SPONSORSHIP OPPORTUNITIES
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1 SPONSORSHIP OPPORTUNITIES OLD SETTLER S MUSIC FESTIVAL APRIL 19-22, 2018 THE NEW PLACE, 1616 FARM TO MARKET 3158 DALE (NEAR LOCKHART), TEXAS For more information, please call Jean Spivey at: or at: jean@oldsettlersmusicfest.org
2 WHO WE ARE Old Settler s Music Festival is Central Texas signature music event featuring Grammy-winning Americana, arts & crafts, camping, food & libations. Bluegrass, folk, blues, country, roots and old time music create an eclectic stew with award-winning artists from around the world marks the festival s move to its new home near Lockhart, Texas. We are excited about our 31st year and the ample space our new home will provide. Old Settler s Music Festival is a non-profit organization. It is run primarily by volunteers who deeply care about the music Old Settler s provides and the community we have built. In addition to the many benefits of sponsorship, you will be helping support the festival s college scholarship fund as well as several local non-profits. The organization also sponsors an annual Youth Talent Competition to discover and nurture tomorrow s rising stars.
3 OLD SETTLER S MUSIC FESTIVAL MILES TRAVELED TO ATTEND: 0-25 Miles Miles Miles Miles Miles - 51% 21% 3% 6% 19% The down home feel of Old Settler s makes this an attractive destination for music fans. -Time Out ATTENDANCE: RETURN ATTENDANCE: 16,000 over the course of the four-day festival 1st Year 2-4 Years 5-10 Years 11+ Years - 34% 27% 19% 20%
4 AVERAGE AGE & INCOME OF FANS INCOME AGE 65+ YEARS YEARS YEARS YEARS UNDER 18-10% 36% 38% 15% > 1%* $100k+ $75-99k$50-74k $25-49k Under $25k - 43% 19% 20% 14% 4% *Surveys are sent to ticket-buyers. Children 12 and under get in free.
5 We have a range of packages and benefits from our Basic at $750 to the Hill Country at $15K. We can also tailor a package to meet your specific needs. HILL COUNTRY PACKAGE- $15,000 -Twenty Sponsor Camping passes -Guitar signed by festival artists -Five RV/Trailer Passes -Recognition in festival press release -Ten weekend passes with camping -Two Premium parking passes -Your business featured in festival newsletter -On-stage introduction of company representative -Reserved backstage table -Upgrade to a full page ad in festival program -Recognition from all stages -Logo in larger flyers and newspaper ads as well as our poster -Four prominently displayed banners -Four Twitter and Facebook posts about your company
6 BLUEBONNET PACKAGE- $10,000 -Ten Sponsor Camping Passes - Three prominently displayed banners -Four RV/Trailer passes - Your business featured in fest newsletter -Ten Weekend Passes without camping - Recognition from all stages -Upgrade to full page ad in programs - Recognition in festival press releases -Your logo in larger flyers and newspapers as well as our poster -Three Twitter and Facebook posts about your company
7 DISCOVERY PACKAGE - $5,000 -Four Sponsor Camping Passes -Two RV/Trailer Passes -Ten weekend passes without camping -Two one-day Fri or Sat passes -Upgrade to a ½ page program ad -Your logo in larger flyers and poster -Your business featured in Fest Newsletter -Recognition from all stages -Recognition in festival press release -Two prominently displayed banners -Two Twitter and Facebook posts about your company The Old Settler s Music Festival, four days of Americana Bands...fosters a community spirit hard to find in the era of megafestivals. -The New York Times
8 CAMPGROUND PACKAGE- $2,500 -A Thank You in festival newsletter -Four Sponsor Camping Passes -Four weekend passes without camping -Two prominently displayed banners -Recognition from all stages -Recognition in the festival press release -¼ page program ad
9 FRONT RANGE PACKAGE- $1,500 -Two Sponsor Camping Passes -Two one-day Fri or Sat passes -Recognition from the stage -One prominently displayed banner -¼ page program ad A stirring representation of today s Americana scene. -The Austin Chronicle
10 THE BASIC PACKAGE - $750 -Two one-day Fri or Sat passes -¼ page program ad Old Settler s is one of those idyllic festival experiences that will leave a smile on your face for weeks after it ends. -The Austin Chronicle
11 COLOR PROGRAM AD RATES 5,000 COPIES DISTRIBUTED $700 Full Page (4.875 horizontal x vertical) $450 Half Page (4.875 horizontal x 3.75 vertical) $250 ¼ page (2.375 horizontal x 3.75 vertical) ***Premiums apply for inside front & back covers and back cover***
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