CFA Partnership Structure

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Dustin Nichols
5 years ago
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1 ship Structure

2 ship Philosophy Objective Increase the brand value of the, its organized events, activities, the Team China and Chinese football; Formulate market development strategies, in order to provide stable revenue sources for the sustainable development of the Chinese football. Vision Ensure the basic financial security of each project development of the ; Make football the best developed sport in China;

3 Philosophy Technique/ Tactics Ambition Win Respect TEAMWORK Excellence Modesty Optimism Knowledge

ship Category Sponsorship Management ship Sponsorship ship Category Management ship

rights in the already established sponsorship structure for the property.

rights, media rights, full or partial commercial rights of the property; reserves the

4 ship Category Sponsorship Management ship Sponsorship ship Category Management ship For Commercial Brands; For ordinary sponsorship cooperation only ; To transfer current rights in the already established sponsorship structure for the property.; For sports and culture management organizations To transfer or authorize management rights, media rights, full or partial commercial rights of the property; reserves the right to approve and audit management and commercialization of media rights, sponsorship development, etc.

5 Men's National Team ship Structure Team China Men s Competition Social Development Programs Beach Soccer Program Women s Competition Men s Youth Football Strategic Supporter Project Futsal Program Women s Youth Football

6 Category Condition Project Strategic Supporter To sponsor no less than 3 ; Term of partnership shall be over 36 months; Cash sponsorship shall be no less than 100 million RMB average per year in total; Financial support for women or youth programs. To sponsor no less than 2 ; Term of partnership shall be over 24 months; Cash sponsorship shall be no less than 30 million RMB average per year in total; Financial support for women or youth programs. To sponsor at least 1 property; Term of partnership shall be over 12 months; Cash sponsorship shall be no less than 10 million RMB average per year in total; Financial/VIK support for Women or youth programs.

7 Project Project Women's Category Commercial Sponsor Condition Management Long-term management rights of relative (Senior) Title sponsor/sponsors to relative Project Single Property Men's Youth Women's Youth Futsal Commercial -- (Senior) Title sponsor/sponsors all competitions Commercial -- (Senior) Commercial (Senior) Title sponsor/sponsors all competitions As sponsor relative Long-term management rights of all -- Long-term management rights of all -- Long-term management rights of relative Beach Soccer Commercial Long-term management rights of relative (Senior) As sponsor to relative Social Football Senior As sponsor to no less than 2 --

8 Project Property ship Category Main Sponsorship Right Major Rights for Management Team China CSL Refer to current partnership plan of CSL -- Cup Refer to current partnership plan of Cup -- Project Men's Super Cup League A (China League ) Refer to current partnership plan of Super Cup Refer to current partnership plan of. -- Single Property League B Refer to current partnership plan of.

9 Project Property ship Category Main Sponsorship Right Major Rights for Management CWSL League Refer to current partnership plan of Refer to current partnership plan of Cup Project Single Property Women's Football Champion ship Super Cup Title Sponsor (Promoted by E-Public) and Usage of 6 advertising boards or 13.5 mins. of LED time Brand display on materials and Usage of Advertising boards * Note: Winlink is the commercial partner for Women s Cup, Championship, and Super Cup during

10 Project Property ship Category Main Sponsorship Right Major Rights for Management of all U12-U20 League Title Sponsor for all competitions Brand display on production materials Project Men's Youth Super League Training Camp U18 League Title Sponsor for single competition Advertising boards of single property Brand display on production materials Advertising boards of all Advertising boards and other Single Property Women's Youth U18 Championship U16 League U16 Championship U14 Championship Title Sponsor for all competitions Title Sponsor for single competition Brand display on production materials Advertising boards of single property Brand display on production materials Advertising boards Advertising boards and other

11 Project Property shi p Category Main Sponsorship Right Major Rights for Management Project Futsal National Team League Premium Sponsor Supplier Title Sponsor Supplier and usage of 4 A-boards and usage of 2 A-boards and usage of One A-board Refer to current partnership plan of Futsal China Title sponsor designation right Single Property Cup Title Sponsor Supplier Title sponsor, designation right & usage of Logo 4 A-boards & usage of Logo 2 A-boards & usage of Logo One A-board Title sponsor designation right * Note: Futsal China is the commercial and promotion partner for Futsal Super League during

12 Project Property shi p Category Main Sponsorship Right Major Rights for Management Priority 4 A-boards Project Single Property Beach Soccer National Team Championship Supplier Title Supplier 2 A-boards One A-board Title sponsor, designation right & usage of Logo 4 A-boards & usage of Logo 2 A-boards & usage of Logo One A-board Title sponsor designation right * Note: GOALFUN is the commercial and promotion partner for Beach Soccer during

13 Project Property Amateur League (Regional stage & Grand Final) ship Category Title Sponsor Supplier Main Sponsorship Right & usage of 6 A-boards & usage of 2 A-boards & usage of One A-board Major Rights for Management Title sponsor designation right I love Football Grassroots Challenge Refer to current partnership plan of Project Social Football Youth Elitist Match Youth Championship Title Sponsor A-boards Title sponsor designation right Single Property Cup of China & China Longevity Cup Title Sponsor Supplier & usage of 6 A-boards & usage of 2 A-boards & usage of One A-board Title sponsor designation right

14 Sponsor List Team China CSL League A League B Cup Super Cup CWSL/CWFL Women's Championship/ Women's Cup/Women Super Cup I Love Football Youth Competition Amateur League China Longevity Cup Futsal Super League Beach Soccer

15 携手同心共铸辉煌 Share the DREAMS Tower A, Dongjiu Building, Xizhaosi Street, Dongcheng District, Beijing Tel: Fax:

guidance & assessment form

guidance & assessment form FROM 02 The FA Charter Standard League Programme onwards Assessment Form and Guidance for Leagues The following document has been created to support leagues that are seeking