CHEER AN INNOVATIVE CHARITABLE FUND RAISING MONEY AND AWARENESS FOR NEEDED PROJECTS IN THE UK, CENTRAL AMERICA AND AFRICA.

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1 CHEERS FOR CHEER AN INNOVATIVE CHARITABLE FUND RAISING MONEY AND AWARENESS FOR NEEDED PROJECTS IN THE UK, CENTRAL AMERICA AND AFRICA. WHO ARE WE?... WHY HOSPITALITY?... BE SOCIAL... Cheers For Cheer is a platform that helps unsupported causes achieve their dreams by helping with funds and awareness The founder of Cheers for Cheer has over 14 years experience in the hospitality industry. By joining experience with a mission with a purpose, c4c was born. Encouraging people to celebrate the ability to enjoy life & have access to basic necessities. By donating the cost of a drink, our donors are allowing those less fortunate to celebrate. # R A I S E A G L A S S # R A I S E A S M I L E # C H E E R S F O R C H E E R

2 We identify small projects and causes within communities in the UK South America and Africa that need a helping hand to achieve their target and dream. CHEERS FOR CHEER SUPPORTS THE VOICE OF THE UNHEARD Often small causes may be too small and slip through the large corporate charity's net......that's where Cheers for Cheer can step in and use our network to support Cheers For Cheer supports the voice of the un heard

3 Our brands personality is lighthearted, inspirational, caring and social and these four characteristics guide how we speak, look and behave. W W W. C H E E R S F O R C H E E R. C O M

4 WE'RE LIGHTHEARTED WE DON T WANT ANYONE TO FEEL ASHAMED ABOUT HAVING A GOOD TIME WHEN WE ALL KNOW THERE ARE SO MANY STRUGGLES ON OUR PLANET. WE DON'T WANT ANYONE TO FEEL GUILTED INTO DONATING TO OUR CHOSEN CAUSES. WE WANT TO TAKE THE POSITIVITY AND FUN OF HAVING A GREAT TIME AND TRANSFER THAT INTO HELPING OUR CAUSE BY DONATING AND RAISING AWARENESS. W W W. C H E E R S F O R C H E E R. C O M

5 WE'RE INSPIRATIONAL WE'RE A CHARITY THAT CAN HELP ALMOST ANYONE. WE CELEBRATE THE STRENGTH WE HAVE WHEN WE ALL GET TOGETHER AND FIGHT FOR THE SAME CAUSE. IT S IMPORTANT THAT PEOPLE FEEL PASSIONATE AND INSPIRED BY WHAT WE DO. WE WANT SUPPORT TO COME WITH A SENSE OF PRIDE AND OWNERSHIP, NOT THROUGH A SENSE OF GUILT OR OBLIGATION. "WE GET BY WITH A LITTLE HELP FROM OUR FRIENDS" W W W. C H E E R S F O R C H E E R. C O M

6 WE'RE CARING WE MAY ALL WORK HARD AND PLAY HARD, BUT THE CHARITY AND ALL OUR SUPPORTERS CARE ABOUT GIVING A LITTLE BACK TO PLANET THAT HAS MADE US SO FORTUNATE AS WE ARE AWARE THAT SO MANY ARE NOT SO BLESSED. WE USE THE POWER AND GENEROSITY OF THE HOSPITALITY WORLD AND OUR INNATE GOODNESS AND DESIRE TO GIVE A HELPING HAND. W W W. C H E E R S F O R C H E E R. C O M

7 WE'RE SOCIAL WE ALL KNOW HOW TO HAVE A GOOD TIME! WE USE OUR SOCIAL PROWESS TO BOOST THE CHARITY AND THE CAUSES WE'RE HELPING THROUGH EVENTS AND MANY OTHER FUNDRAISERS. THE #CHEERSFORCHEER IS A HUGE SOCIAL MEDIA PLATFORM WE USE TO CHANNEL OUR COMMUNICATION TO INCREASE AWARENESS AND DONATIONS. W W W. C H E E R S F O R C H E E R. C O M

8 BE SOCIAL Raising money by having fun! Celebrate and Donate STEP 1 GRAB YOUR FRIENDS AND GRAB A DRINK STEP 3 TAKE A PICTURE AND POST ON SOCIAL MEDIA #CHEERSFORCHEER STEP 2 RAISE YOUR GLASS AND RAISE A SMILE STEP 4 DONATE THE COST OF YOUR DRINK TEXT CFCD99 5 TO A WATER DRIVE

9 Raising money by having fun! Celebrate and Donate A WATER DRIVE

10 PROJECTS TANZANIA Cheers for Cheer is supporting a one woman mission to provide clean water to over 4000 villagers in a remote village in East Africa Tanzania. GUATEMALA Cheers for Cheer are working alongside a small junior school in rural Guatemala helping to provide funds for development LONDON Cheers for Cheer is working alongside St Martins Connections to raise funds to keep the shelter and centre continue their amazing work MORE... Cheers for Cheer is always on the look out for projects and communities that need support - being the voice of the unheard

11 O U R S U P O R T E R S NOVUS LEISURE HAS PARTNERED WITH CHEERS FOR CHEER AS THEIR CHOSEN CHARITY FOR 2 YEARS. THIS INCLUDED A 2016 CHRISTMAS CAMPAIGN WHERE 15,000 WAS DONATED THE EXHIBIT IN BALHAM, CHOSE CHEERS AS THEIR NYE (2016) CHARITY PARTNERSHIP ALONG WITH PERRIER JOUET FOR A CHAMPAGNE PARTY - A DONATION OF 1165 ROCKET HAS ENCOURAGED ALL THEIR CUSTOMERS TO RAISE A GLASS AND DONATE

12 O U R S U P O R T E R S BUDHA BAR LONDON HAVE CHOSEN CHEERS AS THEIR NOMINATED CHARITY TO RECEIVE FUNDS FROM THEIR RECIPE BOOK VADETTE BEER OFFERED US A CASE OF CHEERS IPA - CHEERS FOR BEER!

13 V O L U N T E E R S Cheers For Cheer is about being social and using the hospitality industry to help others that need support We have volunteers that spend their time devoted to raising funds, helping out with admin, volunteering in local communities here in the UK, hosting events and promoting Cheers for Cheer.

14 CAMPAIGNS AND EVENTS

15 WE'LL DRINK TO THAT... OUR PROMISE IS THAT EVERY PENNY THAT IS RECEIVED WILL GO DIRECTLY TO THE PROJECTS... EVERY SINGLE PENNY