2007/08 results. Tuesday 23 September 2008

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1 2007/08 results Tuesday 23 September 2008

2 New records 1 st quintuple of men s and women s teams 2 French Championship titles 2 French Cups 1 Trophée des Champions Increase in revenues from businesses excluding player trading: % Growth in net profit: + 7.9% 2

3 New records 3 PERFORMANCE MEASURES Club Bottom line Cash flow 5 SOURCES OF REVENUE Ticketing revenue Partnerships Media rights Brand-related revenue Player trading 2 AREAS OF INVESTMENT Infrastructure Player registrations 3

4 3 PERFORMANCE MEASURES Club performance Bottom line Cash flow 4

5 Club performance Men s/ women s quintuple unparalleled in Europe 3 5

6 Club performance 3 7 th consecutive Ligue 1 title Best performance in Europe RECURRENT PERFORMANCE French 2007/08 Ligue 1 points totals 1. Lyon Bordeaux Marseille 62 Points gap Best performance over 10 years French Ligue 1/ cumulative points over 10 years 1. Lyon pts 2. Bordeaux pts 4. Marseille pts 6. Paris 525 6

7 Club performance 3 European cup competitions Matches in European cup competitions over last 10 years 1. Lyon 94 Lyon contributes the largest weighting to the UEFA coefficient rankings for France 2. Bordeaux Marseille 64 Number of titles won in last 10 years 1. Lyon Nantes 5 3. Paris 4 4. Bordeaux 3 5. Monaco 3 6. Marseille 0 7

8 Club performance 3 European ranking (UEFA index) 8 th place 21 st 20 th 19 th 18 th 14 th 10 th 10 th 8 th 30/06/01 30/06/02 30/06/03 30/06/04 30/06/05 30/06/06 30/06/07 30/06/08 MONACO 11 th 28 th 57 th 33 rd 31 st 26 th 29 th 30 th BORDEAUX 31 st 26 th 23 rd 19 th 29 th 40 th 42 nd 38 th MARSEILLE 44 th 46 th 49 th 41 st 60 th 38 th 40 th 25 th 8

9 Club performance 3 French Ligue 1 7 th consecutive title Champions League First knockout round Lost to eventual winners Manchester United 2007/08 Trophée des Champions 6 th consecutive title (Sochaux) International tournament 1 st victory in Peace Cup French cup competitions Victory in French Cup against PSG Reached quarter-final of League Cup (Le Mans) Women s team Semi-final of European Cup (Umea) 2 nd consecutive French Championship Won Challenge de France (PSG) 9

10 Bottom line performance 3 Increase in bottom line 20.1m +7.9% INCOME STATEMENT In M 28% of turnover 2007/ /07 Change N-1 as a % 2005/06 Total revenue % EBITDA % 51.8 Profit from ordinary activities % 25.8 Net financial income / (expense) % -1.4 Pre-tax profit % 24.4 Net profit % 16.1 Net profit (Group share) %

11 Bottom line performance 3 Staff costs In m 2007/ /07 % change Staff costs 100.1* % Total revenues from businesses excluding player trading % Total revenues from businesses staff costs as a % of total revenues from businesses *of which 3.1 M of non-recurrent compensation 47.3% 43.7% Staff costs excluding exceptional items % Staff costs excluding exceptional items as a % of total revenues 45.8% 43.7% 11

12 Bottom line performance net profit for main listed clubs in Europe In m CELTIC 20 4 TOTTENHAM OL GROUPE PARKEN ARSENAL JUVENTUS OL net profit 2007/ In m 2006/ /

13 Bottom line performance 3 OL s contribution to 2006/07 net profit of Ligue 1 20 LIGUE 1 CLUBS 42.8m 43.5% OL GROUPE 18.6m 13

14 Cash flow performance An exceptional financial structure 3 In m Shareholders equity (including minority interests) BANKING LIABILITIES Financial debt Cash years income tax payments: 32.3m Net cash PLAYER-RELATED LIABILITIES Liabilities on player registrations purchases Receivables on player registrations sold Net receivables/ liabilities on player registrations Cash flow before taxes

15 Cash flow performance An exceptional financial structure 3 In m Assets Shareholders equity & liabilities Player registrations Other assets Net receivables on player registrations Other receivables Cash Shareholders equity (including minorities) Medium-term financial debt Deferred taxes Short-term financial debt Net liabilities on player registrations Operating liabilities

16 5 SOURCES OF REVENUE Ticketing Partnerships and advertising Media rights Brand-related revenue Player trading 16

17 Objectives surpassed: 5 1 Total revenues from businesses exceeded 200m: 211.6m Growth in brand-related revenue in excess of 10%: % In m 2007/ /07 % change 1. Ticketing % 2. Partnerships/advertising % 3. Media rights % 4. Brand-related revenue 38.5* 31.0* +24.1% Total excl. player trading % 5.Player trading % General total % * Including signing fee

18 Ticketing Best ticketing performance of French clubs m In m / / / /08 18

19 Partnerships and advertising Gross revenues: 34m (Sportfive) Net revenue: 20.4m +12.9% Development of main Accor and Umbro contracts Growth in co-branded product revenues 19

20 Media rights 5 75m +7.3% Domestic rights 47.5m +0.5% International rights 27.5m +21.4% 20

21 Brand-related revenue m +24.1% 2007/08 In m 2005/ / ** 10.5 DERIVATIVE PRODUCTS SIGNING FEES OL IMAGES OTHER TOTAL *including in excess of 1m related to the change in the OL Restauration consolidation scope **reduced figure to be restated (refer slide 23) *

22 Signing fee Brand-related revenue m Sportfive: Sep year extension (from the date of move to new stadium) signing fee of 28m over 4 years Sodexo: Jun 2008 new contract (10 years from the date of move to new stadium) signing fee of 3.5m excl. taxes 22

23 In m Brand-related revenue Merchandising / /07 % chg Renewal of a single shirt Change of consolidation scope Umbro royalties, mail order, e- commerce and media Merchandising products Derivative product sales % 2006/07 restatements to reflect impact of the new Umbro contact and outsourcing of mail order, e-commerce and media Umbro royalties, mail order, e-commerce and media 2007/ /07 Chg. in m Merchandising products Derivative product sales

24 Player trading Revenues from sales of player registrations m SALES (IFRS) Average over 3 years: 55.9m 2007/ m 2006/ m 2005/ m SALES OVER 3 YEARS OVER 5 YEARS OVER 10 YEARS In m (IFRS) (French GAAP) (French GAAP) 24

25 Player trading 5 1 Sales of player registrations of academy trainees Revenues = gross margin m (French GAAP) % of total sales Transfermarkt value m BEN ARFA REMY BERTHOD 59% of total sales RIOU INCENTIVES Sales of players acquired from other clubs PLESSIS Net value BETTIOL 35m (French GAAP) 10.2m 0.3 (French GAAP) MALOUDA DIARRA A BELHADJ INCENTIVES WILTORD 25

26 2 Areas of investment Infrastructure Player registrations 26

27 New stadium 2 Location Montout area in Décines IFRS en M 27

28 2 Access and development potential New stadium STADIUM 2012 IFRS en M 28

29 Aerial view of the Montout site at Décines New stadium 2 IFRS en M 29

30 New stadium 2 IFRS en M CONSULTANTS Urban planning Architects Advisers Financial advisers Communication BUFFI HOK ALGOÉ ROTHSCHILD MENSCOM 30

31 New stadium Jan May/Jun Public meeting at Décines Town Hall Creation of the N Grand Stade Euro 2016 commision Jul/Aug/Sep IFRS en M Progress of the Seguin Commission on Euro 2016 Public consultation IPSOS survey 1,019 residents polled 76% favourable Greater Lyon Community vote on land use plan Further public consultation period Finalisation of preliminary plans of stadium project Investigation commissioner renders a negative advisory opinion Agreement in principle of Partners: French State, Rhone Dep., Sytral., Greater Lyon Community 31

32 New stadium OL Land stadium project A unique project that is progressing but with many complex issues to be addressed Completion date revised: 2012/13 New training academy A state-of-the-art facility opened in 2007/08 32

33 Professional training 2 centre and academy New training academy IFRS en M OL Head Office Centre haut de gamme HQE Professional training centre 33

34 State-of-the-art training academy 2 OPENED JULY 2008 TOTAL COST IFRS en M 4.6m approx. Centre haut de gamme HQE 34

35 2 2007/08 intangible investments (French GAAP) PLAYER REGISTRATIONS ACQUIRED JULY/AUGUST BODMER 4 CLEBER ANDERSON 72.8m IFRS en M KEITA GROSSO JANUARY 2008 JUNE BOUMSONG LLORIS DELGADO EDERSON PJANIC 35

36 2 2007/08 intangible investments OL is the economic driving force in Ligue /08 transfers between Ligue 1 clubs 151m OL acquisitions from Ligue 1 clubs 53m Total sales by Ligue 1 clubs in 2007/08 35% 18% IFRS en M 300m 36 Source : LFP

37 Outlook Appointment of Claude Puel 47 years old Playing career Castres ( ) AS Monaco ( ) Playing honours French league winner ( ) French Cup (1991) Coaching career AS Monaco ( ) Lille OSC ( ) Coaching honours French Ligue 1 winner (2000) Trophée des Champions (2000) Manager Expanded responsibilities include consistency of sporting development and integration of training. 37

38 Outlook Professional squad 30 players (27 in 2006/07) 10 trained by OL 20 acquired from other clubs 27internationals. including 17 A internationals 38

39 Outlook Professional squad (OL academy graduates) 10 Players recruited from the training academy Name Age National team selection Benzema 21 France A 2013 Clerc 25 France A 2010 Contract ends 3 A internationals Govou 29 France A 2010 Hartock 21 France -U France - Under-17 Mounier 21 France U France - Under-18 Grenier 17 France U Mehamha 18 France U France Under-21 Tafer 17 France U Gassama Valvidia

40 Outlook Professional squad (Players acquired from other clubs) 20 Players acquired from other clubs Bodmer 26 France A 2011 Boumsong 29 France A 2011 Cris 31 Brazil A 2011 Name Age National selection Contract ends Delgado 27 Argentina A A internationals 1 France Under-21 Ederson 22 Brazill U Fred 25 Brazil A 2009 Grosso 31 Italy A 2011 Juninho 33 Brazill A 2010 Kallstrom 26 Sweden A Brazil - Under-19 Kolodziejczak 17 France U Lloris 22 France A 2013 Keita 27 Ivory Coast A France - Under-17 Makoun 25 Cameroon A 2012 Mensah 26 Ghana A 2013 Piquionne 30 France A 2012 Pjanic 18 Bosnia A 2013 Reveillere 29 France A 2011 Santos Toulalan 25 France A Vercoutre 28 France U

41 Outlook Professional squad (Players on loan 2008/09) 3 Players on loan including two OL academy graduates Name Age National selection Anderson 28 Brazil A 2011 Contract ends Beynie 21 France U X Paillot 21 France U X OL trainee Lent to Sao Paulo Lent to Tubize Lent to Grenoble STAFF 3 new hires Claude Puel Patrick Collot Manager Assistant Manager Name Function Emmanuel Orhant Doctor 2 new positions Sonny Anderson Christophe Toni Attacking player coach Team administration manager 41

42 Perspectives Women s team 42

43 Player trading Outlook Recurrent nature of income confirmed In m 43 Source :

44 Outlook Player trading A vast, very active and rapidly developing market in Total: 1.8 billion eastern European countries excluding Russia, Ukraine, etc. N England Italy Spain France Germany N 2008 transfers 613m 2008 transfers 500m 2008 transfers 285m N 2008 transfers 244m 2008 transfers 151m 2007 transfers 740m 2007 transfers 185m 2007 transfers 474m 2007 transfers 199m 2007 transfers 200m 44 Source: France Football (L1)

45 Outlook Large increase in purchases of football clubs by powerful international investors Clubs Investors/owners Country Date of purchase Fulham Mohammed al-fayed Egypt 05/1997 Portsmouth Alexandre Gaydamak Israel 01/2006 Chelsea Roman Abramovitch Russia 07/2003 Manchester United Malcom Glazer USA 08/2005 Aston Villa Randy Lerner USA 09/2006 West Ham Bjorgolfur Gudmundsson Iceland 11/2006 Liverpool Tom Hicks/George Gillet USA 02/2007 Manchester City Abu Dhabi United Group United Arab Emirates 09/2008 Queen s Park Rangers Flavio Briatore Italy 09/2007 Arsenal 24.2% Alisher Usmanov Russia 2007 Source : France Football 05/08/ % Stan Kroenke USA 45

46 Media rights Domestic media rights Signed on 07/02/08 Duration 4 years 2008/12 Canal + Orange Total amount 668m Compared to 2005/08: 660m International media rights 3-year contract 2006/09 Expires 30/06/09 Source : Soccerscope juin 2008 Currently being renegotiated 46

47 International Development of the brand internationally Partnership with the Lyon Chamber of Commerce USA: plans to establish a soccer school China: plans to establish a soccer school Dubai: plans to establish a soccer school China: Hosting of the Olympic team Korea: 3 rd participation in the Peace Cup Algeria: plans to establish an Algerian soccer school OL Groupe presence Dubai: match against local club Al Shabab to celebrate its 50th anniversary India: plans to establish a soccer school Japan: cooperation agreement with local club Yokohama Marinos OL Groupe plans 47

48 International Development of the brand internationally OL is in the Champions League for the 9 th consecutive year OL s audience*in the 2007/08 Champions League: 177 million worldwide (double that of 2006/07) 3 rd largest increase in fan base, after Chelsea and Tottenham, over the last 4 seasons (+350%) Development of tours and friendly matches Transfer of expertise in training Source : Sport + Markt *based on a sample taken of people interested in football in 16 European countries 48

49 Highlights Highlights since 1 July 2008 IFRS en M Currently top of Ligue 1 en M en M 1 st match played in Champions League on 17/09/08 (OL 2 Fiorentina 2) Acquisitions and sales of player registrations 49

50 Player registration trading Intangible investments 2008/09 (French GAAP) ACQUISITIONS JULY AUGUST m IFRS en M MAKOUN MENSAH PIQUIONNE SALES JULY-AUGUST m IFRS en M SQUILLACI INCENTIVES BAROS COUPET 50

51 Player registration trading Intangible investments 2008 summer transfer window FRENCH CLUB ACQUISITIONS IFRS en M 244.3m 120.3m 49.3% 57.5m 23.5% m 11.8% 8.5m 3.5% 10.8m 4.4% 18.4m 7.5% 51 Source : France Football

52 Capital Shareholder breakdown As of 28/08/08 Number of shares % of share capital % of voting rights ICMI 4,524, PATHÉ 3,016, BOARD MEMBERS (1) 397, AMIRAL GESTION 1,214, TREASURY SHARES (2) 256, NA FREE FLOAT 3,831, TOTAL 13,241, (1) Excluding ICMI representatives (2) Total treasury shares held as part of the market making agreement and buyback programme 52

53 Dividend Dividend to be proposed at the shareholders general meeting of 28 November per share Number of shares: 13,241,287 for a total of 1.8m 53

54 Share price OL Groupe has significantly outperformed the benchmark indices (August 2007 September 2008) + 5.3% -25% 54

55 Share price OL Groupe has significantly outperformed the media sector (August 2007 September 2008) + 5.3% -24% -30% -42% 55

56 Share price Comparisons with other clubs (August 2007 September 2008) + 5.8% + 5.3% -9% -25% -30% -30% 56

57 OL Groupe valuation Below that of other stocks in the sector MARKET CAPITALISATION 233m: equivalent to 4 X EBITDA NET CASH As of 30/06/08: 101m or 43% of market capitalisation ENTREPRISE VALUE EXCLUDING CASH 133m: equivalent to 2.2 X EBITDA or 6.6 X net profit 57

58 2008/09 outlook Sources of revenue Stability: Sodexo signing fee offset by new partnerships International development: tours, training, site in China Recurrent nature of player trading revenues Player trading Strategy Strengthening of the team with the objective of progressing in the Champions League Increase in amortisation and salary costs 58

59 Structural changes in French sport Euro 2016 Grand Stade Commission chaired by Philippe Seguin Report by Eric Besson, Minister responsible for forward planning: - Tax and social security changes (European competitions) - Possibility of ordinary incorporation (as a French SA) - Club ownership of French Football Federation registration - Legislative changes to enable stadiums to be better built and developed more rapidly 59

60 Reputation Positive image 56% 45% People surveyed supporters 41% IFRS en M interested persons 35% 31% 17% 14% 18% LYON MARSEILLE BORDEAUX PARIS 60 (Source Soccerscope TNS SPORT Juin 2008)

61 Members of the Board of Directors A Board of Directors with a wide range of skills and experience Jean-Michel Aulas Jérôme Seydoux Michel Crepon Patrick Bertand (ICMI representative) Olivier Ginon (GL Events representative) Christophe Comparat Gilbert GiorgiI Jacques Matagrin Jean-Pierre Michaux Serge Manoukian François-Régis Ory Eric Peyre Jean-Paul Revillon Gilbert Saada Chairman and CEO Director, Vice-Chairman Director Director Director Director Director Director Director Director Director Director Director Director 61

62 Simplified organisation chart SCI MEGASTORE OLYMPIQUE LYONNAIS 100% As of 30/06/08 IFRS en M 99.97% OL ORGANISATION OL VOYAGES 50% 100% M2A OL MERCHANDISING 99.98% 99.97% OL IMAGES ARGENSON 49.97% 40% BS OL BRASSERIE 99.97% 99.91% 100% FONCIERE DU MONTOUT OL SASP AGREEMENT ASSOCIATION OL 100% SCI OLYMPIQUE LYONNAIS 62

63

financial year objectives surpassed. Men s/women s teams: 5 trophies in league and cup play. Record net profit: 20.

financial year objectives surpassed. Men s/women s teams: 5 trophies in league and cup play. Record net profit: 20. 2007-08 financial year objectives surpassed Men s/women s teams: 5 trophies in league and cup play Record net profit: 20.1 million Record EBITDA: 59.8 million Lyon, 22 September 2008 SPORTING RESULTS Exceptional

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