Satisfaction with the quality of the sporting experience survey (SQSE 4) Results for Volleyball: Trends July 2012

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Elisabeth Price
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1 Satisfaction with the quality of the sporting experience survey (SQSE 4) Results for Volleyball: Trends July 2012 Creating sporting opportunities in every community

2 Overall satisfaction score, 2009 to 2012 % 100 Volleyball All sports Across all sports satisfaction has increased from 80.0 in 2009 to 80.6 in Overall satisfaction in Volleyball has increased from 77.2 in 2009 to 78.9 in General participant satisfaction in Volleyball has increased from 77.0 in 2009 to 79.0 in Club member satisfaction in Volleyball has fallen from 78.3 in 2009 to 78.0 in 2012 Talent pool satisfaction in Volleyball has increased from 80.6 in 2010 to 80.8 in 2012 Overall General Participants Club Members Talent Pool Base: Overall 550; General Participants 198; Club Members 310; Talent Pool 42

3 Derived importance (low to high) The key drivers that have an impact on overall satisfaction, The next chart maps the scores for each domain for stated and derived importance mapped against each other. This highlights which domains should be a strategic priority with each of the domains falling into one of four quadrants. The domains within the charts are coloured and numbered. Please refer to the key below when using the charts. Hidden Opportunities Those that are high on derived but low on stated importance are the hidden opportunities which could potentially have a large effect of overall satisfaction Those with low importance on both measures (stated and derived importance) can be seen as least important for driving action as they only have a small impact on overall satisfaction Lower Opportunities Stated importance (low to high) Key Drivers There is likely be overlap between stated and derived importance factors these are the ones which should be prioritised - as they will potentially have the greatest impact on overall satisfaction Those that are high on stated importance and low on derived importance are the hygiene factors those which must be maintained, but will not necessarily impact on overall satisfaction Minimum Requirements 1. Performance 2. Exertion & fitness 3. Release & diversion 4. Social aspects 5. People & staff 6. Ease of participation 7. Facilities 8. Coaching 9. Officials 10. Value for money

Derived importance (low to high) The key drivers that have an impact on overall satisfaction comparing 2012 to 2009 4 Hidden Opportunities Key Drivers This chart shows which domains have the greatest

4 Derived importance (low to high) The key drivers that have an impact on overall satisfaction comparing 2012 to Hidden Opportunities Key Drivers This chart shows which domains have the greatest impact on overall satisfaction in your sport. The chart shows the change in impact between 2009 and The square point represents the position in Lower Opportunities Minimum Requirements The domains which have the greatest impact on overall satisfaction are shown in the top right quadrant of the chart. Stated importance (Low to high) 1. Performance 2. Exertion & fitness 3. Release & diversion 4. Social aspects 5. People & staff Base: Ease of participation 7. Facilities 8. Coaching 9. Officials 10. Value for money

5 Satisfaction and importance by domain, Scores shown are satisfaction and importance out of 10 for the domains at an overall level Satisfaction Importance Performance Exertion & fitness Release & diversion Social aspects People & staff Ease of participating Facilities & playing environment Coaching Officials Value for money Questions on importance not asked in 2010 Base: Overall 550

6 Greatest changes in satisfaction, Are changes in satisfaction reflecting your interventions? Performance Satisfaction has increased from 7.3 to 7.7, this is the domain with the biggest increase in satisfaction. This domain has a high impact on overall satisfaction. The impact of the domain on overall satisfaction is higher than in Exertion & fitness Satisfaction has increased from 7.6 to 8.0. This domain has a medium impact on overall satisfaction. The impact of the domain on overall satisfaction is lower than in Value for money Satisfaction has increased from 7.3 to 7.7. This domain has a medium impact on overall satisfaction. The impact of the domain on overall satisfaction is the same as in 2009.

7 Top three domains for increasing satisfaction The key domains and questions to focus on to increase overall satisfaction : 7 That I performed at a standard that I expected of myself Performance The opportunities I had to compete at a level that suited my abilities The feeling that I was participating at the right standard for me The commitment and punctuality of other people within my sport Ease of participating Being able to take part in my sport without being interrupted or disturbed by members of the public Being able to take part in my sport at places that were not overcrowded The safety of the places where I took part in my sport Facilities and playing environment The quality of the surfaces where I took part in my sport The quality of the equipment available to me at the place where I usually took part in my sport

8 Domains having a greater impact on satisfaction than in previous years The three domains that now have a greater impact on overall satisfaction than in 2009* That I performed at a standard that I expected of myself 8 Performance The opportunities I had to compete at a level that suited my abilities The feeling that I was participating at the right standard for me The opportunities to receive coaching from an instructor or coach Coaching The technical competence of the coach/coaches An increased enjoyment in participating in my sport from having received coaching The knowledge and application of the rules demonstrated by qualified officials Officials The level of respect the officials received from participants when I competed in my sport The availability of qualified officials when I competed in my sport *The impact of these domains on overall satisfaction is greater than in 2009, however, please note these may not be the domains with the greatest impact on overall satisfaction. Slide 7 highlights the three domains which have the greatest impact on overall satisfaction.

9 Drivers of satisfaction club members Hidden Opportunities Key Drivers Greatest changes in satisfaction ( ) Social aspects Satisfaction has fallen from 8.8 to 8.5, this is the domain with the biggest decrease in satisfaction. This domain has a medium impact on overall satisfaction. The impact of the domain on overall satisfaction is lower than in Officials Satisfaction has increased from 7.2 to 7.4. This domain has a medium impact on overall satisfaction. The impact of the domain on overall satisfaction is the same as in Release & diversion Satisfaction has fallen from 8.5 to 8.4. This domain has a medium impact on overall satisfaction. The impact of the domain on overall satisfaction is lower than in Lower Opportunities Performance Minimum Requirements The key domains which have the greatest impact on satisfaction among club members The opportunities I had to compete at a level that suited my abilities The feeling that I was participating at the right standard for me The opportunities I had to learn, practice and develop skills in my sport See slide 3 for chart key Social aspects The opportunities the sport gave me to feel part of a wider group or team The opportunities for me to socialise through my sport That I could participate in my sport with people who respect the rules and spirit of the sport The buzz/sense of exhilaration I got from doing my sport Release and diversion Feeling better about myself having taken part in my sport The opportunities the sport gave me to relieve stress, unwind and get away from my everyday routine Base: 310 Engagement level data has only been included where there is sufficient sample

10 Previous and future intended participation 10 Overall satisfaction by previous participation and future intended participation in Volleyball Overall Satisfaction Score Participation has: Decreased over LAST 12 months 25% 41% Stayed the same over LAST 12 months 32% 61% Increased over LAST 12 months 43% 73% Intend to participate: Less over NEXT 12 months 11% 45% Same over NEXT 12 months 43% 62% More over NEXT 12 months 46% 64% Base: 550

11 Volleyball specific questions 11

12 Volleyball- Disciplines 12 Q. Thinking about Volleyball, please state which disciplines you participate in: Main Discipline % Indoors 88% 67 Grass 59% 16 Beach 54% 17 Base: Discipline overall (550), Main discipline (550)

13 Volleyball- Membership 13 Q. Are you a member of a Volleyball England affiliated Volleyball club? Yes No Don't know General Participants 3 All 3 12 Club Members Talent Pool Base: Overall (550), General Participants (198); Club Members (310); Talent Pool (42)

14 Volleyball Q. Which of the following forms of Volleyball do you play? 14 General Participants Indoor 85% All Beach Outdoor 52% 56% Indoor 86% Sitting 14% Don't know 3% Beach 53% Club Members Indoor 96% Outdoor 58% Beach 63% Sitting 14% Talent Pool Indoor 90% Outdoor Sitting 11% 75% Don't know 3% Beach 64% Don't know 1% Outdoor 33% Sitting Don't know 0% 10% Base: Overall (550); General Participants (198); Club Members (310); Talent Pool (42)

15 Volleyball Q. Which of the following forms of Volleyball do you play the most? 15 General Participants Indoor 66% All Beach Outdoor 11% 18% Indoor 69% Sitting 1% Beach 10% Don't know 5% Club Members Indoor 86% Outdoor 16% Beach 5% Sitting 1% Talent Pool Indoor 79% Outdoor Sitting 5% 2% Don't know 4% Beach 12% Don't know 2% Outdoor Sitting Don't know 0% 0% 10% Base: Overall (550); General Participants (198); Club Members (310); Talent Pool (42)

16 Volleyball 16 Q. Have you heard of Volleyball England s Go Spike campaign? Yes No General Participants All Club Members Talent Pool Base: Overall (550), General Participants (198); Club Members (310); Talent Pool (42)

17 From the mouths of participants A selection of open response comments: 17 A bit disappointed with coaching - the coach has not had training and often stays on the side without criticising/commenting on the play (Female club member, age 25) I wish they offered competitions for amateurs as well, that would get more people into it. (Female participant, age 29) The quality of sports halls and cost of hire is seriously hampering development. Also, volleyball needs to be introduced to more schools as an alternative to mainstream sports such as football (Male club member, age 54) As a club member I think VE are doing a fantastic job with the limited resources at there disposal. I love the new VE website and this just shows the drive and determination to improve the sport and make it more accessible to all (Male club member, age 28) I would like Volleyball England to go out to the field of play and have a sense of what's happening on court and to chat to players. People tend to be more open to express themselves when they feel there is someone paying attention to what they do (Male club member, age 33) There is not enough campaigns to promote the elderly or veteran players to have comps. (Male participant, age 54)

18 Do you need more? 18 A full set of detailed data (including verbatim responses) is available in Excel format via your Sport England Relationship Manager Full methodological information can be found on the research section of the Sport England website In total 550 people (aged 14 and over) from Volleyball took part in the survey between February and May 2012; 198 general participants, 310 affiliated club members and 42 talent pool members. All satisfaction and importance scores exclude people who have said don t know for the specific question Creating sporting opportunities in every community

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