NASCAR MEDIA GROUP At NASCAR Media Group, we channel the energy and power of stock car racing into creating media products that excite and inspire. Using state-of-the-art technologies, we produce breathtaking video, from Emmy Award-winning television shows to race recaps posted to the worldwide web. Whatever your needs and expectations, we have the expertise and resources to exceed them. SM
INNOVION turn We are committed to constantly advancing our business in order to advance yours. Merging the vision of our creative team and the technical skills of our production personnel, we are driven by ingenuity. At every turn, NASCAR Media Group is asking how we can approach projects more efficiently how we can use the newest technology to produce entertainment that impresses our clients and speaks powerfully to their audiences. Above all, we believe in striving for Innovation At Every Turn, SM because unlike at the racetrack, we don t always have to go the same way. Constantly on the cusp of the latest tools, techniques and technologies, we challenge ourselves to ensure we re always performing at our highest level and delivering unsurpassed service. We invite you to explore our three core business areas: 1. Content Solutions 2. Production Services 3. Field Operations
CONTENT SOLUTIONS Whether your needs call for a feature film, a 30-second commercial or turnkey post-production services, NASCAR Media Group can drive your project from start to finish script to screen. Perhaps you know your target demographic, and you ve determined your desired message, but your vision is vague. Our team brings the experience and passion to guide the creative, distribution and operating processes from your project s earliest stages. Let us reach your audiences in authentic and entertaining ways. NMG Content Solutions include: Feature Films Television Show Creation, Production and Distribution New and Social Media Digital Content (Mobile & Video For Apps) 3.3 petabytes That s 3,300,000,000,000,000 bytes or enough Digital Storage Capacity to hold more than the entire Library of Congress. Or more than enough to hold a 30-year long mp3. And it s just a fraction of the capacity we can apply to your precious content through our award-winning Content Archiving and Digital Asset Management services.
PRODUCTION SERVICES As production experts of the most high-tech sport in the world, NASCAR Media Group has the resources for a project of any magnitude. Our state-of-the-art facility in Charlotte, North Carolina is the largest and most up-to-date fully integrated HD audio/video production studio in the southeastern United States, and houses the world s largest motorsports media library with more than 80,000 hours and growing. We make things easy for our clients, providing turnkey media products for commercials, broadcasts, websites, mobile and the latest digital services. Our technological edge produces content that assists you in achieving your company s goals. NMG s leading-edge media experience helps you connect to consumers with a powerful, emotionally-charged voice. With our vast array of tools, state-of-the-art technologies and knowledgeable, service-oriented staff driving it all, we ensure your media needs run as smoothly as the racetracks themselves no speed bumps. NMG Production Services include: Commercial Production Sales & Marketing Videos Internet/Short Form Videos Post Production Facility Rentals Digital Asset Management 24/7 That s the work schedule of our state-of-the-art internal Production Network and Digital Asset Management System. It s up all night, all week, working away to keep us 100% tapeless. That s right we re all digital. We can make, move and manipulate your content smartly, efficiently and instantly no matter what its format or source media without it ever touching human hands. We work around the clock so that you don t have to.
FIELD OPERIONS The racetrack can be a busy, fast-paced place to do business. Let us slow things down for you with assistance from our Field Operations team, who takes pride in its service and is happy to take care of you, while you take care of your race-day business. Consider NMG the NASCAR concierge for all your race-day and action-packed media objectives, both on-track and off. NMG Field Operations include: Broadcast field operations: On-site planning/logistics; event access coordination News field operations: Satellite services; organizing video news feeds General assistance: Accessing communications technologies Other services: Documenting sponsorship activation activities 255.5 total miles of cable and fiber That s enough to stretch from Charlotte to Atlanta. That s also the nervous system of our new All- Digital, HD-Capable Production Facility. You can bet we re connected and can deliver your finished content or project wherever it needs to go, be it from New York to New Zealand or from Charlotte to Shanghai. SM
TAKE IT FROM OUR PARTNERS In order to achieve our goal of winning races and competing for championships, we need sponsorships. Over the last 10 years, NMG has worked in partnership with our team to deliver high-energy, informative video presentations depicting RCR in a great light. These have been crucial in helping us secure valuable sponsor partners. Ben Schlosser Senior Vice President, Business Operations Richard Childress Racing NASCAR Media Group s stable of top-level directors and production staff deliver unparalleled creativity. We recently awarded our corporate campaign to NMG. From the creative brief to final product, NMG produced commercials that exceeded our expectations the best Sunoco spots ever produced. Drew Kabakoff Brand Marketing Manager Sunoco, Inc. NASCAR Media Group s intimate knowledge of the sport and state-of-theart systems enable them to deliver extremely compelling sights and sounds of NASCAR with speed, efficiency, and a high degree of creativity. We find that on almost every project, NMG brings something unexpected to the table that exceeds our expectations. Stated simply, they are extremely valuable business partners. Tim Considine General Manager, NASCAR Sprint Cup Series Sponsorship Sprint Sports Marketing SM
WE BRING YOU THE SIGHT, SOUND AND EMOTION OF NASCAR Greenlight NASCAR Media Group Today and Bring Your Business to Life. NASCAR Media Group equips your business with brilliant media products and unique access to the sport. A partnership with NMG is an opportunity to inject the exciting, inspirational elements of NASCAR into your brand s messaging strategy. Let NMG assist you with your audio, video and media communication needs to connect with your key audiences and bring your brand to life. Contact: NASCAR Media Group 704.348.7100 capabilities@nascar.com SM