Southend United Football Club. Hospitality & Commercial Brochure 2017/2018

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1 Southend United Football Club Hospitality & Commercial Brochure 2017/2018 Platinum Main Sponsor Main Sponsors

2 CATEGORY DATE KICK OFF (subject to change) (subject to change) OPPONENT Tue 25 Jul 7.45pm Brighton & Hove Albion Friendly A Sat 5 Aug 3.00pm Blackburn Rovers Tue 8 Aug 7.45pm Newport County Carabao Cup First Round B Sat 19 Aug 3.00pm Plymouth Argyle C Sat 2 Sep 3.00pm Rochdale B Sat 16 Sep 3.00pm Northampton Town C Tue 26 Sep 7.45pm AFC Wimbledon B Sat 30 Sep 3.00pm Blackpool C Tue 17 Oct 7.45pm Peterborough United C Sat 21 Oct 3.00pm Bury Fri 3 Nov - Mon 6 Nov TBC Emirates FA Cup First Round C Sat 11 Nov 3.00pm Oldham Athletic B Sat 25 Nov 3.00pm Oxford United A Sat 16 Dec 3.00pm Bradford City A Tues 26 Dec Boxing Day TBC Charlton Athletic A Sat 30 Dec 3.00pm Shrewsbury Town C Sat 13 Jan 3.00pm Fleetwood Town C Sat 27 Jan 3.00pm Scunthorpe United B Sat 10 Feb 3.00pm Wigan Athletic A Sat 17 Feb 3.00pm Portsmouth Hospitality, Sponsorship, Advertising, Conferencing & Events: commercial@southend-united.co.uk Southend United Football Club Roots Hall Stadium Victoria Avenue Southend-on-Sea Essex, SS2 SouthendUnitedFC Southend-United-Football-Club Blues Box Office: tickets@southend-united.co.uk C Sat 3 Mar 3.00pm Walsall B Sat 10 Mar 3.00pm Doncaster Rovers B Sat 24 Mar 3.00pm Rotherham United A Mon 2 Apr Easter Monday 3.00pm Gillingham B Sat 21 Apr 3.00pm Milton Keynes Dons A Sat 5 May 5.30pm Bristol Rovers For details of the 2017/18 fixture list and categories of games simply visit

3 HERITAGE & PRIDE Be Part Of It! Together we re United Now is the time to enhance or begin your association with the largest sports Club in the county. We have a heritage to be proud of and a future we believe in An exciting stadium development at Fossetts Farm shows that belief as we collectively strive to reach the Sky Bet Championship. Roots Hall provides a unique traditional stadium atmosphere located just 25 minutes from the M25, five minutes from the world famous pier, mainline train stations and London Southend Airport. This brochure showcases the cost effective opportunities that we have available here at Southend United Football Club Get in touch Danny Macklin Commercial Director danny.macklin@southend-united.co.uk James Sharples Head of Business Development james.sharples@southend-united.co.uk Olli Boot Commercial Sales Executive olli.boot@southend-united.co.uk Joanne Smith Senior Commercial Executive joanne.smith@southend-united.co.uk Platinum Main Sponsor Main Sponsors developing, with care

4 CLUB REACH Southend United Football Club Advertising Opportunities Be Part Of It! million 2web hits with 75,000 monthly unique visitors 190,000 SPECTATORS database of 50,000+ and growing by 5% EVERY MONTH attending Blues home games every season Weekly regional and national media coverage via Sky Sports, local TV and the Channel 5 Football League Saturday evening highlights Affluent and responsive database consisting of 50, ,000+ ACTIVE SOCIAL MEDIA FOLLOWING EXTENSIVE COMMUNITY PROGRAMMES Varying advertising, sponsorship and hospitality packages tailored to meet individual objectives A dedicated approach to and budgets ensure we EXCEED your expectations to develop a long term benefit for you with schools across South Essex gaining widespread media Southend United Football Club Southend United Football Club SUFCRootsHall southend_united

5 THE BELIEF The New Southend United FC Stadium 21k 11 INDOOR seater stadium screen cinema soccer domes restaurants retail outlets Essex s largest entertainment venue room hotel & conference centre residential units Commercial Brochure 2017/2018 5

6 HOSPITALITY We ve enhanced our 17/18 packages Hospitality Silver Package Sample light bites Soup & rustic bread Honey & mustard mini sausages Pulled Pork BBQ buns with apple & BBQ sauce 10 beers or 2 bottles of wine Optional cheese board with chutney Our new Executive Box packages celebrate the Best of Essex By working closely with our Essex based suppliers we look forward to welcoming you and your guests during the season. Nothing beats the drama and excitement of watching live football. Enjoy one of our popular hospitality packages with friends, family, clients or colleagues and get even closer to the unique and electric Roots Hall atmosphere. We have spent the past few months further enhancing the value of our hospitality packages. We can tailor a package to suit your individual requirements our philosophy is to provide a first-class experience from your arrival to lights out. Gold Package Sample selection of sharing portions & light bites Soup & rustic bread Chicken goujons Nachos Breaded mushrooms Shrimper s mini fish and chips Honey & mustard mini sausages 10 beers or 2 bottles of wine Optional cheese board with chutney 6 Southend United Football Club

7 Platinum Package Sample bowl food plus a selection of sharing portions & snacks Spaghetti Bolognese Sweet and sour chicken Shrimpers' mini fish and chips Selection of nuts Cheese board with chutney Prosecco reception 10 beers or 2 bottles of wine Added Benefits 10 guests per box Waitress service Cash bar Three stadium car park passes TV with Sky Sports Blues Legends Lounge access post-game Name within Official Matchday Programme at your game 10 Official Matchday Programmes Platinum packages from per person Gold packages from per person Silver packages from per person Seasonal Benefits Added benefits of becoming a seasonal Executive Box holder: Opportunity to brand and style your exclusive box Ticket priority for cup and selected away games Logo/name in Official Matchday programme Social media tweets and messages Framed and personalised shirt presented by your favourite Blues player Seasonal prices from 7,495 Just per person, per game For anyone thinking of taking a box at Roots Hall I strongly recommend you just get on and book it! We hired a box for the game against Walsall and were not only treated to a great game on the pitch but we were also treated to some first class hospitality. From arrival at reception to being shown to our box, we were looked after the whole time, the food was of the highest quality and the service more than matched it! Our clients thoroughly enjoyed the day, we will definitely be booking again for next season HOSPITALITY * All prices exclude VAT Tony White, Priority Support Services

8 HOSPITALITY Hospitality Lounges Enjoy a pre-match meal and drink in our Captains Suite before taking your seat in the Directors Box. Have a visit from a past Blues great or watch the game from the Centre Circle Lounge. Three course waitress served meal Half bottle of wine Souvenir gift Half time tea, coffee & biscuits Official Matchday Programme Car parking space Team sheet Fun quiz to win signed memorabilia Prices start from 65 Added benefits of being part of The Captains Suite for the season: One complimentary pass in The Captains Bar per season Name in Official Matchday Programme Name on dedicated page on the Official Club website Discounted rate for your guests Priority booking for cup matches Seasonal 1,150 just 50 per game Bar access Team sheet Directors Box seating Official Matchday Programme Half time tea & coffee Car parking space Prices from 34 per game Seasonal Southend United Football Club * All prices exclude VAT

9 HOSPITALITY Two course meal Half bottle of wine Souvenir gift Our popular Centre Circle Lounge provides the perfect pitchside view to entertain and to be entertained. Three course waitress served meal Half bottle of wine Souvenir gift Half time tea, coffee & biscuits Official Matchday Programme Car parking space Team sheet Fun quiz to win signed memorabilia Opportunity to meet players Access to the Blues Legends Lounge after the game Prices start from 60 I just wanted to thank you and your team for a great day in the Centre Circle Lounge at the Bradford match. The service, food and lounge were all great and we really enjoyed it. We will definitely be booking up again next season. Kay Fogg Seat in Blues Paddock area Half time tea, coffee & biscuits Official Matchday Programme Car parking space Team sheet Fun quiz to win signed memorabilia Opportunity to meet players NEW Post match visit from Blues Man of the Match Prices start from 55 Added benefits of The Blues Legends Lounge seasonal package: Discounted match tickets Ticket priority for cup & away games Name displayed on Official Club website Padded seat cushion Seasonal price 850 just 37 per game We thoroughly enjoyed ourselves at Roots Hall on Saturday, the hospitality was superb as well as the food being top notch! Please thank David Crown for his time, he was the perfect host. Asa Presneill Delta Shipping & Trading Co. Ltd. * All prices exclude VAT

10 SPONSORSHIP Sponsorship packages As a Club we pride ourselves on providing cost effective, tailored and engaging sponsorship packages for you to be part of the fabric of Southend United. Our dedicated approach is to steadily build long term partnerships with companies. Platinum Main Sponsor Main Sponsors 10 Southend United Football Club

11 SPONSORSHIP CASE STUDY We became a main Sponsor of the club in early 2016, driven by Fairfield s marketing policy of local support first. My goal was to increase awareness whilst supporting the town s club, such an important part of any community. Dealing with Danny Macklin and the team couldn t have been easier or more enjoyable. The deal was not only efficiently presented with passion and enthusiasm for what the club was trying to achieve in the longer term, but it was clearly demonstrated with accurate financials, just what we as a business could benefit from. A year later and not only has the deal delivered on what was promised, but has exceeded my expectations in every department. The fanbase at SUFC are passionate about their club and just recently we sold a MINI to a fan who said he bought a car from us because we supported HIS Club and this is just one of many cars sold as a direct result of this partnership. Overall this has been without question, the most beneficial marketing spend I ve carried out in terms of awareness, community support through interaction with local schools, customer engagement and staff satisfaction. The sale of cars has been a bonus to be honest!! I would absolutely recommend any business to look at the possibilities of a partnership with SUFC on whatever scale. You will get a dynamic team from the club who drive the initiatives and get things done Peter Dodson Head of Business Fairfield BMW Your brand could be seen by thousands at Roots Hall on matchday and non-matchday events. We have a number of sponsorship packages available at Southend United ranging from car park advertising to training ground sponsorship with prices starting from as little as 250. SPONSORSHIP * All prices exclude VAT Commercial Brochure 2017/

12 SPONSORSHIP Matchday Sponsorship This ever popular package is tailored to your requirements offering that perfect combination of hospitality, advertising and extensive coverage before, during and after the game: Company name on front of Official Matchday Programme Official Matchday Programme full page advert 12 Southend United Football Club Ability to display pop-up banners in key reception areas Executive Box for 10 guests Choice menu Beers, wines & soft drinks Half time refreshments Website & social media coverage Tannoy announcement Scoreboard advert Team sheet reference Pitch-side presentation to Man of the Match Photograph memento A grade match: 1,300 B grade match: 1,150 C grade match: 1,050 Matchball Sponsorship Another exclusive opportunity to enjoy the VIP treatment on a matchday: Four places in our Centre Circle Lounge Half page advertisement in the Official Matchday Programme Half time refreshments Post-match presentation of an autographed football from your favourite Blues player Photograph memento A grade match: 415 B grade match: 380 C grade match: 350 * All prices exclude VAT

13 SPONSORSHIP Player Sponsorship Your chance to get up close and personal with your favourite Blues Player. See your name or company name in every Official Matchday Programme, two passes in The Blues Legends Lounge for a game of your choice and a signed shirt presented by your player at our highly entertaining Player Sponsor Night. Price of just 450 Family Area Sponsorship Become the exclusive sponsor for our NEW Family Roots Hall. Visibility to over 190,000 fans a season, extensive pitch-side branding and associated large area concourse advertising opportunities. Become part of the Southend United family Price from just 2,495 * All prices exclude VAT Commercial Brochure 2017/

14 STAND SPONSORSHIP & PITCH HIRE Stand Sponsorship A unique opportunity to become a Sponsor of one of the home stands at Roots Hall. Benefit from a bespoke package including extensive TV exposure both regionally and nationally. 80 plus ft of TV facing boards seen by 190,000 fans a season Benefit from becoming a Main Sponsor of the leading sports Club in Essex with extensive branding exposure Season-round coverage via Channel 5, Sky Sports, Sky Sports News, BBC and ITV Social media interaction Regular opportunities to engage with Blues fans and corporate clients via e-newsletters Programme advertising Digital advertising Company name / logo shown via: Match tickets Website Social media s E-signatures Stadium signage Matchday literature including programmes and menus Prices on enquiry we will tailor a package to match your requirements, budget and objectives. Pitch Hire: Play at the Hallowed Hall Follow in the footsteps of your favourite Blues players. Hiring the famous Roots Hall pitch has become increasingly popular for fans, charities and businesses seeking to create unique memories. We can tailor the package to match and exceed your requirements: Exclusive pitch hire Use of home & away dressing rooms Match officials Balls Food & drink packages Stadium tour Legend appearances Tickets for family and friends to share in the moment A signed ball ideal for the Man of the Match or raffle item Daytime, evening and weekend slots available throughout May Prices start from just 25 per person. 14 Southend United Football Club * All prices exclude VAT

15 Official & Exclusive Back of Shirt Sponsor BACK OF SHIRT SPONSOR A unique and cost effective opportunity to place your brand at the forefront of local, regional and national media Non-matchday coverage Daily use of player images by local media showing front & rear of shirts Daily use of player images for website & social media of match action shots Regular PR player appearances Matchday coverage Visibility from home and away fans at 46 league games & all cup fixtures Visibility of logo on all replica kits Photo galleries from local, regional & national press Online photo gallery shown on the Official Southend United website Post-game player interview with Man of the Match Regional and national TV coverage Regular interviews via Sky Sports News Feature interviews on BBC and ITV local news Weekly Channel 5 Football League Show We have enjoyed three home LIVE Sky Sports matches in the last two years with an audience of over 1.5 million Additional elements Staff/client training session with First Team squad Over 2,000 replica items sold to fans Media launch to announce sponsorship 20ft pitch-side advertisement board Regular news content via website, e-news and social media Hospitality box for 10 including all food and drink for one fixture per season Four Season Cards giving you entry to every home league game One Match Sponsorship per season Logo on Official Southend United Matchday tickets Prices on enquiry we will tailor a package to match your requirements, budget and objectives. Commercial Brochure 2017/

16 ADVERTISING Advertising With Southend United Advertising with the county s leading sports Club helps to promote your company and brand to both a large scale local and national audience. We work closely with an array of companies ranging from sole traders to internationally recognised brands such as BMW and Hi-Tec. Perimeter board advertising Not only will your brand and company be viewed by over 190,000 in stadium spectators a season but you will cost-effectively benefit from regular regional and national television coverage. Our games are shown week in, week out via Sky Sports and Channel 5 s popular Saturday evening highlight show. Non TV facing from 995 TV from 2,795 Added benefits of perimeter board advertising with Southend United Two 2017/18 Season Cards Twitter and Facebook posts Logo in every Official Matchday Programme Website logo PLUS MUCH MORE (Visit the website to see the full list of benefits) 16 Southend United Football Club Restrictions apply * All prices exclude VAT

17 MY ROOTS BREAKING NEWS! E-Newsletter Sponsorship and advertising opportunities of our NEW MyRoots e-newsletters sent to 50,000 fans and corporate clients. A dynamic and cost-effective platform to put your brand and company at the front of mind. Exclusive MyRoots e-newsletter sponsor: 3,495 Advertising opportunities available from: 495 Social media platforms Our increasingly popular social media platforms on Facebook, Twitter & Instagram provide the instant reach for your company and brand. Our endorsement to our much valued fans and followers is a click or two away. We can tailor a package to suit your requirements whether you are looking for a quick sharp promotion or year-round coverage and association. Matchday programme An annual readership of over 90,000 Blues supporters and corporate guests provides a very cost-effective platform: One off match: 225 Six match special: 975 Half Season: 1,595 Full Season: 2,595 Full and half page options available ADVERTISING Prices start from 250 Washroom advertising Your brand and company details displayed to a captive audience with annual attendance of match and non-matchday of over 190,000 people. Prices for 10 poster points start from: Six match special: 595 Half Season: 1,095 Full Season: 1,995 Electronic scoreboard advertising Our large electronic scoreboard is naturally one of the most focal points at Roots Hall with visibility from every home fan seat. Benefit from this attention-grabbing opportunity. Six match special: 525 Half Season: 1,025 Full Season: 1,825 * All prices exclude VAT Commercial Brochure 2017/

18 ADVERTISING 12th man (or woman!) package Matchday Mascots If you ever wished you had been a mascot in your younger years it s never too late to be our all-important 12th man (or woman!) with our popular and further enhanced package: Name on front cover of Official Matchday Programme & team sheet Four match tickets Lead your team out at Roots Hall Take part in official handshake Pass the match ball to the referee Official Matchday Programme signed by your favourite player Passes for The Blues Legends Lounge where your favourite Southend player can present you with a personalised, autographed football Name highlighted on social media and website Memento photograph Prices start from 150 I would like to say a huge thanks to everyone involved at Southend United who made my day a memorable one after being 12th man against Bolton Wanderers, special thanks to the players who came up after the game to present me with a match ball Mike Child Create a day you will all remember for a lifetime, experience the thrill of leading out your heroes at Roots Hall. Your qualified match day host will ensure that you and your family have a day that will never be forgotten. The Mascot Package makes for the perfect way to celebrate a birthday, a special occasion or just for fun! We have further enhanced the package for The 2017/18 season: Full replica kit Two adult + two child tickets Car park space Official Matchday Programme article, profile and picture Social media coverage Official Matchday Programme signed by the players Matchday pre match warm up Changing room visit Lead your team out Memento photograph with officials and team captains prior to kick off Prices start from 150 * All prices exclude VAT

19 New for 2017/18 season! Over the summer months we have completed a widespread programme of improvements to function rooms at Roots Hall. ROOTS HALL CONFERENCE & EVENTS We can cater for every event and every occasion with free on-site parking, pitchside views and a great location, why not consider Roots Hall for your next event? Day Delegate package: We can tailor a package to suit groups from 2-75: Fresh fruit juices, iced water, tea, coffee Pastries Projector & screen SUFC branded pads & pens Extensive lunch / afternoon tea options Optional stadium and pitchside tour Exclusive discounted match tickets 10% off a future hospitality booking Branding opportunities Lift access Wifi Half day delegate packages begin from per person Day delegate packages begin from per person * All prices exclude VAT Something to celebrate? Bring your next event to Roots Hall with our pitchside facilities we regularly play host to an array of events including: wedding receptions, life celebrations, birthdays, meetings, exhibitions and conferences. Once again we tailor a package to suit your needs: Free on-site parking Wifi Resident DJ Buffet options One, two or three course dining options available Extensive drinks range Optional stadium and pitchside tour Exclusive discounted match tickets 10% off a future hospitality booking So why not have your next event here at Roots Hall? Contact us so we can tailor a package to match your requirements commercial@southend-united.co.uk Southend-United-Football-Club Sign up to our new MyRoots Commercial news: Commercial Brochure 2017/

20 END OF SEASON GALA DINNER Southend United End of Season Gala Dinner 2017/18 Join us for our annual End of Season Gala Dinner at Boots & Laces in a premier marquee with over 400 guests in attendance. Champagne reception with full First Team Squad & Management Team Black Tie dinner Four-course choice menu Player Awards including your chance to vote and present the Goal of the Season Award 20 Southend United Football Club To secure your place for this prestigious night please contact us: commercial@southend-united.co.uk Magician Live entertainment Raffle & live auction DJ and dance floor LIMITED AVAILABILITY!

21 Southend United Golf Day Enjoy the afternoon and evening away from the stresses and strains with the First Team Squad and Management. This fantastic networking opportunity will take place in late summer 2017 at a top local Golf Club. Package includes: Four ball with the option to have a Blues First Team player in your ranks Breakfast item and refreshments on arrival 18 hole course Beat the Pro & longest drive competition Refreshments served to you on the course Evening meal and presentations Price for team of four (or three with one Blues player) from 295 NEW for 2018! On-pitch evening cinema You can watch Mamma Mia, just weeks before the release of Mamma Mia 2 on a big screen at Roots Hall in May 2018! Adult tickets from only 10 with under 16 s from only 5! You can also purchase a family ticket (two adults & two children) from only 25! Are you a season card holder? Then you can save 2 per ticket or purchase a family ticket from only 18 There will be a wide variety of snacks, refreshments & alcohol available throughout the evening. * Pictures courtesy of Trevor Morris Tired of dull and conventional team building events? Our Escape Room experience at Roots Hall provides challenging and varying scenarios for your team, helping promote team work and togetherness. Our Escape Rooms will provide a unique and fun event for corporate entertainment, networking events or even fun with friends and family. You have 45 minutes to work as a team to escape and win the day. Do you have what it takes to escape?! MASCOTS & EVENTS 12TH MAN & TEAM (OR WOMAN!) BUILDING * All prices exclude VAT Commercial Brochure 2017/

22 #MILLIONMISSION Southend United Community & Educational Trust #MillionMission Southend United Community & Educational Trust provides sporting, recreational and educational activities to enhance both the personal and social development skills of all participants. We deliver under the five main themes of Education, Participation, Health, Community Cohesion and Club. What is the Trust s vision? Utilising the power of sport and the vehicle of Southend United Football Club to have a positive influence on people s lives. What is #MillionMission? To have engaged with one million people through the brand of Southend United Football Club by How will this be measured? Each contact will have been engaged in a face-to-face activity delivered by the Trust e.g. PE sessions, out of hours activities, funded engagement programmes etc... Listed below is a range of activities that will engage people and count towards our total - this list is not exhaustive; Breakfast clubs, pre-school sessions, lunchtime clubs, PE/PPA sessions, after school clubs, soccer schools, match day activities, competitions, events, funded projects, NCS, further education courses, higher education courses, short courses, Future Blues. To find out more about the amazing work Southend United Community & Educational Trust does, visit: 22 Southend United Football Club

23 adsi Proud to be a main sponsor of Southend United Connecting your business At ADSI we offer a range of quality solutions to help you and your organisation now, and in the future. We will bespoke business solutions for your needs that will assist in controlling your costs and make your workforce more responsive and effective. Our complete service includes; on-going Account Management with a dedicated Account Manager, comprehensive and regular spend analysis on your bills, impartial advice and up to date information on new developments and technology across all our services. C us for free advice on reducing your business costs T: solutions@adsigroup.co.uk mobiles fixed voice & data V P IT service & support autovoice energy

24 Hospitality, Sponsorship, Advertising, Conferencing & Events: Blues Box Office: Southend United Football Club Roots Hall Stadium Victoria Avenue Southend-on-Sea Essex, SS2 SouthendUnitedFC Southend-United-Football-Club Be Part Of It! Platinum Main Sponsor Main Sponsors

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