hot August Nights Barrett-Jackson Cup jacket ($300 value) Third place trophy 4TH RUNNER-UP: $5,000 Cash Barrett-Jackson Car Care Products ($1,000 Value) GoPro Camera ($400 Value) Optima Battery Certificate ($225 Value) Red kap Barrett-Jackson Cup Mechanics t-shirt Hot August Nights Barrett-Jackson Cup jacket ($300 value) Fifth place trophy THE 2014 WINNERS WERE: Grand Prize Winner Owner Alan Beers with his 1957 Chevrolet Pickup, built by Jason Smith at Hot Rod Garage First Runner-up Owner Don Smith with his 1932 Ford Four Door, built by Hot Rods by JSK Second Runner-up Owner Wes Rydell with his 1934 Chevrolet Phaeton, designed by Chip Foose and built by Rad Rides by Troy Third Runner-up Owner and builder J.F. Launier with a 1964 Buick Riviera Fourth Runner-up Owner Steve Tornari with a 1967 Chevy Nova, built by Jeremy Miranda 3RD RUNNER-UP $7,000 Cash Barrett-Jackson Car Care Products ($1,000 Value) GoPro Camera ($400 Value) Optima Battery Certificate ($225 Value) Red kap Barrett-Jackson Cup mechanics t-shirt Hot August Nights Barrett-Jackson Cup jacket ($300 value) Forth place trophy

Travel & Hotel Information While rooms in Reno and Sparks fill early, it is never too late to get a room, as there are a good number of hotels and motels in the area.

11 Travel & Hotel Information While rooms in Reno and Sparks fill early, it is never too late to get a room, as there are a good number of hotels and motels in the area. Here is a list of our sponsoring hotels: Atlantis Casino Resort Spa 3800 S. Virginia Street, Reno Circus Circus Reno 500 N. Sierra Street, Reno Grand Sierra Resort and Casino 2500 E. 2nd Street Reno Harrah s Reno 219 N. Center Street, Reno Nugget Casino Resort 1100 Nugget Ave., Sparks Peppermill Resort Spa Casino 2707 S. Virginia Street, Reno Silver Legacy Resort Casino 401 N. Virginia Street, Reno Whitney Peak 255 N. Virginia Street, Reno If you are flying in to attend Hot August Nights, most hotels offer shuttles from the Reno Tahoe International Airport to the hotel (please check with the hotel you will be staying at). Rental cars can get you from one place to the next, but if you are not planning on driving up to Lake Tahoe or Virginia City, and plan on staying in Reno and Sparks, your best bet is to travel by taxi or Citifare bus as general parking at our venues is limited.

12 Board of Directors & Staff STAFF Tony Marini, Executive Director Mike Whan, Assistant Executive Director Kathy Schaffer, Logistics & Project Manager Dale Kintop, Finance Accounting Manager Heather Libretti, Marketing & Public Relations Manager Laura Hutchinson, Administrative Assistant BOARD OF DIRECTORS Mike Smart, President Cindy Mason, Vice President Dennis McGovern, Treasurer Chris Kilian, Secretary John Boyd, Board Member Marie Burgess-Rambosek, Board Member Bob Cashell, Board Member Dave Funk, Board Member Geno Martini, Board Member Ron Maxwell, Board Member Russ Sheltra, Board Member Joe Wyatt, Board Member FOUNDATION BOARD OF DIRECTORS Mike Smart, President Cindy Mason, Vice President Dennis McGovern, Treasurer Chris Kilian, Secretary Andrew Clinger, Foundation Board Member Mike Pagni, Foundation Board Member Scott Schellin, Foundation Board Member

Media Contacts. For media access to the 2016 Hot August Nights event, a media request form must be completed.

Media Contacts. For media access to the 2016 Hot August Nights event, a media request form must be completed. 2016 Media Kit Media Contacts For media access to the 2016 Hot August Nights event, a media request form must be completed. Hot August Nights Heather Libretti, Marketing and Public Relations Manager Direct