A HAND UP. The official newsletter of the Justin Cowboy Crisis Fund
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1 A HAND UP The official newsletter of the Justin Cowboy Crisis Fund Justin Cowboy Crisis Fund Cindy Schonholtz Program Manager 101 Pro Rodeo Drive Colorado Springs, CO Volume 6 Issue 6 January/February 2007 TEE OFF FOR JCCF IN SAN ANTONIO After raising $26,000 for the Justin Cowboy Crisis Fund in 2006, the San Antonio Fall Fest is back at is and ready for another great Cowboy Classic Golf Tournament to benefit JCCF. The 2007 event will be held at the Pecan Valley Golf Course on Tuesday, February 13, It is a 2 man best ball, blind draw for foursome and registration fees are $ Registration will take place at 7:30 a.m. This includes lunch. All 2007 San Antonio Livestock Exhibition Rodeo Contestants play for free! For more information contact Mike Cotugno at Inside this issue: Rodeo School Donation 2 Ladies Luncheon 2 Luncheon Prize Donors 3 Priefert Drawing 4 Convention Silent Auction 4 JCCF Board Meets 4 Upcoming Events 5 JUSTIN BOOTS GEAR BAG PROMOTION DONATION The Justin Gear Bag Promotion is just one of the ways that the Justin Boot Company continues it s support of the Justin Cowboy Crisis Fund. Every year they create a great gear bag with the Wrangler NFR Logo, include it as a gift with purchase for Justin boot buyers and donate a portion of the proceeds of every sale to JCCF. Photo: Justin Boots CEO, Randy Watson (front left to right) joined Steve Brucker with Justin, Justin Boots VP Jamie Morgan, in presenting PRCA Commissioner and JCCF Chairman of the Board Troy Ellerman with a check for $30, Also pictured are Justin Boots representatives (l to r) Mike Haverty, David King, Tyler Sedar, Josh Lane, Steve Perrett, Dennis Arey, Louis Russo and Doc Watson. PRCA Photo by Steve Griffin.
2 RODEO SCHOOL NETS $10,000 FOR JCCF The 3rd annual Thanksgiving Rodeo School, organized by NFR Bareback Rider Wes Stevenson, was a huge success. Stace Smith hosts the school on his ranch and supplying the livestock and other support. This year s event raised an impressive $10,000 while offering young bareback and saddle bronc riders a once in a lifetime opportunity to learn from the best. Photo at left: A check was presented to JCCF for $10,000 at the Gold Coast during the Wrangler NFR buckle ceremony. Accepting on JCCF s behalf was Mike Rich with the Justin Sportsmedicine Program. Pictured are (l to r) Will Lowe, Mike Rich, Stock Contrator Stace Smith, Wes Stevenson, School Instructors: Tom McFarland, Royce Ford, Bret Franks and Stock Contractor Pete Carr. PRCA Photo by Steve Griffin LADIES LUNCHEON A HUGE SUCCESS AT THE SOUTHPOINT! A great time was had by all at the beautiful SouthPoint Hotel Grand Ballroom. With Michael and Paula Gaughan as hosts, fashions by Wrangler and Rockie, Wine courtesy of U.S. Smokeless Tobacco, entertainment sponsored by Wrangler and Rockie, fabulous models and more than 200 prizes to give away it was a fabulous event. Special thanks to Tracy Hedeman and Stacey Custer who continue to put countless hours into organizing this great event and to all the attendees, models, volunteers, sponsors and prize donors! Photos: From Top left: 1. Carly Todd, Husband & NFR Team RoperColter Todd and Kim Sherwood, World Champion Team Roper Matt Sherwood s wife. 2. Sharon Camarillo and Pam Minick doing the usual fabulous job emcees. 3. NFR Team Roper Britt Bockius assists Flint Rasmussen give away one of the more than 200 prizes. Britt s wife, Angie is one of the main organizers of the event. 4. All of the models at the Finale of the Fashion Show. 5. Jennifer O Niell, World Champion Glen O Niell s wife joins Lindsay Crawford and Mandy Martinez modeling some of the great fashions. Lindsay is married to NFR Team Roper Charly Crawford and Mandy is married to NFR Bareback rider Andy Martinez. 6. Top right: Billie Bray with Martin Saddlery join Sherry Cervi in giving away the beautiful Martin Sherry Cervi barrel saddle at the luncheon. PRCA photos by Steve Griffin Page 2 The official newsletter of the Justin Cowboy Crisis Fund
3 DONORS TO LADIES LUNCHEON DRAWING A huge part of the fundraising effort at the Pro Rodeo League of Women Ladies Luncheon is the drawing and silent auction. A huge thank you to the management of the three trade shows in Las Vegas: Country Christmas, Cowboy Marketplace and Cowboy Christmas. To all the vendors at these shows who so generously donate FABULOUS prizes, more than 200 worth over $22,000, we appreciate your support! 4-Seasons Décor Ambriz Jewelry American Paint Horse Appaloosa Horse Association Appaloosa Trading Co Artworks Unlimited Association Barstow Pro Rodeo Equip Becky Wells Bev Doolitle Bling Bra Bob Feist Invitational Bob McKee Bobby & Kate Mote Boot Barn Boot Barn Box Car Gallery Brandin Buddies California Twig Furn Co Carol & Rick Blask Cattilac Style CC Imports Cedar Furniture & More Chapman Fashion Chariton Vet Supply Chris Boychuk Cimarron Ltd Classic Leather Classic Picture CO Classic Pro Rodeo Classic Ropes Country Reflections Cowboy Bookworm Cowboy Brand Company Cowboy Collection Tack Cowboy Legends Cowboy Living Cowboy Living Cowboy Living Cowgirl Attitude Cowgirl Brand Candle Co Cowgirls W/Attitude Creations Cow Patti Dally O Dally Up Denims & Diamonds Diane Crisp DJ Classics DONA Development of Native Arts Drunken Cowgirls Dustbandit.com Earth Rugs Edna Harper EQ Solutions EWS Thunder Fast Lane Rodeo Flint Gear Four Winds West Frames n' More GiddyUp Western Store Gist Gold Coast Granny s attic Granny's attic Greg Kelsey Studio Harold & Monica Phillipoff Hat Palace High Plains Travel Home Ranch Décor Hoof & Hide Imagine Etch Iron Ranch It's A Cinch Jack Ruston Jackson Hole Clothiers Janet LeRoy Original Art Jan's Custom Tack Jay-Palms Saddle Shop JCC Julie Thoreson Just A Little Western K & B Enterprises Kamen's Fine Things Kathy Morrow Studio Kay Hoffman Kings Saddlery Klein Rodeo Kowgirl Glitz LDT customs Long John Silver M.P. & K.D. Horn & Leather Ship Madam Butterfly Mahogany Home Decor Marshall & Company Maverick Rose Michael Strong Midwest Buggy Miss Rodeo America MKR Design Mohave Moon Monte White Monty Reedy Leather Moss Brothers, Inc. Ms. B Haven Myco Jewelry Nature Turns NW Antler Design Oak Creed Gallery, Inc. Organically Yours Orion Crossing Ornaments Paintings in Wood Paparazzi Fur Pat Kaknke Patty Lewis Phoenix Performance Products Powder River Rodeo Professionals Choice Professionals Choice Ranch Diva Ranch Diva Randy Yeager Resistol Hats Retro Ranch - Shali Lord Rickrageous Rockin R Rocky Mountain Elk Foundation Rocky Trails Outerwear Rodeo Trash RodeoChampions.net Roper Apparel Rowdy Barry RR Western Design Too Rust Brothers Ruth Deodes Saddlemakers of Sante Fe Sage West Sagebrush Sam Bolinger Sawthooth Saddle Co Scott & Kim Jones Sedalia Armadillo Sheila's Silvertip Simon & Shellie Moore Simply Smokin Small in the Saddle South Texas Mesquite Spooles Stampede/Running Wild Stitchin Horse Ranch Stoeklein Publishing Sturdee Brothers Sunshine Turquoise Teskeys The Hub The Paisley Pallet The Rhinstone Cowgirl The Shirt Lady The Silver Mine Tierra Dulce Tomahawk Classics Tree Stump Woodcrafts Treschic Triangle T Lady Outfitters True West Tutu's Totes Two Red.com Uncle D's Peppers Uncommon USA Under the Mango Tree Wabags Weaver Leather Wagon Wheel Frame Western Express Western Horseman Western Territory Company Western Trails Women's Professional Rodeo Association Wyoming Cowgirl Wyoming Quilts Volume 6 Page 3
4 LUCKY WINNER OF GEORGE STRAIT/PRIEFERT DRAWING Each year Priefert and George Strait Team up to hold a drawing at their booth in Las Vegas during the Wrangler NFR. This year John Tillman of Johnson City, TN was the lucky winner of a signed hat and pair of boots (left) along with a concert and backstage pass package to any of George s shows. Priefert has raised in excess of $22,000 with these great fundraisers. Photo at right: Troy Piper of Priefert presents a check to JCCF for $2330, Tana Kimble with the Pro Rodeo Hall of Fame accepted on JCCF s behalf. PRCA CONVENTION SILENT AUCTION RAISES $10,000 FOR JCCF When PRCA staffers Brandy Sorensen and Whitney DeSanti were working on planning for the 2006 PRCA Convention held in Las Vegas just prior to the Wrangler NFR, they were looking to add something interactive for attendees that would also help the rodeo industry. They thought a silent auction benefiting the Justin Cowboy Crisis Fund would be the perfect solution and they dove head on into acquiring donations for the auction and planning the details. More than fifty items ranging from signed memorabilia to artwork to rodeo packages, NFR jackets and a signed fiddle from Charlie Daniels. Attendees at the convention competed for the winning bids on all the items and in the end more than $10,000 was raised for the JCCF. Thanks so much to all of the donors, those who bid on the items and to Whitney DeSanti who organized the whole event! JCCF BOARD MEETS, WELCOMES JIMMIE MUNROE BACK The Justin Cowboy Crisis Fund board met on Monday, December 4, 2007 at the SouthPoint hotel. The board meets twice yearly to conduct business of the non-profit organization and approves cases throughout the year via to insure assistance to those in need is granted in a timely manner. Jimmie Munroe, President of the Professional Women s Barrel Racing, has rejoined the board. Jimmie was one of the founding members of the Justin Cowboy Crisis Fund and we are pleased to have her back on the board. Photo: Top Row (l to r) Kirk Skabo, Don Andrews, Tom Feller, Cindy Schonholtz, Randy Watson, Nolan Ryan, bottom row (l to r) Dr. J Pat Evans, Gary Williams, Jimmie Munroe, Walt Garrison and Charlie Daniels. Thanks to our fabulous board members for their service! Page 4 A HAND UP
5 JCCF CALENDAR OF EVENTS January 16, Steamboat Springs, CO 33rd Annual Bud Light Cowboy Downhill This great event is fun for the participants as well as spectators. Come to Steamboat and enjoy good old fashioned hospitality, champagne power and one of the most unique sporting events in the USA! Schedule: 12:00pm-4:30pm - Western Celebration in Gondola Square.Festivities for this year s 33rd Annual Bud Light Cowboy Downhill include an afternoon western celebration in Gondola Square featuring: 4H farm animals; food and refreshments at The Bear River Bar & Grill. 1:30pm - Dual Slalom Race on Headwall. After negotiating the slalom course, the cowboys must lasso a person, saddle a horse, and cross the finish line in the fastest time and all in one piece. Grand Finale - The Chaotic Western Stampede On Skis! The Stampede, utilizing a mass start, pits cowboy against cowboy in a winner takes all race down Headwall. Cowboy Autograph Session - Meet your favorite cowboys! For more information Call: or(970) February 13, San Antonio, TX. Annual Cowboy Golf Classic This annual event has raised more than $85000 for the Justin Cowboy Crisis Fund through the hard work of the organizers and the generosity of the San Antonio Livestock Show & Rodeo. All contestants entered in the San Antonio Rodeo play free!! Registration at 7:30 a.m., modified shotgun start at 8:30 a.m. $95 fee includes lunch, awards 1st to 3rd place, 2 man best ball, Blind Draw for foursome. For more information: Michael Cotugno at February 21, Tucson, AZ. Mike Cervi, Jr. Memorial Team Roping. This annual event was is held in memory of Mike Cervi, Jr. a talented team roper who was tragically killed in a plane crash in September of Starts at noon, admission is $10 adults, children under 12 and school groups are free. For more information: JCCF BOARD OF DIRECTORS Troy Ellerman Walt Garrison Dr. J. Pat Evans, M.D. PRCA Commissioner Former Dallas Cowboy Justin Sportmedicine Team Randy Watson Don Andrews Jimmie Munroe President & CEO, Justin Boots Justin Sportsmedicine Team Board Chair, PWBR Tom Feller Charlie Daniels Gary Williams Justin Boots Recording Artist Tucson Rodeo Manager Bryan McDonald Nolan Ryan Joe Parsons Former PRCA Bull Riding Rep. Baseball Hall of Famer PRCA Member Kirk Skabo PRCA CFO Ski Town USA welcomes back past and present rodeo champions from across North Ameri Light Cowboy Downhill on Tuesday, January 16, Spectators of all ages watch in am cowboys strap on skis for the very first time. Year after year, generations return to the Headw ski area, to experience Steamboat s own wild-west-cowboy action, the most unique ski rode Volume 6 Page 5
6 Justin Cowboy Crisis Fund Cindy Schonholtz Program Manager 101 Pro Rodeo Drive Colorado Springs, CO Phone: Fax: It s a hand up, not a hand out. JUSTIN COWBOY CRISIS FUND With no guaranteed salaries or injured reserve provisions in the sport of rodeo, these professional athletes are often left with no place to turn when faced with serious, sidelining injuries and the accompanying financial hardship. Recognizing that serious injuries can be traumatic enough without the additional burden of financial worries, the Justin Boot Company formed a partnership with the Professional Rodeo Cowboys Association (PRCA) and the Women's Professional Rodeo Association (WPRA) in 1989 to establish the Justin Cowboy Crisis Fund (JCCF). The JCCF s premise is to lend a helping hand to professional rodeo athletes and their families in the event of catastrophic injuries. The fund fills the void of financial hardship when the inevitable serious injury interferes with the careers of those who have dedicated their lives to the sport. Assistance awards are based on the severity of injury, the number of dependents and the applicant's financial situation. The Fund also takes into consideration the individual's involvement in and/or contribution to the sport of professional rodeo. Unique among today's numerous charitable organizations, the Justin Cowboy Crisis Fund stands above the rest by dedicating 100% of all contributions received for disbursement to eligible applicants. This uncommon practice for a charitable organization is made possible by the joint commitment of the Justin Boot Company and the PRCA, which underwrite all administrative costs associated with managing the JCCF, leaving all monies received through contributions (and as investment earnings) to serve their intended purpose.
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