MDR Motorsport 2018 Sponsorship Proposal Document

Transcription

1 MDR Motorsport 2018 Sponsorship Proposal Document

2 BENEFITS IN BRIEF Live national TV coverage Racing at Australia s largest motorsport events At track activations & promotion Social media & online promotion Season or per round options Experienced team Professional brand manager Sponsor track days / car rides FIND OUT MORE >>> HELL CORNER - MOUNT PANORAMA BATHURST

3 PAGE 3 THE T86RS SERIES HAS BUILT A LARGE & GROWING SPECTATOR BASE BOTH AT TRACK & VIEWING THE LIVE TV COVERAGE. SEASON 3, WILL BE EXPANDED FROM 5 TO 6 ROUNDS AND FOR THE FIRST TIME, INCLUDE A ROUND IN SOUTH AUSTRALIA. The Toyota 86 Racing Series formula, has proven to be a highly competitive, very well promoted and fanaticically followed national motorsport series. We offer our full compliments to Neal Bates Motorsport (series technical regulators) and the Airtime team (category administrators), for putting the series together and ensuring it s success, professional operation and ongoing media exposure. The members of our team MDR Motorsport have a long history in motorsport, with success at national level events. Stepping up to race in a Supercars support national category, has further developed our knowledge, skills and processes which are required at this level series. We love what we do and can t wait to unleash on the 2018 season. Our team knowledge keeps growing and has demonstrated our ability to progress on track, plus gain speed through learning, testing and development. We apply our knowledge through advanced processes and techniques in the way the team is run both on and off track. The series has seen us visit some of the legendary tracks around Australia being: Winton, Sydney Motorsport Park, Sandown, Bathurst, Homebush, Phillip Island, Townsville and Newcastle. We invite you to experience the journey - attend the biggest motorsport events in the country and expose your brand nationally through the live TV coverage, social media and at track promotions. Our 2018 sponsors include Bow Wow Dog Treats, Mt Barker Crash Repairs & Towing, MGA Insurance Brokers, Creative Pod, ULX110 Oils, MDR Automotive & ACE Auto Electrics. On offer are various sponsorship options including 1 year major team sponsorship, to one off event packages. Please take the time to read through this document, understand the benefits on offer and if you have additional requests or offers, we are always happy to discuss. Haydn Clark haydn@mdrmotorsport.com.au

4 T86RS SERIES IMAGES PAGE 4

5 PAGE LIVE TV EVENTS ACROSS THE 6X SERIES ROUNDS ON FOX SPORTS, PLUS SELECTED COVERAGE ON CHANNEL 10. T86RS : ALMOST HALF A MILLION SPECTATORS AT RACE EVENTS AND A TELEVISION VIEWERSHIP OF 1.77 MILLION IN 2016, THE SERIES HAS CAPTIVATED RACE FANS WITH CLOSE-QUARTER BATTLES AND FREQUENT OVERTAKING. SOURCE: THE 2018 CALENDAR : ROUND DATE EVENT LOCATION ROUND FORMAT April WD-40 Philip Island 500 Philip Island Grand Prix Circuit Philip Island, Victoria July Watpac Townsville 400 Townsville Street Circuit Townsville, Queensland Generally, the format for each round of the Series will be as August The Bend SuperSprint The Bend Motorsport Park Tailem Bend, South Australia follows: 2 PRACTICE SESSIONS September Sandown 500 Sandown Racecource Springvale, Victoria 1 QUALIFYING SESSION 3 RACES October Supercheap Auto Bathurst 1000 Mount Panorama Bathurst, New South Wales Each session is between minutes November Coates Hire Newcastle 500 Newcastle CBD Newcastle, New South Wales In addition to the major events, we will also enter into other motorsport events such as Hillclimbs, Practice/Test Days, Shows or Other Events plus the car can be available for display at your premises or other promotional events.

6 PAGE 6 PROMOTION A RANGE OF SHOTS WERE TAKEN AT BOW WOW FOR SOCIAL MEDIA AND WALL HANGINGS. FACTORY SHOOT 2016 CREW APPAREL We undertake various team branding and sponsor promotions. This will continue in the future and include: Pit area sponsor banner, poster give-aways, promotional shoots & appearances plus video promotions. FACEBOOK POSTING OF NEWS AND EVENTS SEE THE WIN NEWS VIDEO CLIP PIT AREA SPONSORS BANNER AT TRACK GIVE-AWAY POSTERS CREW SHIRTS

7 PAGE 7 SOCIAL MEDIA & EDM We maintain our team Facebook and Instagram accounts with regular posts and have over 3500 followers on Facebook and growing on Instagram with 286 followers. In addition we publish our quarterly newsletter, which highlights past results, upcoming events and team sponsors. This mailing list is delivered to around 1200 people and growing

8 PAGE 8 PROFESSIONAL RACE CAR GRAPHICS Wondering how your branding would look on our car? Before applying any stickers to the car, we first create realistic computer generated concept visuals of the design. This ensures your brand is positioned in the best possible size and orientation to gain maximum exposure in conjunction with any graphic elements. We will follow any branding guidelines that are required in this process. The vinyl wrap is designed by Haydn Clark, a professional graphic designer, before handing over to the signwriters. If you just want to see how the car may look before you commit, we are happy to create initial concepts, just call Haydn to discuss on PRE 2016 SEASON CONCEPTS SHOWN

9 Team Supporter SUPPORTER PACKAGES PAGE 9 Various team supporter packages are available These packages can include: Logo and link to website on our team webpage Mentions, tagging and promotion on our social media Logo and mentions on our electronic newsletters Supporter sized logo on race car in available position Logo can be included on team s event posters All practice, qualifying and racing is televised live on Fox Sports 506 These packages can range from one off events to season packages. We are happy to discuss how you would like to be involved and we welcome you to contact us to discuss these options. Prices from $275 GST Inc OR for goods & services provided Plus the cost of your company sticker. Tax invoice provided.

10 SPONSOR PACKAGE 1 Major Sponsor Major Sponsor - single round sponsorship PAGE 10 This package includes: Logo and link to website on our team webpage Mentions, tagging and promotion on our social media Logo and mention on our electronic newsletter Major signage on race car Logo included on team s event poster The 6 track outings for the round are televised live on Fox Sports 506 Crew & driver can wear your company polo shirts during the event Invitation to attend the sponsored event Invitation to enjoy rides in the race car at a selected track day Driver and car can be made available for media or display Includes professional graphic design of car graphics - signwriting wrap extra. SPONSORSHIPπ SINGLE ROUND Price $5,500 GST Inc Plus the cost of your company signwriting. Tax invoice provided.

11 SPONSOR PACKAGE 2 Major Sponsor Full 2018 season major sponsorship (x6 T86RS series events) PAGE 11 This package includes: Logo and link to website on our team webpage Mentions, tagging and promotion on our social media Logo and mention on our electronic newsletter Major signage on race car Logo included on team s event posters (x6) 2x team shirts in your selected sizes Major logo on the team shirts that will be colour coded to suit your brand The 36 track outings for the year are televised live on Fox Sports 506 Invitation to attend the sponsored event as team members Invitation to attend team track day for rides in the race car Driver and car can be made available for media or display Includes professional graphic design of car graphics and vinyl wrap included. SPONSORSHIPπ 2018 SEASON Price $33,000 GST Inc Tax invoice provided - Staggered payment options available

12 Team Sponsor SPONSOR PACKAGE 3 Team Sponsor - single round sponsorship PAGE 12 This package includes: Logo and link to website on our team webpage Mentions, tagging and promotion on our social media Logo and mentions on our electronic newsletter Logo in one of the red white star highlighted areas on race car Logo included on team s event poster The 6 track outings for the round are televised live on Fox Sports 506 Front Guards - Round 3 Tailem Bend - Subscribed By π π π π π π π π π π Price $1,100 GST Inc Plus the cost of your company signwriting. Tax invoice provided.

13 Team Sponsor SPONSOR PACKAGE season team sponsorship (x6 T86RS series events) PAGE 13 This package includes: Logo and link to website on our team webpage Mentions, tagging and promotion on our social media Logo and mentions on our electronic newsletter 1x team shirts in your selected size Logo on team shirt sleeve or similar Logo in one of the red white star highlighted areas on race car Logo included on team s event posters (x6) The 36 track outings for the year are televised live on Fox Sports 506 Invitation to attend team track day for rides in the race car Car graphics and signwriting included. π π π π π π π π π π Price $5,500 GST Inc Tax invoice provided.

14 2018 ObjectivesPAGE 14 TEAM AND DRIVER OBJECTIVES FOR THE 2018 SEASON To progress our rank in the series and aim for consistent top 10 finishes. To continue with our professional driver fitness program by Fitness to Podium. To learn and develop as a team and expand on what we have built in 2016 & Promote our sponsors and supporters in the best possible light inline with their branding and marketing guidelines. To assist our sponsors and supports with their marketing and social media streams where possible, using Haydn s extensive design and marketing experience. To look for marketing and promotional opportunities to gain additional exposure. To prepare the race car to a high level of workmanship for reliability. To present the car and team with a highly professional appearance.

15 Haydn Clark PAGE 15 DRIVER: HAYDN CLARK Hometown: Mt Barker, Adelaide, South Australia Team: MDR Motorsport Sponsors: Bow Wow Dog Gourmet Treats, Mt Barker Crash Repairs & Towing, MDR Automotive, MGA Insurance Brokers, Creative Pod, ULX110 Custom Blend Oils, ACE Auto Electrics. My passion for driving ensures that one of my greatest I have also competed in rally sprints, khanacross, rally loves is competing in motorsport. I am totally committed navigator and service crew. I enjoy keeping fit with the to everything I undertake and strive to get the best out help of Fitness to Podium a professional driver fitness of myself in motorsport, life and in business. program, which includes gym and mountain bike riding. I am a very keen competitor and have a hunger to push myself to achieve higher outcomes and not rest until my RACING HISTORY: goals are achieved. KART RACING Sprint Kart Racing & I have been interested in motorsport since a very young age and started competing at age 14 in karting, before HILLCLIMB SPEED EVENTS moving into car circuit racing, hill climbing and some Present dirt events. My Australian championship wins include 2010 AHC Colingrove SA, 2011 AHC Haunted Hills Vic, CIRCUIT RACING 2012 AHC Mount Panorama and 2014 AHC Ringwood Australian Toyota 86 Racing Series /17 Park NSW, and have set numerous class records from Under 2 Litre Sports Sedans to Improved Production

16 LET S TALK - Haydn Clark haydn@mdrmotorsport.com.au MDR Motorsport 51a Oborn Road Mount Barker South Australia 5251 Telephone ABN: