Join the Statewide Buckle Up, Drive Sober (BUDS) Challenge

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1 Join the (BUDS) January 30, February 17, 2012

2 (Please print all information and use black ink) Fax by 5 p.m. Friday, January 20, 2012 Yes, our school will compete in the 2012 Driver Sober Campaign Yes, our school will participate in the campaign but will not be competing for prizes Name of School: School Address: School Telephone: School Resource Officer/Sponsor: (should be individual assisting students with the campaign) Name: Telephone: Current Student Enrollment for the School: Circle One: Small School Division (875 or less) Large School Division (876 or more) By returning this form, I agree to abide by all rules of the BUDS Campaign and adhere to all deadlines. Sponsor/SRO (Supplies are limited, so please order early) Wrist Bands embossed with (limited to 100 per school) Heart Key Chains imprinted with (limited to 100 per school) Pledge Cards to Buckle Up & (maximum 500 per school) Alcohol Tip Cards includes Alcohol Facts (maximum 250) Pens (limited to 100 per school) YOVASO Litterbags (limited to 100 per school) YOVASO Buckle Up Stickers (limited to 100 per school) Campaign Banner 6 x3 laminated w/grommets (1 per school. Customized banners not available.) Please fax this form by 5 p.m. on Friday, January 20, 2012 to YOVASO at (540)

3 Overview The! Campaign will kick off Monday, January 30, 2012, and conclude on Friday, February 17, The campaign is a competition between participating Virginia schools to promote safe driving habits, particularly seat belt use and driving alcohol and drug-free, among the Commonwealth s teenagers. The goal is to increase educational and awareness efforts about seat belts and impaired driving and to help students form lifelong safe driving habits. Activities/Campaign Components Participating schools must complete all 3 of the following components in order to be eligible for prizes: (Schools do not have to compete for prizes in order to participate in one or more components of the campaign.) 1. Develop a Creative Project with a buckle up, drive sober message that is seen by or presented to your students. Either a Valentine s Day theme, sports theme, Have a Heart, Drive Smart theme, or theme of your choice may be used. (The Creative Project will be the key element judged in the campaign.) Some possible ideas may include, but are not limited to: A Pledge Tree or Display Wall. Design a creative way for students to display their pledge to buckle up and drive sober. Paint the Halls. Be creative and paint your school with messages, images, and displays that encourage students to buckle up and drive sober. Be a Star. Star in and produce your own video with information about seat belts and impaired driving. Video must be completed and shown to a majority or all of the students during the campaign period. Unique Exhibit, Display, Program, etc. Use your talents and design a totally new and different idea! 2. Signed Pledge Cards. Have students sign the buckle up/drive sober pledge cards and document the percentage of your students who take the pledge. 3. Educational Activities. Activities should be held throughout the entire campaign to promote the use of buckling up and driving sober among students, faculty, and staff. Posters, school announcements, and articles in the school newsletter are a few ways to promote the campaign. You may also promote the campaign during home basketball games and/or other school events. Use your creativity and come up with fun ideas to promote this message! Winner Selection 50% of the campaign judging will be based on the Creative Project and its effectiveness in promoting seat belt use and sober driving to the teen audience. An independent panel will judge the Creative Entry, so please make detailed documentation to include in your final report. Documentation may include pictures, videos, samples of materials developed for the campaign, etc. ***If you do not send in detailed documentation, you will not be eligible to win prizes.*** The other 50% of the campaign judging will be based on the percentage of signed pledge cards and the number of educational activities held during school and/or other school events. YOVASO Staff encourages schools to submit pictures, videos, media coverage, etc. with their Final Report. If the club wishes to upload these items to their club s Facebook page, then they must indicate that on their Final Report. Judges will only look at items submitted with the report and items on the indicated Facebook pages. Continued

4 Campaign Reporting Report your weekly educational activities, other school events, and the percentage of pledge cards signed on the Weekly Reporting Forms and fax them to YOVASO by the deadlines listed below. Describe your Creative Entry on the Creative Project Report Form and include detailed documentation of the Creative Project Component from start to completion. Documentation should include detailed pictures of the project. Additional documentation may include a video tape of the project (if possible), samples of items made or purchased for the project, and anything else that will help the judges in evaluating this project. Schools must complete the Creative Project Report Form and mail it with documentation to YOVASO in time to reach the office by Wednesday, February 22. Deadlines The Weekly School Activity Reports should be completed and faxed to YOVASO at (540) Weekly School Activity Reports can also be completed online at. All forms should reach YOVASO by 5 p.m. on the deadline dates listed below: Friday, January 20, 2012 Monday, February 6, 2012 Monday, February 13, 2012 Wednesday, February 22, 2012 Entry Form & Material Order Form must be received by 5 p.m. Weekly School Activity Report for Week 1 must be received by 5 p.m. Weekly School Activity Report for Week 2 must be received by 5 p.m. Creative Project Report Form & Week 3/Final School Activity Report must be received by 5 p.m. * Photos and copies of activities, original designs, and media coverage may be faxed or mailed to YOVASO. These may be faxed with the weekly reports or mailed separately. All items must reach YOVASO by 5 p.m. on Wednesday, February 22. These items will not be returned to the schools. ** If you are uploading these items to your club s Facebook page, please indicate that on the Final Report.** Campaign Winners & Prizes To allow all participants an equal opportunity to win the BUDS Campaign, each school will be competing in a bracket based on school enrollment. Smaller schools with 875 or less enrollment will compete in the small school bracket, and larger schools with 876 or more enrollment will compete in the large school bracket. The first place finisher in each bracket will then compete against one another during an unannounced seat belt survey conducted by an independent law enforcement agency. The school with the highest percentage of students buckled up during the independent survey will be named the Grand Prize Winner. The other school will be named the 1 st Place Winner in their school division. The Grand Prize Winner will receive a free, interactive awareness game show for the entire school called ThinkFast. Sponsored by TjohnE Productions in Tennessee, this fast-paced MTV-style production blends traffic safety information with mainstream music, pop culture, and an entertaining host. This show has won several national awards and typically costs $3,500 for a school production. Enclosed is a fact sheet describing the ThinkFast show. You can also visit the website at for more information and to view a show and school testimonials. A congratulations banner and a plaque will also be awarded to the school. The 1 st Place Winner will receive a YOVASO party for club members, t-shirts for club members (maximum of 50), a congratulations banner, and a plaque. The 2 nd Place Winner in both brackets will receive a set of Fatal Vision Goggles, a congratulations banner, and a plaque. The 3rd Place Winner in both brackets will receive $100, a congratulations banner, and a plaque. Winner Announcement The winners of the school brackets will be informed on Friday, February 24 by YOVASO Staff. The Grand Prize Winner and 1 st Place Winner will be announced following the results of the independent seat belt survey. Staff will work with the winning schools to schedule publicity and presentation of the prizes. Winners may also be announced on local media. Guidelines All rules and deadlines of the campaign must be strictly followed. YOVASO reserves the right to disqualify a school for failure to follow the rules, guidelines, and/or deadlines. YOVASO also reserves the right to request original copies of any creative ideas as needed. Please keep copies of all forms documenting your results. The Faculty Sponsor or SRO overseeing the campaign must approve the activities and sign the final report. Campaign Contacts For questions or assistance with the Campaign, please contact YOVASO at: Phone: (540) Mary King at maryking@yovaso.net Elizabeth Ferguson at elizabethferguson@yovaso.net Morgan McCarty at morganmccarty@yovaso.net Haley Glynn at haleyglynn@yovaso.net or by Phone at (804)

5 Teen Statistics: MOTOR VEHICLE CRASHES ARE THE NUMBER ONE KILLER OF TEENAGERS, AGES teens died in motor vehicle crashes in Virginia in ,554 teens have died in motor vehicle crashes in Virginia since Seat Belts: 61% of the teens who died in motor vehicle crashes in Virginia in 2010 were not wearing a safety belt.* 43 unrestrained teens died in motor vehicle crashes in Virginia in unrestrained teens died in motor vehicle crashes in Virginia between 1999 and Alcohol/Impaired Driving: 29% of the fatal crashes involving teen drivers in Virginia in 2010 were alcohol-related. 29 teens were killed in alcohol-related crashes in Virginia in teens have died in alcohol-related crashes in Virginia since Traffic Safety Facts: Alcohol Teenagers who drink and drive are involved in fatal crashes at approximately twice the rate of drivers who are 21 or older. Virginia has a Zero Alcohol Tolerance Law for teens, so no amount of alcohol is allowed in an underage driver. Violators face a one year license suspension, a mandatory fine of at least $500, and 50 hours of community service. It is illegal for anyone under the age of 21 to purchase, possess, or attempt to purchase alcoholic beverages. Teens that use a Fake ID to purchase alcoholic beverages are guilty of a Class 1 misdemeanor. Drivers are less likely to use seat belts when they have been drinking. This makes them more likely to die or be seriously injured if a crash occurs. Safety Belts Safety belts are the best defense against traffic crashes. A person is twice as likely to die or sustain serious injury in a crash if unbelted. Safety belts are effective in preventing total ejection from a vehicle in a crash. Many teens are killed when ejected from and crushed by the vehicle. It is important to wear your safety belt correctly. The lap belt should sit low across the hips without riding up onto your stomach. The shoulder part of the belt should be across the collarbone and chest, not against the neck or face. Airbags do not replace the need for safety belts. When used with safety belts, airbags further reduce the risk of death or injury in the event of a crash. Safety belts hold the driver in place, helping the driver maintain control of the car during a collision. * This percentage excludes teens killed in pedestrian, bicycle, moped, and motorcycle crashes.

6 Use the following ideas as a starting point for promoting the Campaign at your school, but feel free to come up with your own ideas as well. By making the educational phase creative and fun, you will capture the attention of your students and impress upon them the importance of wearing safety belts and driving alcohol and drug free. Design posters to display in school or in the school parking lot. Announce seat belt statistics & facts, impaired driving statistics & facts, and the Drive Sober! information during school announcements. Make up your own or use the ones enclosed. Make table tent cards for the school cafeteria. students asking them to buckle up and to drive alcohol and drug free. Ask teachers to write reminders on their chalkboards/whiteboards. Design the school bulletin board around the! or Valentine s theme. Include information about the campaign in your school newspaper. Make valentine s reminding students to buckle up and drive sober for distribution at school. Make a Have a Heart, Drive Smart tree or wall and use it to display the signed pledge cards. Place a reminder about the campaign on the school Marquee. Announce the campaign at half-time of home basketball games and/or other school events and encourage everyone to buckle up and drive sober. Set up a! table at a home basketball game and/or other school event. Make a large seat belt for your school mascot to wear at home sports games. Insert a! flyer in the basketball programs for home games. Ask your local radio stations and newspapers to promote your school s participation in the! and ask them to run information about seat belts and impaired driving. Hand out Dum Dum suckers with Don t Be a Dum Dum, Buckle-Up/ labels to the students or Smarties candy with Be a Smartie, Buckle-Up/ labels to the students. Make a large thermometer on poster board to measure the progress of your campaign. Each week, color in the percentage of students who have signed the pledge. Enter names of students who sign the pledge in weekly drawings for prizes. Have a ghost out day to show the number of teens killed who were not buckled up and/or who were killed in alcohol-related crashes. Design a Face Book or MySpace Page that promotes the campaign. Organize a white out at a home basketball game where students and other fans are encouraged to wear white to show that they always buckle up and drive sober. Be creative, have fun and come up with your own ideas.

7 I Pledge to obey Virginia s Zero Tolerance Law and to not Pledge to buckle up every time I am in a vehicle and to NAME (circle one) NAME (circle one) Total Student s: Instructions: 1. Each student or faculty member may only sign the petition one time. Only student signatures should be counted in the total. 2. Each person who signs the petition receives a Buckle-Up, Pledge Card to keep as a reminder. 3. Tabulate the number of student signatures each week and calculate the percentage rate based on school enrollment. Include these figures each week on the Weekly School Activity Report. A final count and percentage rate will go on the Week 3/Final Activity Report. Do not send copies of this form with the report. ** Please make enough copies of this form to ensure a signature line for every student/faculty member **

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10 Use these PSA s to make announcements during school and home basketball games and/or other school events. Also ask local radio stations to record them and air on the radio. Remember to start each PSA with: Hi, this is with the club. Have a Heart, Drive Smart is the theme for a statewide safety challenge our school is trying to win. Please sign the pledge to buckle up and drive sober being circulated at school and help our school win an MTV-style Game Show Assembly. This fun production will enable the whole school to compete against one another using wireless remotes and huge production screens. High School is sure to win if you always buckle up and drive alcohol and drug free. Our school is participating in the statewide Have a Heart, Drive Smart! Campaign during the month of February. Help us win this statewide challenge by promising to buckle up and drive sober every time you are in a vehicle. Remember,! How would you like to have an interactive awareness game show presented at school featuring MTVstyle production sets, popular music, cool hosts, and wireless remote controls? Our school can win this fun production during the statewide! Competition in February. To win, we need everyone to take the pledge to buckle up and drive alcohol and drug free. Please make this lifesaving promise and help our school win the challenge! This February you can save a life, save a friend, and save yourself. Just sign the Pledge being circulated at school to buckle up and drive sober and encourage your friends to do the same. Have a Heart, Drive Smart! Please celebrate safely this basketball season. Always buckle up and please drive alcohol and drug free. Remember Virginia has a Zero Tolerance Law. If you drink and you are under the age of 21 YOU LOSE!!! If you see someone who has been drinking, be a friend. Take his/her keys away and arrange for a safe ride home. Remember, friends don t let friends drink and drive. Please do not get into the car with someone who has been drinking. If you find yourself in this situation, you do have a choice. Please call a friend, a cab, or your parents to come pick you up. One life is lost nearly every day to a drunk driver in our area. That price is too high for your friends, family, and neighbors. Take a stand. Be a BUD and don t let friends and family drive drunk. This Valentine s Day, Have a Heart, Drive Smart! Show your friends and family you care by buckling up and driving alcohol and drug-free. The YOVASO Club wants you to have a safe and happy school year. Please wear your safety belt every time you get in a vehicle and never drive if you have been using alcohol or drugs. Drive responsibly! Please make up your own PSA s based on your campaign and the activities you will be doing.

11 (Week of January 30 February 3, 2012) Deadline to Submit this Form: 5 p.m. Monday, February 6 Name of School: Pledge Card Results Week 1: Total No. Students Signing Pledge Seat Belt Educational/Awareness Activities at Schoo List activities completed during this week and note if the activity was held at a school event: 1. # Impacted 2. # Impacted 3. # Impacted 4. # Impacted 5. # Impacted 6. # Impacted 7. # Impacted 8. # Impacted 9. # Impacted 10. # Impacted 11. # Impacted 12. # Impacted 13. # Impacted 14. # Impacted 15. # Impacted (use additional paper if needed) Total Student Enrollment: ( ) Percent students signing pledge to date (=) % Week 1 Media Coverage: (not required as part of the campaign) Yes No Type of coverage: (circle all that apply): Newspaper TV Radio (estimate # impacted by each activity) Week 1 Funding/Donations: (not required as part of the campaign) Yes No List funding/donations: By signing this form, I verify that the report is accurate and that all the rules for the Campaign were strictly followed. SRO/Sponsor Name (please print) /Title Fax to YOVASO at (540) along with activity photos, copies of media coverage, etc..

12 (Week of February 6 10, 2012) Deadline to Submit this Form: 5 p.m. Monday, February 13 Name of School: Pledge Card Results Week 2: Total No. Students Signing Pledge Cards during week 1 and week 2: Seat Belt Educational/Awareness Activities at School List activities completed during this week and note if the activity was held at a school event: 1. # Impacted 2. # Impacted 3. # Impacted 4. # Impacted 5. # Impacted 6. # Impacted 7. # Impacted 8. # Impacted 9. # Impacted 10. # Impacted 11. # Impacted 12. # Impacted 13. # Impacted 14. # Impacted 15. # Impacted (use additional paper if needed) Total Student Enrollment: ( ) Percent students signing pledge to date (=) % Week 2 Media Coverage: (not required as part of the campaign) Yes No Type of coverage: (circle all that apply): Newspaper TV Radio (estimate # impacted by each activity) Week 2 Funding/Donations: (not required as part of the campaign) Yes No List funding/donations: By signing this form, I verify that the report is accurate and that all the rules for the Campaign were strictly followed. SRO/Sponsor Name (please print) /Title Fax to YOVASO at (540) along with activity photos, copies of media coverage, etc.

13 (Week of February 13-17, 2012) Deadline to Submit this Form: 5 p.m. Wednesday, February 22 Name of School: Pledge Card Results Final Results: Total No. Students Signing Pledge Cards during all three weeks: Seat Belt Educational/Awareness Activities at School List activities completed during this week and note if the activity was held at a school event: 1. # Impacted 2. # Impacted 3. # Impacted 4. # Impacted 5. # Impacted 6. # Impacted 7. # Impacted 8. # Impacted 9. # Impacted 10. # Impacted 11. # Impacted 12. # Impacted 13. # Impacted 14. # Impacted 15. # Impacted (use additional paper if needed) Total Student Enrollment: ( ) Total Percent students signing pledge (=) % Week 3 Media Coverage: (not required as part of the campaign) Yes No Type of coverage: (circle all that apply): Newspaper TV Radio (estimate # impacted by each activity) Week 3 Funding/Donations: (not required as part of the campaign) Yes No List funding/donations: By signing this form, I verify that the report is accurate and that all the rules for the Campaign were strictly followed. SRO/Sponsor Name (please print) /Title Attach this form to the Creative Project Report and mail to YOVASO. Must be received by Wednesday, February 22.

14 (Must be received by YOVASO on or before Wednesday, February 22, 2012 at 5 p.m.) Name of School: Give a detailed description of your creative project: (use additional paper if needed) Explain why you decided on this creative project: (use additional paper if needed) Explain who was involved in developing/making the project (club members/sponsors, etc.) and any donations/funds that were made to help with the cost: (use additional paper if needed) Describe how the creative project was displayed and/or shown to students at the school: Estimated Number of students who saw or were impacted by the project: Please include with your entry: (Detailed documentation will help judges in selecting the winner) This form Pictures Video (if needed) Other project samples/documentation Please mail this form and the Week 3/Final Activity Report to: YOVASO, 303 Norfolk Avenue SW, Roanoke, VA (Form must be received by Wednesday, February 22 at 5 p.m.)

15 ThinkFast By TjohnE Productions (Grand Prize for the! Campaign) With an impressive MTV-style production set, professional sound and engaging host, ThinkFast is a stimulating, educational, and fun event that captivates your entire audience (of any size) from start to finish. Built around team effort and through the use of audience response technology, ThinkFast reinforces the messages of prevention, awareness, and traffic safety with relevant trivia. From start to finish, messages of responsible driving, prevention, and awareness are reinforced. Our philosophy is to provide students with information that can facilitate choices that will promote a healthy and exciting educational experience that carries on to the real world. The game show format educates the audience by presenting custom awareness information through multiple choice trivia. Questions about teens and safe driving are intermingled with questions about pop culture. Students compete in teams from the audience, and then winning teams are called on stage to compete against one another in various play off events. The winning student receives a cash prize! ThinkFast is so popular nationwide that it has won the Novelty Event of the Year award for 10 years running through Cameo Magazines Readers Choice Entertainment Awards in addition to various other awards and nominations by A.P.C.A. (Association for the Promotion of Campus Activities) and N.A.C.A. (National Association of Campus Activities). In addition to colleges and universities, TjohnE also works with state agencies and coalitions to help make communities safe, healthy, and drug-free. TjohnE also takes its ThinkFast show to regional and national conferences for S.A.D.D., C.A.D.C.A., Lifesavers, PRIDE Youth, Bacchus & Gamma Peer Education Network, YOVASO, and many more. Highlights 4-6 people per team; up to 250 possible teams Diverse array of trivia that calls on all individuals' expertise Teams play together for up to 2 hours! Mainstream music and videos! Entertaining, outgoing host! Winner Take All Cash Prize! Why Students Like It Interactive MTV-style Mainstream Music & Videos Fun, informative trivia Everyone loves a game show!

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