Outdoor Participation Report 2014

Transcription

1 Outdoor Participation Report 2014

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3 2014 Outdoor Recreation Participation Introduction... 4 Outdoor Participation... 7 Youth Diversity A Detailed Look Acknowledgements The Outdoor Foundation 419 7th St. NW, Suite 401 Washgton DC

4 Outdoor Recreation: Here to Stay Outdoor recreation is part of the fabric of America. Every day, Americans take part a vast array of outdoor opportunities from pedalg along an urban trail to trekkg through the backcountry of one of America s National Parks to castg a le to a local stream. Indeed, research once aga pots to America s strong, steady outdoor participation. Nearly 143 million Americans, or 49.2 percent of the US population, participated an outdoor activity at least once Although the actual number of outdoor participants creased sce 2012, the participation rate fell slightly, due to population growth. Participants went on a total of 12.1 billion outdoor outgs, a mor decrease from 12.4 billion There was good news about the outdoor participation rates of female youth. Participation among teenage girls made up for some of the losses seen 2012 by addg three percentage pots. Meanwhile, participation rates among girls and young women creased by two percentage pots brgg young women s participation to the highest rate sce Participation among male youth, on the other hand, either fell or remaed steady. There is still work to be done to engage mority groups outdoor recreation. As seen previous years, Caucasians participated at the highest rate and African Americans at the lowest. The biggest participation gap was seen Caucasian and African American adolescents. Interestgly, Hispanics participated at the second-lowest rate, but those who did participate averaged the most outdoor outgs per person. Reconnectg America s Youth Nationwide itiatives that reconnect youth to the outdoors are critical to ensurg healthy, active communities and a future for outdoor conservation. To help these efforts, The Outdoor Foundation has produced the eighth annual Outdoor Recreation Participation Report, which provides an understandg of American participation outdoor activities with a focus on youth and diversity. The report explas the state of outdoor participation so we can effectively work to end America s activity crisis and reconnect youth to the outdoors. 4 The Outdoor Foundation

5 Key Fdgs OUTDOOR PARTICIPATION Nearly 143 million Americans, or 49.2 percent of the US population, participated an outdoor activity at least once Although the actual number of outdoor participants creased sce 2012, the participation rate fell slightly, due to population growth. While 8.1 million Americans started participatg one or more of the outdoor activities measured, 7.4 million stopped. There was net ga of 700,000 total participants and a low churn rate of 5.2 percent. Participants went on a total of 12.1 billion outdoor outgs, a mor decrease from 12.4 billion Almost one-quarter of all outdoor enthusiasts participated outdoor activities at least twice per week. Runng, cludg joggg and trail runng, was the most popular activity among Americans when measured by number of participants and by number of total annual outgs. Fifty-five percent of people livg the West North Central region of the US participated outdoor activities last year, makg its population the most active outdoor participation. Walkg for fitness is the most popular crossover activity. In 2013, 53 percent of outdoor enthusiasts also walked. The biggest motivator for outdoor participation was gettg exercise. YOUTH Among children and young adults, participation rose one percentage pot, while the rates among the two older age groups lost one percentage pot. Teenagers mataed the same participation rate. Sce 2012, participation among girls and young women added two percentage pots and teenage girls added three. Conversely, participation among males fell or remaed steady. Youth who did not participate outdoor activities said they were simply not terested the outdoors. Among adults who are current outdoor participants, 74 percent had physical education and 41 percent enjoyed outdoor activities elementary school. DIVERSITY As seen previous reports, outdoor participation is highest among Caucasians and lowest among African Americans. Although Hispanics Americans made up a small percentage of total outdoor participants, those who did participate averaged the most annual outdoor outgs per person. Runng was the most popular outdoor activity for all Americans regardless of ethnic or racial affiliation. The Outdoor Foundation 5

6 articipation

7 Outdoor Participation articipation In 2013, nearly 50 half, 49.2 percent, of all Americans participated outdoor recreation. Runng, cludg joggg and trail runng, was the most popular outdoor activity with more than 57 million participants and a participation rate of 20 percent. 46 percent of outdoor participants are females and 54 percent are males. Caucasian In 2013, 70 percent of outdoor participants were Caucasian. Walkg for fitness was the top crossover activity enjoyed by outdoor participants. More than half of all participants also walked. 700K There was net ga of 700,000 outdoor participants. 30 percent of all outdoor participants earned an annual household come of $100,000 or more. Among females ages 21 to 25, door fitness overtakes outdoor recreation as the preferred physical activity, and it remas the most popular form of activity throughout life. More than 70 percent of outdoor participants were motivated to recreate outdoors as a way of gettg exercise. The Outdoor Foundation 7

8 Outdoor Participation Over Time Nearly 143 million Americans, or 49.2 percent of the US population, participated an outdoor activity at least once Although the actual number of outdoor participants creased sce 2012, the participation rate fell slightly, due to population growth. Participants went on a total of 12.1 billion outdoor outgs, a mor decrease from 12.4 billion Outdoor Participation All Americans, Ages Billion 11.4 Billion 11.2 Billion 10.1 Billion 10.1 Billion 11.5 Billion 12.4 Billion 12.1 Billion Total Outdoor Outgs Million Million Million Million Million Million Million Million Number of Participants Participation Rate Note: A participant outdoor recreation is defed as an dividual who took part one or more of 42 outdoor activities at least once durg Measured outdoor activities clude adventure racg, backpackg, bicyclg (BMX), bicyclg (mounta/non-paved surface), bicyclg (road/paved surface), birdwatchg, boardsailg/wdsurfg, car or backyard campg, RV campg, canoeg, climbg (sport/door/boulder), climbg (traditional/ice/ mountaeerg), fly fishg, freshwater fishg, saltwater fishg, hikg, huntg (rifle), huntg (shotgun), huntg (handgun), huntg (bow), kayak fishg, kayakg (recreational), kayakg (sea/tourg), kayakg (white water), raftg, runng/joggg, sailg, scuba divg, skateboardg, skig (alpe/downhill), skig (cross-country), skig (freestyle), snorkelg, snowboardg, snowshoeg, stand up paddlg, surfg, telemarkg (downhill), trail runng, triathlon (non-traditional/off road), triathlon (traditional/road), wakeboardg and wildlife viewg. 8 The Outdoor Foundation

9 The Leaky Bucket All Americans, Ages 6+ The Leaky Bucket analysis shows that outdoor activities gaed more participants than they lost from 2012 to While 8.1 million Americans started participatg one or more of the outdoor activities measured, 7.4 million stopped. In other words, there was a net ga of 700,000 total participants and a low churn rate of 5.2 percent. 150, , Million Million Number of Participants 90,000 60,000 30,000 Churn Rate = 5.2 { 8.1 Million 0,000-30,000 Total Participants 2012 New/Returng Participants Million Lost Participants 2013 Total Participants 2013

10 A Snapshot of Outdoor Enthusiasts Research shows that participants outdoor recreation represented a diverse population by geography, age and come. Understandg demographics is essential to reachg new audiences and spirg existg enthusiasts. Participation Outdoor Activities by Demographic Outdoor Participants, Ages 6+ Percent of Outdoor Participants Other Hispanic Caucasian Asian/Pacific Islander African American Age Ethnicity 100 Percent of Outdoor Participants $100,000+ $75,000 to $99,999 $50,000 to $74,999 $25,000 to $49,999 Less than $25, Post- Graduate College Graduate 1 to 3 Years College High School Graduate 1 to 3 Years High School or Less Not Specified 3 ➎ Pacific ➊ Pacific Participation Rate: 50 Participation Rate: 52 Percent of US Participants: 16 Percent of US Participants: 17 ➊ Mounta ➋ Mounta Participation Rate: 58 Participation Rate: 52 Percent of US Participants: 8 Percent of US Participants: 8 ➌ West South Central Participation Rate: 45 Percent of US Participants: 11 Household Income Education 10 The Outdoor Foundation

11 Participation Outdoor Activities by Gender 9 Female 46 Male Outdoor Participants, Ages Million Participants 6 7 Ages Million Participants Ages Million Participants ➍ West North Central Participation Rate: 55 Percent of US Participants: 7 ➐ South Atlantic Participation Rate: 46 Percent of US Participants: 18 Ages Million Participants ➎ East North Central Participation Rate: 51 Percent of US Participants: 16 ➏ East South Central Participation Rate: 48 Percent of US Participants: 6 ➑ Middle Atlantic Participation Rate: 47 Percent of US Participants: 13 ➒ New England Participation Rate: 50 Percent of US Participants: 5 Ages Million Participants Ages Million Participants The Outdoor Foundation 11

12 Annual Outgs Some outdoor participants were very active and got outside often, while others only enjoyed the outdoors a few times per year. On the more active side of outdoor participation, 24 percent of participants enjoyed outdoor activities at least twice a week. On the less active side, 28 percent participated less than once a month. Almost half of Americans were somewhere the middle, gettg outside between 12 and 103 times per year. Annual Outgs per per Outdoor Enthusiast Enthusiast All Americans, Ages Percent of Outdoor Enthusiasts Annual Participant Outgs 12 The Outdoor Foundation

13 Most Popular Outdoor Activities by Participation Rate Outdoor Participants, Ages Runng, Joggg and Trail Runng 20 of Americans Ages 6+, 57.5 million participants 2. Road Bikg, Mounta Bikg and BMX 16 of Americans Ages 6+, 46.6 million participants 3. Freshwater, Saltwater and Fly Fishg 16 of Americans Ages 6+, 45.9 million participants 4. Car, Backyard, Backpackg and RV Campg 14 of Americans Ages 6+, 40.1 million participants 5. Hikg 12 of Americans Ages 6+, 34.4 million participants Favorite Outdoor Activities by Frequency of Participation Outdoor Participants, Ages Runng, Joggg and Trail Runng 82 average outgs per runner / 4.7 billion total outgs 2. Road, Mounta and BMX Bikg 58 average outgs per cyclist / 2.7 billion total outgs 3. Birdwatchg/Wildlife Viewg 39 average outgs per person / 1.0 billion total outgs 4. Freshwater, Saltwater and Fly Fishg 20 average outgs per angler / million total outgs 5. Car, Backyard, Backpackg and RV Campg 15 average outgs per camper / million total outgs Note: Similar activities have been grouped. The Outdoor Foundation 13

14 Participation by Age, Females Outdoor Participants, Ages Percent of Females Age Team Sports Outdoor Activities Indoor Fitness Activities Participation by Age, Males Participation by Age, Males Ages Outdoor 6+ Participants, Ages Percent of Males Age Team Sports Outdoor Activities Indoor Fitness Activities 14 The Outdoor Foundation

15 Crossover Participation Outdoor Participants, Ages 6+ What are the top door fitness, team and other activities enjoyed by outdoor participants? Indoor Fitness Team Other Other Exercise to Music 12 Stationary Cyclg (Upright) 13 Abdomal Mache/Device 10 Walkg for Fitness 54 Darts 10 Yoga 13 Elliptical Traer 15 Hand Weights 22 Stretchg 19 Basketball 13 Tennis 11 Treadmill 25 Bowlg 26 Weight/Resistance Maches 20 Billiards/Pool 20 Low-Impact Aerobics 13 Home Gym Exercise 14 Dumbbells 18 Barbells 15 Table Tennis 11 High-Impact Aerobics 10 Note: Activities with more than ne percent participation cluded. The Outdoor Foundation 15

16 Sports and Recreation Spendg 2013 Outdoor Participants, Ages 6+ More Than Last Year Same As Last Year Less Than Last Year No Spendg Sports/Recreation Footwear Sports/Recreation Clothg Sports/Recreation Equipment Outdoor Recreation Activities Team Sports Outside of School Team Sports at School Travel to Take Part Sports/ Recreation Gym Memberships/Fees Lessons/Sports Camps Individual Sports Events Sports and Recreation Planned Spendg for 2014 Outdoor Participants, Ages 6+ More Than Last Year Same As Last Year Less Than Last Year No Spendg Sports/Recreation Footwear Sports/Recreation Clothg Outdoor Recreation Activities Sports/Recreation Equipment Travel to Take Part Sports and Recreation Team Sports Outside of School Gym Memberships/Fees Individual Sports Events Team Sports at School Lessons/Sports Camps The Outdoor Foundation

17 What Motivates Americans to Get Outside The majority of Americans participated outdoor activities to get exercise. The second biggest motivator was the opportunity to spend time with friends and family, which highlights the family-friendly nature of many outdoor activities. Why did you participate outdoor activities? Outdoor Participants, Ages 6+ Get exercise 72 Be with family/friends 54 Keep physically fit 53 Be close to nature 48 Get away from usual demands of life 46 Observe scenic beauty 46 Enjoy the sounds/smells of nature 44 Experience excitement/adventure 43 Develop my skills/abilities 35 Be with people who enjoy the same thgs I do 31 Ga a sense of accomplishment 29 Experience solitude 26 Ga self-confidence 24 Be with people who share my values 18 It is cool 18 Talk to new/varied people 12 Other reason(s) 6 17 The Outdoor Foundation

18 Why Americans Didn t Participate Outdoor Activities More Often As seen previous years, lack of terest outdoor activities was the top reason for why Americans didn t get outside more often Thirty-six percent of non-participants said that they were unterested outdoor activities. Lack of time was also a deterrent. More than one-quarter of non-participants said they didn t have time to enjoy outdoor recreation. What keeps you from participatg outdoor activities? Non-Outdoor Participants, Ages 6+ I am not terested 36 I do not have time 24 I do not have the skills/abilities 20 Too busy with family responsibilities 17 I do not have anyone to participate with 17 It is too expensive 16 I have a physically limitg disability 15 My health is poor 13 Places for outdoor recreation are too far away 9 Places for outdoor recreation cost too much 8 Too busy with other recreation activities 7 I do not have transportation to outdoor venues 4 I do not have enough formation 4 Places for outdoor recreation are too crowded 3 I have household members with a physical disability 3 I am afraid of gettg hurt by other people 2 Places for outdoor recreation are poorly mataed 2 I am afraid of gettg hurt by animals 1 Places for outdoor recreation are overdeveloped 1 Other reason(s) 13

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20 Youth

21 Youth Among children and young adults, participation rose one percentage pot, while the rate among older age groups, those the 25 to 44 category and the 45 and up category, lost one percentage pot. Teenagers mataed the same participation rate. In 2013, outdoor participation among girls was on the rise, while participation among boys fell or remaed stagnant. Participation among girls and young women creased by two percentage pots and teenage girls by three. Adults with children the house participated outdoor recreation at a higher rate than adults without children. Adults with children enjoyed outdoor recreation at a rate of 55 percent, while those without children at a rate of 43 percent. Family & Friends Youth participants were motivated to get outside by spendg time with family and friends. Among adults PE who are current outdoor participants, more than 74 percent reported havg physical education classes between the ages of six and 12. That compares to 60 percent of non-participants. Outdoor participation among boys lost one percentage pot, male teenagers lost three percentage pots and young men remaed the same at 58. When compared to their female counterparts, males still participated at a higher rate as youth. The Outdoor Foundation 21

22 Outdoor Participation by Age Outdoor participation rates by age changed only slightly from 2012 to Due part to to national efforts to get more young people outdoors and active, participation rose one percentage pot among children, ages six to 12, and young adults, ages 18 to 24. The rate among older age groups, those the 25 to 44 category and the 45 and up category, lost one percentage pot. Teenagers, ages 13 to 17, mataed the same participation rate. Participation Outdoor Recreation, All Americans, Ages Ages 6-12 Ages Ages Ages Ages The Outdoor Foundation

23 Youth Participation Sports and Recreation Among Current Outdoor Enthusiasts The impact of early exposure to outdoor activities and other recreation cannot be underestimated. Americans who were troduced to an active lifestyle as children and adolescents tended to choose this lifestyle as adults. Forty-one percent of participants enjoyed outdoor activities durg childhood, while only 18 percent of non-participants were exposed to the outdoors as children. Outdoor recreation durg adolescence had an even larger impact. Adults at Age 6 12 Adults at Age Outdoor Participants Non- Outdoor Participants Outdoor Participants Non- Outdoor Participants PE at School Outdoor Activities Team Sports Cyclg Runng/Joggg Swimmg for Fitness Water Sports Wter Sports Racquet Sport Fitness/Health Club- Based Activities Golf None of the Above Adults at Age 6 17 Outdoor Participants Non- Outdoor Participants On a scale of 1 to 5, 5 beg the highest, how much did you enjoy physical education classes school? The Outdoor Foundation 23

24 Gettg Youth and Young Adults Outdoors Like all outdoor participants, youth and young adult participants were motivated to recreate outdoors by beg with loved ones and gettg exercise. There were differences age however. Seventy-six percent of children cited friends and family as the biggest motivator, but youth participants were less likely to be motivated by beg with friends and family as they aged. Similarly, 75 percent of young adults said gettg exercise was the top reason, which is less of a motivator for the younger age groups. What motivated you to participate outdoor activities? Ages 6 12 Ages Ages Be with family/friends Get exercise Experience excitement/adventure Develop my skills/abilities It is cool Be with people who enjoy the same thgs I do Keep physically fit Be close to nature Enjoy the sounds/smells of nature Ga self-confidence Ga a sense of accomplishment Observe scenic beauty Get away from usual demands Be with people who share my values Talk to new/varied people Experience solitude Other reason(s) The Outdoor Foundation

25 Youth and Young Adult Participation by Gender In 2013, participation outdoor recreation among girls was on the rise, while participation among boys fell or remaed stagnant. Participation among girls and young women creased two percentage pots and teenage girls by three. Conversely, participation among boys lost one percentage pot, male teenagers lost three percentage pots and young men remaed the same at 58 percent. When compared to their female counterparts, male youth still participate at a higher rate. 80 Males Participation Outdoor Recreation, Ages 6-12 Ages Ages Females Participation Outdoor Recreation, Ages 6-12 Ages Ages The Outdoor Foundation 25

26 Profile of Youth Participants Outdoor participants ages six to 17 made 2.8 billion outgs, an average of 88 outgs per youth participant. More than a quarter of this age group enjoyed bikg, makg it the most popular outdoor activity by participation rate. In terms of frequency, runng edged out bikg. The average youth runner made 77 outgs per year to participate the activity. Annual Outgs per Youth Participant Youth, Ages 6-17 Total Outgs Ages 6-17 Percent of Enthusiasts billion annual outgs 88 average outgs per participant Participant Outgs Most Popular Outdoor Activities By Participation Rate, Ages Road, Mounta and BMX Bikg 27 of American youth / 13.6 million participants 2. Runng, Joggg and Trail Runng 24 of American youth / 12.1 million participants 3. Freshwater, Saltwater and Fly Fishg 21 of American youth / 10.5 million participants 4. Car, Backyard, Backpackg and RV Campg 20 of American youth / 10.2 million participants 5. Hikg 12 of American youth / 6.2 million Favorite Outdoor Activities By Frequency of Participation, Ages Runng, Joggg and Trail Runng 77 average outgs per runner / million outgs 2. Road Bikg, Mounta Bikg and BMX 65 average outgs per cyclist / million outgs 3. Skateboardg 53 average outgs per skateboarder / million outgs 4. Freshwater, Saltwater and Fly Fishg 15 average outgs per fishg participant / million total outgs 5. Car, Backyard, Backpackg and RV Campg 15 average outgs per camper / million outgs 26 The Outdoor Foundation

27 Profile of Young Adult Participants Young adults, ages 18 to 24, made 2.1 billion outdoor outgs 2013 for an average of 118 annual outgs per participant. Although youth made more total outgs 2013, young adults averaged more outgs per participant 88 outgs for youth, compared to 118 outgs for young adults. Annual Outgs per Young Adult Participant Young Adults, Ages Total Outgs Ages Percent of Enthusiasts billion annual outgs 118 average outgs per participant Participant Outgs Most Popular Outdoor Activities By Participation Rate, Ages Runng, Joggg and Trail Runng 36 of young adults / 10.7 million 2. Car, Backyard, Backpackg and RV Campg 22 of young adults / 6.6 million participants 3. Road, Mounta and BMX Bikg 16 of young adults / 4.8 million participants 4. Hikg 14 of young adults / 4.4 million participants 5. Freshwater, Saltwater and Fly Fishg 14 of young adults / 4.4 million participants Favorite Outdoor Activities By Frequency of Participation, Ages Runng, Joggg and Trail Runng 96 average outgs per runner / 1.0 billion outgs 2. Road Bikg, Mounta Bikg and BMX 89 average outgs per cyclist / million outgs 3. Freshwater, Saltwater and Fly Fishg 24 average outgs per fishg participant / million outgs 4. Hikg 21 average outgs per hiker / 90.6 million outgs 5. Skateboardg 68 average outgs per skateboarder / 83.5 million outgs The Outdoor Foundation 27

28 Why Youth and Young Adults Didn t Participate Outdoor Activities More Often Lack of terest was the number one reason why American children, adolescents and young adults did not participate outdoor activities. The second most cited reason for not participatg varied by age. While children thought outdoor activities were too expensive, adolescents and young adults said they did not have enough time. What keeps you from participatg outdoor activities more? Ages 6 12 Ages Ages I am not terested It is too expensive Too busy with other recreation activities I do not have time Too busy with family responsibilities I do not have the skills/abilities I do not have anyone to participate with Places for outdoor recreation cost too much Places for outdoor recreation are too far away I do not have transportation to outdoor venues I do not have enough formation I am afraid of gettg hurt by other people My health is poor I have a physically limitg disability Places for outdoor recreation are too crowded Places for outdoor recreation are poorly mataed I have household members with a physical disability Venues for outdoor recreation are too polluted I am afraid of gettg hurt by animals Places for outdoor recreation are overdeveloped Other reason(s) The Outdoor Foundation

29 Participation Outdoor Recreation Among Adults with Youth Their Households Illustratg the family-friendly nature of many outdoor activities, adults with children the household participated outdoor recreation at a higher rate (53 percent) than adults without children (44 percent). Parents with children ages six to 12 participated at a slightly higher rate than parents of other aged kids; however, parents of teenagers ages 13 to 17 got outside the most often at 94 annual outgs Adult Participation Outdoor Recreation with and without Adult Participation Rate Outdoor Recreation with and without Children Children Household Ages 1-17 Household All Americans, Ages 18+ All Americans, Ages Outdoor Participation 55 Outdoor Participation 55 Outdoor Participation 56 Outdoor Participation 55 Outdoor Participation 0 No Kid(s) Ages 1-17 Household Kid(s) Ages 1-17 Household Kid(s) Ages 1-5 Household Kid(s) Ages 6-12 Household Kid(s) Ages Household 84 Average Annual Outgs 86 Average Annual Outgs 90 Average Annual Outgs 84 Average Annual Outgs 94 Average Annual Outgs The Outdoor Foundation 29

30 iversity

31 diversity iversity African Americans Participation outdoor activities was lowest among African Americans and highest among Caucasians. Hispanic Americans Although Hispanics made up a small percentage of total outdoor participants, those who did participate averaged the most annual outdoor outgs per person. All ethnicities and races agreed that the number one reason why they did not participate outdoor activities more often was because they were not terested. Bikg, runng, fishg and campg were the most popular outdoor activities for all Americans, though each ethnic/racial group participated each to varyg degrees. The Outdoor Foundation 31

32 Participation Outdoor Recreation Among Diverse Groups As mority groups make up a larger share of the population, engagg diverse populations outdoor recreation has never been more critical. Unfortunately, morities still lag behd outdoor participation. As seen previous years, participation outdoor activities was highest among Caucasians all age groups and lowest among African Americans. The largest gap participation was between Caucasian and African American adolescents. While 65 percent of Caucasian adolescents, ages 13 to 17, participated outdoor recreation 2013, only 42 percent of African American adolescents participated. Although Hispanic Americans had the second-lowest outdoor participation rate, those who did participate tended to get outdoors the most. Participation Outdoor Recreation Participation Outdoor Recreation All Americans by Age and Ethnicity All Americans by Age and Ethnicity Participation Rate Hispanic African American Asian/Pacific Islander Caucasian Average Outgs per Outdoor Participant African American 40 Caucasian 43 Asian/Pacific Islander 37 Hispanic The Outdoor Foundation

33 Most Popular Outdoor Activities Among Diverse Groups Runng was the most popular outdoor activity for all Americans regardless of ethnic or racial affiliation. Fishg, campg and bikg were also each group s list of favorite activities, but each activity s popularity varied by group. African Americans Ages Runng/Joggg and Trail Runng Road Bikg, Mounta Bikg and BMX Freshwater, Saltwater and Fly Fishg Birdwatchg/Wildlife Viewg 4 5. Car, Backyard, Backpackg and RV Campg 4 Asian/Pacific Islanders Ages Runng/Joggg and Trail Runng Hikg Road Bikg, Mounta Bikg and BMX Car, Backyard, Backpackg and RV Campg Freshwater, Saltwater and Fly Fishg 10 Caucasians Ages Runng/Joggg and Trail Runng Freshwater, Saltwater and Fly Fishg Road Bikg, Mounta Bikg and BMX Car, Backyard, Backpackg and RV Campg Hikg 14 Hispanics Ages Runng/Joggg and Trail Runng Road Bikg, Mounta Bikg and BMX Freshwater, Saltwater and Fly Fishg Car, Backyard, Backpackg and RV Campg Hikg 9 The Outdoor Foundation 33

34 Gettg Diverse Youth and Young Adults Outdoors Most youth participants, ages six to 17, of all ethnic and racial groups were motivated to get outside because it is a good way to connect with family and friends. Gettg exercise was the second most cited reason. What motivates you to participate outdoor activities? Outdoor Participants, Ages 6+ Hispanic African American Asian/Pacific Islander Caucasian Get exercise Keep physically fit Be with family/friends Experience excitement/ adventure Get away from usual demands Be close to nature Develop my skills/abilities Enjoy the sounds/smells of nature Observe scenic beauty Be with people who enjoy the same thgs Ga a sense of accomplishment Ga self-confidence Experience solitude It is cool Be with people who share my values Talk to new/varied people Other reason(s) The Outdoor Foundation

35 Why Diverse Populations Don t Participate Outdoor Activities More Often All ethnicities and races agreed that the number one reason why they did not participate outdoor activities more often was because they were not terested. Lack of time was the second most cited reason. What keeps you from participatg outdoor activities more? Non-Outdoor Participants, Ages 6+ Hispanic African American Asian/Pacific Islander Caucasian I am not terested I do not have time I do not have anyone to participate with I do not have the skills/abilities It is too expensive Too busy with family responsibilities Places for outdoor recreation are too far away I have a physically limitg disability My health is poor Places for outdoor recreation cost too much Too busy with other recreation activities I do not have enough formation I have no way to get to venues Places for outdoor recreation are too crowded I am afraid of gettg hurt by other people Places for outdoor recreation are poorly mataed I am afraid of gettg hurt by animals I have household members with a physical disability Places for outdoor recreation are over-developed Venues for outdoor recreation are too polluted Other reason(s) The Outdoor Foundation 35

36 DETAILED LOOK

37 DETAILED LOOK A DETAILED LOOK The followg pages clude full participation data for activities surveyed the 2013 Outdoor Recreation Participation Report. Data is broken out for outdoor activities by the age groups: youth (ages 6-17), young adults (ages 18-24) and all Americans (ages 6+). A participant is defed as an dividual who took part an activity at least once The Outdoor Foundation 37

38 Youth Participation Outdoor Activities, Ages of Pop. of Pop. of Pop. of Pop. of Pop. of Pop. of Pop. Adventure Racg Backpackg (Overnight) 1, , , , , , , Bicyclg (BMX) , , , Bicyclg (Mounta/Non-Paved Surface) 1, , , , , , , Bicyclg (Road/Paved Surface, Mounta/Non-Paved Surface, BMX) 15, , , , , , , Bicyclg (Road/Paved Surface) 14, , , , , , , Birdwatchg 1, , , , , , , Boardsailg/Wdsurfg Campg (With 1/4 Mile of Vehicle/ Home) 9, , , , , , , Campg (Car, Backyard, Backpackg or RV) 12, , , , , , , Campg (Recreational Vehicle) 4, , , , , , , Canoeg 2, , , , , , , Climbg (Sport/Indoor/Boulder) 1, , , , , , , Climbg (Traditional/Ice/Mountaeerg) Fishg (Fly, Freshwater/Other or Saltwater) 12, , , , , , , Fishg (Fly) Fishg (Freshwater/Other) 10, , , , , , , Fishg (Saltwater) 2, , , , , , , Hikg 5, , , , , , , Huntg (All) 2, , , , , , , Kayak Fishg n/a n/a n/a n/a n/a n/a Kayakg (Recreational) 1, , , , , , , Kayakg (Sea/Tourg) Kayakg (Whitewater) Raftg , Runng (Runng/Joggg or Trail Runng) 11, , , , , , , Runng/Joggg 11, , , , , , , Sailg Scuba Divg Skateboardg 5, , , , , , , Skig (Alpe/Downhill) 2, , , , , , , Skig (Cross-Country) Snorkelg 1, , , , , , , Snowboardg 2, , , , , , , Snowshoeg Stand Up Paddlg n/a n/a n/a n/a n/a n/a Surfg Telemarkg (Downhill) Trail Runng Triathlon (Non-Traditional/ Off Road) Triathlon (Traditional/Road) Wakeboardg 1, , , , , , Wildlife Viewg 2, , , , , , , The Outdoor Foundation

39 Young Adult Participation Outdoor Activities, Ages of Pop. of Pop. of Pop. of Pop. of Pop. of Pop. of Pop. Adventure Racg Backpackg (Overnight) 1, , , , , , , Bicyclg (BMX) Bicyclg (Mounta/Non-Paved Surface) 1, , Bicyclg (Road/Paved Surface, Mounta/Non-Paved Surface, BMX) 3, , , , , , , Bicyclg (Road/Paved Surface) 3, , , , , , , Birdwatchg Boardsailg/Wdsurfg Campg (With 1/4 Mile of Vehicle/ Home) 3, , , , , , , Campg (Car, Backyard, Backpackg or RV) 5, , , , , , , Campg (Recreational Vehicle) 1, , , , , , , Canoeg 1, , , , , , , Climbg (Sport/Indoor/Boulder) 1, , , Climbg (Traditional/Ice/ Mountaeerg) Fishg (Fly, Freshwater/Other or Saltwater) 4, , , , , , , Fishg (Fly) Fishg (Freshwater/Other) 4, , , , , , , Fishg (Saltwater) 1, , , , , , , Hikg 3, , , , , , , Huntg (All) 1, , , , , , , Kayak Fishg n/a n/a n/a n/a n/a n/a Kayakg (Recreational) , , , Kayakg (Sea/Tourg) Kayakg (Whitewater) Raftg Runng (Runng/Joggg or Trail Runng) 8, , , , , , , Runng/Joggg 8, , , , , , , Sailg Scuba Divg Skateboardg 1, , , , Skig (Alpe/Downhill) 1, , , , , , , Skig (Cross-Country) , Snorkelg 1, , , , Snowboardg 1, , , , , , , Snowshoeg Stand Up Paddlg n/a n/a n/a n/a n/a n/a Surfg Telemarkg (Downhill) Trail Runng , , , , Triathlon (Non-Traditional/ Off Road) Triathlon (Traditional/Road) Wakeboardg 1, Wildlife Viewg 1, , , , , , , The Outdoor Foundation 39

40 Participation Outdoor Activities, All Americans Ages of of of of of of of Pop. Pop. Pop. Pop. Pop. Pop. Pop. Adventure Racg , , , , , Backpackg (Overnight) 6, , , , , , , Bicyclg (BMX) 1, , , , , , , Bicyclg (Mounta/Non-Paved Surface) 6, , , , , , , Bicyclg (Road/Paved Surface, Mounta/Non-Paved Surface, BMX) 42, , , , , , , Bicyclg (Road/Paved Surface) 38, , , , , , , Birdwatchg 13, , , , , , , Boardsailg/Wdsurfg 1, , , , , , , Campg (With 1/4 Mile of Vehicle/ Home) 31, , , , , , , Campg (Car, Backyard, Backpackg or RV) 41, , , , , , , Campg (Recreational Vehicle) 16, , , , , , , Canoeg 9, , , , , , , Climbg (Sport/Indoor/Boulder) 4, , , , , , , Climbg (Traditional/Ice/Mountaeerg) 2, , , , , , , Fishg (Fly, Freshwater/Other or Saltwater) 51, , , , , , , Fishg (Fly) 5, , , , , , , Fishg (Freshwater/Other) 43, , , , , , , Fishg (Saltwater) 14, , , , , , , Hikg 29, , , , , , , Huntg (All) 14, , , , , , , Kayak Fishg n/a n/a n/a n/a n/a n/a 1, , , , Kayakg (Recreational) 5, , , , , , , Kayakg (Sea/Tourg) 1, , , , , , , Kayakg (Whitewater) 1, , , , , , , Raftg 4, , , , , , , Runng (Runng/Joggg or Trail Runng) 41, , , , , , , Runng/Joggg 41, , , , , , , Sailg 3, , , , , , , Scuba Divg 2, , , , , , , Skateboardg 8, , , , , , , Skig (Alpe/Downhill) 10, , , , , , , Skig (Cross-Country) 3, , , , , , , Snorkelg 9, , , , , , , Snowboardg 6, , , , , , , Snowshoeg 2, , , , , , , Stand Up Paddlg n/a n/a n/a n/a n/a n/a 1, , , , Surfg 2, , , , , , , Telemarkg (Downhill) 1, , , , , , , Trail Runng 4, , , , , , , Triathlon (Non-Traditional/ Off Road) , , Triathlon (Traditional/Road) , , , , , , Wakeboardg 3, , , , , , , Wildlife Viewg 22, , , , , , , The Outdoor Foundation

41 Participation Other Activities, All Americans Ages of of of of of of of Pop. Pop. Pop. Pop. Pop. Pop. Pop. Indoor Fitness Activities Abdomal Mache/Device 20, , , , , , , Aerobics (High-Impact) 11, , , , , , , Aerobics (Low-Impact) 22, , , , , , , Aerobics (Step) 8, , , , , , , Aquatic Exercise 9, , , , , , , Barre n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a 2, Calisthenics/Weight Trag n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a 10, Cardio Kickboxg 4, , , , , , , Cardio Cross Traer n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a 5, Elliptical Motion Traer 23, , , , , , , Free Weights (Barbells) 25, , , , , , , Free Weights (Dumbbells) n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a 32, Free Weights (Hand Weights) n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a 43, Home Gym Exercise 25, , , , , , , Other Exercise to Music 22, , , , , , , Pilates Trag 9, , , , , , , Rowg Mache 8, , , , , , , Stair Climbg Mache 13, , , , , , , Stationary Cyclg (Recumbent) 10, , , , , , , Stationary Cyclg (Group) 6, , , , , , , Stationary Cyclg (Upright) 24, , , , , , , Stretchg 36, , , , , , , Swimmg (Fitness) n/a n/a n/a n/a n/a n/a n/a n/a 21, , , Tai Chi n/a n/a 3, , , , , , Treadmill 50, , , , , , , Walkg for Fitness 108, , , , , , , Weight/Resistance Maches 39, , , , , , , Yoga n/a n/a 17, , , , , , Baseball Team Sports 16, , , , , , , Basketball 25, , , , , , , Cheerleadg 3, , , , , , , Field Hockey 1, , , , , , Football (Flag) n/a n/a 7, , , , , , Football (Tackle) 7, , , , , , , Football (Touch) 12, , , , , , , Ice Hockey 1, , , , , , , Lacrosse 1, , , , , , , Rugby , , , Soccer (Indoor) 4, , , , , , , Soccer (Outdoor) 13, , , , , , , Softball (Fast Pitch) 2, , , , , , , The Outdoor Foundation 41

42 of Pop. of Pop. of Pop. of Pop. of Pop. of Pop. of Pop. Softball (Slow Pitch) 9, , , , , , , Swimmg (On a Team) n/a n/a n/a n/a n/a n/a n/a n/a 2, , , Track and Field 4, , , , , , , Volleyball (Sand/Beach) 3, , , , , , , Volleyball (Court) 6, , , , , , , Volleyball (Grass) 4, , , , , , , Other Activities Archery 5, , , , , , , Badmton 7, , , , , , , Billiards/Pool 51, , , , , , , Bowlg 60, , , , , , , Boxg (for Competition) n/a n/a n/a n/a n/a n/a , , Boxg (for Fitness) n/a n/a n/a n/a n/a n/a 4, , , , Cardio Tennis n/a n/a , , , , , Darts 24, , , , , , , Golf (On a Golf Course) 29, , , , , , , Gymnastics 4, , , , , , , Horseback Ridg 12, , , , , , , Ice Skatg 11, , , , , , , Jet Skig 8, , , , , , , Martial Arts 6, , , , , , , Martial Arts (for Competition) n/a n/a n/a n/a n/a n/a Martial Arts (for Fitness) n/a n/a n/a n/a n/a n/a 1, , , , Patball 5, , , , , , , Racquetball 4, , , , , , , Roller Hockey 1, , , , , , , Roller Skatg (2x2 Wheels) 8, , , , , , , Roller Skatg (Inle Wheels) 10, , , , , , , Scooter Ridg (Non- Motorized) 6, , , , , , , Shootg (Sport/Clays) 4, , , , , , , Shootg (Trap/Skeet) 3, , , , , , , Snowmobilg 4, , , , , , , Squash , , , , Table Tennis 15, , , , , , , Target Shootg (Handgun) 11, , , , , , , Target Shootg (Rifle) 12, , , , , , , Tennis 16, , , , , , , Ultimate Frisbee 4, , , , , , , Water Skig 5, , , , , , , Wrestlg 3, , , , , , , The Outdoor Foundation