THANK YOU TO ALL OUR SPONSORS

Transcription

1

2 THANK YOU TO ALL OUR SPONSORS Special thanks to Matt Construction They re responsible for some of the most iconic projects in North America, like the Hollywood Bowl, LACMA, the Peterson Automotive Museum, and now they ve helped build Phil s Cookie Fondo. Keep an eye out for red jerseys of Matt Construction on course and make sure to thank them.

3 2018 PHIL S COOKIE FONDO BUILT BY MATT CONSTRUCTION Welcome cookie and bike lovers! This year we re bigger and better and more delicious, thanks to Chef s Cycle and No Kid Hungry! I m excited to share my favorite roads, views, foods, and people. We ve worked hard to make sure it s the best day you ve ever had on a bike, so please read through everything here, but most importantly, ride safe, follow the rules of the road, and go SLOW on the descents. I promise that you can have 99% of the fun with 80% of the speed on this course, and crashing will spoil the party! NEW FOR 2018! Friday Oct 26 Hillclimb World Championships! Come race, ride, or cheer! Saturday Oct 27 New two day Ride option, with Start/ Finish at the Sponsor Expo/Festival Sunday Oct 28 Silent auction of TWO Cannondale bikes for No Kid Hungry at Finish Festival

4 Weekend Schedule DAY 1 Cookie Fondo Kickoff & Day 1 Ride 9.00AM Agoura Rd. Agoura Hills, CA Our unofficial Saturday ride last year was so much fun, we decided to put a ring on it. Or a cookie. You know what we mean. Enjoy some of the great Malibu roads that we couldn t quite squeeze into the Sunday event. Sponsor Expo/ Rider Check-In 10:00AM 4:00PM Whether you ride Saturday or not, come pick up your packets to avoid the line on Sunday, have Phil sign your books, and meet the pros from 1-2pm. VeloFix Bike Builds & Sponsor Expo Traveling from out of town or need a tune-up before the big ride? Professional mechanics from VeloFix will be on-site to support you. Schedule 8:00AM Registration Opens / Rider Pick-Up 9:00AM Chocolate Chip Rolls 9:30AM Sugar Cookie Rolls 10:00AM Festival/Sponsor Expo Opens 11:00AM Lunch Service Begins 1:00PM Sponsor Presentations. Meet and the Pros Q&A, and Autograph/Book Signing Phil and the other pros will be going too fast for most of our guests to chat with them during the ride, so now s your chance! 4:00PM Meal Service Ends 4:30PM Festival/Sponsor Expo Closes 4:30PM Day 1 Event Conclusion

5 Weekend Schedule DAY 2 Event Day Commemorative Air Force Camarillo Airport 455 Aviation Dr. Camarillo, CA The Original Cookie Fondo We ve worked all year to bring a ton of fun activities and added value for riders, but the ride is the main reason you re here, and it won t disappoint. Suffer on Malibu s tough climbs, and recover with fun descents and breathtaking ocean views, fueled by CLIF products, fresh fruits and gourmet cookies. Get there early to beat the lines, and don t miss out on Illy coffee. LBS Hosted Aid Stations Don t miss the rest stops! Fully-stocked with cookies and First Endurance EFS drink mix, get to know some of your local bike shops and clubs, who jumped at the chance to show their fun side at Phil s Fondo. Special thanks to our local partners: Velo Pasadena, LACBC, Incycle, Don s Bikes, Big Orange & Rebelión Malibu. CLIF Bar + Illy Euro-style Coffee Stop CLIF Bar & Illy Coffee wanted to provide more than energy bars, so they re hosting a luxurious rest stop for you, right by the beach. Soak up some fresh air, put your feet up, have a snack, and enjoy an iced coffee from Illy. We know that folks like to skip rest stops sometimes, but DON T MISS THIS ONE! Schedule 7:00AM Registration Opens / Illy Coffee Service 7:30AM Double Fudge Rolls 8:00AM Chocolate Chip Rolls 8:30AM Sugar Cookie Rolls 9:00AM Mini Chip Rolls 11:00AM Finish Festival Opens 11:00AM Lunch Service Begins 4:00PM Last Call for Cannondale Silent Auction 5:00PM Lunch Service Ends 5:00PM Event Conclusion

6 Directions, Parking + Shuttles Event Directions to Agoura Hills (Saturday) Day 1 Ride & Sponsor Expo From US Exit Las Posas Rd. Head South on Las Posas Rd. Right on Pleasant Valley Rd. Right on Eubanks St. From PCH - Exit Las Posas Rd. Head North on Las Posas. Left on Pleasant Valley Rd. Right on Eubanks St. Event Parking Event parking is FREE at both our Sponsor Expo/Rider Check-In and Event Day! Follow event signage and parking staff upon arrival. Event Shuttle Service (Sunday Only) Shuttle Service will run from Hyatt Regency Westlake (Host Hotel) to CAF Hangar (Event Site) and back on event day. *Round trip shuttle pass available. RSVP Only. Visit to reserve. Shuttle Schedule to Start Service begins at 6:30AM and runs every 30 mins until 8:30AM Shuttle Schedule to Hotel Service begins at 12:00PM and runs every hour until 5:00PM

7 Signage + Rules Course Signage, Route Preparation & Ride Rules We ve made a great effort to provide routes with almost no left turns. You should be able to complete Phil s Cookie Fondo without crossing traffic (some exceptions), or putting a foot down except for cookies, but riders must still follow all rules of the road! No Exceptions. CHP, Sheriff & local agencies will be located at strategic intersections to support a smooth ride and help with traffic control, but roads are NOT closed. Share the road and be conscious of all communities you roll through. Helmets are required. Don t show up without one. While we ve hired the very best to mark the routes, it s still important to do the proper review of your selected ride. Here are a few tips and tricks: We ve hired the ProTour Routing & Signs teams to ensure routes are marked according to WorldTour standards. Every turn will have a set of (4) Course Arrows, here s the order: (1) Single Arrow placed approx yards ahead of turn (2) Double Arrow placed at your turn Download the GPX files and upload to your GPS enabled devices for accurate turn-by-turn directions. Study the Course Maps & Cue Cards available to you at Rider Check-In & Registration. (1) Single Straight Arrow placed after the turn to confirm Know where the climbs and Aid Stations are located along your route.

8 SATURDAY / DAY 1 SUNDAY / DAY 2 Sugar Cookie (Saturday) Stunt Road is one of the best climbs in the Santa Monica Mountain range--a little too far South for the main event at Phil s Fondo, but a perfect climax for the shorter option on Bonus Day, topping out at Saddle Peak--one of the highest points in the mountain range, and a breathtaking view of the ocean. Route Stats Distance: 38 miles / Elevation: +4,761ft Rest Stops: 2 / Difficulty Rating: 4.2/10 Chocolate Chip Cookie (Saturday) The longer route for Phil s Fondo Bonus Day goes over the peaceful Old Topanga Canyon into Fernwood. Take a break on the climb because it s steep, but tell your friends you just had to get that the photo of the beautiful view of LA. Enjoy a cookie and another amazing photo op at Saddle Peak before you descent Piuma back to the expo. Route Stats Distance: 52 / Elevation: +6,405 Climbs/Timed: 2/1 / Rest Stops: 3 Difficulty Rating: 6.5/10 Mini Chip The all new Mini Chip route gives families, recreational riders, and anyone that hates climbing the opportunity to enjoy the Cookie Fondo...minus all those pesky hills. Beat your friends to the finish festival while they re out sweating and suffering in the canyons. Route Stats Distance: 32.8 miles / Elevation: 718ft Climbs: 0 - No, thank you! / Rest Stops: 1 Difficulty Rating: 2.2/10 Sugar Cookie Ride The Sugar Cookie might seem short for a Fondo, but don t think it ll be easy. It starts up Potrero Road, where you ll pray around every turn that the climb will be over. Cruise along the top of Sycamore Canyon and the quiet horse farms of Hidden Valley, and then you ll face the short climb up Decker Canyon from Westlake. Survive that, and you ve earned a fun descent down Mulholland Highway to the Pacific. Take a break at the CLIF Bar rest stop by the beach, have an espresso, and cruise back with a flat run to the finish. Route Stats: Distance: 50.6 miles / Elevation: 3,250 ft Timed Climbs: 2 - (Potrero Grade & Westlake Blvd) / Rest Stops: 2 Difficulty Rating: 4.2/10

9 SUNDAY / DAY 2 SUNDAY / DAY 2 Chocolate Chip Ride The Chocolate Chip is our most popular ride. It s a serious route with serious altitude gain, not for beginners, but it is the ride that Phil does personally, and the one we recommend for the ambitious but sane bike riders, with a total of four climbs. Experience the best that Southern California has to offer, take a break at the Clif Bar rest stop by the beach and have an iced coffee from Illy, but try and make it back with time to enjoy the finish festival. Route Stats Distance: 87.5 miles / Elevation: +8,469 ft Climbs/Strava KOMs: 4/4 / Rest Stops: 3 Difficulty Rating: 6.7/10 Double Fudge Ride The Double Fudge is nearly crazy by all measurable standards. Just don t do it. It s silly. But if you must, this route will test your endurance, climbing legs, riding skills, and will power. Designed by Phil himself when he was in a particularly bad mood, survive this route and you ll have something to brag about, but feel free to downgrade if you signed up for it and the chocolate chip looks more appetizing. Even the descents are tricky on this route, so it s not recommended for inexperienced riders or flatlanders. Whatever you do, don t race past the CLIF Bar rest stop by the beach. Take a break, have an espresso, and cool down before you stuff your face at the finish festival. Route Stats Distance: miles / Elevation: +11,068 ft Climbs/Strava KOMs: 6/4 / Rest Stops: 4 Difficulty Rating: 8.9/10

10 Aid Stations & Route Support by VeloFix Cookie Fondo-Supported Aid Stations are placed approximately every 15-20mi, featuring various nutritional products and hydration options. We ll have a variety of hydration products and food including: New Nut Butter Filled CLIF Bar & Original CLIF Bars CLIF Shot Blocks & CLIF Shots Chocolate Chip Cookies (Vegan & Gluten Free Cookies Available) Locally Sourced Fruits Water & First Endurance EFS Hydration Mix Assorted Salty Snacks (Pretzels & Chips) *Featured Aid Station CLIF Bar & Illy Coffee Stop Ocean Views with Coffee & CLIF Bars! Put your feet up! It s the offseason. VELOFIX will be on course to support Fondo riders with mechanical issues/ failures. Velofix is for bike-emergencies - NOT to change your flat tires. Please bring your own tubes, Co2/Pumps, and standard tools needed to make basic repairs. Please refer to route maps. Courses will be clearly marked but we don t want anyone lost in case of vandals tampering with markers. Medical Teams & Cookie Fondo Support Line Emergency Medical Services will be on course to support basic medical needs. Multiple medical vehicles will be stationed along routes to provide riders with basic medical support. In case of emergency, call immediately. MOST IMPORTANTLY, BE CAREFUL AND RIDE SAFELY. Cookie Fondo Support Line: Immediate Medical Attention: Dial 911 Text/Call the Cookie Fondo Support Line to request support services such as Medical Teams/VeloFix Mechanical Support. Please save this number in your cell phones and contact us on event days with questions. Course-related response times can vary based on support staff locations and traffic conditions (Note from Phil: Cell service in the canyons is not guaranteed and varies based on service provider.) Bike Valet Sponsored by VeloFix Let the pros at VeloFix take care of your bike while you re getting registered. VeloFix Bike Valet is FREE and placed immediately at the entrance to the Cookie Fondo Festival. VeloFix Staff will be offering Bike Builds & Tune-Ups at Sponsor Expo/ Rider Check-In on Saturday. They ll also be offering post-ride breakdowns and clean-ups at VeloFix Bike Valet. Next time you need bike work, they ll come to your house and donate 10% to No Kid Hungry if you use PHILVAN18.

11 Supporting Chef s Cycle and No Kid Hungry Chefs Cycle is a fundraising endurance event featuring award-winning chefs and members of the culinary community. For the past three years, Chefs Cycle has engaged culinary talents who want to push their limits by completing a threeday, 300 mile ride to raise funds and awareness in support of No Kid Hungry. The spring 2017 ride took place May in Santa Rosa, CA with 250+ chefs riding to help raise $2M, which translates into 20 million meals for kids facing hunger. Using proven, practical solutions, No Kid Hungry is ending childhood hunger today by ensuring that kids start the day with a nutritious breakfast and families learn the skills they need to shop and cook on a budget, and our partnership means that your registration contributes to their great cause, and every dollar raised equals ten meals for hungry kids. Some of the most talented chefs in the country fly in on their own dime in to reward your generosity, so please don t forget to thank them. Cookie Fondo Chef Feature Travis Flood sports a Cookie Monster tattoo, has worked as private chef to some biggest names in Silicon Valley, and lately has been wowing customers at Pappas Artisinal in La Verne, California with his creative spin on SoCal favorites. Ted Cizma is the in-house chef at SpaceX. He ll be cooking in space with Elon pretty soon, but for now his delicious items will be subject to gravity. Brian Dunsmoor brings Georgia flavor to Hatchet Hall in Culver City, and now he s showing his talents in Malibu to a bunch of sweaty bike riders. Travis Strickland is the chef at Baltaire, one of the classiest joints in Brentwood. He usually cooks for celebrities but he s making an exception for us this weekend. Jared Simons handles the food at No Name in Los Angeles, where once a month he serves a vegan meal that has customers fighting for reservations. He ll be taking good care of our vegans at Phil s Fondo. Hugh Mangum is finally moving from New York to LA, so we re putting him to work immediately. His BBQ trucks draw long lines all over the world, but we ll keep it moving for you at the ride.

12 We strive to create a fun, adventurous, and challenging course. Even under controlled circumstances however, cycling itself comes with inherent dangers and unexpected occurrences. Whether you re riding the Mini Chip or the Double Fudge, we want you to be aware of some of the possible challenges you may encounter along the way. Have fun, but err on the side of the safety at all times, don t fly around the corners, and use your brakes on the downhills! Including but not limited to: 1. TRAFFIC 2. UNEVEN, ROUGH ROADS 3. ROCK SLIDES 4. WILDLIFE 5. POTHOLES 6. ROAD DEBRIS 7. GRAVEL 8. DECREASING RADIUS TURNS 9. DISMOUNTED/WALKING/ EXHAUSTED RIDERS 10. SURFERS ON PACIFIC COAST HIGHWAY OPENING THEIR DOORS, BRAH 11. PAPPARAZZI 12. CHOCOLATE CHIPS 13. ESPRESSO PUDDLES 14. CLIF NUT BUTTER MUDSLIDES Rental Bikes by Newbury Park Bike Shop Ride the Cannondale Carbon Synapse Disc at Phil s Cookie Fondo. NPBS of Southern California has offered up their fleet of bikes for our cookie lovers who don t like paying airline fees. For only $99 you can ride the newest Cannondale through the Santa Monica Mountains. Newbury Park Bike Shop will be on-site at Sponsor Expo/Early Rider Pick-Up to tune up and dial in your rental bike. Reserve your bike today at PhilsFondo.com

13 Phil s Fondo is meant to be fun--not a race. Make sure you stop for cookies and selfies, but if you want to test yourself and compete with your buddies, Strava is providing a KOM challenge. The top male/female winners (measured by total cumulative time over the marked KOM segments) will receive amazing gifts from Cookie Fondo Sponsors. Utilize your GPS-enabled devices to record your ride on event day. Once you complete your ride, upload your ride data to Strava so we can track your performance on timed climbs. Include your BIB# in your profile name for the day to more easily track results and reward winners. Phil s Fondo Strava Segments will automatically populate along your route. Prizes will be awarded to the fastest Male & Female Riders on each of these Strava Segments. SATURDAY Fernwood Climb Chocolate Chip Only SUNDAY Potrero Grade Climb All Routes Westlake Blvd Climb All Routes Encinal Canyon Climb Chocolate Chip / Double Fudge Routes Only Yerba Buena Climb Chocolate Chip / Double Fudge Routes Only A big ride requires a lot of preparation. You ve trained, you ve tuned your gears, but have you thought about your tire pressures? Your tires, and the air in them, are the only part of the bike that actually makes contact with the road, so a tire pressure adjustment can drastically affect the feeling you have on your bike for better or for worse. Founded in 1917 in Milan Italy, now based out of Indianapolis, SILCA has set the standard in the inflation category for over a century. Stop by the SILCA Inflation Station.

14 BY CASTELLI AVAILABLE AT PHILSCOOKIESHOP.COM

15