YACHTS INTERNATIONAL

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1 PRINT DIGITAL WEB Media Kit EVENTS CUSTOM PUBLISHING PHOTO COURTESY OF JEFF BROWN - SUPERYACHT MEDIA From the printed page to digital platforms; YACHTS INTERNATIONAL inspires the dream of luxury yachting.

PLEASURE MEETS PASSION magazine brings the pleasure and passion of worldwide luxury yachting home to American yachtsmen interested in purchasing the next yacht of their dreams.

2 PLEASURE MEETS PASSION magazine brings the pleasure and passion of worldwide luxury yachting home to American yachtsmen interested in purchasing the next yacht of their dreams. Our insider's view of the world s most luxurious yachts, the shipyards that build them, the designers that beautify them, the destinations they visit and the lavish living they offer, fuels the desires of our affluent, dedicated readers. With extensive influence in the United States and in other key yacht markets, utilizes its superior network of boat shows, marinas, newsstands and luxury events to engage its passionate readers in the exclusive circles where they live, play and travel. PHOTO COURTESY OF MARC PARIS

3 Print MONTHLY Circulation: 42,000 The go-to magazine for passionate yachtsmen interested in luxury yachts, 60 feet up to megayacht status. Stunning photography and intelligent editorial offer a captivating insider s view of the world s most exciting and exclusive yachts. Featured articles on outstanding new builds, designers or exotic destinations romance the reader through the eloquence of the printed pages or the flexibility of our digital delivery. Private Yacht Vacations ANNUAL Circulation: 25,000 This superb pictorial showcase of the most popular charter yachts available worldwide includes details on amenities and fabulous cruising destinations. This expertly written guide touts the pleasures and benefits of the charter yacht vacation experience. It is available in both a sleek printed publication and a convenient digital edition hosted on Specialty Publications BOAT SHOW GUIDES....CIRCULATION: per show Expertly written and designed by to help the reader navigate the top U.S. boat shows, our guides take an insider s look at the best new models, launches, brokerage, gear and equipment plus provides an exciting city guide to explore the local après-show highlights and nightlife. NEW BOAT BUYERS GUIDE...ANNUAL CIRCULATION: 50,000 print plus 130,000 digital Annual must have research guide to the best in new boat production 30 and larger. Trusted reviews and information from the editors of four major marine publications.

Tablet and Web Tablet, laptop, desktop or smartphone, our

online digital edition is both interactive and conveniently

com The online hub of Yacht International s digital

4 Tablet and Web Tablet, laptop, desktop or smartphone, our digital content delivery is the easy and convenient way to read Yachts International. Yachts Magazine Digital Our bi-monthly with the newest online digital edition is both interactive and conveniently delivered to your inbox. yachtsmagazine.com The online hub of Yacht International s digital platforms offers insider access to our digital online edition, Private Yacht Vacations, Voyager and Captains Log e-newsletters.

Social Media has a rapidly growing following of passionate yacht enthusiasts on Facebook and Twitter.

Captains Log MONTHLY CIRCULATION: 11,629 Targets captains and industry professionals with original content focused on new technology, gear and events for yacht professionals. facebook.

5 Social Media has a rapidly growing following of passionate yacht enthusiasts on Facebook and Twitter. These channels allow us to connect to a wide range of active yacht owners as well as top industry professionals and captains. and Social Media utilizes targeted e-newsletters and digital delivery to reach out to tech-savvy yacht enthusiasts while expanding our network, influence and content delivery to a combined audience of 34, 277. Captains Log MONTHLY CIRCULATION: 11,629 Targets captains and industry professionals with original content focused on new technology, gear and events for yacht professionals. facebook.com/sailmag Voyager MONTHLY CIRCULATION: 12,061 Delivers the latest news pertinent to yacht owners by the editors of. Includes new launches, designs and cruising destinations. Yachts Magazine's Total Audience Reach: 102, SOCIAL MEDIA 2,746 TOTAL 1,664 FACEBOOK 1,082 TWITTER WEB 24,057 TOTAL YACHTSMAGAZINE.COM facebook.com/yachtspavilion PRINT 41,823 TOTAL 34,277 TOTAL YACHTS INTERNATIONAL MAGAZINE 12,061 VOYAGER 11,629 CAPTAINS LOG 10,587 YACHTS DIGITAL SUBSCRIBERS As of July 2012

YACHT APOGEE Demographics Custom Publishing By INTERNATIONAL YACHT COLLECTION PRIVATE YACHT VACATIONS 2012 A selection of private yachts and destinations for charter Our readers are highly affluent,

Male 92% Female 8% College and Post Graduate 83% Median age range 55-64 Median Household Income $427,885 Median Net Worth $7,272,730 WHO READS YACHTS INTERNATIONAL?

$private aircraft 45% Own their own private aircraft or fractional share 22% Use private aircraft charter service 27% Source: AIM Corporate Research Services-Yachts International Audience Study, 2012$

6 YACHT APOGEE Demographics Custom Publishing By INTERNATIONAL YACHT COLLECTION PRIVATE YACHT VACATIONS 2012 A selection of private yachts and destinations for charter Our readers are highly affluent, educated, luxury oriented and passionate yacht owners dedicated to reading Yachts International magazine every issue. Male 92% Female 8% College and Post Graduate 83% Median age range Median Household Income $427,885 Median Net Worth $7,272,730 WHO READS YACHTS INTERNATIONAL? Yacht/boat owner 66% Yachting professional (BUILDER, BROKER, CAPTAIN) 29% Read six out of six issues 83% Plan to buy a boat 70% Plan to buy motoryacht 59% Visited an advertisers website 64% Saved the magazine for future reference 52% DIGITAL REACH Read digital edition of 25% Visit website 21% READERS LIFESTYLE Own a home 91% Own a residence on the water 53% Own two or more residences 66% Fly private aircraft 45% Own their own private aircraft or fractional share 22% Use private aircraft charter service 27% Source: AIM Corporate Research Services-Yachts International Audience Study, 2012 and Editorial Development Research Study, Sept/Oct 2011 (N: 102) Independent survey Yacht and Brokerage Show in Miami Professional Utilize our experts to create an in-house magazine that elevates your brand image and strengthens your position in the marketplace. Unique Define your special niche and control your brand message for effective communication with current and potential customers. R.O.I. Invest for additional return on your marketing dollars with excellent opportunities to raise revenue and offset costs with advertising and sponsor partners.

Targeted Sponsor Opportunities The most sought

world s most attended luxury yacht shows in Fort

This upscale, VIP yacht owners oasis attends to

bar and private meeting areas creating the perfect

industry professionals at the Fort Lauderdale

The Captains Den offers a private area in a

7 Targeted Sponsor Opportunities The most sought after, members-only, hospitality lounge at the world s most attended luxury yacht shows in Fort Lauderdale, Miami and Palm Beach. This upscale, VIP yacht owners oasis attends to its members with chef prepared lunches, cocktail bar and private meeting areas creating the perfect platform for luxury sponsors seeking to target the highly affluent yacht owner. A welcome respite for the yacht captains and top industry professionals at the Fort Lauderdale International Boat Show. The Captains Den offers a private area in a relaxed setting to meet and greet with key influencers in yachting delivering a unique sponsor opportunity to this significant target market.

8 Get the Scoop on San Francisco And the AmericA s cup Stairway Haven new designs And work in progress 100 arbour HIsland 180 Ft. newcastle ToP to The Future is Now ThE ExCEPTional new YaChTs at ThE ToP first look at 164 ft. Isa Papi du Papi a special look inside cannes + Monaco the other boat Blohm + voss PallaDium nder USun Boat Shows The F l o r i da s n e w b e l l e TEndErs To ThE stars steal a glance at the NeW yachts March/April 2012 The NeweST ANd GreATeST July/August 2012 Fort LaUderdaLe September/October 2012 November/December 2012 Boat Show miami and palm beach preview Monaco Belle CRN Darlings Danama Powerboat racing What does the future hold? the Pros of Pod Power Around the Globe AboArd delta s LaureL The 145 ft. Cat Hemisphere ChArter-Ability An ode to Lady Joy PLUS Baja, Mexico Fish, golf, sea lions and yachts, oh My Vol. 16 No. 3 Vol. 16 No. 4 Vol. 16 No. 5 PLUS A BeTTer YAchT does NOT AlwAYS mean A BIGGer YAchT 20 knots under sail! PLUS FrEnCh PolYnEsia s society islands WhErE WildErnEss meets CivilizaTion Power trip Pershing vs. MAngustA Azimut ShowS range FroM Flybridge to MegAyAcht A Splendid Surprise 230' Rossinavi numptia Vol. 16 No. 1 From an Experienced Yachting Couple ComEs DiamonDs are Forever INSIde OA S New 120-FOOT FlAGShIp Ocean Alexander The Great shipyard profile SunSeeker S full Spectrum stylish Under sail VitterS SAriSSA ColUmbUsyaChts prima right on the first try horizon ep69 A mini megayacht Charter into history regina in turkey W H AT O U R R E A D E R S A R E S AY I N G "My compliments to our great magazine printed on quality paper" "Your magazine is great and I look forward to every issue" "LOVE the magazine!" "Thank you for " SOURCE: READERS FEEDBACK, YACHTS INTERNATIONAL AUDIENCE STUDY, 2012 AIM CORPORATE RESEARCH SERVICES

Yachts International is the leading publication in the world of luxury yachting

2018 media kit Yachts International is the leading publication in the world of luxury yachting PRINT YACHTS INTERNATIONAL TOTAL READERSHIP: 25,000 U.S.-based Yachts International is the leading publication