G st C M x I U S s. Sunday September 8 th, East Los Angeles Mexican Independence Day Parade
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1 G st C M x I U S s Sunday September 8 th, 2013 East Los Angeles Mexican Independence Day Parade
2 East Los Angeles Mexican Independence Parade & Festival 67 years of being the largest and longest- running Hispanic Parade in the United States 81 year tradi=on of oldest U.S. Mexican- American non- profit organiza=on, Comité Mexicano Cívico Patrió=co Parade & Fes=val combined amract over 200,000+ loyal amendees every year Event endorsed by General Consulate of Mexico, County and City of Los Angeles Full media coverage in Spanish and English
3 TV/Radio Promotional Support Over (80) :30 TV/Radio promo=onal spots to run over a two week period prior to event Top TV talent to endorse the Event On- camera sponsor recogni=on Recogni=on in Grand Marshall Announcements, and Press Releases, and Special Invita=ons Live TV Special by Univision and ABC
4 Bus Shelter Posters (50) Bus Shelter posters will be displayed throughout Los Angeles for the Month of September
5 Maya Package BRAND POSITION Premiere Title Sponsor status, Sponsored by on all printed and broadcast material PRE- PARADE PARADE FESTIVAL MEDIA Street sampling pre- parade 7am- 11am Signage in front of TV Camera (25) VIP passes for Pre- Parade RecepCon at the beginning of the event (1) Table for (10) at the Gala Dinner Pre- Parade Event with special recognicon to sponsor (2) Parade entries- one at beginning and one at end (branded float, car, etc.) (3) over- street banners during Parade- signage across from TV locacon at Parade (sponsor provides banners) Live introduccon of Key company spokesperson at beginning of Parade & FesCval from stage Custom exhibit space at Parade s Official Finish- line FesCval (10) VIP Passes for FesCval Logo on Media Center Banner in FesCval VIP area Banner displayed within the VIP area Logo on FesCval s Main Stage side towers Live mencons from FesCval Stage RecogniCon in (40) promoconal spots on Univision Channel 34 (3) :30 commercials to air during the parade broadcast on Univision 34 RecogniCon in up to (40) promoconal radio spots Parade entry placed at the beginning of the parade line to ensure presence during the live show on both ABC Chanel 7 and Univision Chanel 34 1/4 page Ad in La Opinion and El Clasificado 1/2 page Ad in Orale Magazine High visible presence on the Comité website with hyperlink
6 Maya Package (con-nued) MEDIA Logo and Title Sponsor status on (50) Bus Shelters displayed throughout L.A. during the month of September (1) full- page color ad in CommemoraCve Magazine (10,000 to be distributed) Logo on 100,000 flyers to be distributed prior the Parade Special recognicon at all PR Events and in all announcements NET MARKETING PACKAGE $ 60,000
7 Tikal Package BRAND POSITION PresenCng Sponsor Status of Event PRE- PARADE Street sampling pre- parade 7am- 11am (15) VIP passes for Pre- Parade RecepCon at the beginning of the event (1) Table for (10) at the Pre- Parade Gala Dinner with special recognicon to sponsor PARADE (1) Parade entry, (branded float, car, etc.,) to be provided by Sponsor FESTIVAL MEDIA Custom exhibit space at Parade s Official Finish- line FesCval (5) VIP Passes for the FesCval Logo on Media Center Banner in FesCval VIP area Banner displayed within the VIP area Logo on FesCval s Main Stage side towers Live mencons from FesCval Stage RecogniCon in up to (40) promoconal radio spots (1) 1/2 page Ad in Orale Magazine Highly visible presence on the Comité website with hyperlink PresenCng Sponsor status on (50) Bus Shelters displayed throughout L.A. during the month of September 1 full- page color Ad in CommemoraCve Magazine (10,000 to be distributed) Logo on 100,000 flyers to be distributed prior the Parade Special recognicon at all PR Events and in all announcements NET MARKETING PACKAGE $30,000
8 BRAND POSITION Official Sponsor of Event Peten Package PRE- PARADE Street sampling pre- parade 7am- 11am (10) VIP passes for Pre- Parade RecepCon at the beginning of the event (1) Table for (10) at the Gala Dinner Pre- Parade Event with special recognicon to sponsor PARADE (1) Parade entry, (branded float, car, etc.,) to be provided by Sponsor FESTIVAL MEDIA (1) 20 x20 Booth at Parade s Official Finish- line FesCval (5) VIP Passes for the FesCval Live mencons from FesCval s Main Stage Logo on Media Center Banner in FesCval VIP area Banner locacon at FesCval area Logo on (5)0 Bus Shelters displayed throughout L.A. during the month of September Logo included in full- page color Ad in Hispanic print publicacon (1) full- page color Ad in CommemoraCve Magazine Logo on 100,000 flyers to be distributed prior the Parade Logo on the Comité website with hyperlink NET MARKETING PACKAGE $ 20,000
9 BRAND POSITION Sponsor of Event Quetzal Package PRE PARADE (5) VIP passes for Pre- Parade RecepCon at the beginning of the event PARADE (1) Parade Entry, (branded float, car, etc.,) to be provided by Sponsor FESTIVAL (1) 10 x10 Booth at Parade s Official Finish- line FesCval (4) FesCval VIP passes MEDIA Logo on (50) Bus Shelters displayed through out L.A. during the month of September Logo on 100,000 flyers to be distributed prior the Parade Logo included in full- page color Ad in Hispanic print publicacon ½ page color Ad in CommemoraCve Magazine NET MARKETING PACKAGE $10,000
10 Tulum Package BRAND POSITION Sponsor of Event PARADE or FESTIVAL Parade Entry (Branded float, car, etc.,) to be provided by Sponsor OR (1) 10 x10 Booth at Parade s Official Finish- line FesCval (2) FesCval VIP passes MEDIA Logo on 100,000 flyers to be distributed prior the Parade NET MARKETING PACKAGE $ 5,000
11 We look forward to you brand joining in the 2013 Mexican Independence Day Parade and Fes=val!
Sep. 16 th,
Sep. 16 th, 2018 www.cmcplosangeles.org #eastlaparade www.cmcplosangeles.org #eastlaparade #mexicanidependenceday Sunday, Sep. 10 th, 2017 Event Details Mexican Independence Day Parade & Fes9val brings
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