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2 Content 1. Kremlin Cup History Kremlin Cup Participants and Winners Kremlin Cup Today Tournament Organizational Structure Venue Tickets and Attendance Center Court Tribune Layout VIP Hospitality Placement of Advertising Elements at the Arena of the Olympic Stadium Tournament Advertising Campaign and Tournament Media Coverage Television Radio Print Media Internet Press Center Outdoor Advertising Campaign Official Functions Official Press Conference Official Draw Special Functions Winners award ceremony of competition in nominations «Fair Play» and «Miss of Kremlin Cup- 2010» organized by Ingosstrakh and Kremlin Cup The First Russian President Foundation Award Ceremony Kids Clinic Players Autograph Sessions Partners special events during the Tournament Official Players Party Official Closing Party Contacts..64 2

3 1. Kremlin Cup History Kremlin Cup was founded and is being held as the biggest annual International Sport Event in Russia and the National Forum of Russian Tennis Federation organization of ATP Event with USD prize money, the 1 st in the history of Russia 1996 women s Moscow Ladies Open Tournament was given a name of Kremlin Cup with USD prize money 2000 the indoor combined Men and Women Event was carried out in Moscow for the first time in the history of world professional tennis 2009 Kremlin Cup celebrated its anniversary 20 years! 3

4 1. Kremlin Cup History Kremlin Cup Keeps Up with the Time! 4

5 1. Kremlin Cup History Kremlin Cup Keeps Up with the Time! 5

1. Kremlin Cup Participants and Winners Yevgeny Kafelnikov kept becoming the Tournament Singles Winner

6 Players from over 50 countries participated in the Tournament for the last 21 years. 1. Kremlin Cup History 1.1. Kremlin Cup Participants and Winners Yevgeny Kafelnikov kept becoming the Tournament Singles Winner five times in a row ( ) having established the ATP record. In 2003 Anastasia Myskina became the first Russian Women Singles Winner of Kremlin Cup. In 2004 she was both Singles and Doubles Winner. 6

7 1. Kremlin Cup History Men s Singles Winners in Andrei Cherkasov 1995 Carl-Uwe Steeb 1996 Goran Ivanisevic Mark Rosset Yevgeny Kafelnikov 1994 Alexander Volkov 2002 Paul-Henry Mathieu 7

8 1. Kremlin Cup History Men s Singles Winners in Taylor Dent 2004, 2006, 2007 Nikolay Davydenko 2009 Mikhail Youzhny 2005 Igor Andreev 2008 Igor Kunitsyn Viktor Troicki 8

9 Ladies Singles Winners in Kremlin Cup History 1989 Grathan Magers 1996 Conchita Martinez 1990 Leila Meskhi 1997 Jana Novotna 1991 Larisa Savchenko 1994, 1995, 2002 Magdalena Maleeva 1999 Nathalie Tauziat 9

10 Ladies Singles Winners in Kremlin Cup History 2000 Martina Hingis 1998, 2005 Mary Pierce 2008 Jelena Jankovic 2001 Jelena Dokic 2006 Anna Chakvetadze 2009 Francesca Schiavone Anastasia Myskina 2007 Elena Dementieva 2010 Victoria Azarenka 10

11 Kremlin Cup 2010 Winners and Finalists 1. Kremlin Cup History Men s Singles Winner Viktor Troicki (Serbia) Finalist Marcos Baghdatis (Cyprus) Ladies Singles Winner Victoria Azarenka (Belarus) Finalist Maria Kirilenko (Russia) 11

12 Ladies Doubles Winners Gisela Dulko (Argentina) / Flavia Pennetta (Italy) Finalists Sara Errani (Italy) / Maria Jose Martinez Sanchez (Spain) 1. Kremlin Cup History Men s Doubles Winners Igor Kunitsyn (Russia) / Dmitry Tursunov (Russia) Finalists Janko Tipsarevic (Serbia) / Viktor Troicki (Serbia) 12

2. Kremlin Cup Today Men s Tournament Category 250 of ATP World Tour Calendar Prize Money: USD 1 080 500 Ladies

13 2. Kremlin Cup Today Men s Tournament Category 250 of ATP World Tour Calendar Prize Money: USD Ladies Tournament Category Premier 600 of Sony Ericsson WTA Tour Calendar Prize Money: USD Total prize money: USD

14 2. Kremlin Cup Today Reconstruction of tribunes layout of the Center Court was held in Tribunes were moved close to base and courtside lines resulting in essential increase of number of seats with comfortable view

green) Since 2007 tournament matches are played on new RuKortHard surface 2005 2007 In 2006

15 2. Kremlin Cup Today In 2006 Center Court colors were changed. Tournament matches were played on new RuKortPro surface (players field became red and green) Since 2007 tournament matches are played on new RuKortHard surface In 2006 Hawk Eye system (definition of ball hit) was used for the first time in Europe. The successful experience was in

16 Since 2010 tournament matches are played on new surface RuKortHard Tournament 2. Kremlin Cup Today In 2010 Center Court colors were changed. Players field became blue and green, the Arena signage became green 16

17 2. Kremlin Cup Today In 2010 the newest robotic TV cam «RobyCam» was used for the improvement of TV broadcastings 17

3. Tournament Organizational Structure Tournament Management Shamil Tarpischev Chairman of Board of Directors President of Russian Tennis

18 3. Tournament Organizational Structure Tournament Management Shamil Tarpischev Chairman of Board of Directors President of Russian Tennis Federation Amir Tarpischev ATP World Tour Tournament Director Aleksei Selivanenko Sony Ericsson WTA Tour Tournament Director Igor Tikhonko General Director 18

19 4. Venue Olympic Stadium is one of the biggest indoor arenas in Europe Total number of spectators seats on 4 match courts is , including Center Court seats, Court # seats, Court #2 970 seats, Court #3 581 seats. 19

20 4. Venue 7 courts are installed at Olympic Stadium, including 5 courts at the arena and 2 courts in practice halls Tournament Office VIP restaurant Player's Lounge Court # 4 Restaurant Court # 3 C-22 B C-25 C-26 C-27 C-28 Tournament Official Car exposition stand Court # 2 C-17B C-18B C-19B C-20B C-21B C-22B C-17А C-18A C-19A C-20A C-21A C-22A Media podium D-7 D-8 D-9 D-10 D-11 D-12 Center Court D-6 D-5 D-4 D-3 D-2 D-1 C29-C30 C 31 C32-C33 C29-C30 C 31 C32-C33 Cafe Court # 1 о Official Car of the Tournament C-16 C-15 C-14 C-13 C-12 C-9 C-8 C-7 cafe 20

showcases of the Tournament Partners - VIP Restaurant - commercial restaurant - cafes - players lounge and

21 VIP area 4. Venue VIP area is located at the Stadium arena In the VIP area you can find: - Partners display booths - showcases of the Tournament Partners - VIP Restaurant - commercial restaurant - cafes - players lounge and recreation area - courts Spectators area Spectators area is located in the halls of the 2 nd and 3 rd floors of Olympic Stadium. In spectators area you can find Tournament Partners display booths, cafes. 21

4. Venue For the first time in 2009 in spectators area of the

specially equipped pavilion «Longines Smash Corner» Playing

where visitors had a chance to play virtual tennis against each

22 4. Venue For the first time in 2009 in spectators area of the tournament all spectators had a chance to measure serve speed in specially equipped pavilion «Longines Smash Corner» Playing consoles Nintendo Wii were also placed in spectators and VIP areas, where visitors had a chance to play virtual tennis against each other. Kids playing room was operated in Ingosstrakh display booth in VIP area in

4. Место проведения Продолжение Buffets,

Star were placed in Spectators area offering

23 4. Место проведения Продолжение Buffets, cafes, commercial restaurant are available for spectators in VIP area for the whole week of the Tournament In 2010 mini-cafes Prime Star were placed in Spectators area offering the wide range of products and beverages for spectators 23

24 5. Tickets and Tournament Attendance Total Tournament attendance in 2010 was over spectators VIP, Premium and Spectator tickets for matches are on sale: - at the official Tournament site with delivery - at the Tournament office located at the following address: Kremlin Cup Office, second floor, South Service Entrance of Olympic Stadium (16, Olympiyskiy Prospect, Moscow) - at ticket booths of the Olympic Stadium - at и Information on tickets was available 24 hours a day via hotline: (495)

25 5. Tickets and Tournament Attendance 5.1. Center Court Tribune Layout 25

at the VIP Hospitality area during one day of the Tournament.

26 5.2. VIP Hospitality 5. Tickets and Tournament Attendance VIP Hospitality invitation guarantees a reserved place at the VIP Hospitality area during one day of the Tournament. If a company books 4 or more hospitality invitations, it will be provided with the reserved branded tables. Service: buffet, alcohol and soft drinks included, with waiter service. 26

27 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Branding of the net Branding of the fridges 27

28 Banners on the spectators tribunes 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Partners logos on baseline court banners 28

29 Car display at the Arena of the Center Court 6. Placement of Advertising Elements at the Arena of the Olympic Stadium 29

30 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Branded speed serve and matchtime displays Logo on the uniform of line umpires and ball kids 30

31 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Advertising spots and display of the Tournament Partners on the scoreboards at the Center Court 31

32 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Title Partners logos at the Center Court banners 32

33 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Display booths in the VIP area 33

34 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Showcases 34

35 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Posters in the halls of Olympic Stadium Car display in the VIP area 35

36 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Playing consoles Nintendo Wii 36

37 6. Placement of Advertising Elements at the Arena of the Olympic Stadium The exhibition of the Kremlin Cup images functioned in VIP area during the tournament. 37

38 6. Placement of Advertising Elements at the Arena of the Olympic Stadium Partners logos on the banner in the VIP area 38

39 Partners booths and stands in the Spectators area 6. Placement of Advertising Elements at the Arena of the Olympic Stadium 39

«RUSSIA 2» Broadcasting area: Russia Broadcasting time: over 30 hours Broadcasting period: 18 24 th of October 2010 Number of broadcasts: 43 (live

40 7. Tournament Advertising Campaign and Media Coverage 7.1. Television Total Tournament broadcasting time on Russian and International TV channels in 2010 was over 400 hours Russian Public Federal Channel «RUSSIA 2» Broadcasting area: Russia Broadcasting time: over 30 hours Broadcasting period: th of October 2010 Number of broadcasts: 43 (live 23) Number of announcements: 140 (duration of spot - 30 sec.) Announcing period: Eurosport Broadcasting area: 54 countries of the world Broadcasting time: over 50 hours Broadcasting period: th of October

41 Matches of Kremlin Cup-2010 were covered in the news of leading International TV channels including leading channels CNN, Euronews, Sky Sport, etc. RBC TV Broadcasting area: Russia Total time of advertising campaign: 37 min. 30 sec. Number of advertising spots: 150 (duration of spot - 15 sec.) 7. Tournament Advertising Campaign and Media Coverage Broadcastings on foreign channels: FOX Sports (Australia), CCTV Golf&Tennis (China), Neo Sports (India), Gaora (Japan), Sky Mexico (Mexico), Eurosport Asia/Pacific (Asia), Eurosport UK (Great Britain), DirecTV (Latin America), Abu Dhabi Sports (Middle East), Dubai Sports (Middle East), Solar Sports (Philippines), Canal + Deportes (Spain), Sportmania (Spain), Sportcast (Taiwan), Truevision (Thailand), Tennis Channel (USA), Vietnam Cable TV (Vietnam), Ptv (Internet), Canal+ (Sweden, Norway, Denmark), Poverkhnost (Ukraine) Total broadcasting over 250 hours. In 2010 Kremlin Cup Tournament was covered in the news of all leading Russian TV channels including First Channel, Channel Russia, NTV+, TV Center, REN-TV, Russia Today 41

42 7. Tournament Advertising Campaign and Media Coverage Advertising announcement spots of Kremlin Cup were broadcasted on the LIS TV network Broadcasting area: cafes, bars and restaurants in Moscow Number of spots: 8 per day (duration of spot - 30 sec.) Broadcasting period: Advertising announcement spots of Kremlin Cup-2010 were broadcasted in cinema network Formula Kino prior to films display Broadcasting area: 5 cinemas Number of spots: 1080 (duration of spot - 30 sec.) Broadcasting period: Posters in cinemas lobby Area of placement: 6 cinemas Number of posters: 10 (size 0,7х1,0m) Period of placement:

7. Tournament Advertising Campaign and Media Coverage Advertising spots of Kremlin Cup-2010 were broadcasted on displays in «Azbuka Vkusa» retailer network Number of

43 7. Tournament Advertising Campaign and Media Coverage Advertising spots of Kremlin Cup-2010 were broadcasted on displays in «Azbuka Vkusa» retailer network Number of outlets: 23 Number of displays: 42 Ad spot duration: 15 seconds Total duration: 2352 hours Total number of ad spots: Period of placement:

44 7.2. Radio 7. Tournament Advertising Campaign and Media Coverage In 2010 Russian Radio (100 audio spots), Radio Monte Carlo (100 audio spots) and «Arbat Radio» (100 audio spots) provided informational support for the tournament. Radio HIT FM have been promoting the forthcoming tournament and organized the tickets drawing for the matches in live. Informational spots (255 audio spots) were broadcasted in Moscow underground (126 stations) Print Media Tournament advertising modules, interviews, reports were placed in different print media such as: newspapers - ««RBC Daily», «Sport Express», magazines - «Automobiles», «BOSS», «Domovoi», «Company», «Moskva Sportivnaya», «Profile», «RBC», «Russian Reporter», «TV7», «Marie Claire», «Night Style», «OK!» «Shape», «Sport Week», «Tennis Weekend», «XXL». Ad page in Print Media «Kremlin Cup»

45 7.4. Internet 7. Tournament Advertising Campaign and Media Coverage Over people visited Kremlin Cup-2010 official Internet site Total number of Tournament banner advertising shows in 2010 at the following Internet sites: came to over displays The renewed official site of Kremlin Cup-2010 provided the users with the following opportunities: - Full information about participants of the tournament with an option for sorting the information (photo, video, results, etc) by each player - Possibility to watch highlights of the official events and most interesting matches of the tournament - Possibility to watch players press-conferences and read their interviews 45

46 7.5. Press Center 7. Tournament Advertising Campaign and Media Coverage In representatives of 98 Mass Media were accredited at the Tournament press center including: - 17 news agencies - 29 daily, weekly, monthly periodicals - 7 radio stations - 26 Internet sites - 19 TV companies 46

47 Press Center Events 7. Tournament Advertising Campaign and Media Coverage WTA Tour annually organizes the meeting of women tennis leaders with mass media representatives (All Access Hour). Victoria Azarenka, Elena Jankovic, Li Na and Anastasia Pavlyuchenkova took part in «All Access Hour» on 18 th of October

tournament took part in the pressconferences during the tournament: Jelena Jankovic,

48 Press Center Events 7. Tournament Advertising Campaign and Media Coverage The leading Main Draw players of the tournament took part in the pressconferences during the tournament: Jelena Jankovic, Victoria Azarenka, Maria kirilenko, Nikolay Davydenko, Mikhail Youzhny, Janko Tipsarevic, Marcos Baghdatis, Viktor Troicki, Jo-Wilfried Tsonga, Igor Andreev 48

49 Cross-street banners 13/15*1,1m 12 Period: October 15 24, Outdoor Advertising Billboards 6*3m 50 Period: September 15 September 30, Period: September 1 October 31,

50 8. Outdoor Advertising City-boards 3,7х2,7m 50 Period: September 27 October 24, 2010 Posters 1,8*1,75m 600 Period: October 15 24,

51 8. Outdoor Advertising Video Board 21 Period: September 27 October 24, 2010 City-formats (1,2х1,8м) 138 Period:

52 8. Outdoor Advertising Stickers in Moscow underground (30*40cm) 210 Period: September 24 October 24, 2010 Trolley-buses advertising Quantity: 2 trolley-buses Period: September 25 October 24,

53 Outdoor advertising around Olympic Stadium 8. Outdoor Advertising 53

9. Official Functions 9.1. Official press-conference Date: October 12 th, 2010 Venue: Conference-hall of Olympic Stadium Press-conference was attended by: 1.

54 9. Official Functions 9.1. Official press-conference Date: October 12 th, 2010 Venue: Conference-hall of Olympic Stadium Press-conference was attended by: 1. Shamil Tarpischev President of Russian Tennis Federation and Chairman of Board of Directors of Kremlin Cup 2. Valeriy Tsyganov First deputy Director of the Physical Culture and Sports Department 3. Aleksey Sytnikov Vice-President of Bank of Moscow 4. Ilya Solomatin Vice-President of Ingosstrakh 5. Vladimir Churilin General Director of Olympic Stadium 6. Aleksei Selivanenko WTA Tour Tournament Director 7. Amir Tarpischev ATP World Tour Tournament Director 8. Anastasia Myskina Kremlin Cup two times winner 9. Igor Kunitsyn Kremlin Cup-2008 winner 10. Igor Tikhonko General Director of Kremlin Cup 54

55 9.2. Official Draw 9. Official Functions Date: October 16 th, 2010 Venue: Conference-hall of Olympic Stadium The Draw was attended by: 1. Shamil Tarpischev President of Russian Tennis Federation and Chairman of Board of Directors of Kremlin Cup 2. Natalia Dokuchaeva Director of center of public relations of Bank of Moscow 3. Vladimir Kleimenov Head of PR-department of Ingosstrakh 4. Amir Tarpischev ATP World Tour Tournament Director 5. Aleksei Selivanenko WTA Tour Tournament Director 6. Carlos Sanches ATP World Tour Supervisor 7. Giulia Orlandi WTA Tour Supervisor 8. Players: Nikolay Davydenko (Russia) and Anastasia Pavlyuchenkova (Russia) 55

10. Special Functions 10.1. Winners award ceremony of competition in nominations «Fair Play» and

winners of awards by Ingosstrakh and Kremlin Cup in nominations - «Fair play» and «Miss Kremlin

Igor Kunitsyn and Maria Kirilenko became the winners of ceremony. Participants: 1.

56 10. Special Functions Winners award ceremony of competition in nominations «Fair Play» and «Miss Kremlin Cup-2010» organized by Ingosstrakh and Kremlin Cup The ceremony of rewarding the winners of awards by Ingosstrakh and Kremlin Cup in nominations - «Fair play» and «Miss Kremlin Cup-2010» was held on October 22 nd, 2010 on the center court of Olympic Stadium. Igor Kunitsyn and Maria Kirilenko became the winners of ceremony. Participants: 1. Tatiana Scherbakova 2. President of the Russian Tennis Federation Shamil Tarpischev 3. Vice-president of «Ingosstrakh» - Ilya Solomatin 56

57 10. Special Functions The First Russian President Foundation Award Ceremony On October 23, 2010 the Award Ceremony of First Russian President Boris Yeltsin Foundation took place on Center Court of the Tournament at the Olympic Stadium The ceremony was attended by Naina Yeltsina, President of Russian Tennis Federation Shamil Tarpischev, Director of Boris Yeltsin Foundation Tatiana Yumasheva and Russian tennis stars: Marat Safin and Maria Kirilenko. 57

58 10.3. Kids Clinic 10. Special Functions Partner of the tournament World Class held Kid s Clinic with participation of tennis stars Mikhail Youzhny and Dinara Safina 58

59 10.4. Players Autograph Sessions 10. Special Functions Vera Zvonareva Jo-Wilfred Tsonga Dinara Safina 59

draw tennis. In 2010 the contest was held together with Charity fund Dobroserdie, presented pictures from the boarding schools.

60 10. Special Functions Partners special events during the Tournament Title Partner of the Tournament Bank of Moscow held the annual All-Russian contest I draw tennis. In 2010 the contest was held together with Charity fund Dobroserdie, presented pictures from the boarding schools. More than 20 kids were granted with presents and diplomas For the activity. They had also the possibility to meet personally the famous players. Press conference by Bank of Moscow dedicated to this event was held in the press center of the Tournament 60

61 10. Special Functions Partners special events during the Tournament () On October 22 nd Official Partner of the Tournament LONGINES held the contest for the strongest journalist serve in LONGINES Smash Corner in spectators area. The main prize LONGINES Admiral watches. 61

62 October 16 th, 2010 Venue: «Rete Bar» Official Players Party 10. Special Functions 62

63 October 24 th, 2010 Venue: «PlayHouse» Official Closing Party 10. Special Functions 63

64 11. Contacts Kremlin Cup 16 bld.1, Olympiyskiy Prospect, Moscow, Olympic Stadium Tel.: + 7 (495) Fax: + 7 (495) kremlincup@russport.ru 64

XXVII International Tennis Tournament. October 15 23, 2016 Olympic Stadium, Moscow

XXVII International Tennis Tournament October 15 23, 2016 Olympic Stadium, Moscow CONTENTS 02 1. Tournament information 1.1. History 1.2. Players list 1.3. Winners and runners-up 1.4. Honoured guests 1.5.