L.A. ENTERTAINMENT SUMMIT 2018

Transcription

1 L.A. ENTERTAINMENT SUMMIT 2018 Speaker: Ph.D. Mathias Giloth Managing Director GfK Entertainment GmbH GfK 2018 L.A. Entertainment Summit

2 Global Overview Physical Sell-Through Market Value YTD 2017/ / 2017 CW Euro 2017 Euro YoY Growth AT % -22.9% -12.6% -22.6% -11.8% -29.5% -16.7% -22.5% -41.4% -9.3% -25.6% -14% -20.3% % AU BE % CH % ES % FI % FR % DE IT % JP NL % NO % NZ SE % 2018/ 2017 MO Euro 2017 Euro YoY Growth BR % * Brazil YTD up to May Physical video market is continuing its downward trend throughout all territories. GfK 2018 L.A. Entertainment Summit 2018 Basis: Retailpanel 10 Value YTD CW /2018 Source: GfK Entertainment

3 Global* Overview Top 5 Products (DVD/Blu-ray) Based On Units UNITS Top YTD Top FY Star Wars Ep. 8 in 2018 half year with more sales than rank 5 in 2017 FY. In 2018 (Coco) as well as 2017 (Moana) one animation title reaches the top 5. Basis: Retailpanel 10 Units CW /CW Source: GfK Entertainment 2018 all SQUs GfK 2018 L.A. Entertainment Summit 2018 * Countries: DE, AT, FR, BE, NL, IT, CH, ES, SE, NO, JP, AU, NZ 3

4 Million Units Blu-ray share Overall market per country YTD 2018 (vs. YTD 2017) Germany France Japan Australia Italy Austria Sweden Spain Belgium Netherlands Switzerland New Zealand Norway BD % 36% % 23% 3 28% 39% 2 26% 33% 13% 47% DVD % 64% 79% 59% 84% 77% 69% % 74% 67% 87% 53% BD % YoY Change Mkt % Chg +1.7% % +1.4% +0.3% % % +0.8% % -14% -1-5% -16% -23% -2-28% -2-24% -16% -25% -23% -2 In all countries except New Zealand the share of Blu-Ray Units has increased. Netherland and Sweden with the highest percentage growth rate. GfK 2018 L.A. Entertainment Summit 2018 Basis: Retailpanel 10 Units CW /2018 Source: GfK Entertainment 2018 all SQUs 4

5 Thsd. Units Blu-ray 4K share 4K market per country YTD 2018 (vs. YTD 2017) Germany Australia France Japan Italy Spain Austria Sweden Switzerland Norway Netherlands New Zealand Finland Belgium 4K % 0.79% 1.35% 0.85% 0.93% 1.17% % 0.76% 0.88% 1.03% 0.74% % 0.54% 4K % YoY Change 4K ASP 2018 in 0.45% 0.84% % 0.78% 0.76% 0.44% % 0.76% % 0.66% 0.25% In all countries the share of 4K Units has increased. Australia and Italy with the highest percentage growth rate. GfK 2018 L.A. Entertainment Summit 2018 Basis: Retailpanel 10 Units CW /2018 Source: GfK Entertainment 2018 all SQUs 5

6 Physical Sell-Through Market Prices 2018 YTD in comparison to 2017 YTD Price in Country DVD YoY Change (%) Blu-ray YoY Change (%) Blu-ray 4K YoY Change (%) JP* 32,51-1,2 49,37-2,87% 66,53 21,2 CH* 15,53-6,33% 18,20-6,87% 30,87-3,2 NL 12,82 6,36% 15,67-8,47% 33,03 12,04% BE 12,81 2,8 14,51-4,16% 30,29 12,7 NO* 12,47-5,95% 13,42-0,47% 26,16 8,2 FR 12,12-0,56% 18,06 0,84% 29,66 8,56% AT 12,05 1,4 14,74-0,34% 29,25 0,9 DE 11,95-0,37% 14,13 0,7 29,44 2,6 ES 11,92 4,0 15,35 3,09% 23,48 9,33% AU* 11,03-7,44% 13,98-6,55% 19,21-2,14% IT 10,28-1,18% 14,38 3,85% 23,98 2,95% FI 9,26 7,98% 11,91 10,7 25,26-1,16% SE* 8,08 2,83% 11,27-2,24% 26,65-7,47% NZ* 7,17-4,05% 12,58 5,36% 20,83-12,37% Japan topping the list of DVD prices as well as Blu-ray prices. * Currency exchange rates might have an influence on non-euro regions. GfK 2018 L.A. Entertainment Summit 2018 Basis: Retailpanel 10 Value YTD CW /2017 Source: GfK Entertainment

7 Global Overview Digital Sell-Through Market Value YTD 2017/ / 2017 CW Euro 2017 Euro YoY Growth AU % 10, 12,67% -12,99 50, 5,88% 13,33% 19,7 21,94% 43,75% 5,3 39,39% BE 1,8 1,7 5,88% ES 5,4 4,9 10, FI 2,3 1,6 43,75% FR 25,5 22,5 13,33% DE 125, ,94% IT 8,5 7,1 19,7 JP 18,4 13,2 39,39% NL 4,8 3,2 50, NO 13,4 15,4-12,99% NZ 4,9 3,6 36,1 SE 9,9 9,4 5,3 UK 126,3 112,1 12,67% 25% 36,1 Digital video market is growing troughout all territories, except Norway. GfK 2018 L.A. Entertainment Summit 2018 Basis: Digitalpanel based on participants Value YTD CW /2018 Source: GfK Entertainment

8 Format Shares Physical/Digital Video % 27% 16% 18% 5 43% 56% 68% 7 73% 84% % 44% Units Value Units Value Units Value Units Value Germany Australia France Japan Digital Physical % 16% % 37% 5 65% 7 84% 8 88% 8 63% 48% 35% Units Value Units Value Units Value Units Value Italy Benelux Spain Nordics Digital Physical Basis physical data: Retailpanel Units/Value CW Basis digital data: DEG project digital video data CW (Please note: no full market represented!) GfK 2018 L.A. Entertainment Summit

9 Format Shares Physical/Digital Video Germany Australia France Japan 23% 3% 16% 7% Total Units: 29,4 2 28% 17% 5% 1 9% 1 Total Units: 14,6 46% 4% 8% 8% 7% Total Units: 8, % 8% Total Units: 6,6 3% 26% 17% 17% 3% 3% 9% Total Value: 259,5 33% 33% 5% 4% 8% 1 15% Total Value: 125,3 54% 8%3%3% 4% Total Value: 99,6 5 29% 9% 5% 1 Total Value: 17% 66,6 56% Physical market is still dominating. Australia with high DVD shares, in Japan the share of Blu-Ray is remarkable. On the digital side, VOD is more popular than EST, especially in Japan. The new high-resolution 4K format is still in a niche role. Basis physical data: Retailpanel Units/Value CW Basis digital data: DEG project digital video data CW (Please note: no full market represented!) GfK 2018 L.A. Entertainment Summit

10 Format Shares Physical/Digital Video Italy Benelux Spain Nordics 9% 7% 8% Total Units: 3,1 49% 2 4% 6%3% 26% 3% 4% Total Units: 0,6 5 13% 7% 13% Total Units: 1,6 3 29% 38% 1 19% Total Units: 2,8 15% 1 3% 4% 4%3% 7% Total Value: 31, % 3% 4% 5 Total Value: 6,3 33% 4% 7% 6%4% Total Value: 15,8 33% 44% 2 4% 6% 3% Total Value: 23,1 2 26% 2 DVD is playing a major role in Italy and Benelux. In the Nordics Blu-Ray has high shares in units as well as value. Again, the new high-resolution 4K format is playing a minor role. Basis physical data: Retailpanel Units/Value CW Basis digital data: DEG project digital video data CW (Please note: no full market represented!) GfK 2018 L.A. Entertainment Summit

11 International* Top 5 titles (in thsd. Units) Theatrical products physical vs digital 1, Physical Digital 1, Thor: Ragnarok as the most successful title in digital and ranked 2 nd in physical. Kingsman: The Golden Circle strong in digital, but only ranked 13 th in physical. Basis physical data: Retailpanel extrapolated Units/Value CW Basis digital data: DEG project digital video data CW (Please note: no full market represented!) * Countries included: BE, DE, ES, FI, FR, IT, NL, NO, SE, AU, NZ, JP GfK 2018 L.A. Entertainment Summit

12 International* Top 5 titles (in thsd. Units) TV products physical vs digital Physical Digital Game of Thrones 7 th series dominates the TV segment in both physical and digital. Outlander Season 3 the only non-got product in physical Top 5. Basis physical data: Retailpanel extrapolated Units/Value CW Basis digital data: DEG project digital video data CW (Please note: no full market represented!) * Countries included: BE, DE, ES, FI, FR, IT, NL, NO, SE, AU, NZ, JP GfK 2018 L.A. Entertainment Summit

13 International* Top 3 titles combined (physical+digital) Physical/Digital and country share AU NZ JP FR DE IT ES BLX Nordics TOTAL 2,688 th.units Physical 7 Digital 29% 9% 4% 1 3% % 4% TOTAL 1,651 th.units Physical 48% Digital % 5% 9% 4% 23% 35% 4% 5% 5% TOTAL 1,228 th.units Physical 48% Digital 5 1 8% 4% 5% 9% 7% 17% 23% 4% 7% For Star Wars more than two third of the total units are sold physically. Germany with the highest share, physical as well as digital. Basis physical data: Retailpanel extrapolated Units/Value CW Basis digital data: DEG project digital video data CW (Please note: no full market represented!) * Countries included: BE, DE, ES, FI, FR, IT, NL, NO, SE, AU, NZ, JP GfK 2018 L.A. Entertainment Summit

14 Country Specific Insights GfK 2018 L.A. Entertainment Summit

15 Long-term development of the German Home Video Market SVoD EST / TVoD Blu-ray DVD VHS +3% 1,836 1,825 1,747 1,686 1,612 1,659 1,666 1,703 1,685 1,723 1,772 1,591 1,574 1, , , , ,265 1, ,637 1, ,589 1,512 1,503 1,408 1,321 1,191 1,142 1, m units / transactions (w/o SVoD) GfK 2018 L.A. Entertainment Summit

16 German Video Market Physical/Digital Consumers Home Video (22,7 Persons); January-December 2017 (2016); Persons in % EST / TVoD 6,5 (6,2) 8% (7%) 4% (5%) 1 (7%) 38% (44%) 9% (9%) 8% (8%) 23% (2) Physical Buyers 12,4 (14,6) SVoD Subscribers 10,5 (9,5) Home Video (excl. Physical rental); Time Period: January-December 2017 (2016); Persons in % GfK 2018 L.A. Entertainment Summit

17 German Video Market Target Groups according to age, 2015 vs 2017 Total up to 29 years years years years years 70+ years Physical 65 Digital individual purchase 19 Streaming Basis in billion 2,4 1,6 1,8 9,3 9,8 2,5 1,5 1,7 1,6 1,7 1,0 1,1 1,0 1,1 Source: GfK Media*Scope, Book, Music, Video, Games, Cinema; Time Period: January-December 2017; Spendings in billion and % GfK 2018 L.A. Entertainment Summit

18 German Video Market SVOD market Subscribers in Persons # Movies/TV-Episodes watched (per month) 5,96 7,02 4,8 13,5 1,60 3,10 5,2 21,7 0,58 4,3 12,7 0,21 Dec 2017 Dec ,1 11,8 Source: GfK Media*Scope, SVoD; Time Period: January-December 2017; Persons in % GfK 2018 L.A. Entertainment Summit

19 Country Specific Insights GfK 2018 L.A. Entertainment Summit

20 Video: back to growth (+6,) in 2017 thanks to SVOD Value estimation per Entertainment category, including all digital sales (billion euros) , , +6, +0,8% GfK 2018 L.A. Entertainment Summit

21 Value estimation per Entertainment category, including all digital sales (billion euros) , , +0,8% , Video: back to growth (+6,) in 2017 thanks to SVOD GfK 2018 L.A. Entertainment Summit

22 SVOD and TVOD/EST approaches 47% of whole video value Digital contents weight estimation in value 33% 4 55% 48% 33% 33% 6 39% 66% 48% 68% 53% 47% 25% 38% % 1 14% 17% 2 24% GfK 2018 L.A. Entertainment Summit

23 Forecast: SVOD value leader in 2019 (vs DVD+BRD) 1,400,000 1,200,000 Value (000 ) 1,000, , , , , , , , , , , , % -13% 354, , ,000-4% -4% 135, , ,000-3% -3% 150,000-3% -4% 155,000-85, ,000-4 % 83,000 +4% 80,000 +7% -3% 75,000 +3% 167,236 73, , , , % 200, , , % 249, % 131, Total % % % ,3% DVD BRD VoD EST SVoD GfK 2018 L.A. Entertainment Summit

24 Thank you very much GfK 2018 L.A. Entertainment Summit