THE REASON WE RACE ISN T SO MUCH TO BEAT EACH OTHER... BUT TO BE WITH EACH OTHER CHRISTOPHER MCDOUGALL BORN TO RUN

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Heather Norman
5 years ago
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1 14th DECEMBER, 2013

2 THE REASON WE RACE ISN T SO MUCH TO BEAT EACH OTHER... BUT TO BE WITH EACH OTHER CHRISTOPHER MCDOUGALL BORN TO RUN

Dear Patron, I thank you again for your continued patronage of the Bengaluru Midnight Marathon (BMM www.midnightmarathon.

3 Dear Patron, I thank you again for your continued patronage of the Bengaluru Midnight Marathon (BMM the flagship fund raising activity for Rotary Bangalore IT Corridor (RBITC Just like the previous five years, the 6th Edition of BMM (which took place on 15th December, 2012) was a grand success. Some facts to capture the spirit of the evening: 25 Corporate & Women s Relay Teams, 21 Community Relay Teams, 4,500 Fun Runners, 3,500 10K Runners, 800 Half Marathon Runners, 200 Marathon Runners. Together we have run (excluding the running around of the organizers!) a little over two times the circumference of the earth on that night. Apart from our on-going activities of blood donation, tree plantation, support for school infrastructure and faculty, eye care, surgical interventions to correct debilitating infirmities, community engagement & improvement, scholarships for meritorious students etc., this year the club has focused on four projects with significant social impacts. We are calling them as Signature Projects. These projects need to be transformational in nature, and bring about tangible changes in the communities we live in. These projects are mainly: Adoption of a Government School, Integrated Village Development, Lighting for Literacy (LFL, Potable Water Project for a Village) and Village Medical Camp. We would once again like to take this opportunity to thank each one of you for your substantial contribution toward our ambitious transformational activities in the communities around us. I would also like to invite you to join the festivities of BMM 2013 scheduled on 14th December, 2013 at KTPO. Warm Regards, Viraf Manekshaw Sutaria President (RBITC)

4 WE CREATED WORLD S FIRST MIDNIGHT MARATHON INSPIRING MIDNIGHT RUNS ACROSS THE WORLD TO SUPPORT VARIOUS CHARITIES ACROSS SOUTH INDIA

5 2007 THE FIRST BENGALURU MIDNIGHT MARATHON COME BE PART OF THE HERITAGE

6 !"#$"# 38,000 FINISHERS SINCE1981, RASIED US $ 500 MILLION!"#$%&'($)#*+',()--.)$(/.-%#)0'0-*(+1+-, +,)-. 30,000 RUNNERS FROM 100+ COUNTRIES 2 LAKH SPECTATORS #%&'(")* 30,000+ FINISHERS 2011 RAISED US $ 30 MILLION FOR CHARITIES /0/1,- 33,500 FINISHERS RAISED US $ 2.5 MILLION FOR CHARITIES EVERY MAJOR CITY IN THE WORLD HAS IT S OWN TRADEMARK MARATHON THAT RAISES MONEY FOR CHARITY AS WELL AS IT SHOWCASES THEIR HERITAGE TO THE WORLD

BANGALORE THIRD LARGEST CITY IN INDIA AND EIGHTEENTH IN THE WORLD RANKED AMONG THE 10 FASTEST-GROWING CITIES IN THE WORLD BY FORBES MAGAZINE HOME TO MANY OF THE

7 BANGALORE THIRD LARGEST CITY IN INDIA AND EIGHTEENTH IN THE WORLD RANKED AMONG THE 10 FASTEST-GROWING CITIES IN THE WORLD BY FORBES MAGAZINE HOME TO MANY OF THE WORLD S LEADING CORPORATES AND ENTREPRENEURS ENJOYS A UNIQUE SOCIAL SCENE HAS BEEN VOTED 3RD IN LONELY PLANET S TOP 10 CITIES FOR 2012 FOR BUSINESS AND PLEASURE

2337 4,000 PARTICIPANTS 2336 5,000 PARTICIPANTS 2335 6,500 PARTICIPANTS

8 2337 4,000 PARTICIPANTS ,000 PARTICIPANTS ,500 PARTICIPANTS , 500 PARTICIPANTS ,000 PARTICIPANTS ,000 PARTICIPANTS

WORLD S FIRST MIDNIGHT MARATHON GROWING NUMBER OF PARTICIPANTS FROM OVER 20 COUNTRIES, EACH YEAR EVENTS FOR PROFESSIONAL AND CASUAL RUNNERS ALIKE

9 WORLD S FIRST MIDNIGHT MARATHON GROWING NUMBER OF PARTICIPANTS FROM OVER 20 COUNTRIES, EACH YEAR EVENTS FOR PROFESSIONAL AND CASUAL RUNNERS ALIKE MARKED ON THE OFFICIAL INTERNATIONAL MARATHON CALENDAR EXPECTED TO EXCEED 10,000 WHICH WILL MAKE THE BMM ONE OF INDIA S LARGEST ANNUAL SPORTING EVENTS

10 FUNDS COLLECTED USED FOR : SUPPORTING SPINE SURGERIES EYE SURGERIES, BRAIN AND HEART SURGERIES POLIO VACCINATIONS EDUCATION MID-DAY MEALS FOR FOR GOVERNMENT SCHOOL CHILDREN ENVIRONMENTAL PROJECTS AND MORE

WORK WITH 7 GOVERNMENT SCHOOLS IN THE AREA (COVERING 2000+ KIDS) CONDUCT BLOOD DONATION CAMPS (LAST YEAR COLLECTED OVER 2000 UNITS) SPONSOR CORRECTIVE SURGERIES FOR

11 WORK WITH 7 GOVERNMENT SCHOOLS IN THE AREA (COVERING KIDS) CONDUCT BLOOD DONATION CAMPS (LAST YEAR COLLECTED OVER 2000 UNITS) SPONSOR CORRECTIVE SURGERIES FOR WITH PERMANENT VERTEBRAL DEFORMATION WORK WITH THE LOCAL POPULATION IN ARRESTING GLAUCOMA AND OTHER EYE AILMENTS PLANT TREES IN AND AROUND WHITEFIELD (CUMULATIVE 50,000+)

12 SPONSORS AS PART OF THE PACKAGE FOR THE CORE EVENT SPONSORS THE FOLLOWING ELEMENTS ARE ALL INCLUDED : SPONSOR LOGO ON ALL RACE NUMBERS SPONSOR LOGO ON ALL PRINT MATERIAL PRESS OFFICE CONSUMER ENGAGMENT EVENT DAY BRANDING BRANDING RACE SERIES ACCESS TO ALL COMPETITORS BRANDING WEBSITE

13 !"#$%&'()&*$! 562(.#+,("!#4 562(.#+,("!#4!"#$%&'()&*"!&*#++&(,-&.(+*&'(!($.", *#++&'(!($.",/&01&+()2.(+*&'(!($.",/&3&+()2 INDIVIDUAL EVENTS 723("!#4 FULL MARATHON AT 12 MIDNIGHT,<+(:)#),<"-(0'()(=24368( 9:'(#);+(0-(,<+(<+)#,("/(,<+(;0,>&'(/):+%(0,('+;,0"- 723("!#4 +,!"-+) "#0.!,4* *8!9.#""+!) 723("!#4 -:* 4&9!) HALF MARATHON AT 12 MIDNIGHT (9:'(#);+ %=)(+,>!)&$8 123("!#4 /&,+*0*?23("!#4 +)9%("!#4!"#$" %&'(" ;)9! $!,<&,)+!, $&,)"& /+,/&" 8!)&%

!"#$%&'()&*$! 562(.#+,("!#4 562(.#+,("!#4!"#$%&'()&*"!&3&(,-&016 %(7.&+()&36/&384&*"!&016 INDIVIDUAL EVENTS 723("!#4 4115 TARGET 10K RUN AT 10 PM,<+(,)#*+,(359(#.-(0'(?#)-%+%(,<+( %#+):(#.-(!<+#+(,<+(#.

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

15 TEAM EVENTS WOMEN S RELAY (12:15 AM) 40 KMS,+):("/(D(!":+-(:+:?+#'("-$>( #.--0-*(89:'(+);<@()'()(#+$)> CORPORATE RELAY (12:15 AM) 40 KMS,+):("/(D(E:+-()-%F"#(!":+-G( #+A#+'+-,(,<+0#(;":A)-0+'(?>( #.--0-*(89:'(+);<@()'()(#+$)> COMMUNITY RELAY (6 PM) 5 KMS,+):("/(8(:+:?+#'(#.--0-*( 39:(+);<@()'()(#+$)>

16 THE OPPORTUNITY ONLINE REGISTRATION (OTS) 359("-$0-+(#+*0',#),0"-'(,<#".*<( %+%0;),+%(!+?'0,+ CAMPUS BRANDING (OTS - A MILLION+ IT WORKFORCE) 89(#+*0',#),0"-'(),("1+#(255(0,F( ;"#A"#),+(;):A.'+' <0*<(%+;0?+$(:+%0)(A$)- 0--"1),01+(#)%0"(;):A)0*- HIGH VISIBILITY MEDIA PLAN <0*<(0:A);,()-%(/#+H.+-;>(?0$$?")#%'( A$)- +1+-,()%1+#,' ;+$+?#0,>(!#0,+(.A' ;+$+?#0,>(#.--+#(!#0,+(.A' -*"(!#0,+(.A'?#)-%0-*()-%(10'0?0$0,>("A,0"-'(),(8( <0*<+',(/"",/)$$(:)$$'(0-(?+-*)$.#. ONLINE FUND RAISING (TARGET INR 10 MILLION) 85("A,(0-(-*"&'(,"(#)0'+(/.-%'(,<#".*<("-$0-+(%"-),0"-'(,<#".*< J(289(;"-,#0?.,"#' DIGITAL $01+(;"1+#)*+("/(;C"(#.-("-( >".(,.?+ PR ABLE "1+#)$$(A#(,<#.(A#+''(;"-/+#+-;+()-%( KL5M(:+%0)(;"1+#)*+ ;+$+?(#.-(N(;C"(#.-(#+$),+%("AA"#,.-0,0+'( )-%(A"!+#(?#.-;< ;+$+?()-%(;C"().;,0"- )/,+#(A)#,>@(A#+(#);+(;)#?"FA)',)($")%0-*( A)#,>()-%(",<+#("AA"#,.-0,0+' A"',(+1+-,(/+$0;0,),0"-(+1+-, A"',(+1+-,(;)/O(,)?$+(?""9 0-,+#-),0"-)$(/$)1"#(,<#".*<(#.--+#'( /#":(25(;".-,#0+' SOCIAL MEDIA PLAN ;):A)0*-(,"(),,#);,(<)$/()(:0$$0"-( "-$0-+(+>+?)$$'()-%(A$+%*+'(I

17 MEDIA VALUE OF OVER A MILLION USD

18 PR COVERAGE

19 PET-A-THON A FUN RUN FOR PETS THEIR OWNERS A PARTICULAR FAVORITE OF THE ANIMAL LOVERS OF BANGALORE

20 LEVERAGE OF SPONSORSHIP

21 8;,)-9('<' 9%,/'10-!$-#: 8")+"),9%'."8-,!' )%.+"#.-1-!-9( )%8)0-9/%#9 -#9%)#,!' 8"//0#-8,9-"#. 1),#$' 10-!$-#: %=9%)#,!'' 8"//0#-8,9-"#. 8"//0#-9(' %#:,:%/%#9 8!-%#9' %#:,:%/%#9

22 SPONSOR ENTITLEMENTS

23 ENTITLEMENTS PRESENTING SPONSOR ASSOCIATE SPONSOR OFFICIAL PARTNER!"#$!%&'$%()*!"#$%&$'()#'*&*%+&),--,--).%)/&&$01/+1$%)21+3)!"#$%&$'( /6)7/'+%*'&)$5),-- #"$!&#"'")(+!&!"#$!% 8*& 9$) 9$ *,-+!."'/&'"-,*&!"#$!%&'$%()* 9$ 8*& 9$ $!),%'"),.&0+%+ 8*& 9$ 9$,1-02*$3$)/ :;;<)5$')+3*)0/+*=$'> :;;<)5$')+3*)0/+*=$'> :;;<)5$')+3*)0/+*=$'> 4,5*$),&5'"!.$!% *),'*8&0,"90,)* +3/+)=$)$C+)+$)0$'#$'/+*)J/F#C&*& +3/+)=$)$C+)+$)0$'#$'/+*)0/F#C&*& +3/+)=$)$C+)+$)0$'#$'/+*)0/F#C&*& 5'"!.$!%&+!&'2!!,'&5$5* 8*&)$%)K$# 9$ -+'6+'"),&"-)$3$)/ #'$F$+1$%/6)*L*%+&)1%)0$'#$'/+*)0/F#C&*&) 7'$#$'+1$%/6),'/%A1%= #,.$"&"-)$3$)/ /0+1L1+>)B.%+*'%*+D))'/A1$D)$C+A$$')/%A)#'1%+G 7'$#$'+1$%/6),'/%A1%=)$%)/66)F*A1/ /0+1L1+>)B.%+*'%*+D)'/A1$D)$C+A$$')/%A)#'1%+G 7'$#$'+1$%/6),'/%A1%=)$%)/66)F*A1/ /0+1L1+>)B.%+*'%*+D)$C+A$$')/%A)#'1%+G *)"00&")&)(,&3,!2,* H)&+/66&)B0$&+&)*M+'/G :)&+/66)B0$&+&)*M+'/G :)&+/66)B0$&+&)*M+'/G *6,-$"0&-+!),*)&"!.&6'$:, 9$ 9$ 6',*,!-,&$!&6',**&,3,!)* 5$')/66)#'*&&)1%+*'/0+1$%&)$%)+3*)#$A1CF 9$ 9$ '$%()*&)+&.+&6'+.2-)& 8*& 8*& 8*& *"#60$!% #,#+'"5$0$" 9$) 9$ (+*6$)"0$)/ O1=3+&)+$)#C+)3$&#1+/61+>)+*%+)/+)L*%C* 9$) 9$

24 $,9"!"02#*+,(*,) SPONSORS!"#$!"%#&'(#)'(#*+,(*,) 345#)'(#*+,(*,) $,11'(!"%#+/)"(2) 82('2#+/)"(2) 12-!$/0#+/)"(2) ('")!"!,(#+/)"(2) 6/0&#1/)/"6,(#*+,(*,)# /'",1,7!02#+/)"(2)!"#"$%!&'($)*)%"&+!"#!$ "!1!(.#+/)"(2) 7282)/.2#+/)"(2),&&!$!/0#+),1,"2) -!.!"/0#12-!/#+/)"(2)

25 SO WHAT S IN IT FOR YOU?

26 BRAND THE BIB AND REACH MILLIONS ACROSS ALL MEDIA BOTH NATIONAL AND INTERNATIONAL

27 GAIN VISIBILITY THROUGH CELEBS AND TOP GOVERNMENT OFFICIALS

28 FROM PRESS CONFERENCES TO PARTIES GREAT VISIBILITY ALL THE WAY...

30 GO AHEAD FLOODTHE ROADS!

31 FOR SPONSORSHIPS AND DETAILS CONTACT Rotary Bangalore IT Corridor RAJIV U uraj113@yahoo.co.in BRAND CONNECT SANGEETA CAVALE RADHAKRISHNA sangeeta.cavale@gmail.com SPOMENT ASHOK KARANTH ashok@spoment.com

Bengaluru Midnight Marathon: December 20, 2014

Bengaluru Midnight Marathon: December 20, 2014 A fabulous and fun filled event!! Marathons have now entrenched themselves as the single largest community sports event in the country. Across the three international