An Elite Women & Girls Soccer Club in the Ballarat Regional Area 2015 Football Federation Victoria Women's State League 1 Champions! SPONSORSHIP PACKAGE
Overview The Ballarat Eureka Strikers are looking to provide a local business with an attractive sponsorship package opportunity. We would like to offer your business the option to capitalize on a unique marketing opportunity with a top Women s Football Club in the Ballarat Regional area. Financial sponsorship will give the Ballarat Eureka Strikers the support we need to further invest in the Club allowing us to defend our FFV State League 1 Champions title into the 2016 season while also giving us additional leverage to complete our bid to join the WNPL (Women s National Premier Leagues). SPONSORSHIP PACKAGES Financial Support The Gold Sponsorship Package is a three-year commitment of $3,700 per season. The first payment would support our 2016 season and finish at the end of 2018 with the option of continuing into 2019 ($11,100). The Silver Sponsorship Package is a three-year commitment of $2,500 per season. The first payment would support our 2016 season and finish at the end of 2018 with the option of continuing into 2019. ($7,500) The Bronze Sponsorship Package is a three-year commitment of $1,000 per season. The first payment would support our 2016 season and finish at the end of 2018 with the option of continuing into 2019. ($3,000) What s in it for our Gold Package Sponsors? Naming rights SPONSOR Ballarat Eureka Strikers Naming rights for Gold Package Sponsors will extend to all 3 teams (Senior, Reserves and U13 teams). All efforts will be made to promote the club using the above title in all of our marketing initiatives. This includes our weekly courier report, social media posts and general advertising. Sponsor logo on front of playing shirts for Gold Package Sponsors * (home & away) *See appendix A Sponsor logo on short/sleeve or back of playing shirts for Silver Package Sponsors * (home & away) *See appendix B Sponsor logo displayed on website with link Sponsors will have the opportunity to display their logo at the top of our Sponsor s tab on website. Sponsors will also be listed on TeamApp which is accessed by all players and parents. Advertisement through social media Extensive exposure on our social media sites including; Sponsor facebook mentions, and Gold Package Sponsors logo integrated into our Facebook header.
Framed squad photograph in newly sponsored jerseys for your office Sponsor representatives will be invited to attend our Presentation Evening as our guests and to make a short speech after receiving our recognition of thanks. Participation in marketing/advertisement activities Logo and acknowledgement to be included on all Club newsletters, e-newsletters, Club letterhead and marketing materials. Advertisement opportunities in Community initiatives The club holds a wide range of events for the community throughout the year and our Gold Package Sponsors will have the opportunity to have their logo and name on all our marketing material for these events. Direct marketing opportunity to Club supporters Merchandise Dissemination of sponsor marketing materials to Club members and families (marketing materials to be supplied by sponsor) All Sponsors will receive a BES beanie! Gold Package Sponsors will receive an official BES Jacket! What s in it for our Silver & Bronze Package Sponsors? We are able to offer our Silver & Bronze Sponsors the benefits and opportunities as outlined in the above list, minus benefits exclusively listed as Gold Package Sponsors The First Annual Match against Melbourne City, MC has various Australian International Players on their squad Who we are & what we have to offer: The Ballarat Eureka Strikers is an elite sporting club and aims to provide opportunities for local and regional females to develop their football skills in order to complete at the highest level. Currently the club competes in State League 1, with a development squad playing in State League 1 Reserves. Going into the 2016 season plans are underway to support an U13 competition. This year our Firsts won the State League Championship with an undefeated season while our Reserves placed third in the competition.
The Ballarat Eureka Strikers offer our sponsors a great opportunity for a local business to support top level female sport Ballarat Eureka Strikers can offer: Established strong mainstream media coverage including; o twice weekly presence in local newspaper, The Courier (including colour photographs) *See appendix C & D o Senior Coach interview Monday morning on local ABC radio and coverage of results on local TV networks with once or twice yearly news stories with video footage and interview (Prime, WIN and Southern Cross) Established links with City of Ballarat Council 100% of your sponsorship supports the Club with no player s salaries Good range of opportunities to engage with the community including extremely well attended weekly youth soccer clinics Facebook Page with a range of supporters throughout the Ballarat, Geelong, Melbourne and Bendigo regions Appropriate recognition of sponsors with acknowledgement built into our Annual Presentation Night Promotional postcards for the club to be handed out to interested groups (i.e. schools and youth clinics) with logo from Gold Package Sponsors Promotional Events range of community events where Sponsors will be acknowledged in marketing advertisements. Option to hold a stall or display marketing materials at Charity Match & Trivia Evening. Free tickets to events. o Annual Melbourne City Match. Appendix E o Annual 7-a-side carnival, in conjunction with BDSA o Regular youth soccer clinics o Charity Match o Trivia Evening New and improved website currently being drafted including sponsorship area and prominence of sponsors on home page Opportunity for your business to have a wide range of coverage with games played in metropolitan Melbourne and regional areas
What is the club good at? Professional governance structure with dedicated sponsorship representative Impeccable Secretary and Treasurer record keeping Coaches with professional qualifications and a high level of commitment Committed volunteers with professional backgrounds, making events happen Strong public backing Excellent relationship with local association; Ballarat District Football Association (BDSA) Strong branding & logo using city colours and Southern Cross flag highly identifiable as being a Ballarat club Ballarat Regional Football Facility (Morshead Park) is home ground senior home matches are played on the Main pitch Established record of volunteering in the community, opening up unique marketing opportunities Strong social media presence with an established Facebook following Team App implemented for player/parent communication including Sponsors area Good reputation within the football community for fair play with a Club Leadership Team and agreed Behaviours policy Female only club allows for increased exposure and focus on female football and the development of female players Member of the Good Sports Program developing and supporting healthy clubs Contact To register your interest in becoming a Ballarat Eureka Strikers Sponsor or for more information please contact Emily Roffe-Silvester on 0424 350 771 or ballarateurekastrikers@gmail.com. Appendix A - Gold Package Sponsors Appendix B - Silver Package Sponsors *Home jersey (left) Away jersey (right)
Appendix C Appendix D *Example of weekly regular newspaper clipping in Courier s Sports section *Example of back page coverage in Courier appearing recently on 3 September 2015 Appendix E *Strikers vs Melbourne City is now an annual event drawing in an audience from around the area. Melbourne City has various Australian International players.