2014 Sponsorship Opportunities
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1 2014 Sponsorship Opportunities American Cancer Society Relay For Life of North Port, FL April 26 th, 2014
2 Event History In May of 1985, one American Cancer Society volunteer, Dr. Gordy Klatt, decided to do something to stop the pain, suffering, and lost from cancer. He ran around a track for 24 hours in his hometown of Tacoma, Washington, as a symbol of what patients and their caregivers endure and asked for support from people he knew. The immediate return was $27,000, but the long-term outcome of his individual endurance effort was the creation of the American Cancer Society Relay For Life! In 2012, more than 3.5 million participants took part in Relay events nationwide. Since it s inception, Relay For Life has raised more than $4.5 billion. What is Relay For Life? The American Cancer Society Relay For Life is a life-changing event which brings people together to celebrate the lives of those who have battled cancer, remember loved ones lost, and empower individuals and communities to fight back against a disease that takes too much. Teams of friends, families and colleagues gather with tents and sleeping bags to camp out at a local high school or park and take turns walking or running around a track or path. Because cancer never sleeps, Relays are overnight events, and each team is asked to have a representative on the track at all times. What Makes Relay so Unique? Relay For life gives us an opportunity to celebrate, remember, and fight back. We celebrate cancer survivors by inviting them to participate in a Victory Lap, the first lap around the track. The Luminaria Ceremony is another highlight of the event. A Luminaria is a small bag filled with sand, containing a candle that makes it glow. Each Luminaria bears the name of a person who has battled cancer. At dusk, we light all the candles along the path. They flicker into the night, honoring and memorializing those who have faced cancer, lighting a path of hope. The event closes with the upbeat fight back ceremony, which reminds us that we have the power to change the course of this disease. How Can I Get Involved? To get information on volunteering, becoming a sponsor or forming a team, please call the American Cancer Society s office at or visit One in three people will be diagnosed with cancer during their lifetime. Through Relay For Life, money and awareness are raised to support the American Cancer Society s lifesaving mission to create a world with less cancer and more birthdays by helping people stay well, helping people get well, by finding cures and by fighting back.
3 Investing in Hope: Becoming a Relay For Life Sponsor Forming a strategic alliance with the American Cancer Society - the largest and most respected voluntary health organization in the nation - will bolster your company s reputation and emphasize your commitment to supporting your community. Sponsorship Benefits Enhanced Exposure Your company will enjoy positive exposure as volunteers and participants promote Relay For Life to their friends and colleagues. Your company s name and logo can appear on a variety of promotional and media materials, depending on your level of sponsorship. Greater Employee Pride and Loyalty Your company s commitment to the health and well-being of others will inspire a sense of pride among your employees and encourage an improved internal image. People prefer to work for companies that are good corporate citizens. Extended Consumer Awareness A Relay For Life sponsorship is like no other. Although the event lasts hours, its impact is felt in the community year-round. Thanks to T-shirts, banners, media and messaging, Relay For Life sponsors make a lasting impression. Join Forces with a Trusted Name The American Cancer Society is the largest voluntary health organization in the world Relay For Life is the largest fund-raising event in the nation. More than 4 million people will participate in Relay For Life events across the country this year. 74% of consumers are likely to support a sponsor associated with a charity like the American Cancer Society. 98% of Americans are familiar with the American Cancer Society
4 2014 Relay For Life of Sponsor Benefits As a Sponsor your company will receive visibility through the Relay For Life of North Port. Gold Sponsor Benefits ($5,000 Level) Pre-event exposure Opportunity to speak at the Relay For Life Event Kickoff Opportunity to speak at Team Parties (4-5) Logo prominently displayed on: Event newsletters Promotional brochures, posters and all collateral material Event website (front page and sponsor page) Mentions in all pre-event publicity in local publications Opportunity to speak at the Opening Ceremonies 10x10 tent (provided by ACS if sponsor does not have own) Banner prominently displayed on-site (3 banners (4x6) provided by sponsor) Team commitment fee will be waived for teams Logo prominently displayed: Event program Back of participant t-shirts Back of team captain t-shirts Back of cancer survivor t-shirts Event track marker (3 markers) Thank you board Opportunity to speak at the final Team Party Logo prominently displayed on: Final event newsletter Participant thank you correspondence
5 Silver Sponsor Benefits ($3,500 Level) Pre-event exposure Logo displayed on: Event newsletters Promotional brochures, posters and all collateral material Event website (sponsor page) Opportunity to speak during the Relay event Banner displayed on-site (2 banners (4x6) provided by sponsor) Team commitment fee will be waived for one team Logo displayed: Event program Back of participant t-shirts Event track marker (2 markers) Thank you board Logo displayed on: Final event newsletter Participant thank you correspondence
6 Bronze Sponsor Benefits ($1,500 Level) Pre-event exposure Name displayed on: Event newsletters Event website (sponsor page) Banner displayed on-site (1 banners (4x6) provided by sponsor) Team commitment fee will be waived for one team Name displayed on: Event program Event track marker (1 markers) Thank you board Name displayed on: Final event newsletter Participant thank you correspondence
7 Luminaria Program Sponsor ($1,000 Level- Limit of 2 per event) Recognition as Luminaria Program Sponsor in all event newsletters. Opportunity to speak during the Luminaria Program at the event Recognition on: o All Luminaria sales materials recruitment materials o Event newsletter o Event thank you board Survivor Program Sponsor ($1,000 Level- Limit of 2 per event) Recognition as Survivor Program Sponsor in all event newsletters. Logo included on: All survivor recruitment materials Event thank you board Finish The Fight Sponsor ($500 Level - Up to 2 per event) Name displayed on: Track Marker or signage Event thank you board Event Program Invite & recognized at Wrap-Up Celebration Hope Sponsor ($350 Level - Up to 4 per event) on: Name recognition at Luminaria bag Hope display area and logo included Track Marker Event Program Invite & recognized at Wrap-Up Celebration Track Marker Sponsor ($250 Level - Unlimited) Logo will appear on a track marker.
8 Event Sponsorship Agreement 2014 Relay For Life of North Port Please print all names legibly and exactly as they should appear in all publications. Corporate Individual Foundation Name Contact Name Company Name Mailing Address City State Zip Phone Address Please check payment method: Make checks payable to: American Cancer Society. Check enclosed: $ Please circle sponsor level: Area Presenting Gold Silver Bronze Luminaria Survivor Track Marker Credit Card Payment Visa Master Card Discover Credit Card number Expiration Date Cardholder Name Bill me later Contributions received before will receive full benefits as outlined in the attached proposal. Please submit camera ready logo and logo requirements by Signature of Donor Date Please sign and retain a copy. For further information, please contact Wendy Rivera of the American Cancer Society, Florida Division, Mailing address if different from above: Thank you for this tax-deductible contribution and for your commitment to the fight against cancer. Please sign form and return to: American Cancer Society Relay For Life of North Port 4575 Via Royale Fort Myers, FL A COPY OF THE OFFICIAL REGISTRATION AND FINANCIAL INFORMATION MAY BE OBTAINED FROM THE DIVISION OF CONSUMER SERVICES BY CALLING TOLL-FREE , WITHIN THE STATE. REGISTRATION DOES NOT IMPLY ENDORSEMENT, APPROVAL OR RECOMMENDATION BY THE STATE.
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