DAVE JORDAN RACING SPONSOR A PREMIER CYCLING TEAM

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1 SPONSOR A PREMIER CYCLING TEAM TEAM NAME: CRCA/Dave Jordan Racing TEAM UNIFORM: Your logo prominently displayed on team uniform WEB PRESENCE: CRCA website Dave Jordan Racing website, MEDIA: Publications from VeloNews, to the NY Times, to NY Velocity RACE PRESENCE: Presence at key races throughout New York, New England and the Mid Atlantic RIDE PRESENCE: 10 hrs/member weekly training in Central Park, Northern NJ, Westchester and Brooklyn = at least 300 hours of weekly exposure

2 WHO ARE WE? We are a premium road and track cycling team based in NYC and composed of 30+ athletes. We are a not-for-profit 501(c)3 organization. All contributions are tax deductible. We prioritize fun, camaraderie, competitive spirit, hard work and devotion to the advancement of cycling. We are not paid to race. We are not paid to train. We are professionals and students, men and women, elite racers and amateurs, but what we all have in common is a shared love of our sport and a desire to excel. For the upcoming 2016 season we have an opportunity for your company to sponsor our team. By sponsoring our growing program you are buying a back-stage pass into the New York cycling culture and all of its supporters and fans. You will have access to our growing network as well as premium placement on our clothing, website and team blog. You will find your name attached to our results and to articles written about our riders and coach. Most of all, you will receive a rolling billboard of brand ambassadors showing off your logo in the most coveted advertising space in the world. Attaching your name to our enthusiasm, charisma and dedication means positive associations for your brand.

3 FORMULA FOR SUCCESS We are an impressions generating machine. Sponsoring our team translates to 300+ hours per week of brand exposure in a city that averages over 42 million visitors per year. But that s not all. Team Founder Dave Jordan was a well known cycling personality with connections in national media, pro cycling, event management and local charities. Our team members love to compete and are represented at all the major local series races and at events covering the Mid-Atlantic, North East and nationally. We are also members of the Century Road Club of America (CRCA), the nation s oldest cycling club. Join companies like Comedy Central, CityMD, Rockstar Games, Weather Channel and BH Cycling, who all currently support teams. RACING This is not a leisure club. Our team members race. Our elite squad competes nationally and includes a U.S. National Masters Champion and the two-time National Champion of Antigua. Our development and women s squads will represent your brand at all the major races in the Mid-Atlantic/Northeast area such as The Bear Mountain Classic, Killington Stage Race, Grants Tomb Criterium, Harlem Skyscraper Criterium, as well as the season-long NY/NJ racing series in Central and Prospect Parks. FOUNDER The team continues on in loving memory of Dave Jordan who passed away from complications of a brain tumor in July Dave s career as a cycling coach impacted a variety of local, collegiate, national and Olympic team cyclists. He was a successful racer, both amateur and professional. Overall, he had more than 200 podium appearances, including eight New York State Cycling Championships. Dave raced competitively in the United States and Europe for more than 20 years. CRCA Dave Jordan Racing operates as one of the 30+ sub-teams of the larger Century Road Club Association (CRCA), the nation s oldest cycling club with 112 years of history and tradition. Your investment will generate tremendous exposure and brand awareness among the registered racing members, their followers and fans.

4 AUDIENCES WE REACH THE TEAM AUDIENCE A diverse group of 30+ passionate cyclists who balance their love of the sport with jobs in fields like law, banking, investment management, film, education and technology. ENGAGEMENT By playing a key role in the team s life, your brand will forge a powerful connection with membership. Each team member s positive attitude towards the company will make us intense advocates for the service within our personal and professional networks. NYC CYCLING COMMUNITY NYC AREA CONSUMERS & VISITORS Bike racing in the NYC area attracts competitive individuals who strive for the best in their life and their leisure activities. Competitive cyclists often spend beyond $10,000 on a bike and countless more on coaching, training aids and race entry fees. Because bike racing is a cost prohibitive activity, it attracts a very affluent audience. CRCA New York has over 700 members and the New York chapter of USA Cycling has over 2000 members. We train and race throughout the NY area including Central Park, Prospect Park, Northern NJ, Westchester and Long Island. You will reach the active and affluent individuals who live in these areas and frequent the city s parks. As we race and train, we do so as part of a community who will be introduced to your brand. In addition to in-person interactions with the larger cycling community, the team will have a consistent presence online and in the press. Our results and exposure translate directly to you. A group of cyclists riding in formation attracts attention, an effect that will drive awareness for your brand. Each member rides 10+ hours a week in places like Central Park where there is no other advertising clutter, giving your brand exposure to millions of customers.

5 SPONSORSHIP OPPORTUNITIES 2016 PREMIUM SPONSORSHIP: $5,000 Premium Placement on team uniform and accessories (kit) professionally designed to extend your brand (jersey, vest, jacket) Ability to use team in advertising Cross promotion of your company events through our dynamic social media network The opportunity to join our racers on a team-hosted sponsor ride Sponsor relations contact to provide monthly checkups 2016 SUPPORTING SPONSORSHIP: $2,000 Placement on team uniform and accessories (kit) professionally designed to extend your brand (jersey, vest, jacket) Ability to use team in advertising 2016 PRODUCT SPONSORSHIP This level is limited to 5 sponsors and will receive the best possible visibility after the premium and supporting sponsors Team members act as ambassadors for your product 2016 TEAM SUPPORTER <$1,000

6 RACE SCHEDULE 2016 MARCH Grant s Tomb Criterium NY Branchbrook Park Spring Series NJ Kissena Spring Classic NY Aetna Nutmeg Spring Series CT APRIL Lucarelli & Castaldi Cup Series NY Trooper Brinkeroff NY MAY Orchard Beach Criterium NY I WILL FOUNDATION series NY Raritan Cycling Classic NJ Tour of Somerville NY CRCA Dave Jordan Classic NY Bear Mountain Spring Classic NY Killington Stage VT Woodstock Women s Grand Prix NY JUNE Historic Riverton Criterium NY Harlem Skyscraper Cycling Classic NY Lou Maltese Memorial NY Giro del Cielo NJ JULY Freedom Tour NJ Mengoni Grand Prix NY Tour of Catskills NY AUGUST Iron Hill Twilight Criterium NY Chris Thater Memorial NY Liberty Criterium NJ Haute Route Europe SEPTEMBER Tour de Fort Lee NJ TD Bank Mayor s Cup MA Connecticut Cycling Festival CT Olde Mill Inn Tour of Basking Ridge NJ Green Mountain Stage Race VT Mt Greylock Hill Climb MA Gran Prix of Gloucester MA OCTOBER Jamestown Classic RI CMC Cyclo-Cross Festival RI The development of women s racing is a key focus of Dave Jordan Racing. Our growing women s team enjoyed a highly successful 2015 season with wins and podiums at the Tour de Millersburg, Lime Rock Cycling Grand Prix, the Lou Maltese Memorial, Mengoni Grand Prix and the CRCA Women s series. CENTRAL PARK: MANHATTAN, NY Both our Elite and Amateur Racers compete in the CRCA series from March through September. PROSPECT PARK: BROOKLYN, NY We are well represented in the Elite and Amateur fields competing for the Lucarelli & Castaldi Cup. FLOYD BENNETT FIELD: BROOKLYN, NY From March until August team members battle the wind and motivated local pelotons.