Hoffman s Chocolates 28 th Annual Winter Wonderland Presented by. Saturday, November 17 th Sunday, December 30 th

Transcription

1 Hoffman s Chocolates 28 th Annual Winter Wonderland Presented by Saturday, November 17 th Sunday, December 30 th

2 History of Hoffman s Chocolates The tradition of legendary chocolates began over 40 years ago in a small chocolate shop in Lake Worth with a commitment to use the finest and freshest ingredients from around the world. The Hoffman's Chocolates Factory in Greenacres is a popular tourist destination where guests from all over the world are greeted by the aroma of slow-simmering chocolate and caramel and watch the art of candy making first hand at its observation windows. Headquartered in Greenacres, Florida, Hoffman's Chocolates is a manufacturer of gourmet chocolates, with eight retail locations throughout South Florida, and our food truck the Sweet Ride.

3 What is Hoffman s Chocolates Winter Wonderland? One of South Florida s most popular holiday attractions that takes place annually in the beautiful Gardens at Hoffman s Chocolates Famous Factory Store! Includes 40 nights of spectacular Holiday Festivities featuring more than 125,000 LED lights, captivating holiday displays, a giant Christmas tree; live entertainment, photo opportunities with Santa and Mrs. Claus, and food vendors. Holiday bell ringers, musicians and talent from local schools, community groups and religious organizations will perform in the Paul Hoffman Community Corner. Guests are invited to bring blankets to get cozy on the green lawn and revel in the holiday spirit. Outdoor Ice Skating Rink Presented by the Florida Panthers. Circle of Celebration Holiday Wreath Display and Contest benefiting local non-profit organizations. Special Holiday Chocolate Factory Tours. Thousands of sweet smiles and families celebrating the holiday season.

4 Who Attends More than 77,000 people will attend Winter Wonderland from November 17th through December 30 th. Local South Florida residents. Out-of-town guests visiting South Florida during the holiday season. Annual tradition for local families of multiple generations. Holiday attractions draw an ethnically diverse crowd that is representative of the overall population. Consumer spending in Broward and Palm Beach is double the national average.

5 Panthers in Palm Beach Ice Skating Rink presented by the Florida Panthers 2,400 square-foot, outdoor ice skating rink will be located in front of Hoffman s Chocolates Factory, Shoppe, Ice Cream Parlour and Gardens during Winter Wonderland/Holiday Season. Made with real ice, the rink is kept cool at 32 degrees for guests to enjoy a true outdoor ice skating experience in South Florida. Panthers in Palm Beach Ice Skating Shoppe will be located adjacent to the rink where guests can purchase Florida Panthers merchandise including t-shirts, hats and gloves. Over 5500 people skated during the 2017 Holiday Season. Included Special Ribbon Cutting Ceremony with Mayor of Greenacres and Executives from the Florida Panthers. Special appearances by Stanley C. Panther (Florida Panthers Mascot).

6 SANTA S VILLAGE Meet & Greets with Santa and Mrs. Claus Guests can bring their cameras and take photos with Santa and Mrs. Claus (FREE). Every Friday, Saturday and Sunday from November 24th - December 23rd from 6 p.m. to 10 p.m. Every night from December 14th-23rd from 6 p.m. to 10 p.m.

7 Holiday Chocolate Classes and Factory Tours with Santa This exclusive tour includes (for a fee): Behind-the-scenes tour through Hoffman s Chocolates Factory Meet and Greet with Santa Claus Special Chocolate Craft Scoop of Hoffman s Ice Cream

8 Circle of Celebration Wreath Program Ten Palm Beach and Broward County non-profit organizations are invited to decorate custom wreaths that will be on display in the Paul Hoffman Community Corner during Winter Wonderland. Throughout the holiday season, Winter Wonderland guests cast their votes for their favorite wreath. Each guest who enters Winter Wonderland is given a ticket to cast their vote. At the end of Winter Wonderland, Hoffman s Chocolates presents a $1000 donation to the non-profit who receives the most number of votes. Past winners include the Urban League of Broward County and ARC Broward. Hoffman s Chocolates provides a 48 inch wreath to each non-profit and also donates $250 to each participating organization to purchase supplies to design their wreath.

9 Winter Wonderland Serves as a Backdrop for Heartwarming Happenings Neighbors4Neighbors Adopt a Family 4 the Holidays Initiative Hoffman s adopted nine families who had children with cancer and hosted an exclusive event for them with Santa at Winter Wonderland. The families were treated to a private tour of the Chocolate Factory and received their presents straight from Santa Claus. Hoffman s also presented a $2500 check to Neighbors4Neighbors on behalf of BBX Capital (parent company of Hoffman s Chocolates). Surprise Welcome Home from U.S. Military Officer Hoffman s Chocolates arranged for U.S. Navy Diving Officer Alek Isokangas to surprise his children with an early homecoming at Winter Wonderland. Romantic Wedding Proposals

10 Winter Wonderland Serves as a Backdrop for Heartwarming Happenings Annual Lighting of the Hanukkah Menorah with Chabad of Lake Worth

11 Who We Support

12 Press Coverage

13 Press Coverage

14 More Press

15 And Some More Press

16 Our Event is All Over Social Media

17 A Sponsorship of Hoffman s Chocolates Winter Wonderland Would Mean* Exposure to more than 77,000 people from all over the United States who attend one of South Florida s most popular and festive holiday events. Additional exposure/media impressions throughout Palm Beach, Broward, Miami/Dade, Martin and St Lucie counties, and throughout the state of Florida. Recognition as a sponsor on select media buys including television, radio, newspaper, digital and social media campaigns prior to and during the event. Recognition as sponsor in social media posts, public relations materials, marketing, collateral materials, and in-store signage at Hoffman s Chocolates eight locations. The opportunity to conduct on-site activations during the event. VIP Chocolate factory tours and meet and greets with Santa. Support of local non-profit organizations. *Dependent on sponsorship level

18 Winter Wonderland Presenting Sponsorship Benefits Recognized as Presenting Sponsor on all media buys including television, radio, newspaper, digital and social media campaigns prior to and during the event. 1 large, customized, deluxe logo display with first choice placement within Winter Wonderland. 6 W x 8 H. $3,000 Value Logo prominently placed on event marketing and promotional materials recognized as Presenting Sponsor. Logo prominently placed on all digital advertising: Facebook, Instagram and Twitter recognized as Presenting Sponsor. Logo included on all blasts on Winter Wonderland to Hoffman s Chocolates database of 25,000 people. Recognized as Presenting Sponsor on all event press releases and media events. Logo prominently placed on Hoffmans.com with a link to the sponsor s website. Logo prominently placed on the banner displayed at the entrance into the Hoffman s Chocolates Gardens. Create an interactive zone and/or contest to while incorporating data capture and social media platforms. Opportunity to hold a two hour sneak peak preview, Chocolate Factory Tour and chocolate tasting event at the Gardens for 100 guests prior to the opening or utilization of the Hoffman s Chocolates Sweet Ride Ice Cream Truck for a customer/employee appreciation event at one of the locations. Messaging on all POS receipts recognized as Presenting Sponsor. 25 Collectible Winter Wonderland Tins filled with Peppermint Bark to distribute to your corporate clients. Presenting Sponsorship - $25,000 (Only 1 Available)

19 Winter Wonderland Santa s Village Sponsorship Benefits Official sponsor of Hoffman s Chocolates Santa s Village. Logo placed on event marketing, promotional materials and digital advertising: Facebook, Instagram and Twitter as it relates to the Santa s Village. Logo included on all blasts on Winter Wonderland to Hoffman s Chocolates database of 25,000 people. Logo prominently placed on Hoffmans.com with a link to the sponsor s website. Opportunity to activate the Santa s Village. Sponsor s logo will be present on back-drop of all photos with Santa. Opportunity to handout a promotional item/offer two nights during the event to guests (Items must be approved by Hoffman s Chocolates). 15 Collectible Winter Wonderland Tins filled with Peppermint Bark to distribute to your corporate clients. Sponsorship - $15,000 (Only 1 Available)

20 Winter Wonderland Circle of Celebration Wreath Sponsorship Benefits: Official sponsor of Hoffman s Chocolates Circle of Celebration Wreath program. Logo prominently placed on event marketing, promotional materials and digital advertising: Facebook, Instagram and Twitter as it relates to the Circle of Celebration Wreath program. Logo included on all blasts on Winter Wonderland to Hoffman s Chocolates database of 25,000 people. Logo placed on Hoffmans.com with a link to the sponsor s website. Opportunity to choose five out of ten non-profit organizations for competition. One (1) corporate banner display in the Community Corner. Opportunity to conduct two nights of on-site activations. Opportunity to handout a promotional item/offer two nights during the event to guests (Items must be approved by Hoffman s Chocolates). 10 Collectible Winter Wonderland Tins filled with Peppermint Bark to distribute to your corporate clients. Sponsorship - $10,000 (Only 1 Available)

21 Winter Wonderland Parking Sponsorship Benefits Opportunity to advertise on the parking tag, including an offer from sponsor, that is placed in every vehicle at entry. Logo placed on event marketing and promotional materials. Logo placed on all digital advertising: Facebook, Instagram and Twitter. Logo included on all blasts on Winter Wonderland to Hoffman s Chocolates database of 25,000 people. Sponsor listed on all event press releases. Logo placed on Hoffmans.com with a link to the sponsor s website. Logo placed on the banner displayed at the entrance into the Hoffman s Chocolates Garden. 10 Collectible Winter Wonderland Tins filled with Peppermint Bark to distribute to your corporate clients. Sponsorship - $7,500 (Only 1 Available)

22 Winter Wonderland Share the Merry Sponsorship Benefits Logo placed on event marketing and promotional materials. A 3x2 custom vinyl banner along side an existing illuminated display valued at 1,000 Logo placed on all digital advertising: Facebook, Instagram and Twitter. Logo on all blasts on Winter Wonderland to Hoffman s Chocolates database of 25,000 people. Logo placed on Hoffmans.com with a link to the sponsor s website. Sponsor listed on all event press releases. Logo placed on the banner displayed at the entrance into the Hoffman s Chocolates Gardens. Opportunity to conduct two on-site activations. Opportunity to handout a promotional item/offer two nights to guests at the Winter Wonderland (Item must be approved by Hoffman s). 5 Collectible Winter Wonderland Tins filled with Peppermint Bark to distribute to your corporate clients. Sponsorship - $5,000