THE TOP 100 KEYWORDS FOR A GASTROENTEROLGY

Transcription

1 THE TOP 100 KEYWORDS FOR A GASTROENTEROLGY PRACTICE

2 Introduction to Search Engine Optimization for Gastroenterology Search Engine Optimization, also known as SEO, is an online marketing technique that aims to increase a website s search engine visibility. Search engines like Google, Bing, and Yahoo use a series of algorithms to rank content on the web, and serve up search results to their users based on the calculations of these algorithms. Search Engine Optimization (SEO) is the process online marketers use to ensure your website s content scores highly with these algorithms. Before exploring keyword data for your practice specialty, it will be helpful to understand the logic behind how search engines build their algorithms. The mission of a search engine, like Google, is principally to deliver an answer to the searcher s query. In this vein, a search engine needs to understand the nature of the query, and then match it the most relevant pages on the Internet that answer that query. With this in mind, great medical practice websites have a deep understanding of what patients are asking online, and create website content to answer those queries. A search engine, in turn, will index a medical practice s website, look for specific keywords it can match to the searchers query, and rank the webpage accordingly. This is the simplest explanation of how organic search marketing works. The purpose of this document is to show you the top 100 keywords patients use when searching for information about gastroenterology. It is important to note that this list is by no means exhaustive. There are literally tens of thousands of search queries that we excluded from this list. When reading through these keywords, use them as a guidepost for the type of content you absolutely must include on your website. After creating content for these keywords, your practice can focus on additional search terms that are locale-focused or specific to your practice. How to Interpret the Keyword Data All of the data you will see in the following table is pulled from Google s Keyword Research tool, and is specific to Google alone. Here is an explanation of the three columns you will see in the table below: Keyword This is the exact query used by Google searchers Avg. Monthly Searches This is the average number of monthly searches in Google for the keyword. This is a sum of all searches in the United States. Competition This represents Google s assessment of how difficult it is to rank for the keyword, relative to competitive websites. It is graded on a scale of

3 Top 100 Keywords for Gastroenterology Keyword Avg. Monthly Searches Competition when to see a gastroenterologist 100 1K 0.07 whats a gastroenterologist 100 1K 0.04 what's gastroenterology 100 1K 0.08 what is the meaning of gastroenterology 100 1K 0.04 what is gastrology 100 1K 0.02 what is gastritis 10K 100K 0.06 what is a gi doctor 1K 10K 0.09 what is a gastrologist 100 1K 0.07 what is a gastroenterology doctor 100 1K 0.22 what is a gastroenterologist do 100 1K 0.06 what is a gastroenterologist 1K 10K 0.04 what does gastrointestinal mean 100 1K 0.01 what does gastric mean 100 1K 0.01 what do gastroenterologist do 100 1K 0.06 vascular surgery 10K 100K 0.17 ulcerative colitis 100K 1M 0.26 surgical gastroenterology 100 1K 0.17 stomach pain 100K 1M 0.19 specialists in gastroenterology 100 1K 0.21 sigmoidoscopy 10K 100K 0.06

4 pediatric gastrologist 100 1K 0.2 pediatric gastroenterologist 10K 100K 0.16 medical gastroenterology 100 1K 0.17 liver disease 100K 1M 0.33 irritable bowel syndrome treatment 10K 100K 0.4 irritable bowel syndrome 100K 1M 0.29 internal medicine gastroenterology 100 1K 0.08 inflammatory bowel disease 10K 100K 0.17 gi specialist 1K 10K 0.04 gi physician 100 1K 0.04 gi medicine 100 1K 0.02 gi gastroenterology 100 1K 0.07 gi doctor 10K 100K 0.1 gerd 100K 1M 0.11 gateway gastroenterology 100 1K 0.04 gastrology problems 100 1K 0.1 gastrology 1K 10K 0.03 gastrologist and gastroenterologist 100 1K 0.09 gastrologist 10K 100K 0.09 gastrological 100 1K 0.02 gastrointestinologist 100 1K 0.02 gastrointestinal specialist 1K 10K 0.06 gastrointestinal problems 1K 10K 0.12 gastrointestinal medicine 100 1K 0.26

5 gastrointestinal meaning 1K 10K 0.01 gastrointestinal endoscopy 1K 10K 0.03 gastrointestinal doctor 1K 10K 0.17 gastrointestinal disorders 1K 10K 0.1 gastrointestinal disease 10K 100K 0.11 gastrointestinal 10K 100K 0.02 gastroentrologist 1K 10K 0.05 gastroenterology what is it 100 1K 0.1 gastroenterology tests 1K 10K 0.19 gastroenterology symptoms 1K 10K 0.23 gastroenterology specialists 1K 10K 0.12 gastroenterology services 100 1K 0.12 gastroenterology procedures 1K 10K 0.16 gastroenterology physicians 100 1K 0.29 gastroenterology liver 100 1K 0.11 gastroenterology impact factor 1K 10K 0.03 gastroenterology doctors 1K 10K 0.25 gastroenterology diseases 1K 10K 0.13 gastroenterology clinic 1K 10K 0.14 gastroenterology and hepatology 1K 10K 0.05 gastroenterology & hepatology 100 1K 0.04 gastroenterology 100K 1M 0.09 gastroenterologist surgeon 1K 10K 0.14 gastroenterologist 100K 1M 0.1

6 gastroenteritis 100K 1M 0.02 gastroen 100 1K 0.06 gastro physician 100 1K 0.09 gastro meaning medical 100 1K 0 gastro meaning 1K 10K 0 gastro liver 100 1K 0.03 gastro endocrinologist 100 1K 0.09 gastro doctor 1K 10K 0.14 gallstones symptoms 10K 100K 0.14 gallstones 100K 1M 0.1 flexible sigmoidoscopy 10K 100K 0.08 female gastroenterologist 100 1K 0.22 enterologist doctor 100 1K 0.13 endoscopy procedure 10K 100K 0.1 digestive problems 10K 100K 0.14 digestive health 1K 10K 0.21 digestive doctor 100 1K 0.08 digestive diseases 1K 10K 0.04 digestive disease specialists 1K 10K 0.06 define gastrologist 100 1K 0.07 define gastro 100 1K 0.01 constipation 100K 1M 0.25 colorectal polyp 10K 100K 0.14 colorectal carcinoma 1K 10K 0.07

7 clinical gastroenterology and hepatology 1K 10K 0.02 centers for gastroenterology 100 1K 0.05 associated gastroenterologists 100 1K 0.02 american society of gastroenterology 100 1K 0.02 acid reflux 100K 1M 0.25 acid reflux diet 10K 100K 0.25 acid reflux treatment 10K 100K 0.3 gerd treatment 10K 100K 0.31

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