Ponudba za pokrovitelje

Transcription

1 FIS Svetovni pokal v smučarskih skokih za ženske 13. in 14. februar 2016 FIS Ski Jumping World Cup Ladies 13 th and 14 th February 2016 Ponudba za pokrovitelje Offer for Sponsors

2 SPORED/info Petek, 12. februar 2016: Uradni trening predvidoma ob 13. uri Sobota, 13. februar 2016: 1. tekma za svetovni pokal predvidoma ob 14. uri Nedelja, 14. februar 2016: 2. tekma za svetovni pokal predvidoma ob 14. uri Predvideno število obiskovalcev: dnevno med in Cena vstopnice: 10 EUR za en dan tekmovanja, otroci do 14 let in imetniki Modre kartice brezplačno Tekem svetovnega pokala se bodo predvidoma udeležila dekleta iz 14 držav Schedule/information Friday, 12 February 2016: Official training scheduled at 13:00 hours Saturday, 13 February 2016: 1st World Cup race scheduled at 14:00 hours Sunday, 13 February 2016: 2nd World Cup race scheduled at 14:00 hours Expected number of visitors: between 5,000 and 6,000 each day Ticket prices: EUR 10 for one day, free admission for children up to the age of 14 and for all holders of the Blue card Female athletes from 14 countries are expected to participate in the World Cup races Z leve proti desni: Jože Mermal, predsednik častnega odbora FIS Svetovnega pokala v smučarskih skokih za ženske in predsednik uprave BTC, d. d. Borut Pahor, predsednik Republike Slovenije Franjo Naraločnik, župan Občine Ljubno From left to right: Jože Mermal, President of the FIS Ski Jumping World Cup Ladies Honorary Committee and President of the Management Board and CEO of BTC d.d. Borut Pahor, President of the Republic of Slovenia Franjo Naraločnik, Mayor of Ljubno municipality Skačemo od veselja! Teče že okroglo peto leto zapored, odkar lahko ljubitelji ženskih smučarskih skokov navijajo za svoje favoritke na tekmi Svetovnega pokala na Ljubnem ob Savinji. V tem času smo z veseljem opazovali, kako je iz leta v leto naraščala gledanost in sam obisk prireditve. Letošnje leto pa bo nekaj posebnega, saj bodo punce prvič skočile z nove skakalnice, na kateri prav te dni potekajo zaključna dela. Tudi v tej sezoni je Družba BTC ponosen generalni pokrovitelj mednarodnega tekmovanja, ki se bo odvijalo 13. in 14. februarja Takrat na Ljubnem pričakujem vsaj toliko navijačev kot lani, ko se je zbralo kar rekordnih obiskovalcev, saj nova skakalnica dekletom daje nov zalet, da bodo še bolj suvereno segala po najvišjih stopničkah. Verjamem pa, da je dekletom poleg skakalnice nadvse pomembna tudi podpora navijačev, med katere se ponosno prištevam tudi sam in med katerimi bi z veseljem videl tudi vas. Našim Vražjim Slovenkam skupaj dokažimo, da jih podpiramo na vsakem koraku in navijamo zanje ter z njimi za vsak dodaten meter, ki ga bodo preskočile. Prepričan sem, da bodo na novi skakalnici še naprej osvajale športna srca in tudi z našo pomočjo letele na krilih uspehov do novih dosežkov in presežkov! We are jumping with joy! For the fifth year in a row, fans of women s ski jumping can cheer for their favourite athletes at the Ladies World Cup Ski Jumping in Ljubno ob Savinji. We have been happy to observe how the viewership and live audience attendance of the event rose with every passing year. Now this year is a very special one indeed, because it will be the first time that the girls jump on the new ski jump, which is being finalised at this very moment. The BTC Company remains the proud general sponsor of this international competition, which will take place on 13th and 14th February I expect to see at least as many fans in Ljubno as last year, when we welcomed a record-breaking 11,500 fans, since the new ski jump will give the girls additional motivation to step onto the podium with confidence. I do believe, though, that fan support is just as important to the girls as the new ski jump, I definitely consider myself a proud fan and hope that you will join us in supporting the girls. Let s show our Devilish Slovenians that they have our support on every step of the way, that we cheer for them and with them for every additional meter they may reach. I am positive that they will continue to conquer the hearts of sports fans everywhere on the new ski jump as well and, with our support, fly on the wings of success towards new goals and beyond! Jože Mermal, predsednik častnega odbora FIS Svetovnega pokala v smučarskih skokih za ženske in predsednik uprave BTC, d. d./ President of the FIS Ski Jumping World Cup Ladies Honorary Committee and President of the Management Board and CEO of BTC d.d.

3 Na novi skakalnici je meja nebo! Letošnja sezona je za ljubenski skakalni šport prelomna. Na letošnji tekmi svetovnega pokala v smučarskih skokih za ženske na Ljubnem ob Savinji, 13. in 14. februarja 2016, bodo naše Vražje Slovenke skakale na novi skakalnici! Ta pospešeno postaja večja, dobiva sodoben profil in bo skakalkam omogočala polete do 110 metrov. Prihodnje leto bo prekrita še z umetno maso, v načrtih pa so tudi nov sodniški stolp, ledena smučina in tirna vzpenjača. Tako bo postala najmodernejša skakalnica v tem delu Slovenije in bo dekletom ter fantom iz SSK Ljubno BTC, ki so v letošnji poletni sezoni osvojili kar pet naslovov državnih prvakov, omogočila še več veselja in uspehov v skokih. Na spletni strani FIS so celo objavili, da bodo skoki na ljubenski novi skakalnici največja novost v letošnji sezoni svetovnega pokala. Skoke deklet bo pospremilo tudi pestro spremljevalno dogajanje, saj se bodo med drugim otroci lahko brezskrbno veselili v otroškem parku, vsi skupaj pa poplesovali ob odlični glasbi ali spremljali slavnostno podelitev štartnih številk. Only the sky is the limit for the new ski jump! The 2015/2016 season represents a big milestone for ski jumping in Ljubno. This year s Ladies World Cup Ski Jumping competition in Ljubno ob Savinji, held on 13th and 14th February 2016, will see our Devilish Slovenians jumping on a brand new ski jump, which is quickly growing larger and gaining a modern profile that will enable jumpers to fly as far as 110 metres. Next year, the ski jump will be refurbished with artificial mass, while they are planning to construct a new judges tower, an icy in-run and a funicular. As such, the Ljubno ski jump will become the most modern ski jump in this part of Slovenia, offering more enthusiasm and success in their jumping to the SSK Ljubno BTC ski jumpers who in this year s summer season have won five national championship titles. The official FIS website has announced that jumping on the new ski jump in Ljubno will be the biggest novelty in this year s World Cup season. The ski jumping event in Ljubno will include a rich and varied accompanying programme, as children will be able to enjoy the children s park, while all the visitors will be able to dance to the excellent music or attend the grand ceremony of bib numbers. Ženska A-reprezentanca Slovenije v smučarskih skokih/ Slovenian Ski Jumping A-Team Urša Bogataj, 1995, SSK Ilirija Ema Klinec, 1998, SSK Alpina Žiri Eva Logar, 1991, SD Zabrdje Katja Požun, 1993, SK Zagorje Špela Rogelj, 1994, SSK Ilirija Maja Vtič, 1988, SD Zabrdje Stane Baloh, glavni trener Primož Peterka, trener pomočnik

4 Ponosno skačemo naprej Ljubno je kot prvi organizator celinskega pokala za ženske naredilo izjemno velik korak pri prepoznavnosti tega športa tudi v mednarodnem merilu. K temu je gotovo pripomogla medijska podpora številnih medijev, saj smo v obdobju petih mesecev lahko zasledili več kot 617 objav v različnih tiskanih medijih. V živo si je obe tekmi, ogledalo več kot glasnih navijačev, kar je za 6 % več, kot leto prej in več kot gledalcev pred televizijskimi zasloni v Sloveniji. V zadnjih 7 dneh pred tekmo so FB vsebine Ljubno dosegle oseb in če vzamemo za podatek, da je v Sloveniji Slovencev na FB smo dosegli več kot vsakega četrtega. We proudly jump forward As the first Continental Cup organiser for women, Ljubno made an enormous step toward the recognition of this sport on the international scale. Media support surely also contributed to this there were over 617 publications in different print media outlets over the span of five months. More than 11,500 loud spectators came to watch the competitions, which is 6% more than the year before, plus an additional more than viewers watched the event in front of the TV-screens across Slovenia. In the seven days before the competition, the FB Ljubno posts reached 214,706 people. Considering the fact there are 800,000 Slovenians on FB, more than every fourth Slovenian on FB saw our posts. Skočimo skupaj do Ljubnega in še dlje Tekme si boste lahko v neposrednem prenosu tudi leta 2015 ogledali na TV Slovenija, prav tako bodo za ponovno izjemno izpostavljenost poskrbeli z radijskimi objavami in prispevki v sklopu radijske mreže INFONET MEDIA, ki je k projektu pristopil kot medijski partner ter Europlakat, ki bo tudi v letu 2016 naš medijski pokrovitelj z 200 bilbordi po vsej Sloveniji. Vse informacije o projektu bodo na voljo na in na vabimo pa vas, da se nam pridružite tudi na socialnih omrežjih facebook, twitter Izjemna medijska odmevnost in številne možnosti oglaševanja, ki vam jih predstavljamo v nadaljevanju, bodo gotovo olajšala vašo odločitev o pokroviteljstvu. Skočimo skupaj še dlje. Let s jump to Ljubno and farther In year 2015 you will also be able to watch the events live on TV Slovenia, while excellent coverage of the event will be again provided by radio publications and news in the scope of the INFONET MEDIA radio network as the project s media partner. Europlakat will be our media partner, with 200 billboards across all Slovenia, again in All information on the project will be available at and at and we also invite you to join us on social networks such as Facebook, Twitter Extraordinary media presence and a number of advertising opportunities, which we will present hereinafter, will surely make your decision regarding sponsorship easier. Let s jump even farther together! Z dobro načrtovano marketinško akcijo s pomočjo agencije Saatchi&Saatchi nam je ponovno uspelo vzbuditi zanimanje medijev za poročanje o tem športu in dogodku na Ljubnem ob Savinji, kar se je v medijskem prostoru odrazilo v več kot 617 objavah v 5 mesecih (nov mar. 2015). Vse objave so bile ocenjene pozitivno in so dosegle ocenjeno oglaševalsko vrednost eur. Vir: Press Clipping With a well-planned marketing campaign, which we carried out with the help of the Saatchi&Saatchi, we again managed to arouse media interest in reporting about this sport andand the event in Ljubno. This resulted in more than 617 publications over the span of 5 months (November March 2015). All publications were assessed positively and reached the estimated advertising value of EUR 362,265. Source: Press Clipping Oddaja/ show SVETOVNI POKAL V SMUČARSKIH SKOKIH (Ž): LJUBNO/ SKI JUMPING WORLD CUP (W): LJUBNO Program/ programme TV SLO 2 Datum/ date Serija/ series Gledanost/ ratings Številogledalcev/ number ofviewers Deležgledalcev/ share ofviewers 1. serija/ 1 st series 8,5% % 2. serija/ 2 nd series 9,5% % 1. serija/ 1 st series 7,4% % 2. serija/ 2 nd series 10,7% %

5 Zlati pokrovitelj posameznega tekmovalnega dne pridobi: A Gold Sponsor of an individual competition day will receive: Bronasti pokrovitelj posameznega tekmovalnega dne pridobi: A Bronze Sponsor of an individual competition day will receive: napis ali logo na startni številki zgoraj, An inscription and logo in the upper portion of the start napis ali logo na odskočnem mostu (velikost 5 1 m), An inscription or logo on the in-run bridge dva transparenta v A-coni, number, reklamni transparent v ciljni areni (velikost 5 1 m), (measuring 5 1 m), napihljiv element v ciljni areni, Two banners in the A zone, napis na uradnih dokumentacijah, An advertisement banner in the finish area napis na uradnih dokumentacijah, An inflatable element in the finish area, 4 akreditacije za VIP-prostor, (measuring 5 1 m), 4 akreditacije za VIP-prostor, An inscription on official documents, 50 brezplačnih vstopnic. Inscription on official documents, 50 brezplačnih vstopnic. 4 accreditations for the VIP area, Vrednost: EUR/dan 4 accreditations for the VIP area, Vrednost: EUR/dan 50 free tickets. 50 free tickets. Value: EUR 20,000/day Value: EUR 10,000/day Srebrni pokrovitelj posameznega tekmovalnega dne pridobi: napis ali logo na startni številki spodaj (velikosti 5 12 cm), reklamni transparent v ciljni areni, napis na uradnih dokumentacijah, 4 akreditacije za VIP-prostor, 50 brezplačnih vstopnic. Vrednost: EUR/dan A Silver Sponsor of an individual competition day will receive: An inscription and logo on the lower portion of the start number (measuring 5 12 cm), An advertisement banner in the finish area, An inscription on official documents, 4 accreditations for the VIP area, 50 free tickets. Value: EUR 15,000/day Avto pokrovitelj posameznega tekmovalnega dne pridobi: možnost postavitve avtomobila na velikem zabojniku v izteku, reklamni transparent v ciljni areni (velikost 5 1 m), napis na uradnih dokumentacijah, 2 akreditaciji za VIP-prostor, 25 brezplačnih vstopnic. Vrednost: EUR/dan Car Sponsor of an individual competition day will receive: Option of placing a car on top of a container in the ski jump arena, An advertisement banner in the finish area (measuring 5 1 m), Inscription on official documents, 2 accreditations for the VIP area, 25 free tickets. Value: EUR 5,000/day

6 Oglaševanje na objektih: Advertising of buildings: Trženje startnega mesta: Marketing of the start position: Reklamni transparent na sodniškem stolpu (2 velikost 4 x 1 m, Advertising banners on the judges tower (2 measuring Reklamni napis na štartni»rampi«(velikost cm) Advertisement on the start ramp (measuring cm) z obeh strani) 4 1 m, from both sides) Vrednost: EUR/dan Value: EUR 2,000/day Vrednost: EUR/dan Value: EUR 5,000/day Reklamni napis v šotoru tekmovalk (velikost 2 1 m) An advertisement in the competitors tent (measuring 2 1 m) Vrednost: EUR/dan Value: EUR 2,000/day Reklamni transparent na trenerskem stolpu Advertising banners on the coaches platform Reklamni transparent na zaletni stezi (velikost 2 0,8 m) An advertisement banner on the in-run (measuring m) Vrednost pozicije: EUR/dan Position value: EUR 5,000/day Vrednost: EUR/dan Value: EUR 4,000/day 1 pozicija nad trenerskim stolpom (velikost 4 1 m) 1 position over the coaches platform (measuring 4 1 m) 1 pozicija pod trenerskim stolpom (velikost 4 1 m) 1 position under the coaches platform (measuring 4 1 m) Ciljna arena: Finish area: 1 pozicija leva stran trenerske tribune (2 1 m) 1 position on the left side of the coaches platform ( 2 1 m) Reklamni transparent v A-coni ciljne arene (velikost 5 1 m) An advertisement banner in the A zone of the finish area Vrednost: EUR/dan (measuring 5 1 m) Druge promocijske aktivnosti: Other promotional activities: Reklamni transparent v B-coni ciljne arene (velikost 5 1 m) Value: EUR 6,000/day Pokrovitelj nagradnega sklada, objava napisa ali logotipa na The sponsor of the prize fund; inscription or logo printed on a Vrednost: EUR/dan An advertisement banner in the B zone of the finish area velikem čeku (poseben dogovor) big check (a special agreement) Reklamni transparent v C-coni zunaj ciljne arene (measuring 5 1 m) Vrednost: EUR/dan Value: EUR 3,000/day Vrednost: EUR/dan Value: EUR 3,000/day An advertisement banner in the C zone outside of the finish area Reklamiranje izdelkov zunaj ciljne arene Advertising products outside of the finish area Oglaševanje v prostoru za catering za tekmovalke: Value: EUR 1,500/day Vrednost: EUR/dan/v bližini cone A Value: EUR 3,000/day/in the vicinity of the A zone Reklamni transparent (velikost 5 1 m) EUR/dan/v bližini cone B EUR 1,000 /day/in the vicinity of the B zone Vrednost: EUR/dan Advertising in the competitors catering area. 500 EUR/dan/v coni C EUR 500 /day/in the C zone An advertisement banner (measuring 5 1 m) Value: EUR 1,500/day

7 Ljubno, kraj, ki živi s smučarskimi skoki Ljubno, a place that breathes ski jumping V zgornji Savinjski dolini, nekje na pol poti med Ljubljano In upper Savinja Valley, about halfway between Ljubljana and in Mariborom, leži kraj Ljubno, ki odpira vrata v čudovito Maribor lies Ljubno, which opens the way to the beautiful Logarsko dolino. Logar Valley. Prvi poskusi skokov so se tam zgodili že pred drugo svetovno The first ski jumping attempts took place before the Second Wold vojno, ko je Jaka Vodušek s svojimi vojaškimi smučmi War when Jaka Vodušek carried out experimental jumps on his izvedel eksperimentalne poskuse, ki bi jim danes lahko rekli military skies and today, these jumps could be called ski jumping. smučarski skoki. Since 1947, when an agreement was signed to design a 60 m Od leta 1947, ko so z znamenitim planiškim skakalnim ski jump with the Planica ski jump designer, engineer Stanko Prostor za postavitev balona ali drugih napihljivih predmetov in postavitev zastav Vrednost: EUR/dan Objava telopa (do 30 sek.) na»big screenu«pred odmori, med njimi in po tekmovanju Vrednost: EUR/dan Zvočna objava pokrovitelja Vrednost: 500 EUR/dan The area for setting up a balloon or other inflatable objects and erecting flags Value: EUR 2,000 /day Displaying a telop (up to 30 sec.) on the big screen before the competition, between breaks and after the competition Value: EUR 1,000/day Audio announcement of the sponsor Value: EUR 500/day konstruktorjem, inženirjem Stankom Bloudkom, podpisali pogodbo za gradnjo 60-metrske skakalnice, so se naprave nenehno dograjevale in izpopolnjevale. Največja sprememba pa se bo zgodila prav v tej sezoni. Ljubno bo dobilo novo skakalnico še pred tekmami za svetovni pokal v ženskih smučarskih skokih februarja Poleg nove skakalnice, ki bo dobila sodoben profil in bo skakalkam omogočala skoke tudi do 110 metrov, bodo zrasli Bloudek, the jumps have been constantly upgraded and completed. The biggest change will occur in this season. Ljubno will get a new ski jump before the start of Ladies World Cup Ski Jumping event in February Besides the new ski jump and its modern profile which will enable jumps as far as 110 metres, the Ljubno event will also boast a new judges tower, an extended icy in-run, and a few other details on Prodaja vstopnic Cena: 10 EUR za en tekmovalni dan Ticket sales Price EUR 10 for one competition day še nov sodniški stolp, podaljšana bo ledena smučina, novi pa bodo še nekateri drugi detajli na in ob skakalnici. and beside the ski jump. Paketi nad 100 vstopnic 10 % Packages of 100 tickets or more 10% Paketi nad 200 vstopnic 20 % Stik Packages of 200 tickets and over 20% Contact Ljubno Mozirje Velenje Rajko Pintar , rajko.pintar@guest.arnes.si Mojca Hrženjak , mojca.hrzenjak@btc.si Petra Grosman , petra.grosman@btc.si Rajko Pintar , rajko.pintar@guest.arnes.si Mojca Hrženjak , mojca.hrzenjak@btc.si Petra Grosman , petra.grosman@btc.si Jesenice Nova Gorica Kranj Ljubljana Slovenj Gradec Celje Maribor Vransko Braslovče Šentrupert Polzela Šempeter Celje Koper

8 nagrade / Awards Kampanja Vražje Slovenke skačejo dlje / Campaign Devilish Slovenians jump farther sof Kampanja Ljubno v Ljubljani / Campaign Ljubno in Ljubljana sof ZLATO PRIZNANJE Kategorija zunanje oglaševanje GOLD AWARD Outdoor advertising category SREBRNO PRIZNANJE Kategorija ustvarjene in oznamčene vsebine. SILVER AWARD Category of created and trademark contents. SREBRNO PRIZNANJE Kategorija celostne oglaševalske akcije SILVER AWARD Integrated advertising campaign category European CSR Award Scheme Evropska nagrada družbeno odgovornih podjetniških praks / European Corporate Social Responsibility (CSR) Award SREBRNO PRIZNANJE Kategorija viralne komunikacije v Koloseju. SILVER AWARD Viral communication in Kolosej category Sporto Posebna nagrada žirije za predstavitev nove, a zelo atraktivne športne panoge javnosti / Special jury award for introducing a new and attractive sports discipline to the public Zahvala za podporo v letu 2015 Hvala vsem pokroviteljem, prostovoljcem, občanom občine Ljubno in vsem ostalim, ki ste nekaj mesecev delali in živeli za to, da smo pripravili vrhunsko prireditev in ustvarili smučarsko skakalni praznik. Hvala tudi vsem glasnim navijačem, ki ste pod vznožjem skakalnice 14. in 15. februarja 2015 navijali za smučarske skakalke z vsega sveta in še posebej za nas»vražje Slovenke«. Thanks for all the support in 2015 We would like to express our thanks to all the sponsors, volunteers, citizens of the municipality Ljubno and to all others, who, for several months, worked and lived for this exceptional event and contributed to the realization of a magnificent ski jumping event. We would also like to give thanks to all 11,500 loud fans, who have attended the ski jumping events on February 14 th and 15 th 2015, and cheered for ski jumpers from all around the world, and especially for us, Devilish Slovenians.

9 Uradni pokrovitelji 2015 Official sponsors 2015 FIS Svetovni pokal v smučarskih skokih za ženske - sponzorira Viessmann / FIS Ski Jumping World Cup Ladies presented by Viessmann FIS predstavitveni pokrovitelj / FIS Presenting Sponsor FIS osrednji pokrovitelj / FIS Central Sponsor Pokrovitelj tekmovanja / Event Sponsor Zlati pokrovitelj / Gold Sponsor Srebrni pokrovitelj / Silver Sponsor Bronasti pokrovitelj / Bronze Sponsor Avto pokrovitelj / Car Sponsor Ostali pokrovitelji / Other Sponsors Medijski pokrovitelji / Media Sponsors