8-10 June Registrations open 1st March. Melrose Fat Tyre Festival 2018 Sponsorship Proposal.

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1 8-10 June 2018 Registrations open 1st March Melrose Fat Tyre Festival 2018 Sponsorship Proposal

2 Planning for the always highly anticipated Melrose Fat Tyre Festival and 18 Hours of Melrose is well underway and in 2018 we are bringing fresh, new and innovative ideas to these events including the appointment of a professional Event Manager. It s Mountain biking & festivities at a whole new level! Becoming involved with these iconic events give your company or business the opportunity to showcase your products, provide updates on latest service and technology, network with participants and show your support for South Australian tourism. The Fat Tyre Festival and 18 Hours of Melrose offer a great weekend away full of adventure and relaxation for both ride participants and their friends & families. There is something for everyone, from beginner rides and instruction to challenging trails to push the most experienced riders out of their comfort zone. Add this to the family friendly environment and these events are definitely broadly attractive across a variety of demographics. We look forward to your involvement! Kerri Lee-Bruce Melrose; gateway and hub of Mountain Biking in the Southern Flinders Ranges! KEY DAT ES Melrose Fat Tyre Festival 8-10 Ju ne, /18 Ho FRI 31 AU urs of Melrose G - SAT 1 SEP, 201 8

3 About the Events The Melrose Fat Tyre Festival is all about bringing the family to the gateway of the Flinders Ranges for four days of mountain biking, food, music and entertainment, all enjoyed in the fresh air and under the gaze of the beautiful Mt Remarkable. Mountain bike devotees flock to this annual event. Mention Fat Tyre to these enthusiasts and their eyes light up. This event is synonymous with FUN! Melrose is a small country town and as such you have a very captive audience to demonstrate your product or service over the duration of the Festival. In 2018 we are introducing a brand new concept; The Fat Tyre Festival Village. Every good cycling event deserves a good village; a place with great atmosphere for participants and their families to enjoy in between cycling events. A place to find food stalls (both local and from Adelaide), music and entertainment for both adults and kids alike. Why become involved? Mountain biking is an emerging sport and one of the fastest growing family friendly health and recreational lifestyle activities in Australia. The Fat Tyre Festival first took place in 2002 and has been steadily growing in numbers each year. In 2017 over 2000 people visited Melrose across both events. By becoming involved as a sponsor you will receive exposure at both the Fat Tyre Festival and the 18 Hours of Melrose and align your company or business with these key elements of community, health & recreation. There are four levels of sponsorship as outlined on the following pages. We are committed to offering a good return for investment to our sponsors. If you would like to propose something else that you don t see included in the sponsorship proposal, please do not hesitate to contact us. We are open to suggestions!

4 Some of the best mountain bike trails in South Australia are in Melrose! Mountain bike riding is one of Australia and the World s most popular trending sports and recreational activity Cross country mountain biking is a sport represented at both Commonwealth and Olympic games 100% of survey participants reviewing 2017 Fat Tyre Festival say they will come back again! 700,000+ mountain bikes are sold per year Cycling is now the 4th most popular physical activity in Australia behind walking, aerobics and swimming 62% male 32% female 38% 36+ yrs 27% yrs 35% under 18 Participant breakdown for Fat Tyre Festival 20% excess Growth in mountain biking for tourism has been in of 20% since 2008

5 Platinum Sponsor $6,000 or 2 years for $10,000 Limited to two sponsors. Sponsors will not be from the same industry i.e competitors Naming rights to the Fat Tyre Festival Village & 18 Hours of Melrose ie. Sponsor 1 in conjunction with Sponsor 2 Company profile & logo in Festival Program Logo and link to company website on as well as opportunity to display 100 word spiel Company logo on all merchandise i.e t-shirts Inclusion in pre-event promotion including social media (Facebook, Instagram) and on promotional posters and flyers (distributed across SA and Eastern States) Display banner at entrance to FTF Village Prominent display space within the FTF Village Opportunity to include collateral/promotional material in registration packs Opportunity to include a promotional video (supplied by sponsor) on the Melrose Mountain Bike website and event Facebook page. This will also be circulated as a link during prevent communication with registrants and included on the landing page for the online registration Four tickets to event launch in Adelaide to be held in April complimentary registrations to both the Fat Tyre Festival and 18 Hours of Melrose. Can be used in-house or used for sponsor promotion 3 nights, twin share accommodation in Melrose, 8th - 10th June 2018.

6 Gold Sponsor $4000 or 2 years for $7000 Silver Sponsor $2000 Company profile & logo in Festival Program Logo and link to company website on as well as opportunity to display 50 word spiel Company logo on all merchandise i.e t-shirts Inclusion in pre-event promotion including social media (Facebook, Instagram) and on promotional posters and flyers (distributed across SA and Eastern States) Display banner within the FTF Village Prominent display space within the FTF Village Opportunity to include collateral/promotional material in registration packs Three tickets to event launch in Adelaide to be held in April complimentary registrations to both the Fat Tyre Festival and 18 Hours of Melrose. Can be used in-house or used for sponsor promotion. Company profile & logo in Festival Program Logo and link to company website on Inclusion in pre-event promotion including social media (Facebook, Instagram) and on promotional posters and flyers (distributed across SA and Eastern States) Display banner within the FTF Village Display space within the FTF Village Two tickets to event launch in Adelaide to be held in April complimentary registrations to both the Fat Tyre Festival and 18 Hours of Melrose. Can be used in-house or used for sponsor promotion.

7 BronzeSponsor $1000 for one year or in kind Sponsorship Company profile & logo in Festival Program Logo on Inclusion in pre-event promotion including social media (Facebook, Instagram) and on promotional posters and flyers Display space within the FTF Village One ticket to event launch in Adelaide to be held in April complimentary registrations to both the Fat Tyre Festival and 18 Hours of Melrose. Can be used in-house or used for sponsor promotion. The Melrose Fat Tyre Festival is all about bringing the family to the gateway of the Flinders Ranges for four days of mountain biking, food, music and entertainment, all enjoyed in the fresh air and under the gaze of the beautiful Mt Remarkable.

8 Confirming your sponsorship Terms and Conditions Confirmation of your sponsorship by 28th February, 2018 will increase your exposure in the forthcoming promotional campaign including announcements, social medial and broadcasts. To confirm your sponsorship, please complete and sign this form and return to: When we have received this confirmation, a tax invoice will be generated and issued to you. Company name Company Address State ABN Telephone Mobile Fax Post Code We will sponsor the Fat Tyre & 18 Hours of Melrose and select the following package: Platinum ($6,000 or 2 years for $10,000) Gold ($4000 or 2 years for $7000) > All prices quoted in Australian Dollars and include GST > The extent of acknowledgement of the sponsor should be commensurate with the level of sponsorship (monies, goods or services) received, and as outlined in the sponsorship proposal. > Publicity and benefits can only proceed when payment has been received. Payment must be received within 21 days of issue of invoice. > Registration of company attendees will be done separately upon confirmation of your sponsorship. All exhibition staff (complimentary or otherwise) must be registered. > Exhibitors and sponsors are responsible for arranging appropriate insurance cover in connection with their attendance at the events, including loss, theft & liability. The organisers cannot be held liable for any loss, liability or damage to personal property. > You must hold a current broadform liability insurance policy for a minimum of AUD10,000,000. A request for the name of your insurer, your policy number and its renewal date may be requested. This information will be required prior to the events commencing. > Cancellation must be in writing. A cancellation fee of 50% of the total sponsorship will be retained by the Organisers if the Sponsor/Exhibitor cancels prior to 1 April Cancellations after this date will attract a 100% cancellation fee of the total sponsorship. > I acknowledge and accept the Terms & Conditions and am authorised by my Company to approve this sponsorship agreement. Silver ($2,000) Bronze ($1000 for one year or in kind Sponsorship) I have read and agreed to the Terms and Conditions Authorised Signature Printed Name Company Melrose Fat Tyre Festival Enquiries: Natacha Costa, NC Events 96 Baker Street, Glengowrie SA 5044 t: (08) E: ncosta@ncevents.com.au