What Is Buy Michigan Now?

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2 What Is Buy Michigan Now? Grassroots campaign sponsored by The Catalyst Company & other Michigan-based businesses Launched in November 2007 Online directory of Michigan-based businesses called Michigan Blue Pages most frequently visited element of website Sponsors of the Pledge to support Michigan businesses Creators of annual Buy Michigan Week Featured segment in Secretary of State offices throughout MI Social networking base of 10,000+ Organizes events to highlight, educate & promote Michigan businesses like the Buy Michigan Now Festival

3 Why Sponsor BMN? Excellent exposure for your brand, while supporting the local community and being part of a positive message in our state. We are empowering Michigan families to be an active part of our economic solution, rather than waiting & hoping for change. We are lifting spirits and profits.

4 2009 Buy Michigan Now Festival

5 Partial List of 2009 Festival Media Coverage Fox 2 News Detroit WDIV Channel 4 Detroit WXYZ Channel 7 Detroit WLNS Channel 6 Lansing WJR Detroit WWJ Detroit WMGC Detroit WRIF Detroit Michigan Talk Network Detroit Free Press Detroit News Grand Rapids Press Kalamazoo Gazette Oakland Press Observer & Eccentric: 32-page Special Insert Women s s Lifestyle Magazine: 6-page Special Section The Flint Journal

6 2 nd Annual Downtown Northville August 6 th 8 th 2010 Approximately 100 participating vendors/merchants Only Michigan-based businesses may exhibit or sponsor Live entertainment throughout Family-friendly with fun events for all ages Variety of sponsorship levels & options

7 Levels of Opportunity Title and/or supporting sponsorships are available in the following areas: Health Fair on Fri Aug 6 th in Northville Square Fashion Sunday on Aug 8 th in Northville Square Kids or Family Fun Zone at Church Square Supporting for Tom Holzer Ford Performance Patio (overlooking Main Street at Northville Sq) Main Stage in Town Square

8 Health Fair 10AM 5PM on Friday August 5 th Inside Northville Square 133 W. Main Free blood pressure screening Nutritional advice Fitness expertise Exhibit tables available for this portion of event for $60 (includes table/chairs) via BuyMichiganNowFest.com

9 Health Fair Supporting - $500 Name and logo on Health Fair signage Table at Health Fair minute opportunity to present at Health Fair, if desired Named as sponsor on Buy Michigan Now website Announced to social media network (10,000+) Standard listing on Buy Michigan Now website (includes 25-word description, 10 keywords, website link - $75 value)

10 Health Fair Title - $1,000 Health Fair named after your organization Logo and listed as sponsor on BuyMichiganNow.com Name and logo on Health Fair signage Table at Health Fair Opportunity to present at Health Fair, if desired Named in all press releases. Announced to social media network (10,000+) 1-yr Premiere listing at BuyMichiganNow.com (includes logo, map, website link, priority ranking, 100-word description, keywords - $300 value)

11 Fashion Sunday Noon 5PM Sunday, August 8th In partnership with Styleline Magazine Special emphasis on Michigan fashion industry Michigan-designed apparel, jewelry, accessories Fashion show & displays in Northville Square Exhibit tables available for this portion of event for $50 (includes table/chairs) via BuyMichiganNowFest.com

12 Fashion Sunday Title - $1,500 Fashion events on Sunday 8/8 named after your organization Logo on stage area signage, fashion schedule, and program Table at event in prime location and/or 10x10 space at festival Featured article on your organization on BuyMichiganNow.com post-festival Named in all press releases prior to event Logo and listed as sponsor on BuyMichiganNow.com Announced to social media network (10,000+) 1-yr Premiere listing at BuyMichiganNow.com (includes logo, map, website link, priority ranking, 100-word description, keywords - $300 value)

13 Fashion Sunday Supporting - $400 Logo on stage area signage, fashion schedule, and program Table in prominent area Listed as sponsor on Buy Michigan Now website Announcement to social media network (10,000+) Choice of 10x10 booth at event or Michigan Blue Pages Premiere listing for yr ($300 value)

14 Fashion Show Friend - $150 or TBD Table in prominent area Acknowledgement in program Listed as sponsor on Buy Michigan Now website Standard listing on Buy Michigan Now website (includes 25-word description, 10 keywords, website link - $75 value) In lieu of payment may make in-kind donation for raffle or gift bags as agreed upon by Buy Michigan Now

15 Tom Holzer Ford Performance Patio Tom Holzer Ford is title sponsor Patio at Northville Square overlooking Main Street Variety of entertainment and infotainment throughout festival Acoustic musical performances Demonstrations & presenters

16 Performance Patio Supporting - $500 Logo on stage or area signage Logo on event schedule for stage/area Listed as sponsor on Buy Michigan Now website Announcement to social media network (10,000+) Choice of 10x10 booth at event or Michigan Blue Pages Premiere listing for yr ($300 value)

17 Kids Zone Supporting - $500 Logo on stage or area signage Logo on event schedule for stage/area Listed as sponsor on Buy Michigan Now website Announcement to social media network (10,000+) Choice of 10x10 booth at event or Michigan Blue Pages Premiere listing for yr ($300 value)

18 Kid Zone Title - $2,000 Kids Zone (a.k.a( Family Fun Zone) in Church Square named after your organization Logo on Kid Zone area signage 10x10 booth at event in prime location Named in all press releases prior to event Logo and listed as sponsor on BuyMichiganNow.com Logo on all area schedules Announced in one blast (5,000+) Announced to social media network (10,000+) 1-yr Premiere listing at BuyMichiganNow.com (includes logo, map, website link, priority ranking, 100-word description, keywords - $300 value)

19 Main Stage Opening ceremony 10AM on Friday Aug 6 th Primarily musical performances running throughout remainder of 3-day 3 festival Common backdrop for media coverage

20 Main Stage Supporting Sponsor - $750 Logo on campaign & festival website sponsor pages Logo on Main Stage banner* Logo on Main Stage schedule Named as sponsor in press releases Named as sponsor on BuyMichiganNow.com website Announced to social media network (10,000+) 10x10 booth at event Michigan Blue Pages directory Premiere listing on BuyMichiganNow.com for one year ($300 value) *Exception: PM on Fri Aug 6 th - Northville s s Friday Night Summer Concert Series

21 Main Stage Title Sponsor - $3,000 Main Stage named after your organization Headline banner on Main Stage* Press release announcing sponsorship Logo on BuyMichiganNow.com website beginning immediately & running throughout the festival Logo on all merchant window posters along with Downtown Northville and Buy Michigan Now only. Industry exclusivity among all sponsors *Exception: PM on Fri Aug 6 th - Northville s s Friday Night Summer Concert Series

22 Main Stage Title Sponsor cont. Choice of 10x10 or 10x20 booth at event in prime location (corner of Main & Center) Named in all subsequent festival press releases Announced in 3 blasts (5,000+) Announced to social media network (10,000+) Logo on Main Stage event schedules Michigan Blue Pages directory Premiere listing on BuyMichiganNow.com for one year ($300 value) Opportunity to speak/present at festival, if desired

23 Take Action Registration for booth space or health fair/fashion tables only is available online via BuyMichiganNowFest.com Open to other creative collaborations For all sponsorship opportunities contact: Lisa Diggs Be a Catalyst for Economic Improvement!