Cowdr ay Park Polo Club. The Home of British Polo

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1 The Home of British Polo

2 Images Dominic James Cowdray Park Action

3 Cowdray Park Founded in 1910 Home of the Gold Cup for the British Open Polo Championship since its inauguration in 1956 Home of the British Ladies Polo Championship Host to an International Test Match 30 tournaments and as many as 450 matches played each season Covered by international lifestyle and polo publications An active social media platform

4 The Location Set within Lord Cowdray s 16,500 acre Estate within the South Downs National Park An Area of Outstanding Natural Beauty Considered by the professional players to be the finest club grounds in the UK

5 The Vibe A playing membership of landowners, entrepreneurs and professionals An active social membership of polo enthusiasts Country chic Casual elegance Accessible and welcoming

6 Demographics Polo has the largest percentage of AB1 audience for any sport or lifestyle pursuit A = Thriving - 20% of population, B = Expanding - 11% of population Within this market place the brand is associated with similar luxury brands Twitter Followers August ,927 Facebook Likes August ,889 Instagram Followers August ,811 LinkedIn August

7 Official Partners Cowdray Park The Gold Cup for the British Open Polo Championship Official Time-Keeper Official Car Available Official Champagne Partner Official Banking Partner New category available Our Official Partners receive: A season long profile Invitations to special events and hospitality options for the Semi Finals and Final of the Gold Cup Banners around the grounds Advertising and editorial in Cowdray Park s flagship Year Book

8 Sponsorship opportunities within the Gold Cup tournament Sponsorship of individual cups played during the tournament with naming rights: e.g. The (Sponsor s name) Ashton Cup includes presentation opportunity, logo on match card, photos and commentary mentions Banner placement/souvenir programme advertising packages Award for the Best Playing Pony in a number of cups Most Valuable Player awards All can be combined with corporate hospitality opportunities

9 Media coverage Cowdray Park The Final of THE JAEGER-LECOULTRE GOLD CUP FOR THE BRITISH OPEN POLO CHAMPIONSHIP SUNDAY 17TH JULY 2016 Showcasing the world s leading players. Retail village, bars and food, children s mini funfair. Adult entry 20, under 12s free. Special earlybird ticketing offers at Tel: (Tournament opens Tuesday 21st June, semi finals Wednesday 13th July) Why not enjoy the very best of polo at Cowdray Park as a social (non-playing) member? You and a guest receive badges and free parking for all matches including the entire Gold Cup tournament. A range of benefits, including reciprocal opportunities at other sporting venues is available for just 175 per annum. Cowdray Park Midhurst, West Sussex, GU29 0AQ Photograph Clive Bennett

10 A one-off sponsorship opportunity Title sponsorship of an International Test Match Run under the auspices of the HPA (Hurlingham Polo Association governing body of polo in the UK), an official England squad meets an overseas team at Cowdray Park. This has proved to be a popular day with good audiences. Naming rights: The (Sponsor s name) Cowdray Test Match Dominant bannering Souvenir programme Pitch side space to entertain guests

11 The British Ladies Open Polo Championship A large increase in the number of women playing polo A new handicapping system for the ladies game introduced in 2015 The British Ladies Polo Championship is achieving greater recognition and increased media profile From 2018 the British Ladies Polo Championship will be played at the Lawns polo grounds on the same weekend as the Gold Cup for the British Open Polo Championship. Team sponsorships available Opportunity available for Best Playing Pony prize

12 A season long sponsorship opportunity The HPA Series of tournaments played at Cowdray Park as part of the UK s Victor Ludorum prize Comprising: The Dollar Cup May The Duke of Sutherland Cup June The Harrison, Holden White and Cowdray Park Challenge Cups July/August The Autumn Cup September Benefits: Offered as a Series with title sponsorship of both the Series and each individual tournament Logo on tournament entry forms and daily match card Pitch side banners Presentation of trophy and prizes by a company executive Guaranteed coverage in polo publications and Cowdray Park s Year Book

13 Other seasonal opportunities Sponsorship of an individual tournament Benefits include: Title sponsorship of the tournament Logo on the daily matchcard Sponsor presents the trophy and prizes with photo opportunities and commentary mentions The opportunity to entertain guests in the Member s enclosure

14 Cowdray Park Polo Academy Learn to play! Corporate opportunities available so you and your clients can enjoy a taste of the real thing Skilled professional instructors and a fun day out