MEDIA PACK The leading motorsport technical publication
ABOUT RACECAR ENGINEERING Racecar Engineering is the world s leading publication for motorsport technology and engineering. The magazine has been the pre-eminent title in the ever-evolving world of motorsport engineering since 1990. Each monthly issue is packed with the in-depth features, interviews and analysis that you would expect from motorsport s leading technology magazine. With unique insight into major motorsport championships including Formula One, Le Mans, Indycar and NASCAR, Racecar Engineering allows its technically adept readers to keep up to speed with the latest products, events and industry developments. Racecar Engineering delivers technical information and cutting edge features on racecar design and innovation to its loyal readers. From concept to track, the magazine brings you the latest, and best, coverage. Inside the magazine Expert analysis of the latest international and national race and rally cars The latest technology analysed In-depth reports from the major international motorsport shows Detailed reviews of the hardware and software available to enhance vehicle performance Business analysis for engineers, and top-class interviews
THE READER Racecar Engineering has a readership of more than 35,000 through the various platforms, including newsstand, digital and subscription. It is read by industry professionals, including designers, engineers, manufacturers and race teams, as well as being on sale to the general public. These are the decision makers and budget holders at the forefront of motorsport. They are proven buyers who have the financial backing and motivation to purchase your products and services. In fact, 75% of Racecar Engineering readers draw their main income from motorsport, with 71% responsible for purchasing decisions and an average spending budget of $170,000, meaning we are able to influence key purchasers on a monthly basis. Distribution Distribution of Racecar Engineering is split 46% North America, 25% UK, 29% Europe and the Rest of the World, making it a truly global printed magazine, in addition to the website, which includes a new members-only area and features our catalogue of digital downloads. The readership spans core sectors of the motorsport industry, reaching thousands of professionals, from parts and service suppliers to sponsors and promoters. Digital Racecar Engineering has a highly engaged digital audience of over almost 190,000 monthly users: Website: 50,000 Unique Users / 130,000 Page Views Database: 46,500 emails Social Media: 53,000 followers Magazine app: 40,000 downloads Figures correct at time of printing In addition to 12 printed editions, Racecar Engineering produces digital publications focusing on core racing series including Formula One, World Rally Championship, World Endurance Championship and NASCAR Our Racecar Engineering app puts buyers in touch with suppliers across the globe, and is available to download free on Apple and Android, mobile and tablet devices.
U Pro YEARS OF INSIGHT WORLDWIDE CIRCULATION Issue 12 Spring 2015 /stockcar NASCAR 2015 The start of a simulated revolution? FROM THE PUBLISHERS OF DIGITAL SPECIAL Formula Student 2015 SOPR Formula Student 2015 DEFENCE ENGINEERING The arms race Produced by Racecar Engineering How Formula 1-derived technology is setting the pace in the defence industry Racing Army Working with injured How army personnel servicemen in the British are finding work in the Touring Car Championship motor racing industry Electronics Top tank technology British company Claytex from the elite Williams looks at future military Advanced Engineering vehicle design With its global print subscription network and international news stand distribution, Racecar Engineering offers a first rate opportunity to connect with more than 35,0000 magazine readers in a valuable editorial context. All featured engineers and teams receive a copy to help ensure that advertisers receive maximum value from their campaigns by targeting their direct audience. Racecar Engineering is once again proud to be the Media Partner of the Autosport Engineering Show, held in January in Birmingham, UK. Further targeted promotions take place at major European and US motorsport shows including the Advanced Engineering, the PMW and the PRI shows. The magazine is also distributed at major events hosted throughout the year by the Motorsport Industry Association. Each edition of the magazine is available to digitally via the Racecar Engineering magazine app, which has been dowloaded more than 40,000 times. Alongside the regular information and world-leading opinion pieces from respected engineers in the sport, Racecar Engineering also delivers, free of charge, digitally downloadable supplements. These focus on an event, or on an area of interest to motorsport businesses. They are distributed to our extensive database, and can be found on the Racecar Engineering website in the members area. The leading motorsport technology publication since 1990 Hybridisation Formula 1 2015 Your guide to the regulations and the cars on the grid 25 2017 digital supplements February March April June September October December Stockcar Engineering Formula One Preview Rallycross Le Mans Stockcar Engineering Formula Student Formula One Review Event report 2015 Clipped wings FSAE design tips Delft does it again Dealing with aero rules Mark Ortiz on new cars
RATE CARD PRINT DPS 3,310 Full Page 1,875 Half Page 1,105 Quarter Page 735 Eighth Page 500 DIGITAL Billboard 18 CPM Leaderboard 15 CPM Double MPU 18 CPM MPU 15 CPM Page Skin 4,000 per month E-Newsletter 315 Solus 53 CPM Advertorial 1,050 Directory Listing (website & App) 525 (12 months) Magazine App Banner 315 (1 month) CONTACTS Lauren Mills Advertising Manager Lauren.mills@chelseamagazines.com T: +44 (0)20 7349 3796 M: +44 (0)7498 295 046 Stephen Upfold Sales Executive stephen.upfold@chelseamagazines.com T: +44 (0)20 7349 3775 Ben Leek Group Digital Manager Ben.leek@chelseamagazines.com T: +44 (0)20 7349 3742 Jodie Green Head of Market jodie.green@chelseamagazines.com T: +44 (0)20 7349 3722
December 2017 Vol 27 No 12 UK 5.95 US $14.50 1 2Williams THE XTREME IN RACECAR PLUMBING July 2016 Vol 26 No 7 UK 5.95 US $14.50 0 7 8 Corporate Logo Guidelines Updated 4.12.04 August 2016 Vol 26 No 8 UK 5.95 US $14.50 Racecar_Cover.indd 3 28/06/2016 15:53 0 8 Racecar Engineering Volume 27 Tech boss Paddy Lowe on 2017 car Banned six-wheeler revisited Design fundamentals Fuel and oils Sensory overload Ricardo Divila s Brazilian The untold story of F1 s Fuel flow meters and their Formula Vee takes shape new development war adoption into US racing 9 7 7 0 9 6 1 1 0 9 1 0 4 at 40 Racecar Engineering Volume 26 F1 regulations 2017 Audi R18 Porsche s Mezger engine July 2016 Le Mans 2016 Full analysis of Audi s new R18 Formula 1 2017 We investigate new power unit rules and cockpit safety Hybrid efficiency Optimising electrified power trains in LMP1 Mezger engine Porsche s most successful Le Mans engine examined 9 7 7 0 9 6 1 1 0 9 1 0 4 Racecar Engineering Volume 26 Le Mans 2016 Renault RS16 NASCAR aerodynamics August 2016 Le Mans 2016 In-depth analysis and full report of the 24-hour race Renault RS16 French car maker s chassis and power unit laid bare Balancing Performance Science or politics? Uncovering the realities behind setting BoP 9 7 7 0 9 6 1 1 0 9 1 0 4 NASCAR Aero How R&D is improving the racing in Sprint and Xfinity