Let us open the Adriatic for you! Media Kit 2014 partner of member of
About us Who we are? Yachts Croatia is the only yachting & lifestyle magazine on the Adriatic. We are the point of reference for regional yachting community and the source of valuable information for international yachtsmen. What we offer to you? Direct contact with regional and international boat owners, yachtsmen and decision makers who cruise in the Adriatic and keep their yachts in Croatia and Montenegro. Our services include targeted and individually tailored communication and advertising plan. How we do it? Being the highest quality edition on the market, we bring the content full of diverse information based on the interest of our readers that go far beyond yachting, in line with their lifestyle. Through carefully selected distribution channels we bring the magazine to our readers - your clients. Something special? Two international summer issues, bilingual (English & Croatian), each over 300 pages with additional distribution spread over the coastline of Croatia and Montenegro. Where you can find us? In the heart of the Adriatic - Split, Croatia. www.yachtscroatia.com
Reach your clients! Our magazine is the perfect communication tool for you. Yachts Croatia offers direct contact with regional and international boat owners, yachtsmen and high society on the Adriatic. We bring them your message on the doorstep in glossy magazine full of yachting, lifestyle and hedonism through carefully selected distribution channels.
Yachts Croatia has participated in the growth of the regional market and today stands as the irreplaceable communication bridge between the yachting businesses and our readers, which are considered to be the fi nancially most important part of the society. Numerous yachtsmen from the countries of central and south east Europe use Adriatic sea for cruising and berthing of their yachts - Germany, Austria, Slovakia, Czech Republic, Poland, Hungary, Romania, Ukraine... With Croatia in EU the estimated market volume is around 160 million people. The Adriatic sea is the unique yachting hot spot in the Europe. Scenic natural beauty of Croatian islands and attractive ports of Montenegro are visited by the international yachting elite. Therefore we dedicate large part of our summer issues to insider information on Adriatic and yachting highlights. Targeted audience Hamburg Minsk Berlin Warszawa Praha Kiev München Wien Bratislava Budapest Chisinau 1300 km 1000 km 750 km 600 km Venezia 350 km Pula Split Dubrovnik Porto Montenegro Bucurest Sofia Distribution Yachts Croatia is distributed in Croatia, Slovenia, Serbia and Montenegro on newsstands and in regular subscription. All the issues are also delivered on home addresses of boat owners and leading managers in region, also to yachting business professionals. The magazine is sent for free in fi ve star hotels, trendy restaurants & clubs, car showrooms, private aviation companies. Apart from above mentioned regular subscription we take special care at additional distribution for each issue, which varies according the season and events.
Editorial highlights 2014 month1 month January February New Year s Issue On sale for longest period from December 20 th until March, on time for Dusseldorf and Zagreb boat shows. Additional distribution on Indoor Zagreb boat show (the oldest and most visited Croatian show). Topics: Yachting news on North European market, Announcement Boot 2014., Yachts business (Finance, Investment, Insurance), Boats and Sails (sailing boats, tenders and dinghies special) 2012 MEDIA KIT / PAGE 6 March April Spring Season Issue On sale from March 10 th Additional distribution in Split during the boat show (five star hotels, marinas, restaurants & bars, yachtsmen meeting points), during Easter regatta (the best sailing and B2B event during the year), Adriatic Lagoon Regatta, Baotic Seget second hand yacht show, Montenegro boat show Topics: New boats - Croatian premieres, Spring & Summer Fashion Guide, Special on Sailing regattas in Croatia INTERNATIONAL SUMMER ISSUES English & Croatian language month month May June 300 pages! On sale from May 9 th, right before Internautica Boat Show in Portorose July August 330 pages! On sale from July 7 th, peak of nautical & boating season on the Adriatic CONTACT YOUR CLIENTS AND IMPROVE YOUR BUSINESS Leave the message to the best groups of yachting enthusiasts and to financially active and wealthy individuals while enjoying destination;just before the Cannes, Monaco and other autumn shows. PEAK OF NAUTICAL SEASON AND INTEREST FOR YACHTING Adriatic is the best new cruising destination in the world, and guests from old and Eastern Europe are joined by visitors from Middle East and overseas countries. While many are trying to find new markets like China or South America, we are just welcoming top clients from all over the world. UNMATCHED DISTRIBUTION - CROATIA & MONTENEGRO The magazines are on disposal of yachtsmen on various Adriatic hot spots (Istria, Šibenik, Hvar, Split, Dubrovnik, Porto Montenegro), delivered on yachts entering the Adriatic, on over 1.000 boats in charter (power, sail,yachts), to five star hotels, trendy restaurants, clubs, marinas... Topics: Superyacht selection of the new builds for the upcoming autumn shows. Most popular and secret spots on Adriatic, Traditional cuisine, wine making masters of Croatia, Porto Montenegro summer heat. Five star hotels & Luxury villas, Real estate, Golf, Fashion, Supercars, Designer s furniture, The art of cigars... month month September October It s a Boat Show Season! On sale from September 5 th, beginning of autumn boat show season Additional distribution on autumn boat shows & Adriatic regattas events Topics: Announcements Cannes & World Yachts Trophies, Monaco, Genoa and Croatian boat shows, New boats premieres, Special on Buying a yacht, Cote d Azur hot spots November December Winter Season issue! On sale from November 7 th Additional distribution in Hotels, SPA and wellness centres in continental part of the region. Topics: Reports, innovations, TOP 100 world largest yachts, Winter activities: skiing, SPA & Wellness and Fashion News
Yachting on the Adriatic The evolution of local market and improvement in the facilities for the large yachts on the Adriatic have brought the pearls of yachting industry in our waters, while thousands of motor and sailing boats enjoy cruising Croatian waters every summer.
Lifestyle The most luxurious accessories of our readers are the yachts, but other part of their habitus includes different luxury toys. Following the subjects like fashion, luxury cars, watches, general aviation and real estate projects gives us even more credibility and interesting information.
Spirit of the Med Mediterranean as it once was is exactly the secret of Adriatic s popularity and magical experience. We bring the best of that magic on our pages in high quality print using the stunning beauty of ancient cities and natural attractions that are the part of our own DNA as well.
General info Six years on the market Bimonthly Format 233 x 275 mm Language Croatian Pages 230-250 Circulation 10.000-12.000 copies Special summer issues May-June & July-August Language English & Croatian Pages over 300 Circulation 12.000 copies Additional distribution on summer hot spots Issues 2014 Materials On Sale January - February 02/12/13 20/12/13 March - April 14/02/14 10/03/14 May - June 21/04/14 09/05/14 July - August 16/06/14 07/07/14 September - October 18/08/13 05/09/14 November - December 17/10/13 07/11/14
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