Growth Strategy (announced on 14 June 2013) : Japan is BACK. Overall Target: 2% Real GDP Growth in the next 10 years JPY1.5 million Increase of GNI/capita after 10 years Unleash the Potential of Private Sector Accelerating industry restructuring and venture businesses Regulatory institutional reform, opening up the public enterprises Participation by All & Globally Competitive Human Resources Greater female participation in the workplace Society where both youths and elderly can work maximizing their potential Globally competitive Japanese youth Creating New Frontier Revival of Japan as "technology-driven, intellectual property-based nation" Attracting world business and tourists to Japan Leap into global market under public/private concerted efforts
Enormous market (1) GDP by Country (USD billion) United States United Kingdom Spain Russia Netherlands Korea Japan Germany France China 2,477 2,465 2,297 2,217 2,710 1,324 1,456 1,387 1,458 1,601 2,030 1,899 1,525 1,223 1,661 771 834 779 798 875 1,130 1,114 1,015 834 931 3,430 3,631 3,311 3,307 3,641 2,614 2,785 2,570 2,626 2,845 5,960 5,896 5,495 5,035 4,849 7,322 8,221 16,245 15,534 14,958 14,418 14,720 5,930 4,991 4,520 0 2,000 4,000 6,000 8,000 10,000 12,000 14,000 16,000 18,000 2012 2011 2010 2009 2008 Source : IMF "World Economic Outlook Databases October, 2013 edition" http://www.imf.org/external/pubs/ft/weo/2013/02/weodata/index.aspx
Enormous market (2) Ratio of Imports to Japan (%) Asia North America Western Europe Middle East Middle South America Oceania Central and Eastern Europe, Russia etc. Africa 10.0 11.3 14.2 21.3 25.7 10.2 10.6 12.4 13.6 16.2 19.2 17.1 17.0 13.0 9.4 4.0 4.1 3.1 2.9 3.5 6.9 7.1 5.4 4.7 5.5 2.9 2.8 1.6 1.5 1.7 2.4 1.7 1.9 1.3 36.7 44.3 45.3 44.4 41.7 0.0 10.0 20.0 30.0 40.0 50.0 2012 2010 2005 2000 1995 (%) Kuweit Saudi Arabia UAE Russia UK France Germany Brazil USA Australia Indonesia Malaysia Korea China 1.7 1.5 1.5 1.3 0.8 6.2 5.2 5.6 3.7 2.9 5.0 4.2 4.9 3.9 3.0 2.3 2.3 1.2 1.2 0.8 0.9 1.31.7 1.72.1 2.1 1.5 1.7 1.7 2.0 2.8 2.8 3.5 3.4 4.1 0.9 0.8 1.2 8.6 9.7 12.4 6.4 6.5 4.8 3.9 4.3 3.6 4.1 4.0 4.3 4.2 3.7 3.3 2.8 3.8 3.1 4.6 4.1 4.7 5.4 5.1 10.7 14.5 19.0 22.4 21.3 22.1 21.0 0.0 5.0 10.0 15.0 20.0 25.0 2012 2010 2005 2000 1995 Source: "Foreign Trade 2013" Japan Foreign Trade Council, Inc http://www.jftc.or.jp/english/reports.htm
Enormous market (3) Regional GDP = national GDP of other countries GDP Comparison Between Japan's Regions and Selected Foreign Countries (USD billion) 462 469 324 Chugoku 319 Thailand 901 1,015 Tohoku Poland/ Belgium 215 Hokkaido 217 Israel 558 Kyusyu 528 Switzerland Kinki Korea 2,306 2,262 861 779 157 Shikoku 142 New Zealand Chubu Netherlands Kanto United Kingdom Source: IMF "World Economic Outlook Databases";"Prefectural Economic Almanac 2010", Economic and Social Research Institute, Cabinet Office http://www.imf.org/external/pubs/ft/weo/2013/02/weodata/index.aspx
Competitive Market (1) Global Competitiveness Index 2013-14 1 Switzerland 2 Singapore Rank 1 / 144 Countries Business Sophistication 1 Japan 2 Switzerland 3 Finland 3 Germany 4 Germany 4 Netherlands 5 US 5 Finland 6 Sweden 6 US 7 Hong Kong 7 Sweden 8 Netherlands 9 Japan 10 UK Rank 9 / 144 Countries 8 Austria 9 UK 10 Qatar Source: World Economic Forum, "The Global Competitiveness Index 2013-2014" http://www3.weforum.org/docs/wef_globalcompetitivenessreport_2013-14.pdf
Competitive Market (2) Trends of Sales at Department Stores in Japan 2 0-2 -4-6 -8-10 -12-6.8-8.6-10.2-3.0-3.2 0.2-0.3-0.3 FY 2008 FY 2009 FY 2010 FY 2011 FY 2012 (%) 10 8 6 4 2 0-2 -4 0.5 2.5 0.2 0.3 6.4 3.9 Trends in 2013 2.1-0.5 5.1 2.6 9.4 7.2-1.0-2.5 5.6 2.7 3.6 Jan. Feb. Mar. Apr. May. Jun. Jul. Aug. Sep. (%) 2.8 National Tokyo National Tokyo Source: Japan Department Stores Association "Outlook of the Sales of Department Stores Survey" http://www.depart.or.jp/common_department_store_sale/list
AD SPENDS SHOW THE SWIFT RECOVERY AFTER THE QUAKE (1) Total Ad Spends in 2012: USD58.9 billion 80 70 68.2 69.4 70.2 66.9 60 59.2 58.4 57.1 58.9 59.7 50 40 30 20 10 0 2005 2006 2007 2008 2009 2010 2011 2012 2013 USD1 = JPY100 USD billion Source: Dentsu, Inc."Japan advertising expenditure 2013" http://www.dentsu.com/books/index.html8
AD SPENDS SHOW THE SWIFT RECOVERY AFTER THE QUAKE (2) Trends of Ad Spends and GDP (Changes from a year earlier) (%) 105 100 95 102.9 100 101.7 101.2 100.6 101.1 97.7 95.3 94 102.4 98.7 97.7 97.6 103.2 10 100.5 100.1 90 88.5 85 80 2005 2006 2007 2008 2009 2010 2011 2012 2013 Ad Spends GDP Source: Dentsu, Inc."Japan advertising expenditure 2013" http://www.dentsu.com/books/index.html9
AD SPENDS SHOW THE SWIFT RECOVERY AFTER THE QUAKE (3) Ad Spends classified by Industries (1) Automobile 165 167 (JPY billion) Beverage 210 207 Cosmetics Toiletry 288 280 Education, Hospital, Religious group 78 81 Energy, Material, Machinery 26 25 Fashion 116 117 Finance 145 168 Food 263 272 Government 33 31 Home Electronic Home equipment 54 54 65 69 0 50 100 150 200 250 300 2010 2011 2012 2013 Source: Dentsu, Inc."Japan advertising expenditure 2013" http://www.dentsu.com/books/index.html10
AD SPENDS SHOW THE SWIFT RECOVERY AFTER THE QUAKE (3) Ad Spends classified by Industries (2) (JPY billion) Information 245 243 Medicine Pharmacy 148 147 Office equipment 29 28 Publisher 92 90 Real Estate Restaurant 109 115 129 142 Retail 203 193 Sports Equipment 109 109 Tourism Classified, others 41 40 211 210 0 50 100 150 200 250 300 2010 2011 2012 2013 Source: Dentsu, Inc."Japan advertising expenditure 2013" http://www.dentsu.com/books/index.html10