USGA TM Club Premium 1. * Available through an annual subscription.

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1 The goal of the USGA and Golf Genius Software is to deliver on a promise of less work, more fun, more revenue in tournament management software less work for the golf professional, more fun for the golfer and more revenue for the club or golf facility. USGA Tournament Management (TM), powered by Golf Genius Software and included with GHIN services at no additional cost, is a modern, cloud based software service that delivers on the less work part of the promise: to significantly and measurably improve the efficiency and productivity of golf operations at a golf club or public facility. USGA USGA TM Club Premium*, an optional upgrade to TM, delivers on the more fun, more revenue promise by providing advanced functionality squarely aimed at enhancing the golf experience for members and players, and providing the tools to capture additional revenue by offering a differentiated golf outings package that warrants a premium price. There are six core features of USGA TM Club Premium that enable the benefits of more fun for golfers and more revenue for golf clubs and facilities. More fun happens with live scoring, live TV leaderboards, enhanced event websites, integration of these websites into member website systems, powerful tools for event registrations and payment, and superb support for golf trips. More revenue happens with premium pricing for golf outings -- made possible by live scoring, live TV leaderboards, event websites with unlimited capacity for sponsor content, and event registration and payment processing. Each of these features is described in more detail below. * Available through an annual subscription. USGA TM Club Premium 1

2 Live Scoring Players, golf staff and volunteers use the USGA TM Club Premium mobile app to enter hole-by-hole scores on the course and immediately view live tournament results on their mobile devices. Live results are also immediately displayed on large TV displays in the clubhouse and/or golf shop, and on the member or event website. Use live scoring for club events, league rounds, and outings to create a whole new level of excitement for players and their online fans, and far less work for the golf staff in quickly determining accurate final results. USGA TM Club Premium mobile apps are available for iphone and Android devices, and a separate app for the ipad is available that takes advantage of the larger display. Live TV leaderboards are versatile and valuable for any golf occasion. In addition to live scoring and updates, you can display pre and post-round event information, sponsor content, club or facility content, tee sheets, on-course action photos and more. If you are taking advantage of multiple tournament formats for your event, the display will scroll through all the results for each format. Displays are fully customizable, with options to show club logos, banners and sponsor branding. You can add a background or watermark to the display pages, and fully control page order, scroll rate, etc. USGA TM Club Premium 2

3 Sponsor Content The Golf Genius app used for live scoring can be customized to include sponsor logos, branding and messaging, calls to action for donations, and more. These branded phone apps allow golfers to enter scores and view the live leaderboard as they play. Nonprofit and sponsor content can be displayed between some or all 18 holes as players enter their scores or check live results. Live TV leaderboards draw participants together to view live action and results on large TV displays in the clubhouse. Sponsor logos, branding and messages can be displayed according to specific preferences, and unlimited content pages can be interspersed with the live results pages. Because Golf Genius publishes a wide range of traditional printed materials in a highly customized fashion, sponsors can have logos and messaging displayed on any printed materials including tee sheets, scorecards, cart signs, locker tags, bag labels, and more. Golf Genius makes it simple to have your own custom event website -- perfect for including sponsor-specific branding and messaging content as well as photography, results and more. This site is available before, during and after an event and is viewable forever, providing your organization with the perfect platform to stay in front of important guests and donors. USGA TM Club Premium 3

4 Full Integration with Club Systems USGA TM Club Premium integrates seamlessly with several of the most popular club website systems, such as Clubessential, ForeTees/Flexscape, Jonas and MembersFirst. These system level integrations (including single sign on) mean that the custom websites you create with USGA TM CLUB PREMIUM for events are linked to menu options on your club website. Integration with your club site means that members can easily find the websites for the events in which they are interested. In practice, the custom sites and the USGA TM Club Premium functions become an extension of your club s own site. With some of our partners, site integration also takes advantage of what s known as single sign on. When your members sign on to your club site, they don t need to sign in to the event websites themselves. In this scenario, the USGA TM Club Premium - created sites also automatically know the member when they enter an event website. Member roster information can also be passed back and forth. USGA TM Club Premium 4

5 Custom Event Websites USGA TM Club Premium includes a website builder that enables the golf staff to deploy customized websites for each club event, golf league or outing. Whereas TM Club offers a simple website where you can edit the welcome page and include some basic pages, USGA TM Club Premium lets you create as many web pages of any type as you want, and offers complete control over the look, feel and content of the sites you design. To help you with the website creation process, USGA TM Club Premium comes with an extensive gallery of pages that you can customize and include on your websites. Event information, format rules, pairings and tee times, results and statistics pages, photos of the groups, the event winners, action photos out on the course, a message board these are just examples of the pages you can include in your event website. You can even post videos on your sites. Members love access to the rich and varied content, and your golf shop will receive far fewer phone calls given that so much information is available online. Note that USGA TM Club Premium websites can be custom designed for individual corporate or charity golf outings. This offers a great opportunity to include a broad variety of sponsor content - branding, messages, donor recognition, etc. This custom approach has real online sizzle and is a powerful way for your club or course to sell more outings and command premium pricing. USGA TM Club Premium 5

6 Event Registration Open registration for events, outings, and leagues is a useful and time-saving feature. With open registration, the golf shop allows participants to self-register on the web by filling out a registration form. USGA TM Club Premium enables open registrations in order to eliminate the time-consuming manual steps required to build a specific event roster. This feature eliminates the burden of sign-ups over the phone (a big benefit for golf shop productivity and member convenience), ends needless paperwork, and reduces human error USGA TM Club Premium provides a simple tool to create customized forms. You use these forms for specific events to collect desired registration information about members, guests and league players. The form has unlimited fields so you can collect all the information you would like for a given event. In addition to obvious fields like a guest s home course, GHIN number and tee preference, you can add fields where members can indicate shirt size for the guest favor, spouse names, dinner entrée preference, etc. You can also set registration start and end times, keep a waiting list for an event, and constrain registrations to an eligible group such as women for a ladies club championship, age 55 years and up for seniors day, etc. The forms are designed to be accessed from a custom designed event or league website, which can stand alone or be linked from your club website. The registration form can also be embedded in other sites, such as a charity sponsor website that is organizing a golf outing at your course. In the club setting, members, guests and league players often register for events by using an event registration tool provided as part of the club member website, or via a specialized event registration system such as ForeTees. When using one of these approaches, you can export your event roster to a spreadsheet and then easily and quickly upload that spreadsheet to USGA TM Club Premium. Alternatively, by using the USGA TM Club Premium open registration system directly, the league or event roster is populated every time a player registers online (no spreadsheets or manual entries required). One registration form can involve multiple players, as in a member/guest event. In this instance, USGA TM Club Premium automatically assigns team numbers to each group so that pairings can be easily created. USGA TM Club Premium 6

7 For some types of events, there are additional participant fees you need to collect. Collecting fees can be a frustrating and tedious task. With USGA TM Club Premium payment processing, you have the capability to securely collect credit card information from registrants, or issue online invoices. Use USGA TM Club Premium to activate your Payment Center feature, and you are ready to collect event payments and invoice participants for miscellaneous fees using your online form. USGA TM Club Premium is integrated with Stripe, a leading global online payment processing company, which is trusted, secure and headache-free. Payments flow directly to your bank account on a daily basis. USGA TM Club Premium 7

8 Comprehensive Support for Organizing and Managing Golf Trips USGA TM Club Premium 8

9 Club professionals are frequently asked by their members to organize and lead a golf trip, or, alternatively, members will ask the golf professional for help in assisting a member-led trip. Using USGA TM Club Premium, you can support golf trippers in a way that will greatly exceed their expectations. Trip management functions include all logistical and contact information, our mathematical algorithm that instantly produces perfect pairings and insures all the players play with one another, an array of engaging competitive formats (e.g., multi-round Stablefords, multi-day Ryder Cup, best ball of partners games, daily skins, etc.), and fast calculation of daily results for all formats. Live scoring using the mobile app is also a fun option for golf trippers. Included in the USGA TM Club Premium trip management feature set is a simple way to create a professional looking, personalized trip website for the golf travelers. This private site is great for viewing trip logistics, daily pairings, tee times, group and action photos, statistics, results, and more. The trip website is enormously popular with golf trippers because it lives on forever serving as a digital memory book. The trip accountant is a very useful feature that the trip captain uses to capture shared expenses and quickly perform a who owes how much to whom report at trip s end. Trip accountant saves hours of manual accounting and is fully transparent to all. These trip management features, only available as part of USGA TM Club Premium, have been used successfully by more than 15,000 trip leaders to manage their golf trips Summary: USGA TM Club Premium 9

10 USGA TM Club Premium delivers significant benefits above and beyond the basic USGA Tournament Management. Whereas the basic product is focused on improved productivity for golf professionals and providing superb printed materials, USGA TM Club Premium adds significant functionality focused on improving the member/player experience and increasing revenue from golf outings. Improving the member experience is a win/win proposition for the player and the golf professional. Not only are players enjoying a better golf experience, they make far fewer calls to the golf shop because all of the information they need is available online. With USGA TM Club Premium, golfers have more fun and the professional staff faces less work. Enhanced outing revenue is also a win/win for the hosting facility and the outing client. Charities are able to generate more revenue because they have more value to offer their sponsors: custom sponsor content on the mobile apps between score entry pages, sponsor content on the TV leaderboard, and sponsor content on the event website. As a result, outing sponsors are willing to pay a higher price for use of your golf facility. Moreover, with USGA TM Club Premium, you have the means to acquire more outings, capture more revenue from those outings and provide a superior and more memorable guest experience for all participants. The USGA and Golf Genius Software truly provide a win/win opportunity for golf clubs and facilities, their members and guests, and their outing clients. USGA TM Club Premium 10

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