Brevard C2C/SJR2C Leadership Group 06/21/17

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1 Brevard C2C/SJR2C Leadership Group 06/21/17

2 About the SJR2C - The 260 mile multi-use trail Biking Walking Running Outer Corners Palatka DeBary Traverses 5 Counties Brevard Volusia Flagler Strollers Wheelchairs St. Augustine Titusville Putnam St Johns St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/2017 2

3 SJR2C History And Status History Idea born in 2008 championed by Herb Hiller, Pat Northey, others Tours including First Florida Train to Trail Tour in 2014 Status In 2016 Florida Greenways & Trails Council ranked SJR2C as one of top 2 Priority Trails for FDOT SUNTrail Funding - $13 Million allocated for 2017 Longer than Coast to Coast Trail Many gaps Many Challenges Ahead St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/2017 3

4 The Value of Connections * State & regional parks, springs, charming towns, farm stands, and historic sites The Coast to Coast Trail to the Gulf The East Coast Greenway - Maine and Key West Adventure Cycling Southern Tier to the Pacific Bartram/Putnam Trails and others Connections make the a key part of one of America s greatest trail networks * Map by Jason Aufdenberg w/ data from Robin Birdsong St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/2017 4

5 The Power of the Once complete, the has the potential to Boost the economy and spur investment Draw visitors and cycle tourists from all over the country and the world Attract desirable new residents and professional talent Revitalize communities and rural regions Improve the health, fitness and well-being of residents and communities Stimulate trail-oriented development Reaching this potential demands planning, hard work and promotion St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/2017 5

6 SJR2C Alliance 501c3 Nonprofit Organization Support, promote, enhance and protect the Loop Develop connecting trails Assist governments in development, planning and prioritization Promote environmental, cultural and historical awareness Foster Locally-Resourceful Trail-Oriented Development Seeking Correspondents, Ambassadors, Directors, Volunteers from all counties Team Maggie Ardito, Cofounder and President Herb Hiller, Cofounder and Advisor Directors Jason Aufdenberg Kraig McLane Pat Northey Matt Schrager Karl Soderholm St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/2017 6

7 Why does the To Cross the Boundaries Many organizations are involved, but none focus on the whole need a Nonprofit? Two FDOT Districts (District 5 and District 2 plus HQ) Two OGT Regions (Southern and Central plus HQ) Two RPCS (ECFRPC and NEFRC) Three TPOS (R2CTPO, Space Coast TPO and North Florida TPO) Five counties Many municipalities 7 Destination Marketing Organizations Florida Coast to Coast Trail Leadership Council Many related groups including Rails-to-Trails Conservancy The East Coast Greenway Alliance Bike Florida Florida Bicycle Association Putnam County Trails many other trail advocacy organizations Tri-County Agritourism Corridor brings in dozens more County Leadership Groups have not formed (yet?) St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/2017 7

8 Why does the need a nonprofit? This is the list of some things FDOT SUN Trail does NOT cover St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/2017 8

9 . Some Ways the Alliance Can Help Coordinate across boundaries Promote locally to globally Raise awareness & acceptance of the and the benefits of trails Build and maintain website and social media presence Coordinate consistent but region-specific trail branding, wayfinding and signage prevent sign pollution & confusion Apply and oversee grants Raise Funds Coordinate Charettes: Convene stakeholders gain consensus Recruit and recognize sponsors Recruit, organize and recognize volunteers Support development of trail amenities things FDOT does NOT do, landscaping, art.. Develop maps & brochures for route planning, accommodations and food Notify public of completed sections, detours and hazards Engage communities, build community spirit Foster trail-oriented development and strengthen local communities Organize events Be Point of Contact for trail problems Coordinate shared resources & equipment for maintenance St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/2017 9

10 Alliance is Building Story Maps ArcGIS Pro License purchased via ESRI Nonprofit program Stetson Interns are developing navigation, trip planning/safest available route and story maps using FDOT and other GIS datafiles, safety information and on-ground findings Showcase at the Summit! Story maps highlight destinations, points of interest and amenities. Valuable promotion aids for residents and tourists. St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/

11 Locally-Resourceful Trail-Oriented Development Projects Tri-County Agritourism Corridor Partner with communities, farmers, markets Bike Florida Gullah Geechee Tour March 2017 County-by-county trail-based projects Promote unique cultural, historical, tourism and environmental assets SunRail Connection SunRail to DeBary accepts bicycles Planning tours from Orlando St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/

12 Branding & Signage Challenges Coast to Coast Trail received a DEO grant for branding and wayfinding We have applied with ECFRPC to DEO for Strategic Plan, Map and Resource Directory no news yet C2C Trail is aligned with SJR2C along most of its route in Brevard and ALL in Volusia Branding should be coordinated with shared signage and wayfinding Saves money Prevents Sign Pollution and confusion Enhances our global image as destination trail network But SJR2C is behind and unfunded Alliance Board member designed logo pro-bono for the Alliance and a related candidate logo for the Loop itself More work ahead Courtesy Karl Soderholm St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/

13 October 26 28, 2017 in DeLand Thursday: Stakeholder meeting Evening Reception SJR2C Summit and Trail Celebration Theme: SYNERGY Friday: Full Day program Evening Artisan Alley Saturday: Bike Fair Safety and mentoring sessions Spokes and Spooks Graveyard Ride and Costume Contest Partners FDOT Mobility Week OGT Greenways and Trails Month FDOT Safety River-to-Sea TPO ECFRPC and NEFRC Counties and Municipalities Interested? Please join us for a planning meeting Friday at 9:00 St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/

14 Connect with us through the Web History, Status, Projects, Events, News, Partners, Sponsors In the newsletter Contact forms, Summit Planning Forum Join the conversation, become a sponsor or a friend of the Facebook: SJR2C St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/

15 Help is Welcome! Share our Bold Vision for the Engage on our Website and Facebook Page Help plan and execute a successful Summit Be a SJR2C Alliance Supporter Be a Friend, Sponsor, Volunteer or Ambassador Tax Deductible Donations St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/

16 Contact Information Website Maggie Ardito (321) Facebook Herb Hiller (386) Logo courtesy Karl Soderholm ETM, Inc St Johns River-to-Sea Loop Alliance SJR2C.org 6/26/

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