HOW TO EXPAND YOUR RUMMAGE SALE TO THE SPANISH SPEAKING PEOPLE IN YOUR COMMUNITY. Rev. Bradley Dyche by: Margaret Livingston Our website is http://www.stacroton.org July 24, 2011
TABLE OF CONTENTS SUMMARY OF THIS PROJECT... 1 FLYER CREATION... 2 1. Double Sided Bilingual Flyer (Single Coupon):... 3 2. Single Sided Bilingual Flyer (Multiple Tear-Offs):... 6 3. Double Sided Bilingual School Flyer:... 9 4. English Speaking Volunteer Request Flyer:... 12 5. Translator Volunteer Request Flyer:... 14 FLYER DISTRIBUTION... 16 Cover letters Sent to organizations to request permission to distribute flyers... 16 Driving Routes by town:... 19 Croton- Route #1... 19 Mt. Kisco - Route #1... 20 Mt. Kisco - Route #2... 21 Ossining - Route #1... 22 Ossining - Route #2... 23 Ossining - Route #3... 24 Peekskill - Route #1... 25 Peekskill - Route #2... 26 Tarrytown - Route #1... 27 Day Care Centers:... 28 Croton-on-Hudson... 28 Mount Kisco... 28 Ossining... 28 Peekskill... 28 Tarrytown/Sleepy Hollow... 29 Food Banks:... 29 CORTLANDT / CROTON FOOD PANTRY... 29 DOBBS FERRY FOOD DELIVERY... 30 GREENBURGH/ ELMSFORD FOOD PANTRIES... 30 GREENBURGH/ ELMSFORD SOUP KITCHEN... 30 HAWTHORNE FOOD PANTRY... 30 KATONAH FOOD PANTRY... 31 MAHOPAC FOOD PANTRIES... 31 MOHEGAN LAKE FOOD PANTRY... 31 OSSINING FOOD PANTRY... 32 OSSINING SOUP KITCHEN... 32 PEEKSKILL FOOD PANTRIES... 33 PEEKSKILL SOUP KITCHENS... 34 PLEASANTVILLE / CHAPPAQUA FOOD PANTRY... 34 TARRYTOWN FOOD PANTRIES... 35 YORKTOWN FOOD PANTRY... 35
SUMMARY OF THIS PROJECT The author of this advertising and marketing plan: My name is Margaret Livingston and I am a senior Girl Scout in troop 1234 from Crotonon-Hudson, NY. I have been enjoying learning the Spanish language. As part of my Girl Scout Gold Award leadership project, which is the highest leadership project in Girl Scouting, I have created this advertising and marketing program to expand your rummage sale to the Spanish speaking community throughout Westchester county NY. To expand the use of this plan beyond this region you may use the 5 flyers in this document and create a list of the organizations in your own community that serve the Spanish speaking people. This advertising and marketing plan really works, and will enable your organization to reach and include Spanish speaking customers, touching more lives and making a bigger impact. The sponsor of this marketing plan: The Rev. Bradley Dyche of St. Augustine's Episcopal Church, located at 6 Old Post Road North in Croton-on-Hudson, NY 10520 believed in my vision of expanding the rummage sale to the Spanish speaking community. The annual rummage sale was used as the test case for the marketing program created in the Spring of 2011, and this test program provided a real benefit to those in need. The document you see here is on the St. Augustine's church website and it can be downloaded and distributed to your rummage sale workers for easy use. To create bilingual flyers, simply have your own Spanish translator help insert your sale information. Our website is http://www.stacroton.org. Why you should use this advertising and marketing plan: You have the ability to make a difference in the lives of others by using this plan. It does not take much time. Some flyers are mailed 4 to 6 weeks before your sale and are distributed by various organizations that have daily contact with the community members that need your help the most. During the two weeks prior to your sale you will need volunteers that can drive to hang flyers at locations you choose, or you may use the locations identified on the driving routes within this plan. I can only say, that by using this program our sale really improved more lives and that small changes can have a big impact. How the sale changed: The Clothing sale at the St. Augustine's Episcopal church has always had the fixed $1 price, but was never marketed usefully to include the Spanish 1
speaking community. This year St. Augustine's mailed 1,500 flyers and volunteers hung 500 flyers. The flyers in this document were on the church website so customers could access the information easily. As a result of this advertising and marketing program our customers came from Ossining, Peekskill, Tarrytown, Sleepy Hollow, Pleasantville, Mount Kisco and Croton-on-Hudson, NY. Before this year, we only received customers through advertisements in the Pennysaver (a local classified advertising newspaper), which does not generally cater to the Spanish speaking community. Overview of steps: Use the 5 flyer templates in this document to create flyers to advertise your sale Find areas in your community that the Spanish speaking community frequent Contact food pantries to ask permission to distribute your flyers (4-6 wks before sale) Plan on a 4-week distribution of flyers (some organizations serve different families each week) Create driving routes for people to hang flyers (or use the ones in this plan) Solicit volunteers to hang flyers (schedule them to work 2 wks before sale through end of sale) Solicit bilingual volunteers to translate your flyers and assist customers at your sale FLYER CREATION Create 5 Easy Flyers 1. Double Sided Bilingual Flyer (Single Coupon) For food pantries, soup kitchens, medical facilities, day care centers, some churches Distribute 4-6 weeks before sale 2. Single Sided Bilingual Flyer (Multiple Tear-Offs) For Laundromat, medical facility Post on bulletin boards, 2 weeks before and during sale 3. Double Sided Bilingual School Flyer Advertise and request clothing donations Obtain approval 4-6 weeks before sale Distribute in local schools 2 weeks before sale 4. English Speaking Volunteer Request Flyer To gather volunteers to hang flyers on driving routes. Distribute to local service groups in community, 3 to 4 weeks before sale 2
5. Translator Volunteer Request Flyer To obtain bilingual volunteers to assist non-english speaking customers at sale Distribute to bilingual Spanish speaking local groups, 3 to 4 weeks before sale 1. DOUBLE SIDED BILINGUAL FLYER (SINGLE COUPON): It is important to make sure you have approval for your flyer from the organization before sending the copies for distribution. You should begin this process 4 to 6 weeks before the start of your sale. Included in this document there is a list of the organization contacts we used. We delivered and mailed flyers to: food pantries, soup kitchens, open door medical facilities, day care centers, and some churches with Spanish services. The next two pages have an example of the double sided bilingual flyer. When the customer presents the coupon at the bottom of the flyer you will understand the level of family need and can help the customer accordingly. The number of coupons redeemed at the sale showed a great level of need in the community. See next page for sample flyer #1 3
Flyer 1, side 1 for food pantry, soup kitchen, medical facility, day care center, some churches St. Augustine's Episcopal Church's Annual Rummage Sale Kids, Ladies, Men s Clothes sold for $1 each!!! Shop OUTSIDE on the lawn of: St. Augustine s Episcopal Church 6 Old Post Road North, CROTON-on-HUDSON, NY 10520 www.stacroton.org Saturday, May 21 st to Thursday, June 2 nd 2011 Shop outside 10 am to 4 pm every day (weather permitting) New donations arrive each day!!! SATURDAY, JUNE 4 th BUY CLOTHES 10 AM to 4 PM FOR $5 PER BAG The Annual Indoor Rummage Sale is: Friday, June 3 rd from 9 am to Noon Saturday, June 4 th from 10 am to 2 pm Sunday, June 5 th from 1pm to 5pm during Croton-on-Hudson village June Festival BEE Line bus Routes (insert bus lines to your sale) Take the coupon below and get a deal! Buy 5 pieces of clothing and get one free! ------------------------------------------------------------------------------------------------------ $1 Clothing Sale 6 Old Post Rd. Croton May 21 st June 2 nd BUY 5 GET 1 FREE www.stacroton.org 4
Flyer 1, side 2 for food pantry, soup kitchen, medical facility, day care center, some churches La oferta de la iglesia Episcopal San Augustine's Niños, Mujeres, Hombres: cada ROPA por $1!!! Compra la ropa enfrente de la iglesia de St. Augustine. 6 Old Post Road North en CROTON ON HUDSON NY 10520 www.stacroton.org sábado, 21 de mayo hasta jueves, 2 de junio, 2011 10AM-4PM COMPRAR ROPA ENFRENTE DE LA IGLESIA TODOS LOS DÍAS (cuando hace buen tiempo) Ropa nueva llega cada día!!! SÁBADO, 4 DE JUNIO $5 POR UNA BOLSA DE ROPA 10am-4pm viernes, 3 de junio 9am-12pm sábado, 4 de junio 10am-2pm domingo, 5 de junio 1pm-5pm La oferta en la iglesia es: Autobúses de BEE LINE (números 10, 11 y 11) están dos cuadros hasta la iglesia. Tome el cupón de abajo y llegar a un acuerdo! compra de 5 piezasde ropa y obtener uno gratis! ------------------------------------------------------------------------------------------------------------ $1 Venta de Ropa 6 Old Post Rd. Croton 21 de mayo 2 de junio compra 5 obtener 1 GRATIS www.stacroton.org 5
2. SINGLE SIDED BILINGUAL FLYER (MULTIPLE TEAR-OFFS): This flyer has tear off coupons at the bottom and was created to be posted at places that the Spanish speaking community frequent. The flyer allows customers to access the church website and to get the information regarding the sale. The tear off coupons allow the person to take one part of the flyer and not the whole thing. By obtaining volunteers to distribute the flyers in the laundromats we saw a significant increase in participants from other towns. This flyer should be hung 2 weeks before and during your sale. See next page for sample flyer #2 6
$1 Venta de Ropa 6 Old Post Rd. Croton 21 de mayo 2 de junio compra 5 obtener 1 GRATIS www.stacroton.org $1 Clothing Sale 6 Old Post Rd. Croton May 21 st June 2 nd BUY 5 GET 1 FREE www.stacroton.org $1 Venta de Ropa 6 Old Post Rd. Croton 21 de mayo 2 de junio compra 5 obtener 1 GRATIS www.stacroton.org $1 Clothing Sale 6 Old Post Rd. Croton May 21 st June 2 nd BUY 5 GET 1 FREE www.stacroton.org $1 Venta de Ropa 6 Old Post Rd. Croton 21 de mayo 2 de junio compra 5 obtener 1 GRATIS www.stacroton.org $1 Clothing Sale 6 Old Post Rd. Croton May 21 st June 2 nd BUY 5 GET 1 FREE www.stacroton.org $1 Venta de Ropa 6 Old Post Rd. Croton 21 de mayo 2 de junio compra 5 obtener 1 GRATIS www.stacroton.org $1 Clothing Sale 6 Old Post Rd. Croton May 21 st June 2 nd BUY 5 GET 1 FREE www.stacroton.org Flyer 2 for laundromats, medical facility Kids, Ladies, Men s Clothes sold for $1 each!!! Shop OUTSIDE on the lawn of: St. Augustine s Episcopal Church 6 Old Post Road North, CROTON-on-HUDSON, NY 10520 www.stacroton.org Saturday, May 21 st to Thursday, June 2 nd 2011 Shop outside 10 am to 4 pm Every Day (weather permitting), New donations arrive each day!!! SATURDAY, JUNE 4 th BUY CLOTHES 10 am to 4 pm FOR $5 PER BAG The annual Indoor Rummage Sale is: Friday, June 3 rd from 9 am to Noon Saturday, June 4 th from 10 am to 2 pm Sunday, June 5 th during Croton on Hudson village June Festival from 1pm to 5pm. BEE Line bus Routes 10, 11 & 14 are all a 2 block walk to the church Take the coupon below and get a deal! Buy 5 pieces of clothing and get one free! --------------------------------------------------------------------------------------------------------------------------------- Niños, Mujeres, Hombres: cada ROPA por $1!!! Compra la ropa enfrente de la iglesia de St. Augustine. 6 Old Post Road North en CROTON ON HUDSON NY 10520 www.stacroton.org sábado, 21 de mayo- jueves, 2 de junio, 2011. 10AM-4PM Comprar ropa enfrente de la Iglesia Cada Dia (cuando hace buen tiempo) Ropa nueva llega cada día! SÁBADO, 4 DE JUNIO $5 POR UNA BOLSA DE ROPA 10am-4pm viernes, 3 de junio 9am-12pm sábado, 4 de junio 10am-2pm domingo, 5 de junio 1pm-5pm La oferta en la iglesia es: Autobúses de BEE LINE ( números 10, 11 y 11) están dos cuadros hasta la iglesia. Tome el cupón de abajo y llegar a un acuerdo! compra de 5 piezasde ropa y obtener uno gratis! 7
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3. DOUBLE SIDED BILINGUAL SCHOOL FLYER: The local school Bilingual language flyer has two purposes. The first is to advertise the purchase of inexpensive clothing and home items, and the second purpose is to request clothing donations. This will obtain items and customers for your sale. In addition, you should contact the ESL (English as a second language) teachers at the schools in your town and provide them with bilingual flyers to send home to their families. This will enable the local Spanish speaking families to participate in the sale. Make sure to obtain the proper approval from the school for your flyer before making copies to distribute. The approval should be obtained 4-6 weeks before your sale and the flyer should be distributed at the school 2 weeks before the sale. See next page for sample flyer #3 9
Flyer 3, side 1 for local schools CLOTHING SALE Help Your Home Budget! BUY children & adult clothes $1 each! Shop outside on the lawn of: St. Augustine s Episcopal Church 6 Old Post Road North, Croton-on-Hudson, NY 10520 Daily (weather permitting) from 10am to 4pm Saturday May 21 through Saturday June 4, 2011 $5 BAG SALE on Saturday June 4, 2011 (from 10am to 4pm) DONATE clothes May 16 through May 28! Place clothes donations on church porch of: St. Augustine s Episcopal Church at: 6 Old Post Road North, Croton-on-Hudson, NY 10520 To learn more about this valuable community service project, e-mail (insert contact) at: (insert email) and view our website: www.stacroton.org (insert website) To contact the church e-mail the Rev. Bradley Dyche at: august@bestweb.net or call church office: (914) 271-3501 10
Flyer 3, side 2 for local schools VENTA DE ROPA! Ropa para Hombres, Mujeres, Y Niños por $1! Comprar cosas enfrente de la iglesia de San Augustine's 6 Old Post Road North, Croton-on-Hudson, NY 10520 Cada día (cuando hace buen tiempo), 10am hasta 4pm Sábado 21 de mayo hasta Sábado 4 de junio. $5 por un bolsa en Sábado 4 de junio (10am hasta 4pm) Dar ropa 16 de mayo hasta 28 de mayo! Poner ropa enfrente de la casa a la izquierda de la iglesia: St. Augustine s Episcopal Church: 6 Old Post Road North, Croton-on-Hudson, NY 10520 Para aprender mas sobre de este Proyecto, e-mail (insert contact) en: (insert email) y ver nuestro sitio de internet: www.stacroton.org (insert website) para contactar este iglesia (insert your contact information) 11
4. ENGLISH SPEAKING VOLUNTEER REQUEST FLYER: The purpose of this flyer is to gather volunteers to hang flyers on your driving routes. This flyer can be distributed to English speaking local service groups in your community and the youth council at your organization. This should be done 4 weeks before your sale. See next page for sample flyer #4 12
Flyer 4 for local service groups Do you need community service or enjoy helping the community? How: Distribute Spanish-English flyers to help the Spanish speaking community find affordable clothing and household items. Only one hour of your time will be needed to help (or more if you would like). When: (insert your dates) Where: In Croton and neighboring towns. Interested?: Please contact me at: (insert contact email) Put your name in the subject line and contact info in the email. Remember: All driving time counts towards your community service hours, so those extra minutes you spend in the car all count. 13
5. TRANSLATOR VOLUNTEER REQUEST FLYER: This flyer can be used to obtain bilingual volunteers to assist non English speaking customers at the sale. This flyer can also be distributed to bilingual Spanish speaking local groups and youth councils in your community. This should be done 3 to 4 weeks before your sale. See next page for sample flyer #5 14
Flyer 5 for bilingual local Spanish speaking groups Spanish Speaking Community Service project Available! Do you want practice speaking Spanish for your exams, and earn community service hours at the same time? Come help native Spanish speakers shop for clothes by helping them to find clothes and answer questions they might have. (Insert your own sale information) The annual rummage sale St. Augustine s Episcopal Church 6 Old Post Road, Croton on Hudson, NY 10520 Every day after school, Saturday 10am to 4pm and Sunday afternoon May 21 st to June 3 rd To volunteer please contact me (insert name of contact) by this email: (insert your contact email). Please include your name and contact info in the email and when you would like to help at the sale. 15
FLYER DISTRIBUTION COVER LETTERS SENT TO ORGANIZATIONS TO REQUEST PERMISSION TO DISTRIBUTE FLYERS 1. Letter to Day Care Center 2. Letter to Food Pantry 1. Below is a sample letter that I wrote asking to send the sale flyers to a daycare center. ------------------------------------------------------------------------------------------------------------------- (Insert name and address of your organization) St. Augustine's Episcopal Church 6 Old Post Road North Croton-on-Hudson, NY 10520 (insert date) Dear (insert name), Enclosed is a copy of the $1 clothes sale flyer I would like to include in your distributions to your day care patrons. The flyers are doubled sided, one Spanish side, one English side, so that both cultures will be able to receive outreach. Our organization wishes to expand rummage sales to the Spanish Speaking community to enable them to participate in rummage sales. I hope you are willing to help. The clothing sale starts (insert date) and will continue until (insert date). Please contact me to let me know how many copies you will need. Sincerely yours, 16
2. Below is a sample letter that I wrote asking to send the sale flyers to the food pantry patrons. --------------------------------------------------------------------------------------------------------------------------------------- (Insert name and address of your organization) St. Augustine's Episcopal Church 6 Old Post Road North Croton on Hudson, NY, 10520 (insert date) Dear (insert name), Thank you for letting me distribute flyers in your food donations to the needy. It will help the Spanish Speaking community participate in rummage sales. The flyers are doubled sided, one Spanish side, one English side, so that both cultures will be able to receive outreach. Thank you for your time and willingness to help. The clothes sale starts (insert date) and will continue until (insert date). Sincerely yours, 17
Instructions Flyer Distribution routes: It is very important to obtain volunteers that hang flyers in laundromats and to make it easier for the volunteers to be willing to participate I created one hour driving routes for locations in surrounding towns. The following pages have our driving routes. The page below has the instructions we enclosed with the driving routes. -------------------------------------------------------------------------------------------------------------------- Flyer Distribution Instructions Thank you for helping with this very important community project. 1) Enclosed is a map which lists flyer distribution locations. 2) We have provided tacks, however, you need to bring your own roll of tape since some locations do not have a cork board. 3) At each location place four flyers either in the specified cork board area or on the wall. Each package contains some extra flyers since people may ask you for one. Some locations require you to leave a stack of flyers there, the driving directions will specify which places those are. 4) We are distributing flyers the weekends of (insert dates). We have put flyers in some locations during the week of May 10th. Please note if there are any flyers remaining. 5) Please return your unused supplies to (insert location) so that we may continue to use them. 6) We believe the time required is approximately one hour per route. 18
DRIVING ROUTES BY TOWN: The following lists are the Northern Westchester routes I planned and the target locations chosen in those towns. The routes are from Google maps and the locations are identified by an alphabetical letter coded on the map in this document. CROTON- ROUTE #1 1) Hudson River Deli: 186 Grand Street (hang flyer, B on map) 2) Laundromat: 192 Grand Street (hang flyer, C on map) 3) Croton Coin Laundromat: 345 South Riverside Avenue (hang flyer, D on map) 4) M & T Cleaners AND Shoprite: 460 South Riverside Avenue (hang flyer, E on map) 19
MT. KISCO - ROUTE #1 1) Open Door Family Medical Center: 30 West Main Street (mail/deliver flyer, B on map) 2) Head Start: 27 Columbus Avenue (mail/deliver flyer, C on map) 3) Mount Kisco Child Care Center: 95 Radio Circle (mail/deliver flyer, D on map) 4) Laundromat: 520 Lexington Avenue (hang flyer, E on map) 20
MT. KISCO - ROUTE #2 1) Mt Kisco Library: 100 E. Main Street (deliver flyer, B on map) 2) Mt. Kisco Village Laundromat: 454 East Main Street (hang flyer, C on map) 3) Manara Laundromat: 544 East Main Street (hang flyer, D on map) 21
OSSINING - ROUTE #1 1) Ossining Public Library- 53 Croton Avenue (hang flyer, B on map) 2) Ossining Laundry- 78 Croton Avenue (hang flyer, C on map) 3) Four Seasons Marketplace- Croton avenue (hang flyer) 4) Ossining Village Laundromat- 80 Croton Avenue (hang flyer, D on map) 5) Croton Avenue Laundromat- 96 Croton Avenue (hang flyer, E on map) 6) Super Suds Wash & Dry- 173 Croton Avenue (hang flyer, F on map) 7) Chilmark Laundromat- 1920 Pleasantville Road (hang flyer, G on map) 8) Little Friends- 15 Campwoods Road (mail/deliver flyer, H on map) 22
OSSINING - ROUTE #2 1) Ossining Community Center- 95 Broadway (mail/deliver flyer, B on map) 2) Open Door Family Medical Center- 165 Main street (mail/deliver flyer, C on map) 3) River Side Laundromat- 47 Spring Street (hang flyer, D on map) 4) Laundry Depot- 17 Secor Road (hang flyer, E on map) 23
OSSINING - ROUTE #3 1) Ossining Children's Center- 90-92 South Highland Avenue (mail/deliver flyer, B on map) 2) Laundromat- 108 Acker Avenue (hang flyer, C on map) 3) Briar Laundry Center- 197 South Highland Avenue (hang flyer, D on map) 24
PEEKSKILL - ROUTE #1 1) BEST Laundromat- 829 Washington Street (hang flyer, B on map) 2) El Mercado- 364 Washington Street (hang flyer, C on map) 3) Peekskill Laundroworld- 1099 N. Division Street (hang flyer, D on map) 25
PEEKSKILL - ROUTE #2 1) Wescop Head Start Day Care- 705 South Street (mail/deliver flyer, B on map) 2) Field library- 4 Nelson Avenue (mail/deliver flyer, C on map) 3) Hudson River Healthcare- 1037 Main Street (mail/deliver flyer, D on map) 4) Peekskill Laundromat- 1036 Park Street (mail/deliver flyer, E on map) 26
TARRYTOWN - ROUTE #1 1) Beekman Coin Laundry- 88 Beekman Avenue (hang flyer, B on map) 2) Open Door Family Medical Center- 80 Beekman Avenue (mail/deliver flyer, C on map) 3) Sleepy Hollow Laundromat- 307 Valley Street (hang flyer, D on map) 4) Elizabeth Mascia Child Care Center- 174 Valley Street (mail/deliver flyer, E on map) 5) YMCA- 62 Main Street (mail/deliver flyer, F on map) 27
DAY CARE CENTERS: Day care centers are a very important part of your marketing target because many have scholarship programs for needy children. The flyers will effectively reach the families who are most in need by distributing the flyers at these places. The following are day care centers in the towns our routes were in. I recommend you mail the flyers four weeks in advance of your sale. CROTON-ON-HUDSON 1) Childrenspace, 119 Maple Street: (914) 271-5056 2) Childrenspace, 10 Gerstein Street: (914) 271-3484 3) Croton Montessori School, 2021 Old Post Road: (914) 271-4503 4) Happy Hearts, 10 Old Post Road South: (914) 862-0750 5) Tiny Steps Day Care, 102 Maple Street: (914) 271-7513 MOUNT KISCO 1) Jodi's Gym, 25 Hubbels Drive: (914) 244-8811 2) Kaleidoscope Childcare, 100 South Bedford Road: (914) 244-1100 3) Little Blessings Children's Center, 15 South Bedford Road: (914) 666-0644 4) Little Dreamers, 80 McClain Street: (914) 244-7284 5) Little Garden Preschool, 236 South Bedford Road: (914) 241-0445 6) Mt. Kisco Day Care Center, 95 Radio Circle Drive: (914) 241-2135 7) Richmond Children's Center, 116 Chestnut Ridge Road: (914) 242-5030 8) Mt. Kisco Head Start, 27 Columbus Avenue: (914) 666-7087 OSSINING 1) All Aboard Childcare Center, 255 North Highland Avenue: (914) 923-1700 2) Briarcliff Nursery School, 40 Morningside Drive: (914) 941-4373 3) Children's Center Country, 1101 Kitchawan Road: (914) 945-8970 4) Janice Childcare Services, 21 Yale Avenue: (914) 373-4651 5) Little Friends Daycare, 15 Campwoods Road: (914) 762-0531 6) Ossining Children's Center, 90-92 South Highland Avenue: (914) 941-0230 7) Westcop Street Matthews Daycare, 50 North Malcom Street: (914) 941-0308 PEEKSKILL 28
1) Angels Daycare Program Inc., 345 Simpson Place: (914) 788-0022 2) Aunt Bessie's Open Door Day Care, 137 Union Avenue: (914) 739-6368 3) Busy Bees Family Day Care, 157 Hudson Avenue: (914) 737-1671 4) First Hebrew Nursery School, 1821 Main Street: (914) 736-0335 5) Jennifer Day Care, 976 Phoenix Avenue: (914) 734-2346 6) Little Kings and Queens Day Care, 822 Paulding Street: (914) 734-2371 7) Peekskill Headstart, 705 South Street: (914) 737-9166 TARRYTOWN/SLEEPY HOLLOW 1) Children's Corner, 660 White Plains Road: (914) 909-5800 2) Children's Garden Center at Temple Beth Abraham, 25 Leroy Avenue: (914) 631-1607 3) Colorful Hands Day Care Inc., 42 South Washington Street: (914) 909-4447 4) Daycare Smart Start, 56 Depeyster Street: (914) 631-3019 5) Elizabeth Mascia Childcare Center, 174 Valley Street: (914) 703-6452 6) Jewish Community Center on the Hudson, 371 South Broadway: (914) 366-7898 7) Twinkle Stars Family Day Care, 49 John Street: (914) 631-9444 FOOD BANKS: Food banks are a very important part of your marketing plan because many needy families use them. When you are looking for the current contact information for the food banks below go to www.foodclothingshelter.org. Once you are on the site click on the "agency listings" tab. We sent flyers to many of the food banks listed below. CORTLANDT / CROTON FOOD PANTRY 1. ASBURY UNITED METHODIST CHURCH Cortlandt Emergency Food Bank Tel: (914) 271-3150 15-17 Old Post Rd. So., Croton-on-Hudson, NY 10520 MAIL: Jordy Bell (914) 271-4868 6 North Highland Place, Croton-on-Hudson, NY 10520 10:00 a.m. to 12:00 noon Saturdays and by appointment for emergencies during the week. Contact: (914) 271-5309 - Shirley Gillis for emergencies or Sue Franco, (914) 271-3596 Email address: bellj@astrokid.com Required 40 flyers per week X 4 weeks = 160 Copies Patrons may only visit once per month 29
DOBBS FERRY FOOD DELIVERY 2. FOOD FOR THE HUNGRY Mail: Sacred Heart Church, 18 Bellewood Avenue, Dobbs Ferry, NY 10522 Food is distributed Sat. between 8:30a.m. - 9:45 a.m. (Only for people who can come to Yonkers to pick it up at St. Joseph s Church 141 Ashburton Ave Yonkers, NY 10701) Contact: (914) 693-3787 - Lloyd Westlake for emergencies or Alice Westlake GREENBURGH/ ELMSFORD FOOD PANTRIES 3. GREENBURGH / ELMSFORD CAP 32 Manhattan Avenue, White Plains, NY 10607 (inside Theodore D. Young Community Center) 10:00 a.m. 4:00 p.m. Tues., Wed., Thurs. Contact: (914) 761-6605 Ext. 3 Amanda Kyle-Shaw (Area Director) Email: akyle-shaw@westcop.org Office opens 9:00 a.m. 5:00 p.m. FAX: (914) 997-7107 Sent Email with flyer attached 4. OUR LADY OF MT. CARMEL CHURCH FOOD PANTRY 59 East Main Street, Elmsford, 10523 Every 3rd Saturday10:00 a.m. - 12:00 noon; 49 Families, 93 People, 26 Seniors Contact: (914) 592-6789 (Church) - Marie Macfarlane in only on Wednesdays or (914) 479-4405 (Cell) GREENBURGH/ ELMSFORD SOUP KITCHEN 5. UNION BAPTIST CHURCH SOUP KITCHEN 31 Manhattan Avenue, White Plains, NY 10607 Serves at 5:00 p.m. - 6:30 p.m. on Tuesdays to people brought to church from hotels (except July / August) Contact: Patricia Coleman (914) 948-6439 Ext. 10 church office. Email address: ubcofficeadmin@unionbaptist.org Sent email with flyer attached HAWTHORNE FOOD PANTRY 30
6. AIDS RELATED COMMUNITY SERVICES (ARCS) 40 Saw Mill River Road, Hawthorne, NY 10532 Pantry services for clients in ARCS program, and others infected with HIV and AIDS at other agencies. 9:00 a.m. to 5:00 p.m. Mon. thru Fri., (914) 785-8304 Contact: Terri Engel (Supervisor) (914) 785-8356, M Morabito (914) 785-8304, FAX: (914) 785-8332 Email address: mmorabito@arcs.org Website: www.arcs.org Sent email and mailed copy to all contacts KATONAH FOOD PANTRY 7. COMMUNITY CENTER OF NORTHERN WESTCHESTER FOOD PANTRY 84 Bedford Road, Katonah, NY 10536 10:00 a.m. 4:00 p.m. Tues., Wed., Thurs., Fri. 10:00 a.m. 1:00 p.m. Sat. Contact: (914) 232-6572 Director, Sherry Wolf Fax: (914) 232-6574 www.communitycenternw.org Email address: info@communitycenternw.org Requested 600 flyers which were mailed MAHOPAC FOOD PANTRIES 8. ST. JOHN'S CHURCH FOOD PANTRY 221 East Lake Blvd., Mahopac, NY 10541 10:00 a.m. to 12:00 noon Fri. (Except Good Friday, day after Thanksgiving) Contact: 1(845) 628-2006 church rectory. Pantry Ext. 141. Director: Teri Moran & Deacon Bernard Moran (914) 276-3434; FAX: (914) 628-5970 Email address: info@esg@mahapac.org Required mailed copy of flyer for review. They serve 100 families weekly. They made copies for distribution. MOHEGAN LAKE FOOD PANTRY 31
9. COMMUNITY FOOD PANTRY AT ST. MARY S CHURCH St. Mary s Episcopal Church 1836 East Main Street Mohegan Lake, NY 10547 10:00 a.m. 11:00 a.m. Saturdays Contact: Terry Beardi, (914) 528-3972 Email address: stmarysmlfoodpantry@yahoo.com Serves 100 families weekly, mailed 100 copies MOUNT KISCO FOOD PANTRIES 10. MOUNT KISCO INTERFAITH FOOD PANTRY United Methodist Church 300 E. Main St., Mt. Kisco, NY 10549 (Mail to: P.O Box 834, Mt. Kisco, N.Y. 10549) Tues: 9:30a.m. 11:30 a.m. Weds: 5:30 p.m. 7:00 p.m. Contact: (914) 610-5187 Ann Natale or Erica Lasker (914) 666-7424 Email address: executivedirector@mtkiscointerfaith.org Mailed 190 flyers to Ann Natale 11. BETHEL BAPTIST CHURCH 37 Maple Avenue,.Mt. Kisco, NY 10549 Pantry at 106 Maple Ave., 4:00 p.m. - 6:30p.m. Every other Friday Church (914) 241-7151. Mail to: PO Box 50, Mt. Kisco, NY 10549 Contact: Ethel Eurie (Home) (914) 242-9402 or Virginia Alexander (914) 242-9145 Sent email to review flyer: bethelbaptist@optonline.net OSSINING FOOD PANTRY 12. OSSINING FOOD PANTRY AT TRINITY EPISCOPAL CHURCH 7 South Highland Ave., Ossining, NY 10562 - Mail to: P.O. Box 869, Ossining, N.Y. 10562 10:00 a.m. to 12:00 noon on Fridays and 6:30 p.m. 8:00 p.m. on Thursdays. Contact: (914)762-5510 Peter McCuen, Chris Cafarelli or Pepi Powell Hand delivered 200 flyers to Elane Bonder, same families come weekly. OSSINING SOUP KITCHEN 32
13. Loaves and Fish TRINITY EPISCOPAL CHURCH 7 South Highland Avenue, Ossining, N.Y.10562 Mail to: 15 Sassi Drive, Croton-on-Hudson, NY 10520 5:00 p.m. 6:00 p.m. on Saturdays Contact: Sandra & David Ciasca, (914) 941-0806 PEEKSKILL FOOD PANTRIES 14. CHURCH OF THE HOLY SPIRIT 1969 Crompond Road, Cortlandt Manor, NY 10567 10:00 a.m. to 12:00 noon, 3rd or 4th Wednesday of the month and 6:30 p.m. - 8:00 p.m., 3rd or 4th Monday of the month. Contact: (914) 737-2111, Betty Calabrese Contact Madeline: holyspiritchurch1969@verizon.net, Emailed flyer church made copies. 15. MT. LEBANON BAPTIST CHURCH 648 Harrison Ave., Peekskill, NY 10566, Mail to: Dorothy Sims, 431 N. Division St, Peekskill, N.Y. 10566 10:00 a.m. 12:00 noon, every Friday Pantry: (914) 734-2523, Church: (914) 737-6354. Contact: Dorothy Sims (914) 737-3891 (Home) Emailed a copy of flyer to Dorothy Sims: fergie2355@aol.com 16. THE SALVATION ARMY (see also kitchen) 117 Nelson Ave., Peekskill, NY 10566 9:30 a.m. 11:30 a.m., Wednesday or Thursday Contact: (914) 737-0280 Rena Murray Email address: Rena.Murray@use.SalvationArmy.org Pastor Shaka and Emeline Watch needs 300 flyers 33
PEEKSKILL SOUP KITCHENS 17. ST. PETER S EPISCOPAL CHURCH Held at THE SALVATION ARMY 117 Nelson Ave., Peekskill, NY 10566 Mail to: 137 N Division St. Peekskill, N.Y. 10566 Noontime Meal Feeding Program Meals served at The Salvation Army: 12:00 p.m. 2:00 p.m. on 3rd Wednesday of the month, Mon - Fri 12:00 noon -2:00 p.m. Contact: Church (914) 737-6312 18. THE SALVATION ARMY (see also pantry) 117 Nelson Ave., Peekskill, NY 10566 12:00 noon to 1:00 p.m., All week (7 days) Contact: (914) 737-0280 Commanding Officers Dnvoy Shaka Watch and Emeline Watch 19. SUNNY DONUT Breakfast Program (C.H.O.P, Inc.) Held inside THE SALVATION ARMY 117 Nelson Avenue, Peekskill, NY 10566 8:00 a.m. 10:00 a.m., Monday thru Friday Contact: Jeanne Blum, Director, (914) 736-2636 FAX: (914) 736-6396 Email address: Jeanneblum@gmail.com PLEASANTVILLE / CHAPPAQUA FOOD PANTRY 20. INTERFAITH EMERGENCY FOOD PANTRY Located in the United Methodist Church, 70 Bedford Rd., Pleasantville, NY 10570 1:00 p.m. - 2:30 p.m. Thursday, 9:30 a.m.- 11:00 a.m. Saturday (914) 769-3944 (Church) Contact: Lisa Fitzgerald (914) 238-7807 Mailed 55 flyers to Susan Singer 34
TARRYTOWN FOOD PANTRIES 21. COMMUNITY OPPORTUNITY CENTER of the Tarrytowns, Inc. (See also kitchen) 105 Wildey Street, Tarrytown, NY 10591 USDA Food Program at 10:00 a.m. twice each month, 9:00 a.m. - 5:00 p.m. Mon. -- Fri. Emergency Food Pantry Open daily 9:00 a.m. 4:00 p.m. Contact: (914) 631-7340, Denise Edwards (Administrative Assistant) FAX: (914) 631-7364 Email address: Dedwards@westcop.org Denise Edwards mailed 60 flyers 22. NEW HOPE INSTITUTIONAL BAPTIST CHURCH 80-82 Central Ave., Tarrytown, NY 10591 on call anytime. (914) 631-7082 (church), Contact: Mrs. Creola Solomon, (914) 631-6169(Director) or John Inzar (914) 592-5393 (volunteer) Mailed 30 copies 23. THE SALVATION ARMYs 115 Wildey St., PO Box 545, Tarrytown, NY 10591 Last Friday of each month: 10:00 a.m. - 12:00 noon Handout 150 bags of food &150 bags of veggies (75 more bags), or anytime for emergency Office hours: 10:00 a.m. 5:00 p.m. Mon. thru Fri. Contact: (914) 631-3871 Lt. Alfonso Ciriaco and Janet Herrera cell (914) 505-3140 Email address: Janet.herrera@use.SalvationArmy.org Mailed 300 copies YORKTOWN FOOD PANTRY 24. FIRST PRESBYTERIAN CHURCH 2880 Crompond Rd., Yorktown Heights, NY 10598 9:00 a.m. 11:00 a.m., 2nd and 4th Saturday each month. (914) 245-2186 (Church), contact: Catherine Frase: (914) 243-0806 Website: www.fpcyorktown.org 35
I would like to thank the people that provided me with valuable mentoring, editing, and photo's for this worthy project. Stacey Herron and Regina Hertl, my "never give up" Girl Scout Leaders; John Herron my editing mentor and computer expert; Rev. Bradley Dyche for seeing the value in this plan and hosting the church website participation to expand the use of this plan to other sales; Ms. Nora Jordan, my Spanish teacher who reviewed the accuracy of my Spanish translation in the bilingual flyers; Ms. Digna Coronel and Dorys Hand who helped me present the idea and obtain feedback from the Catholic Church Spanish Ministry; Maureen Henry and MaryAnn VanHengel, my photo and editing mentors; Lee Casson and Kathie McBride who also helped expand the clothes sale to the needy; The tireless volunteers at the food banks, medical facilities and daycare centers that distributed the flyers to the needy; Volunteers that drove routes to hang flyers advertising the sale; Volunteers that attended the sale to help translate for the shoppers that did not speak English; Community members that donated time and donations to this worthy cause; and Debra O'Connor who assisted in copying numerous flyers. 36