2014 MEDIA KIT
TaeKwonDo Times is the International Martial Arts magazine that reaches readers in over 120 countries! With every issue, since our first in 1981, we have strived to meet our mission of Uniting the World through Martial Arts and continue to exceed our expectations! Each TaeKwonDo Times issue is unmatched in bringing you news and events, columns, and feature stories from every corner of the world. Our TKD Times columnists and contributors are inspirational in staying true to the goals of martial arts, while keeping you abreast of new directions, techniques, and equipment; as well as providing contrast...all to continue the growth of martial arts world-wide. TKD Times, an award winning magazine grounded with world class photography, artwork, editorial content and a true desire to serve the world of Martial Arts in every issue! Areas of Coverage FEATURES Our Covers and Features connect you with the stories and histories from the founders of Martial Arts (e.g., General Choi Hong Hi & DoJuNim Ji, Han Jae), grandmasters and famous martial artists such as Grandmaster Bobby Kim and Chuck Norris, to current masters and future leaders in the world of Martial Arts. Our Features are well read and are of great interest and importance to martial artists. IN THE TIMES We keep you up to date on all the latest news in the Taekwondo world covering tournaments, championships, events, seminars, awards, achievements, accolades, promotions, technology, entertainment, equipment and business. VITALITY Focused on the body, mind and spirit, our Vitality section includes columns and articles aimed at the health, lifestyle and general well being of the Martial Artist. MARTIAL ARTS You will love learning about different martial arts from around the world; Kuk Sool, Hapkido, Karate, PTK, Tang Soo Do and Taekwondo, (and many more!); the World Taekwondo Federation (WTF); the International Taekwondo Federation (ITF); international, national and local martial arts organizations; martial arts forms and techniques...tkd Times has it all! WORLD Our World Section is devoted to showcasing Martial Arts from around the world. The similarities and differences in the various cultures, practices and martial arts connects martial artists together! Our World section truly does Unite the World through Martial Arts! PAGE 2 SPOTLIGHT From the youngest students to respected Grandmasters, our stories connect you to inspiring black belts, martial arts information, history, products and training. Our Spotlight section includes family stories and reader submissions. In the Spotlight Black Belt Beginnings Killer Kicks & Big Breaks Person of Interest Featured School Black Belt Families CULTURE East meets West in our Culture section. In every issue we bring you Korean History, Tourism, and Culture...places of interest for travelers as well as bringing the culture into your everyday lives with recipes and traditions that are carried on to this day.
6 FULL COLOR BI-MONTHLY PRINT EDITIONS PLUS! NEW IN 2014, DIGITAL BONUS EDITIONS Same great content...bi-monthly...starting January 1, 2014! 2014 Editorial Calendar (Subject to change) JANUARY FOCUS: HISTORY & PASSING THE TORCH COVER FEATURE: DAN THE BEAST SEVERN & TOM GORDON Editorial Deadline: 10/4/13 Ad Space Deadline: 10/17/13 On Sale Date: 12/3/13 MAY FOCUS: TKD IN THE USA, STATE BY STATE COVER FEATURE: SONG SUN YU Editorial Deadline: 2/7/14 Ad Space Deadline: 2/14/14 On Sale Date: 4/1/14 SEPTEMBER FOCUS: OVERCOMING OBSTACLES COVER FEATURE: CHIEF MASTER ROBERT OTT Editorial Deadline: 6/7/14 Ad Space Deadline: 6/14/14 On Sale Date: 8/5/14 January Online Bonus Edition FOCUS: DYNAMIC DUOS COVER FEATURE: MR. & MRS. MESSINA Editorial Deadline: 11/7/13 On Sale Date: 1/1/14 May Online Bonus Edition FOCUS: MARTIAL ARTS INNOVATORS COVER FEATURE: TO BE DETERMINED Editorial Deadline: 3/7/14 On Sale Date: 5/1/14 September Online Bonus Edition FOCUS: JOINING FORCES & BUILDING BRIDGES COVER FEATURE: OPEN Editorial Deadline: 7/7/14 On Sale Date: 9/1/14 MARCH FOCUS: CROSS TRAINING IN MARTIAL ARTS COVER FEATURE: JOSE TORRES & ERIC KOVALESKI Editorial Deadline: 12/7/13 Ad Space Deadline: 12/14/13 On Sale Date: 2/4/14 March Online Bonus Edition FOCUS: SPOTLIGHT ON KOREAN MARTIAL ARTS COVER FEATURE: KOREAN MARTIAL ARTS FESTIVAL Editorial Deadline: 1/7/13 On Sale Date: 3/1/14 JULY FOCUS: GIVING BACK TO THE COMMUNITY COVER FEATURE: MASTER JAMES THEROS Editorial Deadline: 4/7/14 Ad Space Deadline: 4/14/14 On Sale Date: 6/3/14 July Online Bonus Edition FOCUS: CONTRIBUTOR SPOTLIGHT COVER FEATURE: COLUMNIST BATTLE ROYALE Editorial Deadline: 5/7/14 On Sale Date: 7/1/14 NOVEMBER FOCUS: MARTIAL ARTS VETERANS COVER FEATURE: DR. TAE YUN KIM Editorial Deadline: 8/7/14 Ad Space Deadline: 8/14/14 On Sale Date: 10/7/14 November Online Bonus Edition FOCUS: TO BE DETERMINED COVER FEATURE: SUBSCRIPTION CONTEST WINNER Editorial Deadline: 9/7/14 On Sale Date: 11/1/14 2014 FEATURE SPOTS AVAILABLE CALL 319-396-1980 TODAY TO SECURE YOUR SPOT PAGE 3 2015 COVERS STILL AVAILABLE
2014 Advertising & Bulk Rates DISPLAY ADVERTISING SIZE 1 ISSUE 3 ISSUES 6 ISSUES Full Page $1,300/issue $1,170/issue $1,040/issue 1/2 Page $850/issue $780/issue $765/issue 1/3 Page $600/issue $540/issue $480/issue 1/4 Page $475/issue $427/issue $380/issue PREMIUM PLACEMENT ADD-ONS BACK COVER INSIDE FRONT COVER PAGE 3 add $300/issue add $250/issue add $200/issue AD SIZES WITH BLEED (WIDTH BY HEIGHT) Full Page: 8.25 by 11.125 1/2 Page: 8.25 by 5.625 Horizontal 1/2 Page: 4.125 by 11.125 Vertical 1/3 Page: 2.755 by 11.125 Vertical 1/4 Page: 4.125 by 5.625 Vertical 1/4 Page: 8.25 by 2.625 Horizontal IMAGE GUIDELINES Color image resolution: 300 dpi. Grayscale image resolution: 300 dpi. Bitmap image resolution: 600 dpi. ADVERTISEMENT GUIDELINES Adobe PDF is the preferred format for print advertisements. Acceptable formats:.jpg,.pdf,.ai,.eps,.tiff,.psd,.indd Please include.125 bleed on all sides MARTIAL ARTS FAMILY DIRECTORY SIZE 6 ISSUES Regular Listing $200 Enhanced Listing with Logo $250 TAEKWONDOTIMES.COM We will be updating our website in 2014, contact us at 319-396-1980 for information regarding online advertising opportunities. BULK MAGAZINE ORDER PRICING Readers wanting to purchase 11 copies or more are eligible for the bulk rate prices. Bulk pricing is valid only before our magazine goes to print for each issue. Domestic customers will receive free shipping on bulk orders. International customers, please call between 8:30 am and 4:30 pm Central Time for shipping quotes. For more information, please call 319-396-1980. 11-50 $5.50 51-150 $5.25 151-300 $4.99 301-500 $4.75 5-10 $4.50 501-1,000 $4.50 1,001-2,500 $3.99 2,501-4,500 $3.25 4,501+ $2.75 Become a retailer of the Taekwondo Times! This opportunity is limited to schools & businesses for the smaller amounts. Pricing is only available with the setup of a recurring bulk order. 10+ $4.00 ADVERTISING & BULK ORDER DISCOUNTS ARE AVAILABLE WITH A COVER CONTRACT. DETAILS WILL BE NEGOTIATED IN THE CONTRACT PAGE 4
2014 Editorial & Image Guidelines TaeKwonDo Times does not guarantee the publication of articles that are submitted to us. We will publish content based on available space. All submissions are subject to editing by our staff. All guidelines are subject to change and can be adjusted to suit the needs of the magazine. Options are available if you want to secure a spot in an upcoming issue, please contact us at 319-396-1980 to learn more. GENERAL NEWS SUBMISSIONS Major Event: 400 words Small Event: 200 words Point of View: 550 words Promotions: 150 words General Press Release: 150 words ARTICLE SUBMISSIONS General Article: 700-800 words per page Black Belt Beginnings: 1200 words In the Spotlight: 500 to 1000 words Featured School: 350 words Person of Interest: 800 words Black Belt Families: 400 words IMAGE GUIDELINES Please provide original files, Facebook photos are generally not suitable for print. Professionally taken photos are preferred. Please include the photographers name and a brief description of the photo. Color image resolution: 300 dpi. Grayscale image resolution: 300 dpi. KILLER KICKS & BIG BREAKS To be considered for our Killer Kicks & Big Breaks Section, please submit your photo, name, rank, school, location and where your picture was taken. Contact Information TAEKWONDO TIMES 3950 WILSON AVE SW CEDAR RAPIDS, IA 52404 USA Phone 319-396-1980 Fax 319-396-5070 www.taekwondotimes.com Office Hours: 8:30 AM to 4:30 PM CST PUBLISHER & CEO GRANDMASTER WOOJIN JUNG DIRECTOR KYLE FRANKLIN director@taekwondotimes.com ADVERTISING DEPARTMENT graphics@taekwondotimes.com NEWS DEPARTMENT news@taekwondotimes.com EDITORIAL DEPARTMENT BUSINESS & COMMUNICATIONS editor@taekwondotimes.com LISA FRATZKE GENERAL INFORMATION business@taekwondotimes.com PAGE 5 press@taekwondotimes.com