Bullpen, The Complete Bullhorn to WordPress System

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1 Brand Targeted Marketing Bullpen, The Complete Bullhorn to WordPress System Automate Your Process. Place Candidates. Grow Revenue. Leave The Tech To Us. ` Copyright 2017 Marketing Press, LLC. All Rights Reserved. 1

2 Bullpen, The Complete Bullhorn To WordPress Solution Overview Marketing Press, the nationally recognized WordPress development company developed Bullpen at the request of a Bullhorn client. The recruiting firm wanted to automate the process of posting Bullhorn Jobs to their website and transferring the data back to Bullhorn upon applicant submission. The SOLUTION: Bullpen The following pages give you an overview how Bullpen works and what makes it better than any other Bullhorn to WordPress solution. How Bullpen Automates Your Workflow Using your Bullhorn REST API information obtained from your Bullhorn representative, Bullpen retrieves your jobs within your account that are marked open/public and published/approved within your account. Bullpen writes all jobs to your WordPress site and creates new jobs on your website. Each job gets a unique url and also displays on an archive aggregate page. Once an applicant applies for a job, the information is written back to your Bullhorn account as a web applicant. The candidate is also affixed to the specific job they applied to. (If a candidate applies to more than one job, the applicant record is appended to note the additional positions.) Bullpen Product Overview 2

3 All new jobs show on your WordPress site within 90 min as the API runs. When you fill a position and close out the job in your Bullhorn account, the associated job is removed from your WordPress site upon the next data synch. This process 100% automates your job posting workflow between Bullhorn postings, your website and back to the ATS portion of Bullhorn. Bullpen Product Overview 3

4 Bullpen Design and Layout When Bullpen is implemented on your site, the system inherits all CSS and design attributes of the existing WordPress site. We make sure all job postings, job boards and applications look like the belong on your company s site and not a third-party solution. This makes sure you are not giving away valuable brand equity and provides a consistent user experience. If you are unhappy with how Bullpen renders and inherits your theme s attributes as per your site s theme s CSS, unlimited customizations can be made to your stylesheets by any web development team. SEO Features Bullpen utilizes unique urls for each posted job and associated pages. This gives the information pulled into your site from Bullhorn added SEO value. Bullpen uses no stop words or extraneous characters to prevent search engines indexing your site. All content of job postings are essentially considered unique content, to which search engines place an emphasis. Additional Standard Functions Bullpen has various search filters. Inserted into WordPress pages and widgets these shortcodes will filter job results by keywords, location, job category and job type. These filters increases your conversion rate. Data Security Bullpen serves as an interface between your WordPress site and Bullhorn account. Marketing Press does not use any third party servers, nor is your information passed between anything other than your web hosting service and Bullhorn account. All data is your own, and we do not manipulate, store or sell any such data. Bullpen Product Overview 4

5 Support & Service Level Agreements In the unforeseen event that Bullpen stops synching with you WordPress site, simply file a ticket at and we will answer within 3 hours. Must of the time Bullhorn changed a simple oauth validation in your account. If you find your company needing more support for other items we offer an ongoing annual maintenance contract. This mostly pertains to our enterprise clients who have very specific business demands of their WordPress site and Bullhorn ATS. Information Required For Installation BH API Credentials WordPress Credentials FTP Credentials Redirect URI Please ask your Bullhorn API consultant to change your account s redirect URI to: Without the above being set correctly the system will not work at all. Contact Information If you have any questions about Bullpen or Marketing Press, please contact us at or gtaylor@marketingpress. Marketing Press Bullpen 502 S. College Ave Tempe, AZ Mission Boulevard San Diego, CA marketingpress.com bullhornwordpress.com Bullpen Product Overview 5