STYLE GUIDELINES ALTERNATIVE VERSIONS ORGANISATIONS TYPEFACESS

Transcription

1 style guidelines

2 ORGANISATIONS ALTERNATIVE VERSIONS Where partner organisations need to show their affiliation to the GA, a logostyle block using the words Affiliated Branch must be used, as set out below. This can appear either in Pantone 072 Blue, Solid Black or White on a dark background. Affiliated to the Because of the limitations of the photocopying process, it is best to use the solid version of the logostyle. However, for applications where photocopying is not an issue, the alternative tinted versions of the logostyle can be used. The Geographical Association has a new logostyle. This document shows how to use it in a variety of applications. If you are unsure of how it should be applied to your STYLE GUIDELINES Affiliated to the This can appear in Pantone 072 Blue with the centre ring only in 30% tint of Pantone 072 Blue OR Solid Black with the centre ring only in 30% tint of Black. particular project, please contact the Geographical Association direct. Affiliated to the TYPEFACESS The symbol element of the logostyle must never The GA logostyle utilises the typefont Bembo Extra Bold. It is recommended that this typeface is also used for headline messages and body text. be used without the words Geographical Association beneath it in the typeface as shown. Similarly the words must never appear in this style without the GA symbol. For spot colour applications the logostyle must appear in: Pantone 072 Blue. For full colour applications the CMYK breakdown is: 100% Cyan + 79% Magenta For monochrome applications the logostyle must appear in Solid Black. Bembo Extra Bold ABCDEFGHIJKLMNOPQRSTU VWXYZabcdefghijklmnopqurstu vwxyz & Bembo Bold ABCDEFGHIJKLMNOPQRSTUV WXYZabcdefghijklmnopqurstuvwx yz & The logostyle must never be reproduced below the minimum width of. The width and height dimensions must always appear in proportion and must never be expanded or condensed. To use the logostyle on a dark background or dark areas of photographs, the logostyle must appear in Solid White. Bembo Medium ABCDEFGHIJKLMNOPQRSTUV WXYZabcdefghijklmnopqurstuvwxy z & The logostyle can be used with other logos but there must be no encroachment, touching or overlapping with the GA logo within the outlined area above. Bembo Regular ABCDEFGHIJKLMNOPQRSTUVW XYZabcdefghijklmnopqurstuvwxyz &

3 20 mm 20 mm fax transmission memorandum To Fax no From Copy to To Copy to From,,,, M Curry Date 30 April 2000 Date 30 April 2000 Subject Subject Lorem ipsum dolor sit amet, consectetur adificing elit, sed diam nonnumy eiusmod tempor incidunt ut labore et dolore magna aliquam erat volupat. Ut enim ad minimim veniami quis nostrud exercitation ullamcorpor suscip. U labonis nisi ut liquip ex ea commodo consequat. Duis autem vel eum irure dolor in reprehenderit in voluptate velit esse molestaie son consequat, vel illum dolore eu fugiat nulla pariatur. Nam liber a tempor cum soluta nobis eligend optio comque nihil quod a impedit anim id quod maxim placeat facer possim omnis es voluptas assumenda est, omnis dolor repellend. Hanc ego cum tene sentntiam, quid est cur verear ne ad eam non possing accommodare nost ros quos tu paulo ante cum memorite it tum etia ergat. Nos amice et nebevol, olestias access potest fier ad augendas cum conscient to hctor tum toen legum odioque civiuda. Nam liber a tempor cum soluta nobis eligend optio comque nihil quod a impedit anim id quod maxim Nam liber a tempor cum soluta nobis eligend optio comque nihil quod a impedit anim id quod maxim placeat facer possim omnis es voluptas assumenda est, omnis dolor repellend. At vero eos et accusam et justo odio dignissim qui blandit praesent lupatum delenit aigue duos dolor et molestais exceptur sint occaecat cupidat non provident, simil tempor sunt in culpa qui officia deserunt mollit anim id est Lorem ipsum dolor sit amet, consectetur adificing elit, sed diam nonnumy eiusmod tempor incidunt ut labore et dolore magna aliquam erat volupat. Ut enim ad minimim veniami quis nostrud exercitation ullamcorpor suscip. U labonis nisi ut liquip ex ea commodo consequat. Duis autem vel eum irure dolor in reprehenderit in voluptate velit esse molestaie son consequat, vel illum dolore eu fugiat nulla pariatur. Nam liber a tempor cum soluta nobis eligend optio comque nihil quod a impedit anim id quod maxim placeat facer possim omnis es voluptas assumenda est, omnis dolor repellend. Hanc ego cum tene sentntiam, quid est cur verear ne ad eam non possing accommodare nost ros quos tu paulo ante cum memorite it tum etia ergat. Nos amice et nebevol, olestias access potest fier ad augendas cum conscient to hctor tum toen legum odioque civiuda. Nam liber a tempor cum soluta nobis eligend optio comque nihil quod a impedit anim id quod maxim At vero eos et accusam et justo odio dignissim qui blandit praesent lupatum delenit aigue duos dolor et molestais exceptur sint occaecat cupidat non provident, simil tempor sunt in culpa qui officia deserunt mollit anim id est 11pt One line space between 11pt One line space between If you do not receive the entire message or it is unclear please contact the sender

4 30 April 2000 with compliments Lorem ipsum dolor sit amet, consectetur adificing elit, sed diam nonnumy eiusmod tempor incidunt ut labore et dolore magna aliquam erat volupat. Ut enim ad minimim veniami quis nostrud exercitation ullamcorpor suscip. U labonis nisi ut liquip ex ea commodo consequat. Duis autem vel eum irure dolor in reprehenderit in voluptate velit esse molestaie son consequat, vel illum dolore eu fugiat nulla pariatur. Nam liber a tempor cum soluta nobis eligend optio comque nihil quod a impedit anim id quod maxim placeat facer possim omnis es voluptas assumenda est, omnis dolor repellend. Hanc ego cum tene sentntiam, quid est cur verear ne ad eam non possing accommodare nost ros quos tu paulo ante cum memorite it tum etia ergat. Nos amice et nebevol, olestias access potest fier ad augendas cum conscient to hctor tum toen legum odioque civiuda. Nam liber a tempor cum soluta nobis eligend optio comque nihil quod a impedit anim id quod maxim At vero eos et accusam et justo odio dignissim qui blandit praesent lupatum delenit aigue duos dolor et molestais exceptur sint occaecat cupidat non provident, simil tempor sunt in culpa qui officia deserunt mollit anim id est Size 11pt, One line space between mcurry@geography.org.uk

5 20 mm Blank mono sheet for general use on items such as Branch Newsletters. This style and logos can also be supplied on disc as importable files with a paper template.

6 30 April April 2000 One line space between Primary Geographer Editor Dr Margaret Mackintosh Rolle School of Education, University of Plymouth, Exmouth, Devon EX8 2AT. Tel: Fax: also 9 Withycombe Road, Exmouth, Devon EX8 1TF Tel: One line space between GEOGRAPHY The international journal of the Geographical Association Editor Dr Hazel R Barrett School of Natural and Environmental Sciences, Coventry University, Priory Street, Coventry CV1 5FB Tel: Fax: m.mackintosh@plymouth.ac.uk Production Editor Fran Royle Froyle@geography.org.uk Assistant Editor Diane Wright dwright@geography.org.uk

7 30 April April 2000 One line space between TEACHING GEOGRAPHY The Geographical Association journal for secondary geography teachers Editor Elisabeth Barratt Hacking 7 Woodland Grove, Claverton Down, Bath BA2 7AT Tel/Fax: edsecbh@bath.ac.uk Assistant Editor Diane Wright dwright@geography.org.uk One line space between Teaching Resources Publications Officer David Lambert 29 Echo Hill, Royston, Hertfordshire SG8 9BB Tel/Fax: Daytime tel: Fax: d.lambert@ioe.ac.uk