2017 Special Events. Sponsorship Opportunities

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1 2017 Special Events Sponsorship Opportunities

2 Thank you for your interest in the City of Lake Mary s Parks and Recreation special events! Contained in this packet, you will find information about our current special event offerings and ways your business or organization can participate. Additional information regarding our Parks and Recreation special events and other City events can be found on our website at Should you have additional questions, please do not hesitate to contact our Recreation and Events office at: Lake Mary Community Center 140 E. Wilbur Avenue Lake Mary, FL Special Events Calendar MONTH DATE DAY EVENT TIME January 1/4/2017 Wednesday WineART Wednesdays 5pm-9pm 1/28/2017 Saturday Shred-a-thon 9am-1pm February 2/1/2017 Wednesday WineART Wednesdays 5pm-9pm 2/12/2017 Sunday Lake Mary Car Show: Spring Series 11am-2pm March 3/1/2017 Wednesday WineART Wednesdays 5pm-9pm 3/4/2017 Saturday Lake Mary Heathrow Festival of the Arts 9am-5pm 3/5/2017 Sunday Lake Mary Heathrow Festival of the Arts 10am-4pm 3/12/2017 Sunday Lake Mary Car Show: Spring Series 11am-2pm April 4/1/2017 Saturday Family Fun Day 9am-2pm 4/5/2017 Wednesday Mind, Body, & Spirit: A Celebration of Seniors 10am-2pm 4/5/2017 Wednesday WineART Wednesdays 5pm-9pm 4/9/2017 Sunday Lake Mary Car Show: Spring Series 11am-2pm May 5/3/2017 Wednesday WineART Wednesdays 5pm-9pm 5/21/2017 Sunday Lake Mary Car Show: Summer Series 11am-2pm June 6/7/2017 Wednesday WineART Wednesdays 5pm-9pm 6/11/2017 Sunday Lake Mary Car Show: Summer Series 11am-2pm July 7/5/2017 Wednesday WineART Wednesdays 5pm-9pm 7/9/2017 Sunday Lake Mary Car Show: Summer Series 11am-2pm August 8/2/2017 Wednesday WineART Wednesdays 5pm-9pm 8/13/2017 Sunday Lake Mary Car Show: Summer Series 11am-2pm September 9/6/2017 Wednesday WineART Wednesdays 5pm-9pm October 10/4/2017 Wednesday WineART Wednesdays 5pm-9pm 10/28/2017 Saturday Halloween Spooktacular 4pm-7pm November 11/1/2017 Wednesday WineART Wednesdays 5pm-9pm December 12/1/2017 Friday Holiday in the Park 5pm-9pm 12/6/2017 Wednesday WineART Wednesdays 6pm-8pm

3 Sponsorship Registration Form Thank you for your interest in supporting your local community events! Please complete this registration form, selecting the event(s) and sponsorship level(s) in which you wish to participate. Once completed, return the form to the Lake Mary Parks & Recreation Department at the Lake Mary Community Center, 140 E Wilbur Ave, Lake Mary, FL Please mark the envelope ATTN: Special Events and make checks payable to the City of Lake Mary. The sponsorship opportunities listed below, and contained in this packet, provide your business or organization the ability to market to the community, but do not permit the sale of any goods or any vending while at the event. Availability of sponsor levels may be limited. All sponsorships are non-refundable and do not guarantee exclusivity. Business/Organization Name: Business/Organization Address: City: State: Zip: Primary Contact Name: Primary Contact Phone: Primary Contact Event Bronze Silver Gold Platinum Write in Event Date(s) you wish to sponsor: Lake Mary Farmers Market $100 $200 $500 WineART Wednesdays Lake Mary Car Show $100 $200 $500 $100 $200 $600 Shred-a-thon $50 $250 $500 1/28/17 Family Fun Day $100 $200 $350 4/1/17 Mind, Body, Spirit $100 $250 $500 4/5/17 Halloween Spooktacular $30 $60 $350 10/28/17 Holiday in the Park $400 12/1/17 PREMIER Sponsorship $3,500 See last page for details All sponsors and participants do so at their own risk and hold harmless the City of Lake Mary, its officers, agents, and employees from any and all claims related to participation in the selected special events. The City of Lake Mary is not responsible for any lost or stolen items. Sponsor Signature: Date:

4 Lake Mary Farmers Market A community staple since 2007, the Lake Mary Farmers Market features a wide variety of local produce, plant, craft, and food vendors. The market runs every Saturday from 9am to 1:30pm in Central Park at Lake Mary City Hall. Your sponsorship will help bring entertainment to the market! Gold $200 Platinum $500 Space at an event date of your choice to set up a tent/table and market your business to event guests. Silver Sponsor benefits PLUS social media shout outs leading up to event date. Space at SIX event dates of your choice in 2017! WineART Wednesdays YEAR-ROUND EVENT!! 300 person average weekly customer attendance weekly vendors Variety of entertainment Lake Mary Farmers Market Facebook page with over 2,900 LIKES!! NEW Lake Mary Farmers Market Instagram page! Looking for a fun, social event to help your business get noticed? If your answer is YES, then look no further! WineART Wednesdays is a monthly event that brings a local art stroll, beer and wine garden, food trucks, and entertainment to downtown Lake Mary. The event is held on the first Wednesday of every month in Central Park at Lake Mary City Hall between the hours of 5pm and 9pm. Entertainment includes various live bands or movies in the park! Gold $200 Platinum $500 Space at an event date of your choice to set up a tent/table and market your business to event guests. Silver Sponsor benefits PLUS social media shout out leading up to event date. Space at SIX event dates of your choice in 2017! Average 500 person visitor attendance per event date 6-8 food trucks each event date Beer & Wine Garden LIVE entertainment local artists on display 2,000-3,000 average Facebook reach, per event YEAR-ROUND EVENT!!

5 Lake Mary Car Show A perfect event for the car enthusiast, the Lake Mary Car Show rolls into Central Park at Lake Mary City Hall for a spring and summer series in 2017! Each series will showcase around 100 classic, modern, and specialty cars in the beautiful park setting. The event also features DJ entertainment. This year s car show will run on the following Sundays: 2/12/17, 3/12/17, 4/9/17, 5/21/17, 6/11/17, 7/9/17, and 8/13/17. Gold $200 Platinum $600 Shred-a-thon Space at an event date of your choice to set up a tent/table and market your business to event guests. Silver Sponsor benefits PLUS social media shout out leading up to event date. Space at ALL SEVEN event dates in 2017! 300 person estimated attendance per event date cars on display DJ entertainment 1,500-2,000 average Facebook reach, per event SEASONAL EVENT!! The Shred-a-thon is an annual event held on the last Saturday in January and provides an opportunity for the public to bring old documents or computer hard drives for safe and secure shredding or destruction. A drive-thru system is even set up so participants do not even have to exit their cars! All event proceeds go directly to the Lake Mary Senior Center to help support senior recreation programs and activities. This event will be held at 400 Rinehart Road, Lake Mary, FL Sponsorship Levels Benefits Event Stats Flyer or coupon inserted into the event 2016 event: 1,200 cars participated recognition on social media. o 49,550 tons of paper shredded Bronze level benefits PLUS logo with live o 1,180 tons of cardboard shredded Silver $250 link on City website and signage on o 72 hard drives destroyed driveway to event. 1,500-2,000 average Facebook reach, per event Bronze and Silver level benefits PLUS Exclusive Sponsorship, logo on event Bronze $50 bag that is given to event patrons and o Over Gold $500 flyer, logo in Lake Mary Life event advertisement, and sponsor sign at a shredding truck.

6 Lake Mary Heathrow Festival of the Arts An event filled with fine art and craft exhibits, the Lake Mary Heathrow Festival of the Arts is definitely not an event you want to miss! A wide arrangement of art and craft vendors, live entertainment, children s activities, and delicious food options from food trucks brings in visitors from communities all across the Central Florida area. This year s event will be held this year on March 4 th 5 th in Oval Park off International Parkway north of the AAA building. Additional sponsorship information can be found at With help from community sponsors, the Lake Mary Heathrow Festival of the Arts will provide scholarships to graduating Seminole County high school students who are hoping to develop artistic talents in college. A great community event with a great cause! Family Fun Day One of the most popular annual events, Family Fun Day features an assortment of bounce house activities, public safety demonstrations, DJ entertainment, and vendors geared toward fun for the whole family! The event runs simultaneously with the Lake Mary Farmers Market on the first Saturday in April! Gold $200 Platinum $350 Space at the event to set up a tent/table and market your business to event guests. Silver Sponsor benefits PLUS social media shout out leading up to event date. Silver and Gold level benefits PLUS logo on the event flyer and placement near an event activity. Estimated 2,000-3,000 event visitors Public safety demonstrations DJ entertainment Supports the City s Relay for Life Team! 10,000 person average Facebook reach, per event

7 Mind, Body, & Spirit: A Celebration of Seniors An event dedicated to showcasing the services, physicians, and activities available to our elder citizens in an annual celebration honoring their mind, body, and spirit! All event proceeds go directly to the Lake Mary Senior Center to help support senior recreation programs and activities. This event will be held on April 5, 2017 at the Lake Mary Events Center, 260 N. Country Club Road, Lake Mary, FL Gold $250 Platinum $500 Sponsor table & chair and name announced with door prize. Silver level benefits PLUS logo on event blasts (1,000 recipients) and verbal recognition of sponsorship at event. Silver and Gold level benefits PLUS business logo on print advertisements, premium sponsor location at event, time at podium to speak, mention in event press release, and workshop presenter. Halloween Spooktacular BRAND NEW EVENT! Event sponsors must be related to senior health and/or senior services The Halloween Spooktacular is an event that brings safe trick-or-treating into Central Park at Lake Mary City Hall. Trickor-treating areas are laid out throughout the park where event sponsors can set up and decorate tents and tables in a Halloween theme and pass out candy and marketing materials to event goers. In addition to the trick-or-treating, the event features bounce houses, DJ entertainment, a kiddie train, and movie in the park! This year s event will be held on Saturday, October 28, Silver $30 Gold $60 Platinum $350 Space at the event to set up a tent/table and market your business to event guests. Silver Sponsor benefits PLUS Logo on the event giveaway trick-or-treat bag. Silver and Gold level benefits PLUS logo on the event flyer and placement near an event activity. Estimated 2,000-3,000 event visitors trick-or-treat bags given away DJ entertainment 2,000-4,000 person average Facebook reach, per event

8 Holiday in the Park By far the most popular event of the year, the annual Holiday in the Park fully immerses Central Park and Lake Mary City Hall in millions of holiday lights! The event features the lighting of a live 32 foot holiday tree, dancing light shows, a visit from Santa Claus, and much more! The event is held on the first Friday in December. Platinum $400 Space at the event to set up a tent/table and market your business to event guests and your logo on the event flyer. 4,000 to 5,000 event attendees 5,000 person average Facebook reach, per event Limited sponsorship spaces available!! Premier Sponsorship Package Like what you see and want to participate in multiple events throughout the year??? The Premier Sponsorship package is built for you! The Premier package includes ALL of the following! TWO Platinum Farmers Market Sponsorship packages Select 12 dates in 2017! TWO Platinum WineART Wednesdays Sponsorship packages Includes all 2017 WineART Wednesdays events! Platinum Car Show Sponsorship package Includes all 7 dates! Platinum Family Fun Day Sponsorship Platinum Halloween Spooktacular Sponsorship Platinum Holiday in the Park Sponsorship Total Value = $3,700 Your Sponsorship = $3,500