MEDIA DATA & EDITORIAL PROGRAMME
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1 MEDIA DATA & EDITORIAL PROGRAMME sb
2
3 sb International specialist magazine for sports and leisure facilities sb is the world s foremost specialist magazine for sports architecture and the construction, modernization and management of sports and leisure facilities. With different topics, each of the six issues per year presents the latest industry trends in the international sports facility development. sb examines design principles and functional requirements of modern sports and leisure facilities. It also presents the latest technologies and product developments. sb appears in English and in German in 156 countries worldwide. sb has been published by the IAKS (International Association for Sports and Leisure Facilities) since sb targets local-authority and private sports facility operators, architects, engineers, associations, organisations and industry. According to a readers survey, each issue of sb is read by an average of 6.6 people. Over 80% pick up the magazine more than once, and 66% spend up to an hour or more reading sb. 63% of readers use the advertisements contained in sb as an aid to decision-making. sb 2014
4 Sports Sporthallen halls und and arenas Arenen sb 1/2014: The Old Hellerup secondary school in Denmark is an example of unobtrusive architecture. Bjarke Ingels, founder of BIG, went to school here and extending the range of (games) opportunities was therefore dear to his heart and also a subject of our issue on sports halls and arenas. Publication date: 28 February. Advertising deadline: 27. January. sb 2/2014 Sport in the urban environment sb 2/2014: Sport in der Stadt Urban sports activities take place in many kinds of sports facilities and exercise spaces, i.e. in traditional sports facilities like the small sports ground around the corner or the new school gymnasium as well as in informal spaces and zones like playgrounds and skate parks. We d be happy to include your ideas on urban sport. Publication date: 30 April. Advertising deadline: 31 March.
5 Old Hellerup High School, Denmark. Architect: BIG, Photograph: Jens Lindhe sb 2014
6 Bao An Stadion in China. Architect: gmp
7 sb 3/2014 The stadia for the football World Cup in Brazil The Bao An Stadium in Shenzhen (China) won Gold at the IOC/IAKS Award 2013 because it embodied the cultural features of its location in exemplary fashion. We look forward to seeing whether the stadia for the 2014 World Cup will emulate this example. The opening match between Brazil and Croatia will take place in São Paulo on 12 June and the final in the fully modernised Maracanã Stadium in Rio de Janeiro on 13 July. Publication date: 30 June. Advertising deadline: 2 June. sb 4/2014 Pools and wellness facilities In high summer and the holiday season, swimming pools are naturally a fitting topic. Nevertheless, we are not confining ourselves to outdoor pools, bathing ponds and giant slides competitive swimming along with relaxation and recreation are also possible subjects. What do you associate summer with? Publication date: 29 August. Advertising deadline: 28 July. sb 2014
8 Nachhaltigkeit Sustainability sb 5/2014: Many sports facilities are hailed as being highly sustainable. But what does this mean? Is sustainability merely a promotional slogan? And can large sports facilities ever been truly sustainable? Publication date: 31 October. Advertising deadline: 29 September. sb 6/2014: Pools and leisure facilities The year 2014 is being brought to a close with an issue presenting sports facility development in its full diversity. We are therefore focusing not only on swimming pools, sports grounds and sports halls, but also on niches, trends and the future. Publication date: We d be delighted to receive your ideas on this subject. 22 December. Advertising deadline: 24 November.
9 Heerenschürli sports centre in Switzerland. Architects: Dürig AG & Topotek 1 sb 2014
10 News In the first part of each issue, sb reports on events, projects and other IAKS activities. In addition, there are the dates of coming events, reports on trade fairs, competition results and other interesting designs are also presented. This is also where we present new members of the IAKS in detail. All our members, whether new or existing, have the chance to report on their projects and activities here. Why not take this opportunity? Internet At and you can find an abundance of further information on current and coming issues details of subscriptions and offers as well as the sb archive in which you can thumb through all issues of the last few years online. At short intervals, we also present projects from the current issues here. So it s always worth paying us a visit on a regular basis.
11 Oficina de Atletismo do Jamor by Espaço Cidade Arquitectos Associados sb 2014
12 Advertisements, formats and prices Format A4: 210 x 297 mm Price discounts 6 ads for the price of 5 Discount for 3 ads: 10 per cent Full page Type area 181 x 272 mm Bleed 216 x 303 mm 2,095 1/2 page landscape TA 181 x 130 mm B 216 x 152 mm 1,445 1/2 page portrait TA 88.5 x 272 mm B 108 x 303 mm 1,445 All prices valid from plus current rate of VAT 1/3 page landscape TA 181 x 85 mm B 216 x 102 mm 1,155 1/3 page portrait TA 57 x 272 mm B 73 x 303 mm 1,155 1/4 page landscape TA 181 x 62 mm B 216 x 77 mm 1,045
13 Hotel pool in Gubbio, Italy by Simone Micheli Architectural Hero. Photo by Juergen Heim sb 2014
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15 Specialist Fachbeiträge articles Independently of the main theme, sb gives you the chance to draw attention to your activities. draw attention to your activities. We have reserved an area devoted to technical innovations and particularly to features and the equipment of sports facilities, e.g. playing surfaces, access control, PA systems and purely temporary structures. sb 2014
16 e.g e.g
17 Offprints An offprint is a marvellous way of presenting case studies, e.g. at meetings with clients. At trade fairs, conferences and seminars, an offprint is always useful as a high-grade promotional medium. For an offprint, our article in sb is adopted unchanged and extended by two pages: the sb title layout with a picture of your choice and the back cover with your advertisement or company presentation. A two-page article in the issue is thus converted into a four-page offprint. A print run of 1,000 copies costs EUR 1,450 plus VAT. If we print 2,000, the price increases only minimally to EUR 1,600 plus VAT. An eight-page offprint of a six-page article costs EUR 2,250 plus VAT for 1,000 copies and EUR 2,500 plus VAT for 2,000 copies Supplements If you have already produced your own bound inserts, supplements or other forms of advertising, please contact us. We would be happy to discuss with you ways of getting your message across to our readers in the next issue of sb. sb 2014
18 IAKS member companies, product and company information
19 IAKS member companies (IBS) Independently of the main theme and in addition to your advertisement, each issue of sb gives you the chance to draw attention to your activities. In three issues per year, members of the IAKS can publish product and company information in word and image on a half page. In addition, they appear in each issue with all their contact data in the address and trade directories The annual charge is EUR 540 plus VAT. IAKS member companies, contact data sb 2014
20 Climbing wall at ILLOIHA fitness club, Japan
21 Circulation, target groups and coverage Year: Appearance: Total print run Actual number of distributed copies Sold copies Complimentary copies Remainders, archive and voucher copies Reach (readers per issue) 48th 6 issues per year 4,000 copies 3,580 copies 1,645 copies 1,935 copies 420 copies 24,000 readers Organisations, federations Sports facility managers Industrial companies and business associations Architects and engineers Building authorities, school, sports, pools, and parks & gardens departments Europe America Africa Asia Australia sb 2014
22 Heerenschürli sports centre in Switzerland. Architects: Dürig AG & Topotek 1
23 Subscription Germany: 48 Other countries: 65 inclusive of VAT and postage Contact Editorial Redaktion board und and Verlag publisher IAKS International Association for Sports and Leisure Facilities Eupener Strasse Cologne, Germany Phone +49 (0) Fax +49 (0) Managing Director with overall responsibility Klaus Meinel Redaktionsleitung Editor-in-chief and und graphics Grafik Johannes Bühlbecker Phone +49 (0) Editorial Redaktion board und and Marketing marketing Thomas Kick Phone +49 (0) Editorial Redaktion board und and Abonnements subscriptions Silke Bardenheuer Phone +49 (0) Single issue 10 inclusive of VAT, plus postage sb 2014
24 sb All about sports and leisure facilities.
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