UNITING THE BUSINESS OF FO TBALL IN AFRICA

Transcription

1 UNITING THE BUSINESS OF FO TBALL IN AFRICA

2 ENGAGING A CONTINENT Soccerex Seminar lagos 2012 WITH OVER 750 ATTENDEES, THE CONFERENCE STUDIO WAS FULL TO CAPACITY AS DELEGATES LEARNED THE LATEST DEVELOPMENTS BEHIND THE GROWTH OF FOOTBALL IN WEST AFRICA FOR THE LAST 7 YEARS, SOCCEREX HAS WORKED HAND IN HAND WITH THE AFRICAN FOOTBALL INDUSTRY, CREATING A SPECIAL RELATIONSHIP WITH THE WORLD S MOST PASSIONATE AND WELCOMING CONTINENT. FROM PLAYING A CENTRAL ROLE IN THE BUILD UP TO THE 2010 FIFA WORLD CUP TM, HOSTING THE FIRST INTERNATIONAL FOOTBALL BUSINESS CONFERENCE IN NIGERIA AND DRIVING THE GROWTH OF FOOTBALL ACROSS THE CONTINENT THROUGH OUR AFRICAN FORUM IN DURBAN; OUR COMMITMENT TO THE DEVELOPMENT OF FOOTBALL IN AFRICA HAS BEEN ABSOLUTE AND HAS OFFERED A NUMBER OF HIGHLIGHTS: Soccerex global convention, johannesburg NATIONAL SPORTS MINISTERS FROM NIGERIA, GHANA AND ZAMBIA TOOK TO THE STAGE FOR AN EXCLUSIVE SESSION LOOKING AT THE RELATIONSHIP BETWEEN SPORT AND GOVERNANCE IN AFRICA FIFA PRESIDENT SEPP BLATTER GAVE DELEGATES VITAL UPDATES ON THE WORLD CUP AND HIS VIEWS ON HOTLY DEBATED TOPICS AROUND THE EVENT Soccerex african forum, Durban now

3 SUPPORTED BY AFRICAN FOOTBALL S MAJOR DECISION MAKERS... INSTITUTIONAL SUPPORTER CAF IS VERY HAPPY TO SUPPORT SOCCEREX EVENTS IN AFRICA AND THE OPPORTUNITIES FOR KNOWLEDGE SHARING AND ENTERPRISE THAT THEY CREATE FOR THE DEVELOPMENT OF FOOTBALL ACROSS THE CONTINENT. THE AFRICAN FORUM IN DURBAN GIVES US A PLATFORM TO ADDRESS KEY SUBJECTS LIKE CLUB LICENSING, HOSTING REQUIREMENTS AND SPONSORSHIP/MARKETING OF MAJOR COMPETITIONS. WE LOOK FORWARD TO PARTICIPATING IN THIS YEAR S EVENT. HICHAM EL AMRANI SECRETARY GENERAL, CAF WE ARE VERY HAPPY TO SUPPORT SOCCEREX AND THE AFRICAN FORUM IN DURBAN. THE EVENT IS AN IMPORTANT MILESTONE FOR SAFA, GIVING US THE OPPORTUNITY TO COMMUNICATE THE PROGRESS WE HAVE MADE WITH OUR VISION 2022 PLAN AND THE CHANCE TO ENGAGE WITH THE DIFFERENT ADMINISTRATIVE AND COMMERCIAL STAKEHOLDERS TO ENSURE ITS FUTURE SUCCESS. DANNY JORDAAN...AND THE CONTINENT S LEADING SPORTS DESTINATION! WE ARE HONOURED TO BE CHOSEN TO HOST SOCCEREX FOR THE NEXT THREE YEARS. WE FEEL, AS A PROVINCE, THAT SOCCEREX WILL PLAY A BIG ROLE IN TRANSFORMING SPORT IN OUR PROVINCE AND TRANSPORTING SPORT CONTINENTALLY AND INTERNATIONALLY, BY ENSURING THAT WE UTILISE PLATFORMS LIKE THIS TO ADDRESS THE CHALLENGES THAT WE RE FACED WITH AS A CONTINENT IN TERMS OF GROWING SOCCER, IN TERMS OF GROWING OTHER SPORTS CODES IN OUR AREA. THE SOCCEREX AFRICAN FORUM IS ONE OF THE PLATFORMS WHERE WE CAN SELL OUR PROGRAMS AND PRODUCTS TO THE BUSINESS COMMUNITY BUT ALSO ENCOURAGE THE BUSINESS COMMUNITY TO DEVELOP. MRS NN SIBHIDLA-SAPHETHA MPL, MEC FOR ARTS, CULTURE, SPORT & RECREATION, KWAZULU-NATAL PROVINCIAL GOVERNMENT PRESIDENT, SAFA THE MOSES MABHIDA STADIUM, HOME TO THE SOCCEREX AFRICAN FORUM DID YOU KNOW? Africa s first international sports academy, Hoy Park Sports Development Centre, a joint project between the Province of KwaZulu-Natal, ethekwini Municipality and the South African Football Association, was officially presented to the industry for the first time by Fikile Mbalula, Hon. Minister of Sport and Recreation for South Africa.

4 THE AFRICAN FOOTBALL BUSINESS MARKET LEARNING FROM INDUSTRY LEADERS DEDICATED WORKSHOPS Our workshops will again be used by broadcasters, federations, charities and other football stakeholders to provide insights into specific parts of the industry. PIC: Nomsa Chabeli-Mazibuko, Marketing Director at SuperSport International providing a master class on managing a sports brand. DID YOU KNOW? LAST YEAR S FORUM ATTRACTED OVER 50 INTERNATIONAL SPEAKERS FOR 19 SEPARATE STUDIO SESSIONS. SOCIAL DEVELOPMENT Football is still the most powerful vehicle for social development and the Forum is the event for local governments, charities and NGOs to showcase their variety of projects using football to do so. YOUTH DEVELOPMENT What are coaches, academies, schools and businesses doing to help nurture and develop a new generation of African players, who are not only able to compete at a domestic level but on the international stage? PIC: Jerome Champagne and Benoit You discuss the process involved in developing the next generation of African players. ISSA HAYATOU President CAF DANNY JORDAAN President SOUTH AFRICAN FOOTBALL ASSOCIATION KWESI NYANTAKYI President GHANA FOOTBALL ASSOCIATION HICHAM AL AMRANI Secretary General CAF JACK OGUDA CEO KENYAN PREMIER LEAGUE JOHNNY MCKINSTRY Manager SIERRA LEONE NATIONAL TEAM JOSEPH- ANTOINE BELL KALUSHA BWALYA CONNIE MOTSHUMI LUCAS RADEBE PAULO CARDOSO ROBIN PETERSEN COMMERCIALISATION & MARKETING It is essential for clubs to expand their commercial portfolios and specialise their marketing strategy to allow for greater reinvestment, increase fan bases and attractive new sponsors. Areas to be addressed at the Forum will include: 3 MAJOR EVENTS Supported by CAF, the Forum will provide a platform for the next four years of competitions to be promoted to the industry and provide meeting space for the various contracts being negotiated African U-17 Championship Niger African U-23 Championship DRC African U-20 Youth Championship Senegal African Cup of Nations Morocco FIFA U-20 Women s World Cup South Africa African Women s Championship Cameroon African U-20 Youth Championship Zambia African U-20 Youth Championship Zambia African U-17 Championship Madagascar African Cup of Nations Libya FOOTBALL ADMINISTRATION The Forum creates an atmosphere of learning and understanding around the key areas of football administration which is crucial to the success of the game in Africa. PIC: Nic Coward, General Secretary of the English Premier League, discussing league development and regulation. CAMEROON LEGEND ALVIN NAICKE Head of Production SUPERSPORT President ZAMBIAN FA SECHABA MOTSIELOA Corporate Affairs Director MCDONALD S SOUTH AFRICA Head of Stakeholder Relations PSL SEYI AKINWUNMI Chairman LAGOS STATE FOOTBALL ASSOCIATION SOUTH AFRICA, LEEDS & KAIZER CHIEFS LEGEND STANLEY MATTHEWS Sport & Commercial Director, Africa SUPERSPORT Technical Director HOY PARK PETER O CONNOR CEO AMAZULU FC CEO SAFA DEVELOPMENT AGENCY MVUZO MBEBE CEO 2013 AFCON CHAN LOC

5 THE EVENT WHERE GOVERNANCE MEETS SPORT SOCCEREX IS THE ONLY FOOTBALL BUSINESS EVENT IN AFRICA WHERE YOU CAN NETWORK AND SHOWCASE YOUR BUSINESS TO SOME OF THE MOST SENIOR GOVERNMENT REPRESENTATIVES ON THE CONTINENT. NATIONAL 1 2 RIGHT: His Excellency Babatunde Raji Fashola Executive Governor, Lagos State Dr Zweli Mkhize Treasurer - General, African National Congress 3 4 Mallam Bolaji Abdullahi Hon. Minister of Sport, Federal Republic of Nigeria Chishimba Kambwili Hon. Minister of Youth and Sport, Republic of Zambia 5 6 Fenella Mukangara Hon. Minister of Information, Culture and Sports, United Republic of Tanzania Lebogang Maile MEC for Sports, Arts, Culture & Recreation, Gauteng Provincial Government We provide a platform for continental issues to be brought to the forefront of the African football industry, to be discussed in an interactive atmosphere. Topics under discussion LOCAL The Regional Development Seminar brought together Provinces and Municipalities from across South Africa and the wider African continent to meet in a dedicated environment Covering facility management, World Cup legacy payments, increasing coaching standards and creating national and international partnerships, the seminar laid the foundations for the development of grassroots and local level sports national and local government representatives......in 2013, including National Sports Ministers, Municipality Mayors, MEC s, HOD s and Sport Directors. 7 8 Cllr James Nxumalo Mayor, ethekwini Municipality Hon. Thesele Maseribane Minister of Gender and Youth, Sports and Recreation, Kingdom of Lesotho 9 10 Fikile Mbalula Hon. Minister of Sport and Recreation, Republic of South Africa Mrs. NN Sibhidla-Saphetha MPL MEC for Arts, Culture, Sport and Recreation, Province of KwaZulu-Natal Mr. Gert C. Oosthuizen MP - Deputy Minister of Sport and Recreation, Republic of South Africa Elvis Afriyie-Ankrah Hon. Minister for Youth & Sports, Republic of Ghana

6 ATTRACTING THE WORLD S LEADING FOOTBALL BRANDS SHOWCASE YOUR BRAND AND PRODUCTS DIRECTLY AT THE HEART OF THE REGIONAL AND INTERNATIONAL INDUSTRY AND ADDRESS THE WORLD S CONFEDERATIONS, FEDERATIONS AND CLUBS FACE-TO-FACE. SOCCEREX ENJOYS THE SUPPORT AND INVOLVEMENT OF THE WORLD S BIGGEST BRANDS INVOLVED IN FOOTBALL AND PROVIDES DELEGATES WITH UNPARALLELED ACCESS TO THE RIGHT DECISION-MAKERS IN THE GAME. Pierre van Hooijdonk and Aron Winter alongside Miss Mamelodi Sundowns at the PSL team s stand. FIFA President Sepp Blatter at the Sony stand. David Dein picks the winner of a lottery sponsored by Edox Watches and Spier Wine. Sunday Oliseh visiting the Pepsi stand. Marcel Desailly and Lucas Radebe visit the Kaizer Chiefs stand.

7 AFRICA S PREMIER FOOTBALL EXHIBITION......COMBINED WITH THE INDUSTRY S LEADING NETWORKING PLATFORM POSITION YOUR BUSINESS AMONGST A DIVERSE GROUP OF EXHIBITORS ALL AIMING AT DOING BUSINESS IN AFRICA. THROUGH A SERIES OF NETWORKING OPPORTUNITIES WITHIN THE EXHIBITION AND SOCIAL EVENINGS, THE AFRICAN FORUM GUARANTEES EXTENSIVE FACE-TO-FACE EXPOSURE TO THE RIGHT PARTNERS FOR YOUR BUSINESS. ETOILE SPORTIVE DU SAHEL HAD THE OPPORTUNITY AND PLEASURE TO ATTEND THE SOCCEREX AFRICAN FORUM IN SOUTH AFRICA IN ORDER TO DEVELOP ITS INFRASTRUCTURE. THROUGH SOCCEREX, WE MANAGED TO ENRICH OUR PARTNERSHIPS IN AFRICA AND ALSO TO EXPAND OUR PROFESSIONAL NETWORK. SOCCEREX HAS OPENED MANY DOORS AND FACILITATED COLLABORATION WITH SEVERAL INTERNATIONAL CLUBS. MYRIAM BELAID MARKETING & SPONSORING DIRECTOR, ETOILE DU SAHEL WE REALLY APPRECIATED ATTENDING OUR FIRST SOCCEREX AFRICAN FORUM IN DURBAN AND THE SUPPORT WE RECEIVED FROM OUR ACCOUNT MANAGER. WE WERE IMPRESSED BY THE QUALITY DELIVERED THROUGHOUT THE CONFERENCE AND THE VARIETY OF THE EXHIBITORS HELPED OUR COMPANY STAND OUT AND PROVED A GOOD AND INTERESTING NETWORKING TOOL TOM SHEEHAN PRESIDENT, ATSP

8 ESTABLISH YOUR BRAND WITHIN THE AFRICAN FOOTBALL INDUSTRY THE AFRICAN FORUM OFFERS A SELECTION OF BESPOKE BRANDING AND SPONSORSHIP OPPORTUNITIES TO PROMOTE YOUR BRAND DIRECTLY TO THE MOST SENIOR STAKEHOLDERS IN THE GAME. BE IN THE REGIONAL AND CONTINENTAL LIMELIGHT SOCCEREX BRINGS MEDIA SPOTLIGHT TO THE AFRICAN LOCAL AND CONTINENTAL WITH THE PARTICIPATION OF THE LIKES OF: PANEL SPONSORSHIP HAPPY HOUR LANYARDS NETWORKING CAFE DAILY SUN, NEWSDAY, ILANGA NEWS, THE STAR, MEDIA24, THE SOWETAN, PRETORIA NEWS, SUNDAY TIMES, SUPERSPORT INTERNATIONAL, SWAZI OBSERVER, THE TIMES NEWSPAPER, SWAZI TV, CHRONICLE ZIMBABWE, THE NEW AGE, INANDA FM, THE SOUTH AFRICAN PRESS ASSOCIATION, CCTV NEWS, TIMES OF SWAZILAND, SABC, TIMES OF ZAMBIA, INDEPENDENT NEWSPAPERS, VIBE FM, ZAMBIA DAILY MAIL NETWORKING TOOL SOCIAL EVENINGS VIP LOUNGE ACTIVATION/SHOWCASE DID YOU KNOW? SuperSport are the official broadcast partners of the Soccerex African Forum. DID YOU KNOW? SuperSport s review programme of the event, which aired on October 25th, attracted an audience of 446,450 and provided a value of R218,400 ( 13,667).

9 BOOK YOUR PLACE AT AFRICA S LEADING FOOTBALL BUSINESS CONFERENCE TODAY CONTACT US NOW: T: E: promotions@soccerex.com facebook.com/soccerex linkedin.com/company/soccerex Hosted by Global Partners Event Partner Institutional supporter INSTITUTIONAL SUPPORTER