PAUL HILZ. British Challenge Belt Contender. Sponsorship Proposal

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1 PAUL HILZ British Challenge Belt Contender Sponsorship Proposal 1

2 TR Sports Marketing Maidstone, Kent +44 (0) Contents Boxer Profile... Page 3 Exposure... Page 4 Sponsorship Packages... Page 5 Expenses... Page 6 Endorsements... Page 7 Demographics... Page 8 Brief History... Page 9 2

3 Boxer Profile Boxing Record: W2-L2-D0 Knockout Ratio: 25% Born: 23/09/1987 Residence: Weight Class: Rochford, Essex Super-heavyweight Height: 6ft 0 British Ranking: World Ranking: Amateur Honours: 38 th (BoxRec) 430 th W12-L1-D1 IBA British cruiserweight title IBA European cruiserweight title Professional Record: Date Opponent Location W L D Result 03/12/2015 Scott Douglas Essex L PTS 8 17/10/2015 James Conroy Essex W RTD 1 20/06/2015 Steve Cooper Essex L PTS 6 15/11/2014 Curtis Gargano Essex W PTS 4 3

Exposure Carl Greave Promotions Paul is promoted by former pro Carl Greaves. He boxes regularly in his home county of Essex in Grays Civic Hall, which has over a thousand sports fans in the audience.

Press releases are featured regularly in the local paper and surrounding areas.

The club s official Twitter account often tweet good luck messages potentially seen by over 40,000 of their followers. Boxing News & Views This website is in part-owned by TR Sports Marketing.

4 Exposure Carl Greave Promotions Paul is promoted by former pro Carl Greaves. He boxes regularly in his home county of Essex in Grays Civic Hall, which has over a thousand sports fans in the audience. Footage is later uploaded to YouTube which receives thousands of more views. Local Media The local press run a regular online column every week. Press releases are featured regularly in the local paper and surrounding areas. Southend United FC The local club support his career by regularly printing articles in the match day programme seen by over 12,000 fans. The club s official Twitter account often tweet good luck messages potentially seen by over 40,000 of their followers. Boxing News & Views This website is in part-owned by TR Sports Marketing. It receives over 150,000 unique visitors every month, as well as a Facebook reach of over 2million and an engagement of 15,000+. The stats are far-reaching and the partnership allows TR Sports Marketing to host regular columns with its clients and exclusive pre-fight and post-fight interviews. British Boxing News This website is managed by TR Sports Marketing and receives up to 10k views per month. Having our very own website ensures that we can give regular articles and exclusive interviews to all of our clients, all with special mentions to sponsors. 4

company products Sponsor mentions in all media interviews Consistent sponsor mentions in social media promotions Exclusive athlete appearances Exclusive access to athlete s gym Invitations to

5 Sponsorship Packages Official Sponsor Become an official sponsor for the athlete and receive the following unique benefits: Official Sponsor title Ring-side tickets per fight Company logo on all apparel Company logo on all corner team s apparel Water bottle branding Corner towel branding Extensive social media promotion Press release announcing partnership Ability for athlete to showcase company products Sponsor mentions in all media interviews Consistent sponsor mentions in social media promotions Exclusive athlete appearances Exclusive access to athlete s gym Invitations to training and sparring sessions Exclusive access to the athlete for promotional events Right of first refusal on future opportunities Right of first refusal on other athletes Specific Benefits for Employees: Discounted tickets for employees Signed photos for employees Athlete s merchandise VIP event tickets Hospitality and client entertainment Post-fight party VIP admissions with athlete and celebrities Autograph sessions Products Sponsor We are always seeking complimentary products and services to benefit the athlete in his career, whether it is a case load of protein shakes to free car hire to a free gym membership. If you believe that you could offer something worthwhile to the athlete, then please get in touch at timrickson@hotmail.co.uk In return, the athlete will post and tweet a picture of your products and list your company information such as a contact number or link to the website on an ongoing regular basis. 5

Expenses For a professional boxer to train full-time, it costs approximately 2k per month Travel expenses 250 Diet 200 Supplements 150 Gym fees 75 Sparring partners 200 Training equipment 100 Medical

6 Expenses For a professional boxer to train full-time, it costs approximately 2k per month Travel expenses 250 Diet 200 Supplements 150 Gym fees 75 Sparring partners 200 Training equipment 100 Medical Fees 50 S&C Coach 250 Physio 300 PR Manager 95 Living costs 500 Team Hilz are looking for sponsors to help cover the expenses listed above. If all of the many expense were covered, the athlete would be able to spend his entire time in the gym honing his craft and building the machine necessary to fight regularly, progressing in his career quicker and more efficiently. The fees are so varied that any business of any size can get involved and join Team Hilz in his quest for titles and titles and glory. As his PR Manager, I can ensure that all sponsors receive their return of investment by continuously promoting the athlete and building the brand. 6

7 Duties may include: Endorsements Contracts may include: Personal appearances at hospitality events Motivational speeches at corporate seminars Public appearances, including autograph signings Media events Print, radio and television media interviews Attribution of athlete s name to sponsor print or web publications Availability for radio advertising and for photo and filming sessions Wearing sponsor logo or clothing Using sponsor products or services Phrases denoting the relationship between the athlete and sponsor Bonus fees for an increased number of fights during term Bonus fees for achieving additional titles Bonus fees for improved product sales during term Fee for each photo shoot or commercial filmed (based on a specified number of uses) Fee for each personal public appearance promoting the company s product Reimbursement of athlete expenses (travel, accommodation and meal costs) Moral obligations Why is boxing a good investment for branding? The sport of boxing has longevity as seen throughout history The sports industry has seen a rise in boxing popularity over the past five years due to the success of the 2012 Olympic Games and big domestic fights such as Froch v Groves II Age demographics are becoming more widespread, increasing customer base Boxing has seen an increase in female fan base due to the emergence of historymaking boxers such as Nicola Adams Boxing offers an increasing diversity target market Cross promotions with the music industry are becoming more commonplace, increasing potential markets Sky Sports, Pay-Per-View, ESPN, Channel 5, ITV4, Eurosport, Box Nation TV, Live TV and online streaming has made boxing more accessible than ever before Boxing on pay-per-view is continuously breaking viewership records Boxing fans are devoted, passionate and long-term Talented boxers often have a cult-like following Boxers attract higher respect and idolisation than most other sports stars Supporting rising sports stars carries good will in their local community Supporting a rising talent that is not yet a household name shows good integrity in a company What would be the return of investment? Media Exposure Increase in sales Development of customer loyalty Heightened brand awareness Revitalising brand image Good will and integrity as a company Development of new markets Development of community relationships Launch of new products 7

8 Demographics Boxing Viewing in Figures Anthony Joshua v Dillian Whyte received over 400k PPV views in December 2015 Mayweather-Pacquiao shatters PPV records with 4.4m US buys generating over $500m The UK currently boasts 12 World champions Currently televised on 3 major TV channels Sky Sports, Channel 5 and ITV Over 3 million viewers watched David Haye s comeback on Dave Sex: Ages: Location: 86% are male 77% are between years-old 55% are from the UK 14% are female 22% are above 50-years-old 16% are from the USA 1% are under 16-years-old 10% are from Ireland 3% are from Germany 2% are from Australia 14% are rest of the world Marital Status: Employment Status: Education: 53% are married 55% are full-time employees 34% School Graduates 26% are single 14% are retired 11% College Graduates 11% are divorced 12% are part-time employees 7% University Graduates 7% are widowed 6% are unemployed 48% Other 3% are separated 13% are others (students, homemakers) Income: Interests: 6% earn less than 15,000 72% have been boxing fans for over 10 years 15% earn up to 30,000 97% watch boxing on TV 40% earn up to 40,000 70% have attended boxing events 22% earn up to 50,000 37% have boxed as an amateur or for fitness 11% earn up to 60,000 68% have participated in sports other than boxing 4% earn up to 100,000 69% have bought boxing related products in the last 12 months 2% earn over 100,000 49% have spent more than 100 on boxing products last 12 months 37% are gym members 45% have placed bets on fights in the last 12 months Income: Highest Viewing Figures: 55% White +4.4 million PPV 25% Black +3 million Sky Sports (Matchroom Boxing) 20% Hispanic +3 million Dave (Hayemaker Promotions) 5% Other +2 million Channel 5 (Hennessy Sports) +2.1 million HBO Boxing +1.9 million ITV +1.8 million Showtime +1 million Eurosport +788,000 ESPN If you take four street corners and on one they are playing baseball, on another they are playing basketball and on the other, street hockey. On the fourth corner, a fight breaks out. Where does the crowd go? They all go to the fight. 8

During Roman times it was one of the most popular spectator events.

9 Brief History Boxing has been recognized as a sport as far back as the Olympic Games in 688 BC. The idea of two men placed in a ring to claim dominance over each other has been around for a long time and the event itself has been the fascination of crowds ever since it began. During Roman times it was one of the most popular spectator events. In the 18 th century in England the sport became especially sought after when talent mixed with personality during the reign of James Figg, who held the heavyweight title from 1719 through to Bob Fitzsimmons is a famous Brit still regarded as one of the greatest Heavyweight Champions of all-time during the late 1800 s and the first boxer to win titles in three weight-divisions 300 years later and his name continues to live on. During the Industrial Revolution, prize fights attracted participants and spectators primarily from the working class. The bouts of this era resembled street fights more than modern boxing, but by the 1940 s the sport had become organised into a major business. In World War II, boxers were asked to fight for their countries instead of championship belts. The idolisation of fighters such as Joe Louis was used to entice Americans to join the war against Germany. While television was in its infancy, the first visually transmitted bouts brought the sport and its advertisers into the living rooms of thousands of viewers. In the 1950 s Sugar Ray Robinson, Rocky Marciano, Archie Moore and Floyd Patterson ruled the roost and were often seen endorsing products on camera. The 60 s and 70 s found the insurgence of a young Olympian boxer named Cassius Clay who would later change his name and world history in many ways. The sport of boxing became a stage for world attention. Many talented athletes followed in Muhammad Ali s footsteps thereafter. For hundreds of years, the sport and its talent have drawn huge followings that provide a unique platform for advertising and brand endorsement. 9

TR Sports Marketing Maidstone, Kent +44 (0) 7951 456 457

10 TR Sports Marketing Maidstone, Kent +44 (0) Supported by British Boxing News 10

LOUIS ROBINSON. Exciting heavyweight debutant Unbeaten white collar boxer British champion prospect 6ft 6 tall

LOUIS ROBINSON. Exciting heavyweight debutant Unbeaten white collar boxer British champion prospect 6ft 6 tall LOUIS ROBINSON Exciting heavyweight debutant Unbeaten white collar boxer British champion prospect 6ft 6 tall 1 Boxer Profile Boxing Record: W0-L0-D0 Knockout Ratio: 0% (0 KO s) Born: 02/07/1989 Residence: