2 WAREGEM HORSE WEEK 2018 TABLE OF CONTENTS _ LOCATION VISION & MISSION INTRODUCTION EVENTS MEDIA STRATEGY SPONSORSHIP PACKAGES HOSPITALITY VISIBILITY
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1 SEPTEMBER 26 TH UNTIL 30 TH 2018
2 2 WAREGEM HORSE WEEK 2018 TABLE OF CONTENTS _ LOCATION VISION & MISSION INTRODUCTION EVENTS MEDIA STRATEGY SPONSORSHIP PACKAGES HOSPITALITY VISIBILITY
3 WAREGEM HORSE WEEK
4 4 WAREGEM HORSE WEEK 2018 INTRODUCING A NEW ERA OF INTERNATIONAL JUMPING WAREGEM HORSE WEEK With 9 years of experience in organizing top class show jumping events, the team of Deutsche Bank Jumping Antwerpen engaged in this new project: Waregem Horse Week. From September 26 th until the 30 th 2018, Waregem becomes the center stage of international show jumping for the 1st edition of Waregem Horse Week, Waregem Horse Week takes place on the grounds of Belgium s biggest horse racing festival and brings the glitter and glamour of the equestrian world to the heart of Waregem. On this unique setting within the Hippodrome of Waregem, we will witness the best horses and riders in the world battling on the highest level. The courses are set on maximum height and the competition will be intense; a true test for both horse and rider. Since 2017 we host the JumpingClash Challenge, a new and exciting format that consists of head to head battles between riders. This will be integrated in the sportive program of Waregem Horse Week. Our goal is to bring the best this sport has to offer in a unique setting with an exclusive atmosphere that nurtures networking and pleasure.
5 WAREGEM HORSE WEEK During the five days of the event we have different international competitions taking place CSI5* - Where the worlds best horses and riders take the stage CSI2* CSI1* CSI Young Horses Whilst the sport is going on, we offer various hospitality formulas to enjoy the spectacle and performances. VIP tables Company lounge
6 6 WAREGEM HORSE WEEK 2018 VISION & MISSION Waregem Horse Week 2018 sets out to combine: Topsport in a unique setting Tailored Hospitality options to accommodate you and your guests High Level networking Pleasure and experience for all stakeholders We want to create added value from a business, sports and social perspective. As a non profit our aim is to invest our time and budget into efforts that will increase the experience our event offers, and the return for all involved parties.
7 WAREGEM HORSE WEEK MEDIA This event offers, besides hospitality, many great ways to promote your brand both on and off site. In our experience with Jumping Antwerp, we have put effort into increasing the media value of our events through strategic media partnerships and broadcasts as well as an increased social media presence. OUR KEY MEDIA PARTNERS Equnews Radio 2 Telenet RTL OUR KEY BROADCASTERS Eurosport Sporza Telenet Voo Kanaal Z Plattelands TV
8 8 WAREGEM HORSE WEEK 2018 SPONSORSHIP The Structure of Waregem Horse Week is especially developed to serve as a platform for the presentation of our partner sponsors. We see our relationships as mutually beneficial, where both parties achieve their own predetermined goals. This is why we believe in tailor made packages. In Antwerp we cooperate with 350 companies and welcome 9250 VIP guests and spectators; each of these may prove to be a potential client, supplier or partner for your business. We strive to divide our partner s budgets in three equal categories: Hospitality, Visibility and Sportive Contribution
9 WAREGEM HORSE WEEK A PLATFORM FOR YOUR BRAND Over the last 9 years we have developed a top show jumping event in Antwerp characterised as follows: Our ambitions for Waregem Horse Week are the same from the very beginning; to organise a world class show jumping event. One of Belgium s top sporting events, attracting visitors & 9250 VIP guests to Antwerp s top hospitality event Unique network of Guests, playing into your target audience. Join top class long term premium sponsors such as Lebeau Courally, BMW, & Deutsche bank 2m. equivalent TV & press value (DM&S - Repucom) 200,000 media plan covering all of Belgium. +50 hours TV exposure including live on Eurosport, Sporza & Telenet Professional PR & social media management
10 10 WAREGEM HORSE WEEK 2018 THE GREAT FIND A WAY TO WIN VISIBILITY OPTIONS Waregem Horse week strives to be an ideal event to welcome clients and relations. Equestrianism is one of the few sports where sports can be simultaneously enjoyed whilst having dinner and engaging in a friendly or business conversation. We want to combine top sport, entertainment, pleasure and business networking in a luxurious setting where even people with affinity for horses have a great time.
11 WAREGEM HORSE WEEK VISIBILITY FENCE LIFESTYLE MAGAZINE LED BOARDING Fences are the key eye catcher and the best way to promote your brand on equestrian events throughout the weekend. During the event we distribute a limited edition program magazine (±4.500 copies). It is possible to have your advertisement or editorial in here. See your logo solely projected on the 240m long LED boarding along the main arena; guaranteeing a maximum visibility throughout the event. Regular pricing (min 5 classes) excl. VAT Placing including live broadcasts (min 5 classes) excl. VAT Prices exclude technical costs ½ page excluding VAT 1 page excluding VAT 2 page excluding VAT Backcover excluding VAT Regular coverage excl. VAT Live coverage per minute excluding VAT
12 12 WAREGEM HORSE WEEK 2018 HOSPITALITY VIP For those looking for the best seats in the house whilst enjoying an all-inclusive VIP treatment. 4 lunch sessions on Thursday, Friday, Saturday and Sunday from until evening sessions on Thursday, Friday and Saturday from until Includes gourmet buffets and drinks (soft drinks, water, coffee, wine and beer and 1 bottle of champagne per table per session) Access to VIP parking and Shuttle Service Program book for all guests Price (ex VAT) Thursday Friday Saturday Sunday All weekend 6 people people people
13 WAREGEM HORSE WEEK COMPANY LOUNGES Ideal opportunity for companies to receive their guests in a professional yet relaxed walking dinner atmosphere. Personal box with branding Personal bar + chef Evening and lunch sessions on Thursday, Friday and Saturday from until guests per box (multiple boxes can be combined) Evening session * : euro 4 sessions gives 20% discount Lunch session: between 100 and 200 Euro per person depending on desired catering arrangement. Afternoon session on Sunday from until Access to VIP parking and Shuttle service Includes gourmet buffet and drinks (soft drinks, water, coffee, wine and beer and 7 bottles of champagne). * Same formula applies on Sunday Afternoon
14 14 WAREGEM HORSE WEEK 2018 TITLE SPONSOR VISIBILITY Name partner with premium visibility: Entry Arch, logo coupled to Waregem Horse Week logo, shuttles, 40% of LED boarding during live TV broadcast, plus 20 minutes minimum daily on a constant loop One dedicated branded fence visible during all live coverage and other classes in prime locations. Logo on all event communication printed material, including, but not limited to: Media Plan (TV, print, outdoor) Poster, website, press and prize giving back drops Tickets, invitations, parking passes, accreditation Back cover advertisement in the event programme Mentioned first + 15% larger than other logos A minimum of 5 dedicated mentions on Twitter and Facebook to promote the sponsor s involvement.
15 WAREGEM HORSE WEEK HOSPITALITY worth of hospitality packages, including VIP parking and shuttle service SPORTIVE Sunday 5* Grand Prix or Friday night s Jumping Clash Challenge presented by your company. Daily behind the scenes tour with a meet and greet for 30 VVIP guests Sector exclusivity
16 16 WAREGEM HORSE WEEK 2018 PARTNER PACKAGE VISIBILITY 8 minutes of LED boarding during live TV broadcast, plus 20 minutes minimum daily on a constant loop One dedicated branded fence visible during all live coverage and for most other events Logo on all event communication printed material, including, but not limited to: Media Plan (TV, print, outdoor) Poster, website, press and prize giving back drops Tickets, invitations, parking passes, accreditation 1 double page A4 advertisement in the event programme A minimum of 3 dedicated mentions on Twitter and Facebook to promote the sponsor s involvement. HOSPITALITY worth of hospitality packages, including VIP parking and shuttle service. Choice of 5 x VIP tables of 10 people, or 250 nocturne tickets with walking dinner.
17 WAREGEM HORSE WEEK SPORTIVE Naming rights to Jumpingclash Challenge or Prime Time 5* Class Daily behind the scenes tour with a leading rider for 10 VVIP guests Sector exclusivity
18 18 WAREGEM HORSE WEEK 2018 SPONSOR PACKAGE VISIBILITY 2 minutes of LED boarding during live TV broadcast One dedicated branded fence Logo on event media: Media Plan (TV, print, outdoor) Poster, website, press and prize giving back drops Tickets, invitations, parking passes, accreditation HOSPITALITY 1 page A4 advertisement in the event programme 1 dedicated mentions on social media worth of hospitality packages for nocturnes, lounges & VIP tables SPORTIVE Naming rights to a 5 or 2 star event Sector exclusivity
19 WAREGEM HORSE WEEK SPONSOR PACKAGE VISIBILITY One dedicated branded fence Ledboarding during the event Logo on event media: Poster, website, press and prize giving back drops Tickets, invitations, parking passes, accreditation 1 A4 advertisement in the event programme HOSPITALITY worth of hospitality packages for, lounges & VIP tables SPORTIVE Naming rights to a 5 OR 2 star event
20 20 WAREGEM HORSE WEEK 2018
21 WAREGEM HORSE WEEK SPONSOR PACKAGE VISIBILITY One dedicated branded fence Ledboarding during the event Logo on event media: Poster, website, press and prize giving back drops Tickets, invitations, parking passes, accreditation 1 A4 advertisement in the event programme HOSPITALITY 1 VIP table for 8 people throughout the entire event SPORTIVE Naming rights to a 2 star event
22
23 CONTACT _ EVENT DIRECTOR PIETER DEJAGER pieter@jumpingantwerpen.be 0032 (0) VICE DIRECTOR JAN VAN WESEMAEL jan@jumpingantwerpen.be 0032 (0) FINANCIAL DIRECTOR KATRIEN SNEYERS katrien@jumpingantwerpen.be 0032 (0) SPORTS DELEGATE PHILIPPE LIÉNARD philippe@jumpingantwerpen.be 0032 (0) HOSPITALITY CONTACT KIRSTEN REINERS kirsten@jumpingantwerpen.be 0032 (0) SPONSORSHIP CONTACT JEAN VANDE VYVERE GUY DEDEYNE INITIATIVE OF Blikstraat Wijnegem Belgium OUR BOARD Johan Dejager Alex Geurts
24
SEPTEMBER 26 TH UNTIL 29 TH 2019 WWW.WAREGEMHORSEWEEK.BE 2 WAREGEM HORSE WEEK 26 TH UNTIL 29 TH OF SEPTEMBER 2019 3 4 WAREGEM HORSE WEEK INTRODUCING A NEW ERA OF INTERNATIONAL JUMPING WAREGEM HORSE WEEK
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