A COMPANY LIKE NO OTHER IN A SECTOR LIKE NO OTHER
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1 A COMPANY LIKE NO OTHER IN A SECTOR LIKE NO OTHER Kepler Cheuvreux Autumn Conference 12 September 2018 JEAN-PAUL AGON Chairman & Chief Executive Officer 12 September
2 KEY INDICATORS SALES 26 BILLION #1 BEAUTY PLAYER WORLDWIDE OPERATING MARGIN 1 18% NET PROFIT BILLION NET CASH FLOW EARNINGS PER SHARE 3 4 BILLION 6.65 MARKET CAPITALIZATION 117 BILLION 4 12 September As a % of sales. 2 Net profit excluding non-recurring items, attributable to owners of the company. 3 Diluted earnings per share based on net profit excluding non-recurring items, attributable to owners of the company. 4 Based on 29 August 2018 closing price of 209.1
3 A STRONG FIRST HALF CONSOLIDATED GROUP SALES ~+5 % +6.6 %* 130bps gross margin improvement 10bps SG&A reduction OPERATING MARGIN 19.2 % +30 bps 4.08 EARNINGS** PER SHARE Sustained Research & Innovation investment Additional Brand-building investments +5.3 % % AT CONSTANT CURRENCIES BEAUTY MARKET ESTIMATES 12 September *Like-for-like sales growth **Diluted earnings per share based on net profit excluding non recurring items, after non-controlling interests
4 LOOKING TO H2 WITH CONFIDENCE FY 2018 CONFIDENCE IN OUR ABILITY TO: OUTPERFORM ONCE AGAIN THE BEAUTY MARKET IN 2018 ACHIEVE SIGNIFICANT LIKE-FOR-LIKE SALES GROWTH DELIVER AN INCREASE IN PROFITABILITY 12 September
5 L ORÉAL A C O M P A N Y LIKE NO OTHER I N A S E C T O R LIKE NO OTHER 12 September
6 THE BEAUTY MARKET IS PERMANENTLY EXPANDING BEAUTY: +4% AVERAGE ANNUAL GROWTH* 5.0% > +5%** 3.0% September * L Oréal BMS estimates - excluding soaps, toothpastes and razors. Net manufacturing price (sell-in) **Provisional estimate of growth at constant exchange rate.
7 THE BEAUTY MARKET IS PERMANENTLY EXPANDING A VITAL HUMAN BEHAVIOUR, STARTED WITH HUMANITY 12 September
8 THE BEAUTY MARKET IS PERMANENTLY EXPANDING BEAUTY IS A PERMANENT QUEST 12 September
9 THE BEAUTY MARKET IS ONLY PARTIALLY EXPLOITED BEAUTY CONSUMPTION PER CAPITA INDEX* 100 < 35 < 20 < 10 NORTH AMERICA WESTERN EUROPE JAPAN EASTERN EUROPE LATIN AMERICA ASIA MIDDLE-EAST AFRICA 12 September *L Oréal 2017 BMS estimates - excluding soaps, toothpastes and razors. Net manufacturing price (sell-in) at constant exchange rate.
10 THE BEAUTY MARKET IS ONLY PARTIALLY EXPLOITED AWAKENING OF MAKEUP IN CHINA* MAKEUP WEIGHT IN THE CHINESE MARKET: 11 % VS MAKEUP WEIGHT IN THE US MARKET: 26 % MAKEUP CONSUMPTION PER CAPITA IN THE US: ALMOST 20 TIMES THAT OF CHINA 12 September *L Oréal 2017 BMS estimates - excluding soaps, toothpastes and razors. Net manufacturing price (sell-in) at constant exchange rate.
11 THE BEAUTY MARKET IS ONLY PARTIALLY EXPLOITED THE NUMBER OF SENIORS WILL ALMOST DOUBLE URBANIZATION CREATES NEW NEEDS AND NEW DESIRES MEN: STILL THE BEGINNING SENIORS 1 bn* by 2030 URBAN POPULATION 5 bn* by 2030 MEN S MARKET < 10%** of the beauty market 12 September *Source : Euromonitor **L Oréal 2017 BMS estimates - excluding soaps, toothpastes and razors. Net manufacturing price (sell-in) at constant exchange rate.
12 THE BEAUTY MARKET IS ONLY PARTIALLY EXPLOITED RISE OF THE MIDDLE & UPPER CLASSES +2.4 Bn MIDDLE & UPPER CLASSES (NUMBER OF PEOPLE) 5.6 UPPER MIDDLE + UPPER CLASSES SPENDING BY 2030 x1.5 WESTERN EUROPE NORTH AMERICA 3.2 x2 x3 LATIN AMERICA AFRICA MIDDLE-EAST ASIA September Source: World Data Lab for L Oréal
13 THE BEAUTY MARKET IS PREMIUMIZING MORE THAN A FUNCTIONAL NEED, BEAUTY IS AN ASPIRATION 12 September
14 THE BEAUTY MARKET IS PREMIUMIZING HIGHEST PROPENSITY TO TRADE UP 20 L ORÉAL, CHAMPION OF BEAUTY WITH A PREMIUM 10 BEAUTY 16 8 HOUSEHOLD CLEANING SUPPLIES TRADE DOWN* TRADE UP* 12 September *% of people who traded up/down - Source: McKinsey Global Consumer Sentiment Survey, 2016
15 DIGITAL & BEAUTY: A PERFECT MATCH THE ERA OF SOCIAL BEAUTY ENHANCES THE IMPORTANCE OF SELF-CARE 12 September
16 L ORÉAL A COMPANY LIKE NO OTHER 12 September
17 12 September ONLY BEAUTY
18 ALL ABOUT BEAUTY 7 DISTRIBUTION CHANNELS HAIR SALONS MASS RETAIL DEPARTMENT STORES PHARMACIES DRUGSTORES PERFUMERIES MEDISPAS BRANDED RETAIL TRAVEL RETAIL E-COMMERCE 5 BEAUTY CATEGORIES ALL PRICE SEGMENTS ALL REGIONS ALL PSYCHOGRAPHICS HAIRCARE HAIR COLOR SKINCARE FRAGRANCES MAKEUP 12 September
19 3 STRONG FUNDAMENTALS RANDS PEOPLE RESEARCH POWER OF OUR BRANDS PRIORITY TO RESEARCH 83,000 BEAUTY EXPERTS 12 September
20 ADAPTING IN REAL TIME SEIZE WHAT STARTS AND SCALE IT MAKEUP BOOM ASPIRATION FOR HEALTH & WELL-BEING NEW NATURALS PERSONALIZATION 12 September
21 ADAPTING IN REAL TIME 15 % TO 20 % NEW PRODUCTS / YEAR 12 September
22 UNRIVALLED FLOTILLA OF ICONIC BRANDS PROFESSIONAL PRODUCTS CONSUMER PRODUCTS L ORÉAL LUXE ACTIVE COSMETICS 12 September
23 ACQUISITIONS TO CAPTURE NEW BEAUTY DESIRES DIGITAL PROFESSIONAL BEAUTY ORGANIC & NATURALS K-BEAUTY * MASS MEDICAL ** * LUXURY 12 September *Long term license **Agreement to acquire
24 L ORÉAL: DIGITAL IS A BOOSTER BOOSTING CONSUMER ENGAGEMENT 1 BILLION VISITS ON OUR WEBSITES 300 MILLION SOCIAL FOLLOWERS 4 BRANDS IN THE EMV TOP 10 3 BRANDS IN L2 DIGITAL IQ TOP 5 USA / CHINA 12 September
25 L ORÉAL: DIGITAL IS A BOOSTER BOOSTING BRANDS UALITY THE BIG GET BIGGER BRANDS PRODUCTS DOUBLE-DIGIT LFL GROWTH SUPERIOR QUALITY WINS HERO PRODUCTS WIN STRONG BRANDS WIN IN A WORLD OF RATINGS, REVIEWS AND ALGORITHMS 12 September
26 L ORÉAL: DIGITAL IS A BOOSTER BOOSTING THE BEAUTY EXPERIENCE PERSONALIZATION AR & AI VOICE 3D VIRTUAL TRY-ONS 1-1 CONSULTATIONS LIVE STREAMINGS CONVERSATIONAL COMMERCE 12 September
27 L ORÉAL: DIGITAL IS A BOOSTER BOOSTING MEDIA EFFICIENCY PRECISION ADVERTISING 42% OF MEDIA IS DIGITAL* ROI OBSESSION DIGITAL COCKPIT 12 September *H1-2018
28 L ORÉAL: DIGITAL IS A BOOSTER E-COMMERCE ACCELERATION +36% H1-2018* 9.5% OF SALES LEADING O+O 12 September *Like-for-like sales growth. Sales achieved on our brands own websites and estimated sales achieved by our brands corresponding to sales through retailers websites (non-audited data)
29 L ORÉAL: A FULLY DIGITIZED COMPANY DIGITAL AT THE CORE PARTNERING WITH THE BEST TECH TEAMS & START UP HUBS 20K UPSKILLED IN REAL TIME + 2K EXPERTS & DATA SCIENTISTS 12 September
30 L ORÉAL THE FIRST BEAUTY TECH COMPANY 12 September
31 UNIQUE CULTURE & ORGANIZATION A LEADER WITH THE SPIRIT OF A CHALLENGER A LARGE COMPANY WITH THE SPIRIT OF A START-UP 12 September
32 UNIQUE CULTURE & ORGANIZATION UNIQUE ORGANIZATION STRATEGICALLY CONCENTRATED OPERATIONALLY DECENTRALIZED ORIGINAL APPROACH SHORT-TERM PRAGMATISM LONG-TERM VISION 12 September
33 VALUE-CREATING, ROBUST BUSINESS MODEL 1 FOCUS ON GROWTH TOPLINE GROWTH FOCUS + 2 OPERATIONAL DISCIPLINE 12 September
34 VALUE-CREATING, ROBUST BUSINESS MODEL BALANCED PROFITABILITY 2017 OPERATING MARGIN BY REGION* (AS A % OF SALES) 2017 OPERATING MARGIN BY DIVISION* (AS A % OF SALES) 22.9% 19.2% 20.3% 20.8% 20.0% 20.0% 21.9% 22.6% WESTERN EUROPE NORTH AMERICA NEW MARKETS PROFESSIONAL PRODUCTS CONSUMER PRODUCTS L ORÉAL LUXE ACTIVE COSMETICS 12 September *Before central group expenses, fundamental research expenses, stock options and free grant of shares and miscellaneous items
35 VALUE-CREATING, ROBUST BUSINESS MODEL SUSTAINED PROFIT INCREASE* NET PROFIT SINCE 1987 IN MILLION EUROS X23 IN 30 YEARS 3, September *Net operating profit, excl. non-recurring items attributable to owners of the company, with Synthélabo consolidated fully up to 1998; net profit excl. non-recurring items attributable to owners of the company, with Sanofi-Synthélabo equity consolidated from 1999 to 2004; net profit excl. non-recurring items attributable to owners of the company including Sanofi dividend from 2004; IFRS since 2005
36 VALUE-CREATING, ROBUST BUSINESS MODEL OPERATING MARGIN 14.9% 15.3% 15.6% 16.1% 16.6% 15.5% 14.8% 15.7% 16.2% 16.5% 17.0% 18.0% 17.6% 17.4% 17.3% 14.0% 12.9% 11.7% 12.1% IFRS September
37 VALUE-CREATING, ROBUST BUSINESS MODEL A DYNAMIC DIVIDEND POLICY DIVIDEND PER SHARE SINCE 1987 IN EUROS LOYALTY BONUS: +10% DIVIDEND INCREASE FOR SHAREHOLDERS WHO HAVE CONTINUOUSLY HELD SHARES IN REGISTERED FORM FOR AT LEAST TWO YEARS +7.6 % VS * September *Approved at the annual general meeting on 17 April 2018
38 VALUE-CREATING, ROBUST BUSINESS MODEL PAYOUT RATIO AS A % OF NET PROFIT 53.4 % 43.9% 44.9% 50.6% 50.2% 48.7% 46.3% 46.8% 51.1% 31.6% 29.1% 30.2% 33.6% 35.7% 36.0% 36.6% 36.8% 38.5% 39.6% 41.1% 41.3% September
39 SOCIAL & ENVIRONMENTAL RESPONSIBILITY OUTSTANDING PERFORMANCE IN NON-FINANCIAL FIELDS 2017 RESULTS 76% OF NEW PRODUCTS HAVE AN IMPROVED ENVIRONMENTAL OR SOCIAL PROFILE DECOUPLE OUR ENVIRONMENTAL IMPACT FROM OUR GROWTH -73% REDUCTION IN CO 2 EMISSIONS FROM PLANTS AND DISTRIBUTION CENTRES SINCE % PRODUCTION INCREASE 53,500 PEOPLE FROM UNDERPRIVILEGED COMMUNITIES WERE PROVIDED WITH ACCESS TO WORK 12 September
40 SOCIAL & ENVIRONMENTAL RESPONSIBILITY OUR PERFORMANCE IS RECOGNIZED 9 TH YEAR ONE OF THE MOST ETHICAL COMPANIES IN THE WORLD #1 NEWSWEEK GREEN RANKING 2017 L ORÉAL IS #1 OUT OF 3,000 COMPANIES FOR GENDER EQUALITY #1 PERSONAL & HOUSEHOLD GOODS CATEGORY #2 GLOBAL COMPANIES FOR ALL INDUSTRIES COMBINED 12 September
41 L ORÉAL A COMPANY LIKE NO OTHER IN A SECTOR LIKE NO OTHER THE BEST IS YET TO COME 12 September
42 Kepler Cheuvreux Autumn Conference Q&A «Ce document ne constitue pas une offre de vente ou la sollicitation d une offre d achat de titres L Oréal. Si vous souhaitez obtenir des informations plus complètes concernant L Oréal, nous vous invitons à vous reporter aux documents publics déposés en France auprès de l Autorité des Marchés Financiers (également disponibles en version anglaise sur notre site Internet document peut contenir certaines déclarations de nature prévisionnelle. Bien que la Société estime que ces déclarations reposent sur des hypothèses raisonnables à la date de publication du présent communiqué, elles sont par nature soumises à des risques et incertitudes pouvant donner lieu à un écart entre les chiffres réels et ceux indiqués ou induits dans ces déclarations.» "This document does not constitute an offer to sell, or a solicitation of an offer to buy, L Oréal shares. If you wish to obtain more comprehensive information about L Oréal, please refer to the public documents registered in France with the Autorité des Marchés Financiers (which are also available in English on our Internet site: document may contain some forward-looking statements. Although the Company considers that these statements are based on reasonable hypotheses at the date of publication of this release, they are by their nature subject to risks and uncertainties which could cause actual results to differ materially from those indicated or projected in these statements." 12 September
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