JON BAKER PROFESSIONAL GOLFER, INVENTOR, DEVOTED HUSBAND & FATHER, ADVENTURER, HUNTER, GUIDE, KEEPER OF THIS GREAT LAND, AND A SURVIVOR.
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2 ABOUT THE SHOW Through the eyes of a seasoned Alaskan guide and our special guests, our show focuses on Alaska with special episodes in the Lower 48 states and abroad. The inspiration for the show started with a real life I shouldn't be alive experience. In 2010 while mountain goat hunting, Jon got caught in a snowstorm and fell nearly 400 feet down to the edge of a cliff and spent a terrifying night of fighting for his life. Stuck in below freezing temperatures with no visibility the search and rescue was called off. After a hopeless night, Jon was rescued after suffering a concussion, hypothermia, and ruptured disc. His story and belief that life is too short to spend it doing anything but what you love is what drives Jon's passion. Guiding and sharing that experience on outdoor adventures with others is what makes that dream a reality. Jon wants to film the people that he has met over the years, from the true Alaskan adventurers, to first-time outdoorsman and our youth...the next generation. He wants to inspire everyone to follow their dreams, experience the great outdoors, and understand what makes this life and America so special. Well respected and known throughout the industry, our producers have over 45 years of television experience, have worked with more than 35 tv shows, have edited over 300 episodes of television and numerous commercials, as well as corporate, political and web videos. Commanding nothing less than excellence in broadcast and having worked with countless household names in outdoor television they have earned the utmost respect among their clients and colleagues to produce years of encapsulating and engaging, not to mention award winning, outdoor television.
3 JON BAKER ALASKA PROFESSIONAL GOLFER, INVENTOR, DEVOTED HUSBAND & FATHER, ADVENTURER, HUNTER, GUIDE, KEEPER OF THIS GREAT LAND, AND A SURVIVOR. If there is any one thing that can be said of Jon Baker it is that he has a heart as big as he is. But don t let that fool you. His passion for the outdoors is even larger. He has been a Junior, Amateur and Professional golf champion from Arizona, Goodwill Ambassador in Spain and Portugal, heavy equipment operator in the Alaskan Arctic, and a fishing and hunting guide on some of the most remote rivers and lakes in Alaska. A soft- spoken man, Jon is a natural teacher as sincere as the day is long. Jon makes his living as a hunting and fishing guide, outdoor adventure booking consultant and golf instructor because it combines all of his passions, talents and experience. He has the patience to teach first time fly fishermen how to cast and the coolness to instruct seasoned hunters how to track Brown Bear in the bush in two languages! There are few places in the Alaskan wilderness Jon has not visited and he looks forward to sharing his quest for adventure with you. ABOUT
4 THE GUIDES DORIAN THOMPSON Co-Host/Marketing Dorian Thompson is professional fly fishing guide for Winston Fly Rods, an award winning Flytier/designer and Owner/Operator of River Gold Outfitters based in Oregon. He is an avid conservationist and dedicated steward of the watersheds, wilderness areas and wildlife that have shaped his life. Dorian has been guiding and fishing the Pacific Northwest and Alaska's most prized and remote trout and steelhead fisheries for over fifteen years. During that time he guided and operated a World-Class flyout fishing lodge in Western Alaska and has had the opportunity to work alongside some of the most recognized outdoorsman of our era. When not guiding on these rivers, he can be found trekking the surrounding regions in search of birds and other game, always seeking to create new memories in the field with his faithful pointer by his side. Dorian grew up hunting and fishing in the San Juan mountains of southwest Colorado. With abundant wilderness and wildlife just out his backdoor, he was naturally drawn to a lifestyle which would lead him into the great outdoors in all aspects of his life. After relocating to the Pacific Northwest for college, he was immediately drawn to steelhead. Consumed by the power and illusiveness of this anadromous species, steelhead fishing took the main seat in his life and still today there are very few things Dorian would rather be doing than rowing a wild river in pursuit of these great fish. Dorian is at his best when off the grid. His life s journey has provided him with a great deal of knowledge and experience in living and flourishing in the backcountry. He has a strong respect for nature and an acute understanding of animal behavior which gives him an edge while on his adventures. Aside from all of these credits, Dorian is also an expert whitewater guide, a licensed Coast Guard boat captain, and a product designer, developer and marketer in the outdoor industry. He brings all of these passions, talents and skills to his role in Guide 4 Adventure.
5 THE GUIDES BRAD BONNETT Co-Host/Design R&D Brad Bonnett was first introduced to fly fishing at the age of 11 by a video his Grandpa gave him. He watched the tape obsessively until it finally wore out! It inspired Brad to become the professional guide and fisherman he is today, a passion he lives with every day of his life. He first cut his teeth on the pristine rivers in Utah, the Green, and Provo. He has made what his high school counselor called a dead profession into a career choice! In 2006, Brad s calling and quest took him to southwest Alaska as a guide and currently as General Manager of one of Alaska s premier lodges. Brad has explored and guided clients in the spectacular Wood-River Tikchik State Park of Bristol Bay Alaska for the better part of a decade. Brad comes to the program with more than four decades of on-the-river fly fishing experience from all over the United States. Some of his adventures include hiking over 11,000 foot passes in Wyoming s Wind River range for Golden Trout, fly fishing for Mako sharks off the coast of San Diego, and catching Steelhead and Brown Trout on Michigan s Au Sable and Pere Marquette rivers. His knowledge and experience of catching fish on the fly is astounding. Brad even convinced his wife to have their honeymoon in Key West, Florida complete with a fishing charter to chase bonefish, tarpon, and permit. Brad has always been an eternal optimist and his spirit and passion for life and fly fishing is infectious. He loves to teach and share his abilities with his clients, friends and acquaintances. He is committed to the importance of conservation and protecting the wild salmon and trout of Bristol Bay as well as fisheries everywhere!
6 THE OUTDOOR CHANNEL COMPANY OVERVIEW Taking viewers across America and around the world on unparalleled adventures since 1993, Outdoor Channel is America s Leader In Outdoor TV. Dedicated to the outdoor lifestyle and conservation, the independent cable network is a division of Outdoor Sportsman Group and provides a complete spectrum of riveting hunting, fishing, shooting and adventure entertainment. Outdoor Channel is received by nearly 40 million U.S. households the largest outdoor TV footprint in the country and is available in more than 50 countries internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms. For program times and other information, visit 78 MILLION OUTDOOR ENTHUSIASTS IN THE UNITED STATES HUNTING AND FIREARMS SALES COMBINED WITH FISHING TACKLE, CAMPING, OPTICS AND ARCHERY SALES TOTALED 11.5 BILLION IN ANNUAL SALES THERE ARE ALMOST TWICE AS MANY OUTDOOR ENTHUSIASTS AS THERE ARE PEOPLE WHO ATTEND ALL OF THE MAJOR TEAM SPORTS COMBINED MEN EARNING A MEDIAN INCOME IS A MAJORITY OF OUR VIEWERS VALUED PARTNER FOR ADVERTISERS Outdoor Channel offers advertisers the greatest opportunity to reach hunters, anglers, shooters, off roaders and beyond, with a strong concentration of the coveted men demographic earning a median income that beats the primetime cable average. The Company attracts a spectrum of endemic and non-endemic advertisers, including a growing roster of blue chip brands. Outdoor Channel offers creative, customized 360 solutions that go beyond the traditional spots and dots model. Advertisers can utilize Outdoor Channel on air, online and mobile platforms as a vehicle to tap into passionate outdoor audiences on a national, regional and local level, ensuring them a strong foothold among viewers with a high level of engagement. Integration opportunities include sponsorships, product placements, stunts and events, making the brand a strategic part of a well-rounded media plan.
7 ROBUST DIGITAL STRATEGY OutdoorChannel.com, the leading website in the outdoor entertainment category, currently attracts over one million unique visitors per month. The site is a comprehensive source of online entertainment and information for outdoor enthusiasts, offering an extensive video library, in-depth show synopses and talent profiles. To further extend its brand, the Company has a compelling social media presence on Twitter, Facebook, Instagram, Google+ and YouTube. BEST IN CLASS PROGRAMMING Since Outdoor Channel reaches viewers at every major touchpoint in their lives, it's only natural that the Company invests heavily in its family-friendly content. Refreshing its programming quarterly with new and returning original series, the network packs its schedule with authentic hunting, fishing, shooting, adventure and conservation shows, like "Crush with Lee & Tiffany," "Realtree Road Trips with Michael Waddell," "MidwayUSA s Gun Stories," "Under Armour Presents Ridge Reaper," "Jim Shockey's UNCHARTED," "Jack Link s Major League Fishing," "Buccaneers & Bones," and "Sasquatch," Outdoor Channel is home to the best producers and the most authentic personalities in the outdoor industry. And, because the love of the great outdoors runs deep, world-renowned actors, musicians, athletes and more frequently appear on the network. COMMITTMENT TO CONSERVATION Outdoor Channel is the first network to exclusively cover the outdoors. As such, the Company has willingly and eagerly taken on the responsibility of conservation and preservation. Outdoor Channel has unique partnerships with top conservation organizations and promotes the spirit in all of its content and across all of its platforms in order to ensure that future generations can enjoy the country's cherished outdoor heritage. BENEFITTING FROM A STRONG LEADERSHIP TEAM Outdoor Channel takes viewers across the country and around the world, sharing unmatched thrills and adventures through the eyes of esteemed outdoor personalities and celebrities. The Nielsen-rated, independent cable network reaches nearly 40 million U.S. households the largest outdoor TV footprint in the country with well-established relationships across leading multiple system operators, satellite providers and telecommunications carriers. LARGEST FOOTPRINT IN THE OUTDOOR CATEGORY...AND GROWING With Jim Liberatore at the helm as CEO and President, he is focused on Outdoor Channel s continued growth as the premier multi-media destination for outdoor enthusiasts. The senior management team is rounded out by hand-picked, seasoned executives in affiliate sales, advertising sales, legal and accounting/finance. THE OUTDOOR CHANNEL CORPORATE HEADQUARTERS: 1000 Chopper Circle Denver, CO MEDIA CONTACT: Nancy Zakhary Brainerd Communicators, Inc. (212) nancy@braincomm.com
8 SPONSOR PACKAGES 1 TITLE SPONSOR $100,000 One 30 second commercial during each episode One show opening billboard with product integration Feature product video on website Sponsor logo on website with link to your URL Social media contest, promotions, and giveaways Two personal appearances by host of the show Product usage during show 2COMMERCIAL SPONSOR $75,000 One 30 second commercial during each episode One show opening billboard with product integration in show Feature product video on website Sponsor logo on website with link to your URL Social media contest, promotions, and product giveaways Product usage during show 3BILLBOARD SPONSOR $50,000 One 5 second billboard for show segment One closing credits appearance Feature product video on website Sponsor logo on website with link to your URL Social media contest, promotions, and giveaways Product usage during show 4CLOSED CAPTION SPONSOR $25,000 Name of your company will be mentioned with Closed Caption brought to you by Logo will be featured in the beginning and in the end credits Closed captioning bumper 5-second commercial and includes tagline 5PRODUCT SPONSOR CUSTOM Ask about a custom product sponsorship package
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JON BAKER PROFESSIONAL GOLFER, INVENTOR, DEVOTED HUSBAND & FATHER, ADVENTURER, HUNTER, GUIDE, KEEPER OF THIS GREAT LAND, AND A SURVIVOR.
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