D O W N T O W N B A S E B A L L

D O W N T O W N B A S E B A L L

1 Urban THREE GENERATIONS 2 Multipurpose 3 Revitalized Urban

Bring out the best of San Jose 4 4 th GENERATION BUILDING A CITY PETCO Park San Diego, California

THE BEST URBAN BALLPARKS Add value to the community Complement a central business district Create a platform to complete or fill gaps in a city Support construction of new infrastructure Maximize and improve the city's image Create a destination, more than a game It s about great urban design

It s It s not It s not just about just It s about about the experience the the building event place

and it s about the city and it s unique characteristics

Downtown The Site San Jose

Creating a destination, more than just a game Designing for ultimate flexibility-- usage, sponsorships and other revenue generation Offering the fan a greater diversity of choices and pricing Offering amenities to support a more diverse fan base Branding the facility through retail, sponsorships, signage, hall of fame, group sales, party suites, etc. Including revenue-producing ideas early in design Incorporating the electronic age

The Program Single Purpose-Baseball 45,000 Seats 15,000 sq. ft. Retail 400 Seat Picnic Area 68 Private Suites 10 Party Suites 4,500 Club Seats on 2 Club Levels 5,000 General Admission Seats 5,000 sq. ft. Family Entertainment Center 30,000 sq. ft. Commercial Development 60,000 sq. ft. Administrative Office 2 Restaurants 150 Car Parking Area for Players and Administrative Staff--On-Site 1.5 Million sq. ft. Building 235 above Street grade

Urban Site Requirements Site Area Desirable: 16 acres Minimum : 13 acres - Site Configuration allows acceptable building configuration and field orientation - Ability to accommodate 100 parking spaces players/administration on-site. - Ability to build or lease 800 contiguous parking spaces for premium customers adjacent to ballpark. - Proximity to adequate parking and transit within 3/4 mile. - Ability to accommodate service functions and television truck parking on-site.

Stadium Footprints Coors Field 17.65 ac. Safeco Field 14.46 ac. Oriole Park 15.90 ac. PNC Park 15.33 ac. SBC Park 13.26 ac. Minute Maid Park 15.50 ac.

THE SAN JOSE CHALLENGE Do what s right for the city long-term Don t settle for plop architecture Encourage transit and street level activity Connect the dots Strive for the best

EXPLORE LAND OF OPPORTUNITY

Oriole Park is the largest single economic development opportunity we have had in the last decade. It represents a whole new economic boost. doubled - Governor William near Donald the ballpark Schaefer Residential property values Downtown spending increased 260 percent in the ballpark s first year By 2002, 20 major projects planned or underway representing an investment of $3.5 billion dollars and 20,000 jobs On game days, hotel occupancy nears 90 percent ORIOLES PARK Baltimore, Maryland

CHOOSING THE RIGHT SITE Understanding City Framework Recognize Development Potential Use Public Facilities as Anchors Maintain Streets and Blocks Plan for Transportation Utilize Open Space

park avenue +/-13.77 Ac. The Site OPPORTUNITIES and CONSTRAINTS san fernando street los gatos creek

Highway 87 OPPORTUNITIES and CONSTRAINTS

Rail Lines OPPORTUNITIES and CONSTRAINTS

W. Santa Clara St. and Park Avenue Depressed Streets OPPORTUNITIES and CONSTRAINTS

PGE Substation OPPORTUNITIES and CONSTRAINTS

High Voltage Overhead & Underground Lines OPPORTUNITIES and CONSTRAINTS

Pedestrian Circulation Off-Site Improvements OPPORTUNITIES and CONSTRAINTS

PETCO PARK San Diego, California

Northwest Winds OPPORTUNITIES and CONSTRAINTS

It at feels (SBC spacious, Park), especially with its unrivaled with the natural sailboats setting, at South the Beach Bay in Marina the background, bobbing the nearby. U.S. Navy It also ships feels steaming urban, from past, the hundreds Muni tracks of fans on sitting King to atop the ballpark the outfield clock walls, tower that baseball rises above has come Second alive They like an exclamation come for the point. experience That's a - rare they combination. stay for the game. San -Montreal Francisco Gazette, Chronicle 5.27.00 3.31.02 SBC PARK San Francisco, California

Skyline & Mountain Views OPPORTUNITIES and CONSTRAINTS

Walkable City ¾ mile radius +/-19,700 total spaces within ¾ mile radius 3/4 Mile Radius OPPORTUNITIES and CONSTRAINTS

EXPERIENCE EXTENDING THE JOURNEY

CREATING A SPECTAULAR FAN EXPERIENCE Understanding the journey Extending the experience past facility walls Attracting a diverse fan base Creating a 365-days-per-year attraction

SBC PARK San Francisco, California

Port walk along right center field allows "Knot Hole" views Coca-Cola Kids Area and Mini SBC Park attract families During games, boats crowd the Bay SBC PARK San Francisco, California

Amtrak Line Light Rail Commuter Rail Future BART line Historic Train Station Public Transit OPPORTUNITIES and CONSTRAINTS

-City Gateway -N-S Connector -State Highway Criteria -Thread that connects district Future Autumn Street Parkway OPPORTUNITIES and CONSTRAINTS

-City Gateway -N-S Connector -Thread that connects district -Front Door to District -Capture Guadalupe Energy Los Gatos Creek Corridor OPPORTUNITIES and CONSTRAINTS

-Friendly Neighbor -Scale/Historic Aspect -Complimentary use Residential Neighborhoods OPPORTUNITIES and CONSTRAINTS

Pedestrian Circulation & Site Entries OPPORTUNITIES and CONSTRAINTS

CREATE THE DISTRICT

ENCOURAGING SURROUNDING DEVELOPMENT Fitting into a larger master plan Finding a site that allows for development Understanding a district s needs and potential Designing a facility that responds to the district

Architecturally, it s still a masterpiece. Economically, it s been a giant success. - Colorado Springs Gazette, 4.12.99 Coors Field belongs in the LoDo district. It rises up out of the same elements, looking like it's Helped always been revitalize there...you can see it in the people, too. They move in and around the park with an easy, natural sort of feeling for the Lower place. It's Downtown a part of their environment, in time with the rhythms of their daily lives. ESPN.com s Best (LoDo) Ballparks List, area 03 Views of the Rocky Mountains and downtown skyline Fits into the urban grid with walls close to and parallel to the street COORS FIELD Denver, Colorado

Sports Facilities as Anchors OPPORTUNITIES and CONSTRAINTS

-Connect the Dots Public Realm/Pedestrian Zones Development Blocks OPPORTUNITIES and CONSTRAINTS

SPORTS FACILTIES AS ANCHORS Anchor for 41-acre redevelopment between facilities Accessible by foot over Roberto Clemente Bridge, by boat, by car and in the future by light rail City becomes part of game-day experience (PNC Park) has done more than anything in the last 25 years to shape an image of Pittsburgh. - Mayor Tom Murphy PNC PARK Pittsburgh, Pennsylvania

Improved Los Gatos Creek Entry / Exit San Fernando Street PGE Substation to remain 40,000 Seat Ballpark Ballpark Service Park Avenue What is the site? Potential 1,200 Space Garage Fire Training Center Entry / Exit Re-aligned Autumn Street

Playing field at Street Level

Improved Los Gatos Creek Entry / Exit San Fernando Street PGE Substation to be relocated 45,000 Seat Ballpark Ballpark Service Park Avenue Potential 1,200 Space Garage New PGE Substation Entry / Exit Re-aligned Autumn Street JACOBS FIELD Cleveland, Ohio

Main Concourse at Street Level

NEXT STEPS: Develop the Best Plan Access, Entries, Fit, Massing Transportation Parking Cultural and Entertainment Synergy Market Analysis