TICKET SELLER. NEW from the Ohio Lottery! Play The Lucky One every 4 minutes between KENO drawings.

Transcription

1 TICKET SELLER The Official Magazine for Ohio Lottery Retailers Vol. 2 No. 87 January 2018 NEW from the Ohio Lottery! Play The Lucky One every 4 minutes between KENO drawings. Play Choose The any combination Lucky of 3 bet types One for each every drawing. 4 minutes Pick a Number between 1-36 Odd or Even Keno Low (1-18) or High drawings. (19-36) Sales begin Sales January

2 TICKET SELLER January 2018 Contents 3! The Lucky One is coming. Get ready for the Ohio Lottery s new monitor game. The easy play-and-win style of The Lucky One is sure to be an exciting addition for fans of Keno. 4! Spotlight: Extreme Millions. The Ohio Lottery s newest $30 instant game is scheduled to reach retailers Jan. 10. Check out some of the game s fun features. 6,7! Fiscal Year in Review. Get the fiscal year highlights, including Lottery game performance and plans for the remainder of Fiscal Year ! Big Instant Ticket Winners. Check out where some of the biggest instant ticket prizes have been sold across the state for the month of October. 14! New KENO Million Dollar Club members. Check out the gasoline-c store and convenience store retailers that have earned a spot in Fiscal Year. A message from the Director Happy New Year! On behalf of everyone here at the Ohio Lottery, we wish 2018 to be a good year for you, your employees and families. We hope you enjoyed the holidays and included a few days to relax, allowing you to begin the year energized and refreshed. Now is the perfect time to focus on our shared goals and determine what we can do to make your business a great destination for customers. Your Ohio Lottery representative and regional sales office staff are here to support your business. As a tip for the New Year, we encourage you to meet with your sales representative to review your past year s sales and find out how you rank within your community and business segment. If you ve joined the Retailer Incentive Program, see what s working well and what modifications can be made to help you reap the benefits of the incentive program. We re excited to bring The Lucky One, a brand-new monitor game to complement Keno, to customers starting Jan. 21. We think your customers will love The Lucky One s variety and ease of play. Check out page 3 to familiarize yourself with the terminal screen, tickets and other supporting information before the game goes live later this month.... All efforts are made to ensure the accuracy of the information provided. However, the Ohio Lottery makes no warranties or representations as to the accuracy of the information supplied herein. Winning numbers and jackpot amounts can only be verified through our gaming system, accessible at any Ohio Lottery office. The Ohio Lottery is an Equal Opportunity Employer and Service Provider Dennis Berg, Director Patrick McDonald, Commission Chair Contributors Marie Kilbane Seckers, Editor Molly Fanta Sandra Neal 24/7 Problem Gamblers Helpline: Please Play Responsibly Extreme Millions, the Ohio Lottery s newest $30 instant game, comes with this month s instant ticket delivery. There are more than $220 million in prizes from $100 to $10,000 and two million-dollar level prize tiers. Check out the details on page 4. Take a few minutes to learn about all the new games coming. When your customers ask for help, you ll be able to give them what they need and provide additional advice. Turn to page 4-5 to learn more. We ve dedicated some space to our annual fiscal year in review. Take a look at the activities and trends that shaped Fiscal Year and get a sneak peek at what s on the horizon as we enter the second half of Fiscal Year Congratulations on a job well done. Let s keep the spirit of the New Year alive, encouraging good work, responsible gaming, community and fun. When we work together to serve our communities, we re all winners. Sincerely, Dennis Berg, Director The Ohio Lottery 2 Ticket Seller January 2018

3 The Lucky One: New monitor game scheduled to launch Jan. 21 Would you like to introduce customers to a simple game that complements Keno? Check out The Lucky One coming Jan. 21. You only need one number to win. Drawings take place every 4 minutes between Keno drawings. The Lucky One Customers can place a wager between $1 and $50. Wager choices are $1, $2, $5, $10, $20, $25, $30 or $50. How to Play and Bet Types Customers have up to 3 ways to play. Each ticket can have 1 to 3 plays, choosing from the following bet types: Lucky Number, Odd/Even and Low/High. Any bet type chosen must be for the same wager amount. Lucky Number: Choose one Lucky Number between 1 and 36 or use auto pick and let the terminal choose your number. A $1 winning wager pays $24. Odd/Even: Choose the Lucky One number drawn to be odd or even. Select odd for a chance to win if the Lucky One number drawn is odd; select even for a chance to win if the Lucky One number drawn is even. A $1 winning wager pays $1.50. Choose your favorite way to play -- 1, 2 or all 3 ways. Low/High: Choose the Lucky One number drawn to be low or high. Select low to wager that the Lucky One number drawn will be from 1 to 18. Select high to wager that the Lucky One number drawn will be from 19 to 36. A $1 winning wager pays $1.50. Drawings The Ohio Lottery will pick one Lucky One number each drawing. The Lucky One includes a multi-draw feature, allowing customers to place wagers for up to 20 drawings at a time. Point-of-sale delivery Look for a poster to reach your store in early January. January 2018 Ticket Seller 3

4 Instant Ticket Updates Deliveries Jan. 10, 2018 Luck of the Irish ($1), #430 Big $100 Explosion ($2), #431 Jackpot Party ($5), #432 Extreme Millions ($30), #433 Closings Jan. 8-18, 2018 Triple Winning 7s ($5), #332 $300,000 Jackpot ($5), #336 Cash X10 ($2), #375 Give Me 5 ($1), #381 Last Date to Redeem Jan. 9, 2018 Maximum Fortune ($10), #251 $50 a Day for Life ($1), #305 $1,000 a Week for Life ($2), #306 Green & Gold ($5), #312 Special Edition Cashword ($5), #363 Jan. 20, 2018 Cash Explosion 30th Anniversary ($2), #379 Feb. 13, 2018 Monopoly Millionaires Club ($5), #317 $500,000 Money Club ($10), #333 $20,000 Jackpot ($2), #335 Triple Tripler ($1), #373 Monopoly Millionaires Club ($1), #380 TPD TPD TPD TPD TPD TPD TPD TPD = Top Prize Drawing. Learn more about it at Please note that all on-sale dates are tentative. These game releases are current as of Dec. 31, and are subject to change. On Sale Jan. 10, 2018 The Ohio Lottery s newest $30 game: Extreme Millions We ve got another super-charged game full of prizes that players will love. Extreme Millions ($30), #433 Top prize: $10 million (there are 3 prizes) Odds: 1 in 7.3 million Top prize: $1 million (there are 47 prizes) Odds: 1 in 769,135 UPC Code: Percentage Payout: 81% Overall odds of winning: 1 in 2.87 Players can vie for a variety of prizes, including 50 top prizes of either $1 million or $10 million. The $10-million top prize is an annuity, paid as $400,000 a year for 25 years before taxes ($5 million cash option). The $1-million annuity prize is paid as $40,000 a year for 25 years ($500,000 cash option) before taxes. There are other great prizes as well, including $220 million in prizes from $100 to $10,000. Extreme Millions offers more than $500 million in total prizes. On sale Jan. 14, 2018 $1 In Between Top prize: $1,000 Odds: 1 in 4.31 Payout: 64% Play style: In between card match. $1 Rock'n 777's progressive Top prize: $1,500 starting jackpot Odds: 1 in 4.53 Payout: 80% Play style: Spin line match. $2 Bullseye Bucks Top prize: $20,000 Odds: 1 in 4.83 Payout: 63% Play style: Number match. $2 Lucky Bet Top prize: $20,000 Odds: 1 in 3.99 Payout: 65.5% Play style: Number remaining. $3 Black Cherry Bingo Top prize: $5,500 Odds: 1 in 4.35 Payout: 63% Play style: Bingo-style match. 4 Ticket Seller January 2018 Ending Jan. 14, 2018 $1 Santa s Snowball $2 Stocking Stuffer $2 Snowflake Melt $3 Jingle Bell Bucks

5 Instant Ticket Features for January Luck of the Irish Jan. 10, 2018 ($1), #430 Top prize: $5,000 Overall odds: 1 in 4.92 Percentage Payout: 61.5% Number of tickets per lot: 200 Number of tickets printed: 10 million Actual size: 2.5 x 4.0 UPC Code: Special Features: It s time for Luck of the Irish, which returns this year with more than $5 million in total prizes. It s a tripler game too.... Check em out coming your way soon Please note that all on-sale dates are tentative. These game releases are current as of Dec. 31, and are subject to change. Big $100 Explosion Jan. 10, 2018 ($2), #431 Top prize: $20,000 Overall odds: 1 in 4.70 Percentage Payout: 65% Number of tickets per lot: 100 Number of tickets printed: 7.0 million Actual size: 4.0 x 4.0 UPC Code: Special Features: Big $100 Explosion offers more than $8 million in total prizes. One great feature -- it s loaded with $100 prizes.... Jackpot Party Jan. 10, 2018 ($5), #432 Top prize: $150,000 Overall odds: 1 in 3.97 Percentage Payout: 69% Number of tickets per lot: 50 Number of tickets printed: 7.0 million Actual size: 6.0 x 4.0 UPC Code: Special Features: Get in on Jackpot Party, the Ohio Lottery s brand-new instant game. The popular racino game takes the form of an Ohio Lottery instant game, offering more than $20 million in total cash prizes. Make sure you try the game on the back too. Check it out!... Extreme Millions Jan. 10, 2018 ($30), #433 Top prize: $10 million Overall odds: 1 in 2.87 Percentage Payout: 81% Number of tickets per lot: 25 Number of tickets printed: 22 million Actual size: 11 x 4.0 UPC Code: Special Features: Extreme Millions includes a $10-million annuity prize paid as $400,000 a year for 25 years before taxes and a $1-million annuity prize paid as $40,000 a year for 25 years before taxes. Extreme Millions joins the elite lineup of $30 instant games, offering more than $500 million in total prizes. January 2018 Ticket Seller 5

6 Fiscal Year : A year in review Retailers had a strong showing in Fiscal Year, earning $185.7 million in commissions and bonuses from the selling of traditional Lottery games. Sales were the second highest in Ohio Lottery history. Sales reached $ billion, with $ billion or 51% of sales derived from instant games and another $ billion or 49% from draw games. Without the record Powerball jackpot of the previous year and its special one-time boost, overall sales of traditional Lottery games were down 1.9% or $57.7 million from the previous year. Lottery industry trends: The Ohio Lottery was not alone. All U.S. lotteries felt the impact in the year following the world record Powerball jackpot. Overall, industry sales were down 1%, with 44 of 45 U.S. lotteries seeing a decline in draw game sales, according to LaFleur s Magazine. In Fiscal Year, Ohio ranked 6th in draw game sales, 11th in instant game sales and 10th in total traditional game sales among U.S. lotteries. Here is a review of how traditional Lottery games fared this past year. Numbers Games Daily draw games make up the singlelargest draw game category, generating sales of $578.7 million in Fiscal Year. Pick 3 continues to be the heavyweight of the Numbers games, and is the second largest draw game after Keno. This year, Pick 3 sales were $339.6 million, down 3.4 million or 1.0% from the previous year. Pick 5, the youngest of the Numbers games, secured sales of $38.1 million, up $1.7 million or 4.6% from the previous year. The year marked Pick 5 s best performance since the game started in Pick 3, Pick 4 and Pick 5 customers won more than $283.0 million in prizes during the year. In-State Lotto & Raffle Games Rolling Cash 5 led the category of in-state lotto games, with sales of $55.5 million. Sales for the little lotto game were down $4.8 million or 8.0% from the prior year. Ohio Lottery players took home 98 Rolling Cash 5 jackpot prizes. A $694,002 6 Ticket Seller January 2018 jackpot, the game s highest of the year, was hit on April 17,. That jackpot was split by three lucky ticket holders who purchased their winning tickets at Johnstown Market in Johnstown; Rivals Sports Grille in Middleburg Heights; and Zip Thru Beverage in North Ridgeville. All used auto pick to choose their winning numbers. Classic Lotto s jackpot grew to $11 million before it was hit in the Aug 10, 2016 drawing. The winning, manual pick ticket was sold at White Oak Deli & Convenience in Cincinnati. Since that time, the jackpot has been steadily growing. An additional 504 lucky ticket holders matched 5-of-6 numbers, each claiming $1,500 during the fiscal year. Classic Lotto sales with KICKER were $30.9 million, down 13.2% or $4.7 million compared to the prior year. KICKER produced six, $100,000 top prize winners this past year, sold at retailers located in Willard, Columbus, Maumee and Union City, as well as two separate topprize wins in Kettering. On its own, KICKER generated approximately $3.7 million in sales. The Ohio Lottery decided to test the raffle market by offering Ohio 50/50, a split the pot -style game. The promotional game debuted Aug. 29, 2016 and offered 24 jackpot prizes until the game was closed Feb. 11,. In total, players won $2.7 million playing Ohio 50/50 during the fiscal year. It was the Ohio Lottery s first raffle game since the last New Year s Raffle closed Jan. 2, Raffle-style games may be brought back from time to time, based on customer demand and potential play. Multi-State Games The Mega Millions and Powerball jackpots offered in Fiscal Year could not compare to the $1.058 billion world-record Powerball jackpot the previous year. Even still, there were a number of opportunities for customers to enjoy substantial jackpots. Mega Millions had nine jackpot runs, with the $540 million advertised jackpot drawn July 8, 2016 the fiscal year s highest. While no Ohio Lottery players hit the jackpot prize this past year, 9 secured the 5-of-5 prize of $1 million or more. Powerball had eight jackpot runs, reaching a high of $478 million for the July 30, 2016 drawing. Over the course of the year, three Ohio Lottery Powerball ticket holders won the $1-million (5-of-5) prize. Lucky for Life, which began Nov. 15, 2015, has started to catch on, with retailers growing sales 41.1% to $19.9 million, up $5.8 million from last year. Ohioans took home two winners of the $1,000-a-day-for-life top prize during the year. Those tickets were sold at Reading Village Market in Cincinnati and Dublo s Market in Norwalk. In addition, Ohio had five $25,000-a-year-for-life prize winners hailing from Reynoldsburg, Strongsville, Dover, East Liverpool and West Chester. EZPLAY Games As a category, EZPLAY Games continue to grow in popularity and variety. Traditional EZPLAY Games, defined as EZPLAY Games available in all retailer locations, generated sales of $120.2 million, up 4.3% from the previous year. EZPLAY Tap games, sold exclusively at fraternal organizations and clubs, generated sales of $30.0 million, down 4.8% or $1.5 million from the previous year. EZPLAY Quick Keno games, the newest of the instant draw-style games in pilot at bars and taverns, completed its first full fiscal year, producing sales of $16.2 million. The Ohio Lottery brought to market 39 traditional EZPLAY Games, 26 Tap games and 9 Quick Keno games during the fiscal year. Progressive EZPLAY Games seem to be among the most popular games in this portfolio. Five progressive games Perfect Game 300; Rock'n 777s; Going Pro; $1, $5 and $10 Quick Spot and Twenty 20 s together make up 55% of traditional EZPLAY Game sales. Quick Spot, which generated approximately $25.3 million, made up the largest portion of sales. When you look at Quick Keno games specifically, the progressive game Keno Stars led the pack, making up almost 39% of Quick Keno sales. However, progressive games were not dominant in the Tap game category. Treasure Dig, which posted sales of $6.3 million, was the top-selling game. Breaking In and Knights Armor were the second and third most popular Tap games respectively. Together, all three made up 43% of Tap game sales. KENO/Booster Keno/Booster sales were $396.3 million, up 8.3% or $30.4 million from the previous year. Keno has grown every year

7 since its inception in 2008, helped by the addition of bar/tavern style retailers and growing familiarity with the play style. Keno s prize multiplier, Booster, has remained popular, bringing in $99.7 million or about 25% of all Keno/Booster sales. A new monitor game to complement Keno, called The Lucky One, is scheduled for release in early Instant Games The Ohio Lottery released 41 instant games during the fiscal year, with customers purchasing more than 355 million tickets at retailers across the state. The most popular Ohio Lottery instant game, based on the number of ticket sold, was Cash Explosion, with customers purchasing more than 18.9 million Cash Explosion tickets during the fiscal year. Other standouts were $5 Cashword, with 15.2 million tickets sold; $1 Double Doubler, with 10.7 million tickets sold; and $2 Power Play Cashword with 10.1 million tickets sold. Instant sales totaled $ billion, down 2.2% or $33.6 million from the previous fiscal year. As the Lottery entered the second half of the year, the release of $30 Max the Money had a positive impact on instant ticket sales, helping reverse the downward trend. Since then, focus group testing for all Ohio Lottery instant games prior to release, a recommendation of Spectrum Gaming, has also proven effective. The Ohio Lottery s $30 instant game, 40th Anniversary Millions, was the top grossing instant game with $79.2 million in sales; followed by $5 Cashword, with $75.8 million in sales; and $500 Million, with $70.1 million in sales. Looking Ahead Keeping up with retail trends and staying in the forefront among consumers are priorities as the Ohio Lottery moves through Fiscal Year The Ohio Lottery has been asked to increase sales to meet a $1.083 billion profit transfer goal in FY18 and $1.094 billion in FY19, set by the Ohio General Assembly. The cashless vending initiative currently in progress, along with plans to upgrade clerk-operated terminals and peripherals at retail this summer, are among changes planned to improve the customer experience and help business thrive. Fiscal Year overview (Sales in millions) FISCAL YEAR FISCAL YEAR 2016 CHANGE Numbers Games $578.7 $ % Pick 3 $339.6 $ % Pick 4 $201.0 $ % Pick 5 $38.1 $ % In-State Lotto $90.0 $ % Rolling Cash 5 $55.5 $ % Classic Lotto $27.2 $ % KICKER $3.7 $ % Raffle (Ohio 50/50) $ Multistate $243.0 $ % Mega Millions/ Megaplier $93.3 $ % Powerball/Power Play $129.8 $ % Lucky for Life $19.9 $ % FISCAL YEAR FISCAL YEAR 2016 CHANGE KENO* $396.3 $ % Keno $296.6 $ % Booster $99.7 $ % EZPLAY $166.4 $ % EZPLAY Games $120.2 $ % EZPLAY Tap $30.0 $ % EZPLAY Quick Keno $16.2 $0.7 2,082.6% On-line sales $1,474.6 $1, % Instants $1,527.1 $1, % Total $3,001.7 $3, % *Category designation, includes Keno & Booster. FY17 FY16 FY17 Sales by Game Pick 3: 11.3% Pick 4: 6.7% Pick 5: 1.3% Rolling Cash 5: 1.9% Classic Lotto 0.9% KICKER: 0.1% Mega Millions/Megaplier: 3.1% Powerball/Power Play: 4.3% Lucky for Life: 0.7% Keno/Booster: 13.2% EZPLAY : 4.0% EZPLAY Tap: 1.0% EZPLAY Quick Keno: 0.5% Raffle: 0.1% Instants: 50.9% FY16 Sales by Game* Pick 3: 11.2% Pick 4: 6.5 % Pick 5: 1.2% Rolling Cash 5: 2.0% Classic Lotto: 1.0% KICKER: 0.1% Mega Millions/Megaplier: 3.3% Powerball/Power Play: 6.3% Lucky for Life: 0.5% Keno/Booster: 12.0% EZPLAY : 3.8% EZPLAY Tap: 1.0% EZPLAY Quick Keno: 0.0% Instants: 51.0% *Note: Numbers may not add up to 100% due to rounding.

8 Instant winners October Winner News! Winners Town Akron The Price is Right $300,000 One Stop Liquor of Akron Akron Holiday Lucky $50,000 Get Go #3392 Times 10 Belle Center $1 Million Jackpot $1 Million Village Pantry #5723, De Graff Buckeye Lake $500 Million 8 Ticket Seller January 2018 $50,000 Buckeye Lake Duchess #256 Cincinnati $25 Million Payout $150,000 Speedway #3389, Fairfield Cincinnati Queen Of Hearts $300,000 Norwood Sunoco Cincinnati Bingo Plus $50,000 Speedway #9383, Monroe Cleveland $5 Million Multiplier $40,000 Sunoco Cleveland Season's Greetings $50,000 Khalaf Star Market Columbus Season's Greetings $50,000 E Broad & New Albany Duchess #610 Concord Township Bingo Times 10 $50,000 Convenient Food Mart, Mentor Cortland Max the Money $1 Million Murphy USA #7513 Dayton Season's Greetings $50,000 Yum Yum's Drive Thru Delphos Instant Game $500 Million Winning Prize Selling Agent $50,000 Brookside Convenience Store, Van Wert Elyria 50X the Money $500,000 True North #325 Erie Lucky Loot $2.5 Million Barney's Convenience Mart #10, Toledo (Cash) Fort Recovery $500 Million $50,000 M N M Petrol N Pantry, Ansonia Glouster Win It All $150,000 The Kroger Co #831, Trimble Granville $500 Million $50,000 Rt 13 Duchess #202, Newark Groveport Merry Multiplier $30,000 The Kroger Co #861 Lima Ruby Red 7s $300,000 Minster Marathon Mansfield Max the Money $50,000 Speedway #1099 Marietta Special Edition Cashword $100,000 Pike Street Duchess #237 Marietta Gold Mine $50,000 Par-Mar #82, Newport Marion Hit $500 $300,000 Marion Food Mart Ravenna Season's Greetings $50,000 Sheetz #452, Kent Tipp City Win It All $150,000 Speedway #3424, Troy Vienna $100K A Year For Life $1.5 Million (Cash) William's IGA Wapakoneta $500 Million $50,000 Hutchison Shell Warren Season's Greetings $500,000 Lottery News Connection II A. Bingo Times Ten winner October Amber Lyons of Greenup, KY won $10,000 playing $5 Bingo Times 10. Amber said she is using her winnings to buy a car and take her son on a trip. B. $100 Million Fortune winner October Alvis Brown of Wellston won $20,000 playing the Ohio Lottery s $20 instant game, $100 Million Fortune. He s going to pay some bills and said that his six children will have a nice Christmas. Alvis purchased his winning ticket from Mike s BP in Wellston. C. Ruby Red 7 s winner October Brandon Lawhun of Lima won $300,000 in the top prize drawing for the $5 Ruby Red 7 s instant game. There were 29 semi-finalists in the top prize drawing held Oct. 23. Brandon purchased the winning ticket at the Minister Marathon in Minister, Ohio. Minister Marathon receives a $3,000 sales bonus. Brandon plans to pay off his mortgage with his win. D. Max the Money winner October It s going to be a nice Christmas, said Donna Lause of Leipsic. She won $10,000 playing $30 Max the Money. E. Willie Wonka Golden Ticket winner October Anthony Faught of Jackson won $10,000 playing the Lottery s $20 instant game, Willy Wonka Golden Ticket. F. Game of Gold winner October Angela Manring of Shawnee won $10,000 playing $5 Game of Gold. Angela said she has never won anything like this before. Don, her dad, and friend Robert McGrath accompanied her to the Athens regional office, where she made her claim. She plans to use her winnings to pay bills and replace windows in her home. G. Powerball win Nov. 1, It s a great feeling to sell a $100,000-winning Powerball ticket, and that s what happened at Upson Shell in Euclid this past November. Left to right: employees Mike Julien and Bilal (Bill) Srour. H. Season s Greetings winner November Brandon Singleton of Nelsonville had a happy start to the holidays with his $50,000 win playing $10 Season s Greetings. He made his claim at the Athens regional office. I. Rolling Cash 5 win Nov. 21, Mayland Beverage in Mayfield Heights hit the jackpot, selling a $100,000 jackpot prize in the Nov. 21 Rolling Cash 5 drawing. Left to right: Manager James Roberts and employees Joe Arman and Dan Korn. J. Rolling Cash 5 winner Nov. 13, David Porter of Hopedale says he s going to pay bills and take a vacation with his winnings. Most important, he says that he s going to enjoy life! He purchased his jackpot-winning ticket at Wood s Food Center #1 in Hopedale. K. Season s Greetings winner November Norma Dawson of Lima purchased Lottery tickets while running errands. Her husband played one of the tickets and that one turned out to be a $10,000 winner. He didn t believe it at first not until she insisted they get the ticket verified and was ready to go in seconds flat! She purchased her winning ticket from Express Mart in Lima. L. Rolling Cash 5 winner Nov. 9, Mark Reichwein of Hilliard hit the $209,000-jackpot prize in the Nov. 9 Rolling Cash 5 drawing. He purchased his winning ticket from Mill Run Exxon in Hilliard. M. $500 Million winner November Sharin Shaffer, Mt. Orab, is one happy winner after claiming $50,000 on the Lottery s $30 instant game, $500 Million. Sharin purchased her winning ticket from Nicholsville Grocery in Bethel. N. Lucky Times Ten winner November Ashley Fry of Piqua is planning a wonderful Christmas for her children. She won $50,000 playing the Ohio Lottery s $5 instant game Holiday Lucky Times Ten. Pictured with her is friend Stanton Jones. O. Merry Multiplier winner November Hector Serrano of Campbell won $30,000 playing $5 Merry Multiplier. He s happy to be able to pay important medical bills.

9 A B D C E F H G I K J M N L O

10 Agent Feature: Mike s BP, Wellston By Marie Kilbane Seckers, Communications Teresa Denney, the owner of Mike s BP in Wellston, knows how to take care of her customers. The Wellston-area gas station, repair shop and convenience store is where her dad, a mechanic, worked for many years before he and Teresa s mom purchased the business in the mid-1980s. Teresa joined the family business in In some ways, Mike s BP is a throwback to a simpler time. If you need new tires, an oil change or basic repair, you can pull right into one of the shop s two bays to get your car looked at by the mechanic on staff. You can even get your gas pumped while you wait. Come inside and you can pick up some snacks and beverages and check out the attractive display of instant games on the front counter. You can count on her to have the new games out, and if there s a problem she ll call, says Wendy Moore, who serves as the Lottery sales representative for Mike s BP. Instants are her customers favorite; so, Teresa and her staff keep all their instant bins full, activate and display all the new games and keep close track of inventory, returning any slow-moving games. Teresa and her staff provide the old-fashioned touch that never goes out of style. At the same time, she s also made changes to keep her business focused and looking ahead. Mike s BP has completed two store makeovers and this past summer Teresa freshened up the store with some new paint, some cleaning, and new lighting to brighten things up, she says. Record keeping is another priority. The store s five employees pull a shift report at the end of each shift and document their sales on an instant ticket inventory sheet. Teresa pulls a weekly report 10 Ticket Seller January 2018 Keys to Success Regular, ongoing accounting by shift. Teresa has her staff document movement of instant ticket inventory and she routinely reviews the terminal s weekly sales report. Deactivation of instant tickets prior to closing. Joining the Retailer Incentive Program. Mike s BP earned a bonus during the program s first quarter. Focus on customer service. We give them our undivided attention, says Teresa. Teresa Denney (right), the owner Mike s BP of Wellston, credits her business success to paying close attention to customers, building long-standing relationships and keeping up-to-date with what s new at the Ohio Lottery. Left to right: Employee Michele Waldron and Teresa Denney.. and reviews all documentation, inventory and money to ensure a smooth operation. As a reward for customers, Teresa holds a weekly secondchance drawing, giving away a Lottery tee-shirt, mug or another item each week. Wendy says the customers at Mike s BP look forward to a call from the store, announcing their win. Record keeping is a priority for Mike s BP. Prior to shift change, employees on duty pull a shift report and current inventory is logged into an instant inventory sheet. Teresa makes sure winning numbers from the Ohio Lottery s daily drawings are posted, and as an added customer convenience, she prints out a list of winning number that customers can take home too. One of the store s biggest wins came recently when a longtime customer won $20,000 on $100 Million Fortune. Word traveled fast she says, choosing to let her customer tell his own story, which he did on a recent visit to the Ohio Lottery s Athens regional office. Paying bills and making a nice Christmas for his children were his priorities. Teresa recently started using the Lottery terminal s cashing limit function, which provides a pause for anyone validating a winning ticket when the prize is $200 or more. She likes how it gives her the opportunity to talk to customers before she pays the prize. If she needs to do so, she can pay the win with a combination of cash and a check. Cashing is a high priority at Mike s BP. We re here to serve our customers, says Teresa. We re not here to tell them no. Her advice to the Ohio Lottery? Keep it interesting, she says.

11 $1 games #441 Triple Tripler #430 Luck of the Irish* #425 Old Man Winner #424 Double Doubler #418 Holiday Cash #417 Loose Change #405 Mad Money #391 Neon 1s #374 Cash X5 #355 Hit $50! $2 games #431 Big $100 Explosion* #426 Secret Santa #419 Cashing Thru The Snow #416 Cash Explosion #406 Easy as 1, 2, 3 #403 Bingo Squared #401 Power Play Cashword #400 The Three Stooges #392 Triple Diamonds #387 Bonus Quick 7s # #356 Hit $100! #343 Dazzling 7s $3 games #420 Merry Multiplier #413 Gold Mine #404 Bingo Plus #393 Red Hot 7s #388 3 Times Lucky #344 Block-O #339 Cashword Tripler $5 games #432 Jackpot Party* #427 Winter Riches #421 Holiday Lucky Times 10 #414 $300,000 Diamond Dollars #407 $25 Million Payout #402 Special Edition Cashword #396 Bingo Times Ten #394 Win It All #389 Queen of Hearts #383 The Price is Right #377 Cash X20 #370 Game of Gold #357 Hit $500! #354 20x the Money #345 Double Sided Dollars #340 Gold Bar Bingo $10 games #442 $500,000 Cashword #422 Season s Greetings #408 Million Dollar Payday #390 Diamond 10s #378 Cash X50 #337 $1 Million Jackpot #318 Monopoly Millionaires Club #308 $250,000 a Year for Life! *These instant games go on sale Jan. 10, #412 Joker s Wild #376 Cash X15 #367 Road to Riches

12 $20 and $30 games OTHER SUPPLIES Request these supplies when calling in your instant ticket orders. Terminal paper #433 Extreme Millions* #428 $5 Million Jackpot #415 Willy Wonka Golden Ticket Vending machine paper Bet cards REP RAP #395 Ultimate Millions #384 $100 Million Fortune #368 Max the Money Discuss these needs with your Lottery sales representative: Point-of-Sale materials (key chains, scratchers etc.) Signage Dispensers #358 $5 Million Multiplier #346 $5 Million Cash Showcase #323 Fabulous Fortune Promotions Employee training Other #302 $300 Million Diamond Dazzler #291 Platinum Millions #278 Gold *These instant games go on sale Jan. 10, Highlighted are base games, which you are encouraged to sell based on the price points preferred by customers. #233 $500 Million #174 Ohio Lottery 40th Anniversary Millions January 2018 Ticket Seller 12

13 < Open here for additional order notes. Base Games Choose the Base Games that fit based on your store s popular price points. Use Order Notes to prepare for your instant ticket order call by your assigned Customer Service Representative (CSR). If your inventory starts to run low, use this handy sheet to prepare your order and give the Lottery a call at Order Notes [ January 2018 ] #424 Double Doubler ($1) #441 Triple Tripler ($1) #401 Power Play Cashword ($2) #403 Bingo Squared ($2) #416 Cash Explosion ($2) #339 Cashword Tripler ($3) #340 Gold Bar Bingo ($5) #396 Bingo Times Ten ($5) #402 Special Edition Cashword ($5) Need to order more instant games? Have questions on ordering? #442 $500,000 Cashword ($10) Please call

14 PRESORTED FIRST-CLASS MAIL U S POSTAGE PAID THE OHIO LOTTERY 615 West Superior Ave. Cleveland, Ohio CLEVELAND OH PERMIT NO The FY17 Class of the KENO Million Dollar Club Congratulations to the following retailers in the convenience, beverage and gasoline-c store trade channels who ve reached the $1-million mark in Keno sales. Akron/Canton Region T & J Market, Willowick Call Center Hours Monday through Friday 8 a.m. to 5 p.m. During these hours, you can talk to a live person about issues concerning your Lottery business. Athens Region, Southeast Ohio Go Mart, #113, Nelsonville Cincinnati Region, Southwest Ohio Glen-Este Marathon, Batavia Ray s Food Mart, Springdale Cleveland Region, Cuyahoga County Lucky s Beverage & Deli, Parma Pick Quick Market, North Royalton Quick Shop Food Mart, South Euclid Yorktown Service Plaza, Parma Hts. Dayton Region, West Central Ohio Ray s Food Mart, Springdale Youngstown Region DiDi Beverage, Niles Total copies printed: 10,900 Unit Cost: $0.459 Publication Date: 1/18 January 2018 Ticket Seller 14