Morocco Presentation of the Bid

Transcription

1 Morocco 2026 Presentation of the Bid

2 1. Pillars and vision of Morocco

3 A World Cup in Morocco will benefit all football stakeholders For the players For the fans For the FIFA For Morocco and Africa For the world > Compactness enabling short travel distances between venues > Comfort and quality of premium hotels > Modern sport infrastructures renewed for the competition > Affordability and accessibility, especially for the European fans > Richness and diversity of the touristic experience > Stability and security within the country > Central position to follow the competition allover the world > Maximization of profits thanks to TV rights and low expenses for the organization > Total commitment of the government and support of centralized entities > Positive image of a country engaged in sustainable development > Alignment with the ambitions of an emerging economy > Unifying leadership of Morocco in Africa > Strong legacy of the event for Morocco and Africa > Promotion of authenticity and balance of power between nations > Gathering people in a crossroad of civilizations > Message of peace and tolerance 3

4 Morocco's ambition for the World Cup 2026 is based on a clear vision : showing the world the best of football Vision Morocco, land of football, will host an impeccable World Cup To celebrate the best of the game; its values of tolerance, openness and respect To deliver an authentic and human experience To leave a sustainable legacy for the younger generations of Morocco and Africa 4

5 2. Host cities and stadiums 5

6 The 12 host cities selected offer a great diversity across the territory Attractiveness of Moroccan host cities Tanger > Gateway to Africa > City of Artists > Ongoing transformation Rabat-Salé > Political center > Green city > Cultural city Casablanca > Economic heart > Cosmopolitan city > Dynamic megalopolis El Jadida > Rich Portuguese heritage > Industrial center > Seaside reasort close to urban centers Agadir > Major seaside destination > Sunny city throughout the year > Breadbasket of Morocco Marrakech > International touristic brand > Cultural heritage > Authentic, family and trendy destination Tétouan > Rich Spanish heritage > Proximity to gorgeous Mediterranean sea shores Nador > Proximity with Mediterranean beach resorts > Dynamic city with a new port Oujda > Musical center > City of traditions > Capital of the Oriental region Fès > Spiritual and scientific capital > Vast old city > Traditional center for craftsmanship Meknès > Imperial city > Famous historic center > Heart of a fertile region Ouarzazate > Solar city > Capital of cinema > Breathtaking landscapes 6

7 Morocco will provide ultra modern stadiums with a stylish design, hosting the competition in a festive atmosphere Casablanca Marrakech Tanger Rabat Fès Agadir Casablanca II El Jadida Nador Marrakech II Meknès Ouarzazate Tétouan Delivery date Legacy Modular Stadium 14. Oujda

8 Casablanca Grand Stade Capacity : 93,000 Delivery : 2025 Permanent construction 8

9 Casablanca Grand Stade Capacity : 93,000 Delivery : 2025 Permanent construction 9

10 Grand Stade de Marrakech Capacity : 69,565 Existing Renovation planned 10

11 Stade Ibn Battuta Tanger Capacity : 65,000 Existing Renovation planned 11

12 Stade Moulay Abdallah Rabat Capacity : 46,500 Existing Renovation planned 12

13 Complexe Sportif Fez Capacity : 46,092 Existing Renovation planned 13

14 Agadir Stade Adrar Capacity : 46,048 Existing Renovation planned 14

15 Tetouan Stadium Capacity : 45,600 Delivery : 2022 Permanent construction 15

16 Oujda Stadium Capacity : 45,400 Delivery : 2022 Permanent construction 16

17 Casablanca II Stadium Capacity : 46,000 Delivery : 2024 Legacy Modular Stadium 17

18 El Jadida Stadium Capacity : 46,000 Delivery : 2024 Legacy Modular Stadium 18

19 Marrakech II Stadium Capacity : 46,000 Delivery : 2024 Legacy Modular Stadium 19

20 Nador Stadium Capacity : 46,000 Delivery : 2024 Legacy Modular Stadium 20

21 Meknes Stadium Capacity : 46,000 Delivery : 2024 Legacy Modular Stadium 21

22 Ouarzazate Stadium Capacity : 46,000 Delivery : 2024 Legacy Modular Stadium 22

23 Among these 14 stadiums, 6 of them will be Legacy Modular Stadiums 5 Stadiums to be renovated 3 Non Modular Stadiums 6 Legacy Modular Stadiums Marrakech Casablanca Casablanca II Agadir Oujda Meknès Fès Tétouan El Jadida Tanger Nador Rabat Ouarzazate Marrakech II 23

24 Legacy Modular Stadiums will create multipurpose spaces relevant to local communities Potential uses of Legacy Modular Stadiums Concerts and shows Permanent Removable Perm. Living spaces Other sports Open to local communities Other sports competitions > Removable grand stands allow for space to be cleared for other activities under a concrete roof > Stadiums will be able to host other sports events, restaurants, play grounds etc. open to local communities, creating a real living space within the stadium 24

25 Stadium capacities will be optimized in order to meet local needs Removable Perm. Removed capacities Stadium Casablanca El Jadida Marrakech Permanent Meknès Nador WC capacity Modular stands Post WC capacity Ouarzazate 25

26 3. Commercial Profitability 26

27 Morocco's sweet spot location will allow the majority of fans to watch WC games in decent hours, securing very high audiences Ability of each time zone to watch games of the World Cup Countries able to watch up to 4 games(2:00, 4:00, 6:00, 8:00 p.m.) Countries able to watch 3 of the 4 games Countries able to watch 2 of the 4 games Countries able to watch 1 of the 4 games Countries unable to watch any game 27

28 The World Cup in Morocco will be extremely profitable based on the maximization of TV rights and controlled organizational expenses Forecasted revenues and expenses of the World Cup 2026 in Morocco 3,1 3,0 0,8 0,3 7,2-2,2 5,0 TV Rights Marketing rights Ticketing Other revenues Total revenues Organization expenses Profit Morocco is located -3/+3h compared with Europe, the Middle-East, and Brazil Moroccan companies have proven strong interest for the world cup during the bidding campaign Ticketing revenues are expected to driven by high occupancy rates and tickets will remain affordable Expenses will limited in Morocco thanks to a rather low cost of living and to the compactness of the nation Morocco World Cup profits are expected to be at an extraordinary high for the FIFA and its members Source : Roland Berger and Keneo Study 28

29 4. Football : the continuation of a national passion 29

30 Morocco, a land of football: 84% of Moroccans are interested in football, including 75% of women, and 97% of Moroccans support the bid, increasing the relevance of our slogan : Together for one goal" Moroccan's general interest in football Share of the population supporting the organization of the 2026 World Cup in Morocco Are not really or not interested in this sport 16% 25% 3% Are very or rather interested in this sport 84% 75% In favor 97% Average Morocco Women Average Morocco Source : IFOP Moroccans and the Bid 2026, February

31 Momentum in football : This great enthusiasm comes along with the recent successes of the national team on the African and global scale November 2017 WydadAthletic Club won the CAF Champions League against Al Ahly November 2017 Moroccan national team qualifies for the FIFA World Cup for the first time in 20 years February 2018 Morocco wins the African Nations Championship (CHAN 2018) against Nigeria in Casablanca 31

32 A major legacy of the World Cup will be the implementation of training sites allowing to further develop Football in Morocco Overview of the training sites Geographic distribution of pitches Categories of infrastructures proposed for the World Cup Agadir Casablanca El Jadida Tanger 4 4 Tétouan Rabat Meknès Fès Marrakech 4 Ouarzazate 2 Nador Oujda National football centers > Maamora > Saidia > Ifrane > Beni Mellal > Casablanca Renovated training sites > Renovation of the turf > Upgrade of the changing rooms > Upgrade of the pitch lighting 1 72 Team base camps 56 Venue specific training sites 2 Referee base camps New training sites to further develop football > Construction of new pitches planned by the FRMF and which will be used during the competition > Availability of renewed infrastructures for professional and amateur clubs including their academies 32

33 5. Morocco is a safe and tolerant country that will provide fans with a magical experience 33

34 As a bridge between cultures and civilizations, the World Cup in Morocco will deliver a message of peace and tolerance to the World Organizations in which Morocco is a member/observer A geographical and historical anchorage in Africa A bridge to Europe Driving projects within the Arab/Islamic World A A A A A Members of the Arab League Members of the African Union Members of the Union for the Mediterranean Members of the Organization for Islamic Cooperation Countries with advanced status with the EU Observing countries for the Organization for Islamic Cooperation A Members of the Agadir Agreement 34

35 Morocco has a rich and diverse culture that is open to the World Openness and diversity in Morocco 4 spoken languages Coexistence of religions A nation open the World Official languages > Arabic > Amazigh Official religion > Islam Global presence > 3.3 M Moroccans living overseas all over the World (Europe, Canada, USA, Gulf countries, West Africa ) Other spoken languages > French > Spanish Other religious communities living in Morocco > Judaism > Christianism > Islam is the State religion in Morocco > Religious communities, historical Jewish community and Christians, coexist peacefully with tolerance Hosting trend in Morocco > The amount of foreigners living in Morocco has more than doubled over the last decade > This trend is based on : Establishment of multinational corporations Set up of tax incentives and facilitation of procedures, in particular within Casablanca Finance City Authority International recognition and openness of the higher education system 35

36 The country is also a welcoming land for the citizens of many countries all over the World Countries whose nationals are exempted from visa requirements Countries whose nationals are exempted from visa requirements for 90 days The nationals of 70 countries can travel to Morocco without applying for a visa 36

37 More generally, the direct flights with international hubs enable to reach up to 170 countries with only one layover Destinations directly connected to Morocco [2018] New York Europe : 19 countries and 68 cities Asia : 6 countries and 9 cities America : 3 countries and 5 cities 3h flight Dubai Sao Paulo 7h flight 9h flight Africa : 24 countries and 28 cities Countries directly connected with Moroccan airports World : 52 countries & 110 cities connected 37

38 As an African country located only 14 Km from Europe, Morocco is easily accessible for many countries Ideal geographic location 5h flight 3h flight Located only 14 Km to Europe 14 Km to Europe 11 countries are within a 3h flight 47 countries are within a 5h flight 38

39 The country is compact and all host cities will be located at a maximum distance of ~550 km from Casablanca Compactness and connectivity of host cities All host cities are located within a ~550 Km distance from Casablanca and benefit from a good connectivity thanks to several transport modes Tanger Tétouan Nador Tanger Tétouan Nador Casablanca El Jadida Rabat Meknès Fès Oujda El Jadida Casablanca Rabat Meknès Fès Oujda Marrakech Marrakech Agadir Ouarzazate Agadir Ouarzazate Airport Motorway Railway Express road 39

40 For the fans, Morocco will offer the greatest experience suiting any budget : budget travellers, families and VIPs Affordability Sample of prices for travellers visiting Morocco Budget travellers Arrival Accommodation Food and beverage Transportation Low Cost flights Camping sites Traditional meal Coach Ferry to Tangier Guest houses Casablanca - Fes Family Moroccan Riad International food Train Legacy carriers Club hotels Casablanca - Fes Luxury Private jet Luxury hotels Fancy restaurants Private driver Casablanca - Fes 40

41 The competition will also be followed in the Fan Fests set up in iconic places, offering a magical and festive experience Presentation of the proposed Fan Fests Historical sites Waterfronts Bustling town centers Kasbah Taourirt Ouarzazate Lehdim Square Meknès Bab Al Makina Fès Ain Diab beach in Casablanca Mohamed V Square Casablanca Bab Jdid Marrakech Place Al Wahda Agadir Jamaa El Fna Marrakech Hosting capacity of the Fan Fest Corniche de Nador Corniche de Tanger 41

42 The Fan Fest in Casablanca, located on the beach, will be able to host ~ people with an easy access Zoom on the Fan Fest in Casablanca The place for unforgettable moments > The Fan Fest on Casablanca beach will be an iconic and festive location on the Atlantic ocean > The site has a hosting capacity of people > The Fan Fest will be easily accessible thanks to the nearby tram station and the proximity with La Corniche, one of the main avenue 42

43 6. Non-sporting Infrastructure 43

44 Morocco on the move : since its last bid in 2003, the country has undertaken structural changes and has greatly developed GDP [USD Bn] Motorway network [Motorway Km] Airport capacities [Pax M] x2.1 x3.5 x > Several sectorial plans to modernize agriculture, digital technologies implying liberalization of sectors in addition to the regionalization process > Modernization of motorways and construction of km of new motorways with new cities connected > National Air Strategy to develop traffic, to strengthen the continental hub for Africa in Casablanca, supported by Open Sky Agreement with Europe Hotel capacities [Beds '000] Tourist arrivals [# people] >40k seats stadiums [# stadiums] x2.6 x2.2 x > Tourism Strategy 2010 and 2020 aimed at developing hotel capacities, tourist arrivals and quality of service offered > Development of new stadiums with an improved and structured management 44

45 Morocco's economy is dynamic, open to the world and its development has been sustained by investments from global corporations Economic transformation and openness : Morocco on the move Morocco in 2018 GDP : x 2.1 Foreign Direct Investment inflow : x 5.5 Foreign Direct Investment outflow : x 13.0 Ranked 2 nd in Africa for Doing Business 1 st financial center in Africa and ranked top 40 worldwide Trade accounts for 80% of GDP thanks to +50 Free Trade Agreements Source : World Bank, Global Financial Center Index 45

46 The legacy of the World Cup will also be the reinforcement of Morocco as one of the leading touristic destinations Tourism key figures in Morocco Morocco is one of the leading destination in the World......and seems rather prepared to host a World Cup Tourism : a core pillar of the Moroccan economy 1 st country in Africa in terms of arrivals Benchmark year Tourist arrivals 6.5% of the GDP Top 30 destination worldwide Morocco in M people employed 82% of tourists are satisfied or very satisfied South Africa in M 5% annual growth for the GDP of the sector 88% would recommend the destination Brazil in M Tourist arrivals amount to ~1/3 of the total population Source : UN World Tourism Organization 2017 Edition, Observatoire du Tourisme 46

47 Once in Morocco, each Host City can be reached by motorways or railway in the easiest, safest, most affordable way Compactness of Morocco Land transportation Strong railway network supported by High Speed Trains Well developed motorway network connecting all cities Short distances by road from Casablanca to any Host City Agadir Casablanca El Jadida Marrakech Rabat Tanger Ouarzazate Meknès Tétouan Nador Fès Oujda High speed train projects Railways Railways projects In 2018 the first High Speed Train in Africa will be operational El Jadida Agadir Casablanca Marrakech Rabat Tanger Meknès Ouarzazate Tétouan Nador Fès Motorways Motorways projects Express road Oujda Morocco has the 2nd longest networkin Africa Marrakech 2:40 Rabat 1:10 El Jadida 1:20 Agadir 4:40 Tanger 3:30 Tetouan 4:20 Nador 6:15 Oujda 6:00 Fès 3:10 Meknès 2:40 Ouarzazate 6:30 Ø 3:50 From Casablanca, Host Cities can be reached within 3:50 by road on average 47

48 To support tourism development, airport capacities will also increase, being able to welcome 52 million passengers by 2026 Evolution of airport capacities in Morocco [Pax ; E] Capacities will keep increasing by 4% p.a until ) driven by extension projects in the main Moroccan airports Capacity extension by ) [Pax] + 2.7M + 0.9M +5% p.a 52M pax + 3.7M + 1.8M + 9.0M + 1.2M +7% p.a 34M pax + 1.0M + 3.0M 14M pax E > Airports are used to specific set-ups in order to manage peak traffic as for instance during Hajj (Muslim pilgrimage) > Terminals management will be adapted to take into account the specificities of the traffic generated by the World Cup 1) Excluding temporary extensions 2) Including temporary capacity extensions and overlays 48

49 7. Environmental Impact 49

50 Morocco has proven its commitment to sustainable development with the production of renewable energies Sustainability Morocco s leadership in renewable energies Evolution of the energetic mix in Morocco 2017 vs 2030 Zoom on Noor solar power plant in Ouarzazate % Key figures Area equivalent to football pitches 2030 E 52% 1M connected households Target : 52% of the energetic mix nationwide 700 kt of CO 2 emissions avoided yearly 50

51 The environmental impact of a 48-teams WC in Morocco is expected to be lower than the previous events with 32 teams Sustainability Carbon footprint of the World Cup in Morocco 2010 : World Cup in South Africa 2.8 t CO : World Cup in Brazil 2.7 t CO : World Cup in Morocco 2.3 t CO km 600 km Short travel distance from Europe > Europe is the first provider of international fans travelling during a World Cup > Morocco can be reached from most European countries within a 2 to 4h flight Compactness of the country > Once in Morocco, short distance contribute to reduce emission due to transport thanks to : Short domestic flights Land transportation (train and bus) Source : Study Bureau Veritas 51

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